panasonic india Archives - Media Bulletins Today News Bulletin in English

Business, News

Panasonic India strengthens its 4K and Smart TV portfolio, launches 11 new models

Jul 7, 2021 by Rekha Nair 0 Comments #CE, #CSD, #Divisional Head, #Mr. Suguru Takamatsu, #Mr. Vishal Kanwal, #panasonic india, #Product Category Chief

Chennai: Driven by the demand to view content on large screens, Panasonic India – a leading diversified technology company, announced the launch of its new range of Android Televisions, manufactured in India – JX and JS series. The two series further strengthen Panasonic’s Android portfolio featuring 11 models across 4K and Smart TV portfolio – JX850, JX750, JX650 and JS650 among others with a screen size ranging from 32-65 inches, targeted at enhancing the viewing experience for its customers. The new range of smart TVs have been designed to offer a comfortable viewing experience and add convenience for working professionals at home. Available across all brand and retail stores and backed with exciting long-tenure finance schemes for consumers, the price for JS series ranges from INR 25,490, while for the JX series, the range starts from INR 50,990.

Panasonic Android TVs are an amalgamation of life-like picture quality with Super Bright Plus, Accuview Display, Wide color gamut, Hexa Chroma Drive, Dolby Visoin; surreal sound with the help of Home Theater Built-in & Dolby Atmos; sophisticated bezel-less design; & endless smart capabilities with seamless connectivity. The new range of Android TVs by Panasonic is aimed at providing an unmatched TV viewing experience to its rurban audience. Powered by Miraie – the connected living platform by Panasonic, the all new series provides a smarter and connected experience across all home appliances, elevating everyday lives of its users. With the Miraie App, you can control all your Panasonic appliances like AC and Smart Doorbells on one big screen. The new range also features built-in Google Assistant and works with Alexa that allows users to explore endless smart capabilities. JX850 Series provides hands-free voice control to enable a seamless work-from-home experience, one can now directly talk to the TV without the use of a remote. With its wide color gamut and boundless screen, the range provides a sharp panoramic viewing experience that restores real color of every image.

Speaking about the new launch, Mr. Suguru Takamatsu, Divisional Head, CSD, CE, Panasonic India said, “Panasonic has a longstanding commitment to create superlative experiences for its customers through continuous innovation and technological advancement across its portfolio. With the ongoing ‘Home-as-a-hub’ trend, we are experiencing a significant rise in consumption of rich OTT content as consumers continue to seek for theatre-like entertainment-at-home. Keeping this in mind, we have introduced our new TV range that addresses the demands of our rurban/urban audience, empowering them to explore the world beyond conventional television viewing. The new range is a testament towards our efforts to redefine entertainment and providing customers with best-in-class products. We are confident that this new line will cater to the impeding demand for value-based TV offerings in the country.”

Mr. Vishal Kanwal, Product Category Chief, CE, Panasonic India said, “With the JS and JX series of Android TVs, we aim to deliver true, life-like viewing experience to our customers. Leading the pack, JX850, features a Bezel-less sleek design and to provide an all immersive experience to customers. Equipped with Super Bright Plus, Hexa Chroma Drive, Wide color gamut and 4K color Engine – for a dynamic picture quality, and Dolby Atmos – for a superior audio, JX850 also boasts a high-performance configuration and a large storage capacity– suitable for a smooth gaming experience. The Android enabled 4K TV features a built-in Google Assistant that not only allows viewers to access unlimited OTT content but enables control through voice command without the use of Remote. Available in screen sizes –55inches and 65inches, the model is enabled by Miraie technology which makes it a one-stop solution for managing all smart appliances, at the touch of a button. In addition, other two supreme models of the JS series – JS660 and JS560 – come with Audio Booster+ technology and Vivid Digital Pro to provide a sharp Sound & picture quality.”

The new Android TV range extends the ultimate cinematic experience to viewers in the comfort of their homes. It provides a seamless experience and supports OTT platforms like Netflix, Amazon Prime, ZEE5, Hotstar, YouTube, Voot, SonyLive, ALTBalaji, Eros Now and many more in order to ensure that one never runs out of entertainment choices on the Panasonic Android TVs.

With 69 years of legacy and 30+ crore customers across the globe, Panasonic has been consistently innovating to redefine viewing experience for its customers.

