Tag: Mr. Manish Sharma

Panasonic Bets Big on Connected Living Solutions; Expands Miraie Range

New Delhi: Reaffirming its commitment to enhance the everyday lives of consumers, Panasonic India, a diversified technology company today, announced the expansion of its IoT & AI enabled Connected Living platform – Miraie and launched connected Refrigerator, Washing Machine, WiFi Fan, ROMA Smart digital Switches and Smart WiFi Controller plugs and switches on the platform. The new range of Miraie appliances will be available across Panasonic brand shops, large format retail outlets and online platforms from next week onwards. These new models are an addition to the first generation of Miraie connected products including Connected Air Conditioners, Smart Door phones, Zigbee Plugs & Switches, which were introduced last year; making it the widest range of connected products available under one platform.

The new range of connected products have been developed after carefully understanding the distinct consumer requirements and preferences. As per syndicated research* commissioned by Panasonic, over 56% of consumers aspire to purchase an IoT enabled Refrigerator and 39% of consumers showed interest in an IoT enabled Washing Machine with comfort, convenience, and safety being the biggest drivers of demand. Also, according to a research by IFMA (Indian Fan manufacturing association), 43% of consumers desire to purchase IoT enabled smart fans for the ease of use and value added benefit of connectivity. The ongoing pandemic has led to a surge in need for tech-enabled solutions as consumers stay home longer, spurring the growth for smart and connected home appliances.

Miraie app

Speaking at the launch, Mr. Manish Sharma, President & CEO, Panasonic India and South Asia, said, “The consumer durable industry is at the cusp of a massive technological revolution due to the pandemic that has pushed the adoption of IoT enabled appliances faster. The concept of ‘home as the new hub’ is here to stay, compelling consumers to upgrade their living spaces to ensure comfort and safety. And the expansion of Miraie is a testament to our commitment to providing smart capabilities aligned to the evolved aspirations of our consumers. We are looking to democratize technology and with Miraie, we aim to bring down the total cost of ownership as the platform sends users regular notifications for servicing requirements driving optimum output and efficient performance over time.”

Mr. Sharma added, “Reflecting the true spirit of India, Miraie offerings bring us a step closer to the Prime Minister’s vision of Atmanirbhar Bharat. We are focused on expanding manufacturing, and building scale for electronics manufacturing in India guided by our innovation and spatial solutions strategy.”

Mr. Dinesh Aggarwal, Joint Managing Director, Panasonic Life Solutions India said, “With the new normal of work from home, and because of the pandemic, we are witnessing a surge in demand for smart and connected appliances. We now foresee a world in which all devices, appliances, and gadgets, will be IoT enabled, App and Voice-controlled. With Google and Amazon developing voice engines in multiple Indian languages, we are confident that the adoption of Miraie devices and appliances will get accelerated. We have already seen enormous success with our first-generation launch of Miraie appliances and devices, both in commercial and residential projects. In line with the government’s vision of self-reliant India, with the new range of our locally designed and manufactured IoT smart products viz. Fans, ROMA Smart digital Switches, and WiFi Controlled plugs & switches; we are at the forefront to provide a complete range of affordable connected living solutions for a smart home and an office.

Mr. Aggarwal added, “We will continue to offer devices and appliances that will enable us to address all possible consumer requirements, aimed at energy saving, comfort and safety. We will soon extend these devices into Health, Hospitality, Retail, and Industrial segments as well.”

Addressing concerns on health and safety and elevating the comfort factor for consumers, Panasonic’s new range of IoT-enabled appliances come with a bevy of advanced features – from notification alerts of wash cycle basis weather conditions to setting customised wash programs as favourites in Washing Machine, to diagnosis mode in refrigerators to get updates of the refrigerator door, freezer door, ambient temperature and power supply to making existing switches WiFi enabled via smart WiFi controller to manage switches across all rooms; consumers can operate their appliances from anywhere with a click of a finger through the Miraie app. The Miraie platform not only extends the ease of use by managing e-warranties, and notifications about service requests but can be operated via voice assistants such as Amazon Alexa and Google Assistant for more flexibility in operations.