Business World

Panasonic launches TOUGHBOOK FZ-55, the most versatile semi-rugged notebook

Apr 15, 2021 by Neel Achary 0 Comments #Group Chief, #Mr. Vijay Wadhawan, #panasonic india, #System Solutions Business

New Delhi, April 15, 2021: Panasonic India, a leading diversified technology company, today announced its most versatile semi-rugged notebook – TOUGHBOOK FZ-55. The new Panasonic TOUGHBOOK FZ-55 offers versatility in form of Flexible Device Management (flexible configuration options), High Security (new generation advanced security system) and is designed for mobile working while ensuring high performance (across in-vehicle and on field). Aimed at professionals across automotive industry, federal/ public safety, utilities, defence and pharmaceutical; FZ-55 will be available through the partners of Panasonic with starting price of Rs. 1.49 Lac (tax extra) onwards.

Providing a seamless and customised experience to meet diverse needs, TOUGHBOOK FZ-55, comes with TOUGHBOOK Universal Bay that enables users to update new functions on their device from anywhere at any time. The device is an ideal choice for work on-the-go, with its expandable battery life of 40 hours – supported by the swappable additional battery. FZ-55 comes pre-installed with Windows 10 Pro and the new 8^th generation Intel® Core™ 15 VPro™ Processor to deliver high-speed computing power and a warranty of 3 years.

Commenting on the launch, Mr. Vijay Wadhawan, Group Chief, System Solutions Business, Panasonic India said, “Consumers today are looking out for solutions that are powerful, convenient and reliable. At Panasonic, we continue to deliver innovative solutions backed by advanced technology to our customers, ensuring efficiency and productivity across their business operations. TOUGHBOOK notebooks have been in the market for over 25 years and is synonymous to durability, ease of usage and performance especially under difficult conditions. Keeping that in mind, we at Panasonic, have carefully designed the new TOUGHBOOK FZ-55 to further help strengthen our market share and cater to specific consumer needs on safety and durability.”

TOUGHBOOK FZ-55 features a honeycomb-style magnesium casing with carry handle, the FZ-55, is armed with 8GB RAM extending up to 32GB, 256GB/ 512GB and 1TB SSD options. The device comes in-built with an efficient 10-finger input and delivers superior performance even in extreme weather conditions. It comes with the latest WAVE and MIDI playback, Intel® High Definition Audio subsystem for the high-quality multi-channel audio experiences. Offering high-speed data transfer with a USB 3.1 Type-C port that is compatible with Thunderbolt™ 3*4 and USB Power Delivery, the device has been designed to meet all mobile computing needs in extreme operating conditions.

TOUGHBOOK FZ-55 features in detail:

CPU	Intel®CoreTMi7-8665U vPro(8 MB Cache, 1.9 GHzup to 4.8 GHZ) Intel®CoreTMi5-8365U vPro(6 MB Cache, 1.6 GHzup to 4.1 GHZ)
OS	Windows 10 Pro
RAM / Storage	8, 16, 32 GB / SSD: 256GB, 512GB, 1TB
Display	14.0”, 16:9, FHD Touch Screen /FHD/ HD
Camera	2 MP with IR / privacy cover
Interface	USB 3.1(Gen1) x 3 (+1), Rugged USB (USB 2.0)x 1, HDMI x 1, Serial x 1, VGA x 1, LAN x 1(+1), micro SDXC, DVD/BD Drive, Dual Path Through x 1
Bluetooth	V5.0
Security	Contacted SCRx 1(+1), Contactless SCR, FPR
Enhanced Voice Recognition	4 Microphones
Enhanced Voice Recognition	New Generation Advanced Security / TOUGHBOOK Battery Smart Technology
Operating Time	FHD TS: 19 h / 38 h (with 2ndbattery) HD : 20 h / 40 h (with 2ndbattery)
Ruggedness	91cm{3.0 feet} (76 cm {2.5 feet})/ IP53
Dimensions	345 x 272 x 32.8 mm {13.6“ x 10.7“ x 1.3”}
Weight	FHD TS: 2.25 kg {5.0 lb.}, FHD: 2.13 kg {4.7 lb.} HD: 2.08 kg {4.6lb.}
Operability	TOUGHBOOK Universal Bayx1, Expansion Slot x 2

Business World

Panasonic Bets Big on Connected Living Solutions; Expands Miraie Range

Feb 12, 2021 by Neel Achary 0 Comments #Joint Managing Director, #Miraie, #Mr. Dinesh Aggarwal, #Mr. Manish Sharma, #panasonic india, #Panasonic India and South Asia, #Panasonic Life solutions India, #President & CEO