Miraie has been indigenously conceptualized, designed, and manufactured by Panasonic’s India Innovation Centre, and stands tall to the commitment of building manufacturing excellence in India. The home-grown Miraie application has also now been introduced for Smart Android TVs and is made available in Hindi, Tamil languages with Telugu, Marathi and Bengali to be added soon, to make connected living adoption inclusive and empower customer experience. Miraie platform also received the prestigious Red Dot Award for Brand & Communication Design with Analogy Design.

The launch will be supported by a digital marketing campaign #MeetTheFuture wherein the brand has released a series of three digital films on Washing Machine, Refrigerator and Plugs and Switches, bringing alive the value of future forward connected tech that Miraie appliances offer.

PRODUCT FEATURES

Connected Refrigerator

  • Remote temperature control – control refrigerator and freezer temperature remotely using Miraie app
  • Mode selection – quickly select child lock and different refrigerator modes like fast freezing, etc.
  • Updates and alerts – get information on the status of the refrigerator door, freezer door, ambient temperature and power supply

Connected Washing Machine

  • Displays information in Mobile App – get information on the current wash cycle, time remaining and power supply
  • Customised settings – create and set customised wash programs as favourites for quick selection
  • Wash Wizard to get recommendations for best wash quality based on type of clothes and soil level of clothes
  • Timely reminder – get reminders with instructions for periodic cleaning of washing machine parts such as drain filter, drum, and lint filter (recommendation of drum self-clean once in every 60 washes)

IoT WIFI Fans

  • AI mode – Manages AC and Fan together in the room by optimizing power consumption and enhancing comfort.
  • Speed control – change the speed and mode via the Miraie app
  • On/off timer – set the time to switch the fan on/off
  • Temperature reading – easily find out the room’s temperature using Miraie app

ROMA Smart digital lights & blinds

  • Control Fans and Lights
  • Mood setting – switch between different ambient lighting colors as per one’s mood
  • Dim lighting – Adjust the room brightness as per need
  • Control blinds through the Miraie app

Smart WiFi Controller (Switch and Plug)

WiFi enabling – make existing switches wifi enabled and manage switches across all rooms through the Miraie app
Easy switching – control the on/off status of devices via switches and plugs
Accessibility – control features through Alexa or Google Home

  • Staying alerts – receive alerts on a smartphone from motion detection

Setting names – rename switches as per the appliances attached

Panasonic India introduces nanoe™ X technology that inhibits 99.99% of adhered COVID-19 virus*

Expanding on its solutions approach and offering viable and secure resolutions against COVID-19, Panasonic India, a leading diversified technology company, introduced “nanoe™ X” technology – an advanced purification technology that is capable of inhibiting 99.99% bacteria and viruses, including the novel coronavirus. The technology, developed by Panasonic Corporation, has received verification from a global contract research organisation in France, Texcell, for the inhibitory effects of the nanoe™ X technology with the benefits of hydroxyl radicals on the novel coronavirus (SAR-CoV-2)*. This technology will shortly be available with Panasonic Air Conditioners.

The nanoe™ X technology, also known as nature’s detergent, cleans and deodorises the air by producing nano-sized hydroxyl radicals (also known as OH radicals). These effectively inhibit the growth of certain pollutants such as allergens, bacteria, viruses, moulds, odours, and certain hazardous substances. The technology addresses possible risks associated with pathogenic microorganisms, intending to create cleaner and safer environments for people around the world. The novel coronavirus (SARS-CoV-2) of the current global pandemic is one such new type of virus, and testing with Texcell has now confirmed that the nanoe™ X has an inhibitory effect on the adhered SARS-CoV-2*.

Commenting on the launch of the new technology, Mr. Manish Sharma, President and CEO, Panasonic India and South Asia said, “Panasonic has been developing advanced technologies over the years to deliver the best to our consumers across the globe. Our nanoe™ X technology demonstrates the commitment of making products that have been effective and efficient, especially when every country worldwide is reeling under the disruption caused by the COVID-19. In the coming time, this technology will be launched in our Air Conditioners aiding consumers in attaining an active defence against bacteria and viruses. At Panasonic, we, are driven by the vision of creating healthy indoor spaces and environments, and the development of nanoe™ X is a breakthrough innovation that is setting new benchmarks towards this endeavour.”

Suguru Takamatsu, Divisional Head – Consumers Sales Division, Panasonic India said, “We are really excited about this breakthrough. We are in the final stage of rolling out our new range of Air Conditioners with nanoe™ X technology. Along with COVID 19, this technology will also help inhibit the growth of certain pollutants such as allergens, bacteria, viruses, moulds, odours, and certain hazardous substances. With deteriorating air quality we hope to help our consumers live healthier and better lives with Panasonic.”

Texcell is a global contract research organization that specializes in viral testings, viral clearance, immunoprofiling and R&D or GMP cell banking, for your R&D, GClP, GLP and GMP projects. With more than 30 years of experience and roots within the Pasteur Institute in Paris, Texcell has long-recognized expertise in viral testing with a broad range of protocols for the detection of adventitious agents. Texcell is the first spin-off of the Pasteur Institute of Paris created in 1997.

The testing on nanoe™ X  was carried out in a closed environment containing the adhered novel coronavirus (SARS-CoV-2), with and without exposure to nanoe™ X. The results have verified that the adhered novel coronavirus (SARS-CoV-2) activity is inhibited to the extent of 99.99% in two hours when exposed to nanoe™ X device installed at 15cm from the floor in the 45L enclosed test box

Panasonic has been conducting research on this technology over the past 20 years since 1997, and has verified its effectiveness in a variety of areas, including inhibiting pathogenic microorganisms (bacteria, fungi, and viruses) and allergens, breaking down PM 2.5 components that have adverse effects on the human body*1.

Panasonic will continue to pursue the potential of nanoe™ X technology to address possible risks associated with air pollution such as new pathogenic microorganisms, with the aim of creating healthy environments for people around the world.

 *For reference :

Testing of the inhibitory effect of nanoe™ X on the adhered novel coronavirus (SARS-CoV-2)

Overview

A comparative verification was conducted in a 45L test space containing the adhered novel coronavirus

(SARS-CoV-2) with and without exposure to nanoe™ X.

Results

Over 99.99% of the adhered novel coronavirus (SARS-CoV-2) activity was inhibited within 2 hours.

Note: This verification was designed to generate basic research data on the effects of nanoe™ X on adhered novel coronavirus in laboratory conditions different from those found in living spaces. It was not designed to evaluate product performance. NanoeTM- X inhibits activity or growth of viruses but does not prevent infection.

Methodology and data

Organisation      :Texcell (France)

Subject                 :Adhered Novel coronavirus (SARS-CoV-2)

Device                  :nanoe™ X device

Test Volume : 45L enclosed box (400mm×350mm×350mm)

Method:

– nanoeTM X device is installed at 15cm from the floor in the 45L test space.

– A piece of gauze saturated SARS-CoV-2 virus solution was placed in a petri dish and exposed to nanoeTM X for a predetermined time.

– The virus infectious titer was measured and used to calculate the inhibition rate.

Results data

Test subject Inhibition rate* Capacity Hours
SARS-CoV-2 99.99% 45L 2 hours

Notes:

 *1: Main releases on verification cases

– May 12, 2009Positive effects of charged water particles on viruses, bacteria, and agricultural chemicals have been verified.

– October 20, 2009 The new influenza virus inhibition effect of charged water particles has been verified.