New Delhi: Reaffirming its commitment to enhance the everyday lives of consumers, Panasonic India, a diversified technology company today, announced the expansion of its IoT & AI enabled Connected Living platform – Miraie and launched connected Refrigerator, Washing Machine, WiFi Fan, ROMA Smart digital Switches and Smart WiFi Controller plugs and switches on the platform. The new range of Miraie appliances will be available across Panasonic brand shops, large format retail outlets and online platforms from next week onwards. These new models are an addition to the first generation of Miraie connected products including Connected Air Conditioners, Smart Door phones, Zigbee Plugs & Switches, which were introduced last year; making it the widest range of connected products available under one platform.

The new range of connected products have been developed after carefully understanding the distinct consumer requirements and preferences. As per syndicated research* commissioned by Panasonic, over 56% of consumers aspire to purchase an IoT enabled Refrigerator and 39% of consumers showed interest in an IoT enabled Washing Machine with comfort, convenience, and safety being the biggest drivers of demand. Also, according to a research by IFMA (Indian Fan manufacturing association), 43% of consumers desire to purchase IoT enabled smart fans for the ease of use and value added benefit of connectivity. The ongoing pandemic has led to a surge in need for tech-enabled solutions as consumers stay home longer, spurring the growth for smart and connected home appliances.

Speaking at the launch, Mr. Manish Sharma, President & CEO, Panasonic India and South Asia, said, “The consumer durable industry is at the cusp of a massive technological revolution due to the pandemic that has pushed the adoption of IoT enabled appliances faster. The concept of ‘home as the new hub’ is here to stay, compelling consumers to upgrade their living spaces to ensure comfort and safety. And the expansion of Miraie is a testament to our commitment to providing smart capabilities aligned to the evolved aspirations of our consumers. We are looking to democratize technology and with Miraie, we aim to bring down the total cost of ownership as the platform sends users regular notifications for servicing requirements driving optimum output and efficient performance over time.”

Mr. Sharma added, “Reflecting the true spirit of India, Miraie offerings bring us a step closer to the Prime Minister’s vision of Atmanirbhar Bharat. We are focused on expanding manufacturing, and building scale for electronics manufacturing in India guided by our innovation and spatial solutions strategy.”

Mr. Dinesh Aggarwal, Joint Managing Director, Panasonic Life Solutions India said, “With the new normal of work from home, and because of the pandemic, we are witnessing a surge in demand for smart and connected appliances. We now foresee a world in which all devices, appliances, and gadgets, will be IoT enabled, App and Voice-controlled. With Google and Amazon developing voice engines in multiple Indian languages, we are confident that the adoption of Miraie devices and appliances will get accelerated. We have already seen enormous success with our first-generation launch of Miraie appliances and devices, both in commercial and residential projects. In line with the government’s vision of self-reliant India, with the new range of our locally designed and manufactured IoT smart products viz. Fans, ROMA Smart digital Switches, and WiFi Controlled plugs & switches; we are at the forefront to provide a complete range of affordable connected living solutions for a smart home and an office.

Mr. Aggarwal added, “We will continue to offer devices and appliances that will enable us to address all possible consumer requirements, aimed at energy saving, comfort and safety. We will soon extend these devices into Health, Hospitality, Retail, and Industrial segments as well.”

Addressing concerns on health and safety and elevating the comfort factor for consumers, Panasonic’s new range of IoT-enabled appliances come with a bevy of advanced features – from notification alerts of wash cycle basis weather conditions to setting customised wash programs as favourites in Washing Machine, to diagnosis mode in refrigerators to get updates of the refrigerator door, freezer door, ambient temperature and power supply to making existing switches WiFi enabled via smart WiFi controller to manage switches across all rooms; consumers can operate their appliances from anywhere with a click of a finger through the Miraie app. The Miraie platform not only extends the ease of use by managing e-warranties, and notifications about service requests but can be operated via voice assistants such as Amazon Alexa and Google Assistant for more flexibility in operations.

Miraie has been indigenously conceptualized, designed, and manufactured by Panasonic’s India Innovation Centre, and stands tall to the commitment of building manufacturing excellence in India. The home-grown Miraie application has also now been introduced for Smart Android TVs and is made available in Hindi, Tamil languages with Telugu, Marathi and Bengali to be added soon, to make connected living adoption inclusive and empower customer experience. Miraie platform also received the prestigious Red Dot Award for Brand & Communication Design with Analogy Design.