– February 20, 2012Supression effect of charged water particles on pet-related allergens, bacteria, fungi, and viruses have been verified.

– January 16, 2014Nano-sized electrostatic atomized water particles effectively breaks down PM2.5 components and inhibits the growth of fungi attached to Yellow Sand.

 *2: January 26, 2012: Virus suppression effect of charged water particles has been verified by the virus clearance test. Co-verified with Charles River Biopharmaceutical Services GmbH, a German testing organization.

Panasonic strengthens its LUMIX portfolio, launches flagship camera LUMIX S5 in India

Taking the uncompromised imaging experience up a notch, Panasonic India, a diversified technology company, launched the latest addition to its flagship S series – LUMIX S5 for the Indian market today. The new hybrid full-frame mirrorless camera, packs the essence of the conventional S Series camera in a compact, lightweight body and provides excellent performance in both shooting photos and recording videos for serious and enthusiastic photographers, videographers and digital content creators. Priced at INR 1,64,900 for body and INR 1,89,900 for the kit, LUMIX S5 is available across Panasonic brand shops and Panasonic 4K Imaging School.

Speaking about the launch, Mr. Manish Sharma, President and CEO, Panasonic India & South Asia, said, ‘At Panasonic, we keep the consumer requirements at the core, when researching and launching new technologies. With the surge in online content consumption, we have seen a rise in demand for high quality imaging solution to create superior content. Bringing in this latest model of our LUMIX full-frame mirrorless technology in India is a step towards catering to this growing demand amongst photographers, videographers and content creators. India is one of our key markets and we see immense potential in the full-frame mirrorless camera segment. And being an avid photographer myself, can’t wait to get my hands on the new S5.”

At the heart of the camera, LUMIX S5 contains a 24.2-megapixel 35mm full-frame CMOS sensor that delivers a wide dynamic range and high sensitivity performance made possible by sufficient light condensation. Delivering crystal clear high sensitivity videos, S5 boasts Dual Native ISO technology, enabling users to shoot images and videos with minimal noise. LUMIX S5 is powered with advanced deep-learning technology that provides high-speed, high-precision AF (autofocus) in both taking stills and recording videos by featuring real-time detection of the subject’s features such as human eye, face, head and body. Additionally, the camera features a separate mode dial dedicated for slow and quick motion, to effectively capture time-lapse and slow-motion videos. With this launch, Panasonic hosts the largest lineup of cameras offering 4K 10-bit videos, delivering cinema-like quality to content creators, especially for social media platforms such as Youtube, Instagram, etc.

Talking about the latest Lumix S5, Mr. Sandeep Sehgal, Business Chief, Imaging Business Group, Panasonic India & SAARC, said, ‘Panasonic is committed to meeting the demands of content creators by challenging the constant evolution of the photo/video culture in today’s digital era. LUMIX S5 takes forward the LUMIX full-frame line-up with a compact yet feature-rich design. The most promising aspect of S5 is the improved autofocus (AF) capability that now includes head detection along with face and eye detection; empowering photographers, videographers and the growing community of content creators with the best in class technology.”

Lumix India offers an exclusive membership program with Lumix Pro Services(LPS) which is designed for professional photographers, filmmakers and cinematographers to offer prioritized support, expedited delivery and repairs, special discounts, exclusive phone support and much more. More details at https://www.panasonic4kimagingclub.com/

CAMERA FEATURES

High Image Quality and

· LUMIX S5 integrates the Body I.S. (Image Stabilizer) for powerful handshake correction. An algorithm developed by Panasonic enables accurate shake detection and compensation, making it possible to use a 5-stop slower shutter speed*1. Combining the Body I.S. (5-axis) in the camera and the O.I.S. (Optical Image Stabilizer, 2-axis) in the LUMIX S Series lens, the 5-axis Dual I.S. 2 the correction power is maximized to allow 6.5-stop slower shutter speed*2. It is highly beneficial in telephoto shots and in adverse situations, such as in low-light or with one-handed shooting. The 5-axis Dual I.S. 2 works for both photo and video recording, including 4K.

· With the new Live View Composite function, the camera releases the shutter at designated intervals of exposure time and synthesizes the parts with high luminosity to produce a single picture. While the total brightness of each consecutive image is accumulated in bulb shooting, only the target subject is detected and the user can synthesize them carefully while seeing it in live view. This is extremely useful for capturing shots of fireworks or stars in the night sky where the background needs no gain-increase.

· The LUMIX S5 boasts high-speed, high-precision AF in both photo shooting and video recording. Combining the Contrast AF with DFD (Depth from Defocus) technology, it focuses on the target in approximately 0.08 sec*3.

Cinema-quality video output

· Complies with RAW video output to ATOMOS NINJA V over HDMI as well as C4K video recording with the future firmware update. LUMIX S5 delivers 14+ stops of Dynamic Range, which are virtually the same as those of the Panasonic cinema cameras, to precisely reproduce everything from dark to bright areas.

· With Slow & Quick mode, impressive video slow and quick motion in 4K (1-60fps, 30x quick to 2.5x slow) or in FHD (1-180fps, 60x quick to 7.5x slow)*4 is available. It is possible to use AF*5 to capture the subject in sharp focus in this mode, too.

New interchangeable standard zoom lens

· The LUMIX S 20-60mm F3.5-5.6 (S-R2060), based on the L-Mount system for the LUMIX S Series Full-frame Digital Single Lens Mirrorless Camera, is a compact, lightweight standard zoom lens that covers ultra-wide range from 20mm to standard 60mm focal length for versatile use including landscapes and snaps.

· The new LUMIX S 20-60mm F3.5-5.6 also ensure smooth, high-quality video recording because of a mechanism that suppresses focus breathing, which was a fatal problem in all interchangeable lenses designed for still image photography.

Panasonic India Introduces Lumix Home Office Solutions to Redefine Your Workspace

New Delhi, 21st August 2020: Virtual interaction has become the new norm, be it at work or otherwise. Empowering businesses and leaders to adapt to the new ways of working and communicating, Panasonic India brings its Home Office Solutions, powered by Lumix to enable a more life-like interface. Compatible with Lumix G9 and G95 camera range, the Home Office Solution extends the highest standard of live streaming and 4K video quality that supports leaders to effortlessly connect and communicate with clients and employees for a more personalized and interactive experience.

Talking about his experience with the new solution, Mr. Manish Sharma, President & CEO, Panasonic India and South Asia said, “The current times have transformed the way we live, work and do business. And no doubt that technology has powered efficient communication between all of us. However, with long virtual meetings on the rise, there is a need for more sustainable ways to fulfil professional commitments without compromising on one’s health and body posture. Being a user of this solution at home and office, it has truly made my internal and external interactions a lot more engaging, life-like, and connected.”

Easy to connect, the solution further assists to minimize time lags when interacting with multiple people at once and allows free movement during long hour meetings with its wide-angle view, both at home and office spaces. It also lets users record live streaming sessions for later use.

Elaborating on the solution, Mr. Sandeep Sehgal, Business Chief, Imaging Business Group, Panasonic India & SAARC, said, “Our focus has always been to anticipate industry needs and introduce solutions that are a blend of quality and value. Through this Home Office Solution, we wanted to bring the power of video in everyday collaboration by offering not only a high-video quality camera by Lumix but a complete solution that helps business leaders to enhance their communication – be it for business discussions, group webinars, employee town halls, addressing live events, etc. Being a plug and stream model, the solution can be easily installed at home or office spaces.”

The compact Home Office set-up includes; Lumix G9/G95, a tripod, USB power adapter, and HDMI connector and starts at INR 99,990 with Lumix G-95. The solution is available across all Lumix 4K centres and on panasoniclumix.in/G9.