The launch will be supported by a digital marketing campaign #MeetTheFuture wherein the brand has released a series of three digital films on Washing Machine, Refrigerator and Plugs and Switches, bringing alive the value of future forward connected tech that Miraie appliances offer.

PRODUCT FEATURES

Connected Refrigerator

Remote temperature control – control refrigerator and freezer temperature remotely using Miraie app
Mode selection – quickly select child lock and different refrigerator modes like fast freezing, etc.
Updates and alerts – get information on the status of the refrigerator door, freezer door, ambient temperature and power supply

Connected Washing Machine

Displays information in Mobile App – get information on the current wash cycle, time remaining and power supply
Customised settings – create and set customised wash programs as favourites for quick selection
Wash Wizard to get recommendations for best wash quality based on type of clothes and soil level of clothes
Timely reminder – get reminders with instructions for periodic cleaning of washing machine parts such as drain filter, drum, and lint filter (recommendation of drum self-clean once in every 60 washes)

IoT WIFI Fans

AI mode – Manages AC and Fan together in the room by optimizing power consumption and enhancing comfort.
Speed control – change the speed and mode via the Miraie app
On/off timer – set the time to switch the fan on/off
Temperature reading – easily find out the room’s temperature using Miraie app

ROMA Smart digital lights & blinds

Control Fans and Lights
Mood setting – switch between different ambient lighting colors as per one’s mood
Dim lighting – Adjust the room brightness as per need
Control blinds through the Miraie app

Smart WiFi Controller (Switch and Plug)

WiFi enabling – make existing switches wifi enabled and manage switches across all rooms through the Miraie app
Easy switching – control the on/off status of devices via switches and plugs
Accessibility – control features through Alexa or Google Home

Staying alerts – receive alerts on a smartphone from motion detection

Setting names – rename switches as per the appliances attached

Business World

Panasonic launches #DiwaliWaliSafai Campaign for responsible disposal of E-Waste

Oct 15, 2020 by Gouri Achary 0 Comments ##DiwaliWaliSafaai, #E-waste, #Mr. Shirish Agarwal, #Ms. Ritu Ghosh, #panasonic india

Intending to build a greener ecosystem and deliver a better tomorrow for the coming generations, Panasonic India, a leading diversified technology company, launched an awareness campaign, #DiwaliWaliSafai on responsible disposal of E-waste. Marking the International E-Waste Day, the campaign encourages consumers to be more responsible this Diwali with their cleaning by giving their old unused electronic devices for recycling.

Diwali, being one of the biggest festivals in India involves a lot of customs and practices; be it lighting diyas, playing cards, cooking delicious meals or replacing old items with new ones. And among these rituals is that of cleaning, an important and common practice in every household. #DiwaliWaliSafai by Panasonic is an endeavour to not only educate but also help consumers to responsibly dispose of their E-waste by offering free of cost home pick-ups for large appliances and assistance in identifying closest collection centres.

Talking about the campaign, Ms. Ritu Ghosh, Head, Corporate Affairs & CSR, Panasonic India said, “Through our flagship program, Harit Umang – Joy of Green, we aim to nurture the ecosystem by developing sustainable practices and imparting knowledge on responsible environmental behavior by actively engaging with consumers and communities. #DiwaliWaliSafai is an extension towards this belief, committed towards safe collection and disposal of e-waste. Through these active engagements, we want to spread awareness and encourage ecofriendly practices amongst young and old minds alike.”

As part of #DiwaliWaliSafai campaign, Panasonic is also running an exciting contest inviting consumers to share images and their stories of the E-waste they are disposing responsibly this Diwali on its social media handles; wherein five lucky participants stand a chance to win Panasonic home appliance including Microwave, LED TV, Washing Machine, Air Conditioner and Refrigerator. The contest is live till 25th October 2020.

Mr. Shirish Agarwal, Head – Brand & Marketing Communications, Panasonic India, said, “With Diwali just around the corner, the cleaning spree that precedes the festival and is a common practice across households, will start soon. While we all get much engaged during this time of the year, we usually don’t pay attention to dispose of our old electronics safely. With #DiwaliWaliSafai, Panasonic is urging everyone to proactively become active agents of change and make this Diwali greener by responsibly discarding their e-waste.”

One can participate in the #DiwaliWaliSafaai campaign by following any of the below social media handle of Panasonic India

Business World

Panasonic strengthens its LUMIX portfolio, launches flagship camera LUMIX S5 in India

Oct 9, 2020 by Gouri Achary 0 Comments #LUMIX, #Mr. Manish Sharma, #Mr. Sandeep Sehgal, #panasonic india

Taking the uncompromised imaging experience up a notch, Panasonic India, a diversified technology company, launched the latest addition to its flagship S series – LUMIX S5 for the Indian market today. The new hybrid full-frame mirrorless camera, packs the essence of the conventional S Series camera in a compact, lightweight body and provides excellent performance in both shooting photos and recording videos for serious and enthusiastic photographers, videographers and digital content creators. Priced at INR 1,64,900 for body and INR 1,89,900 for the kit, LUMIX S5 is available across Panasonic brand shops and Panasonic 4K Imaging School.

Speaking about the launch, Mr. Manish Sharma, President and CEO, Panasonic India & South Asia, said, ‘At Panasonic, we keep the consumer requirements at the core, when researching and launching new technologies. With the surge in online content consumption, we have seen a rise in demand for high quality imaging solution to create superior content. Bringing in this latest model of our LUMIX full-frame mirrorless technology in India is a step towards catering to this growing demand amongst photographers, videographers and content creators. India is one of our key markets and we see immense potential in the full-frame mirrorless camera segment. And being an avid photographer myself, can’t wait to get my hands on the new S5.”

At the heart of the camera, LUMIX S5 contains a 24.2-megapixel 35mm full-frame CMOS sensor that delivers a wide dynamic range and high sensitivity performance made possible by sufficient light condensation. Delivering crystal clear high sensitivity videos, S5 boasts Dual Native ISO technology, enabling users to shoot images and videos with minimal noise. LUMIX S5 is powered with advanced deep-learning technology that provides high-speed, high-precision AF (autofocus) in both taking stills and recording videos by featuring real-time detection of the subject’s features such as human eye, face, head and body. Additionally, the camera features a separate mode dial dedicated for slow and quick motion, to effectively capture time-lapse and slow-motion videos. With this launch, Panasonic hosts the largest lineup of cameras offering 4K 10-bit videos, delivering cinema-like quality to content creators, especially for social media platforms such as Youtube, Instagram, etc.

Talking about the latest Lumix S5, Mr. Sandeep Sehgal, Business Chief, Imaging Business Group, Panasonic India & SAARC, said, ‘Panasonic is committed to meeting the demands of content creators by challenging the constant evolution of the photo/video culture in today’s digital era. LUMIX S5 takes forward the LUMIX full-frame line-up with a compact yet feature-rich design. The most promising aspect of S5 is the improved autofocus (AF) capability that now includes head detection along with face and eye detection; empowering photographers, videographers and the growing community of content creators with the best in class technology.”

Lumix India offers an exclusive membership program with Lumix Pro Services(LPS) which is designed for professional photographers, filmmakers and cinematographers to offer prioritized support, expedited delivery and repairs, special discounts, exclusive phone support and much more. More details at https://www.panasonic4kimagingclub.com/

CAMERA FEATURES

High Image Quality and

· LUMIX S5 integrates the Body I.S. (Image Stabilizer) for powerful handshake correction. An algorithm developed by Panasonic enables accurate shake detection and compensation, making it possible to use a 5-stop slower shutter speed*1. Combining the Body I.S. (5-axis) in the camera and the O.I.S. (Optical Image Stabilizer, 2-axis) in the LUMIX S Series lens, the 5-axis Dual I.S. 2 the correction power is maximized to allow 6.5-stop slower shutter speed*2. It is highly beneficial in telephoto shots and in adverse situations, such as in low-light or with one-handed shooting. The 5-axis Dual I.S. 2 works for both photo and video recording, including 4K.

· With the new Live View Composite function, the camera releases the shutter at designated intervals of exposure time and synthesizes the parts with high luminosity to produce a single picture. While the total brightness of each consecutive image is accumulated in bulb shooting, only the target subject is detected and the user can synthesize them carefully while seeing it in live view. This is extremely useful for capturing shots of fireworks or stars in the night sky where the background needs no gain-increase.

· The LUMIX S5 boasts high-speed, high-precision AF in both photo shooting and video recording. Combining the Contrast AF with DFD (Depth from Defocus) technology, it focuses on the target in approximately 0.08 sec*3.

Cinema-quality video output

· Complies with RAW video output to ATOMOS NINJA V over HDMI as well as C4K video recording with the future firmware update. LUMIX S5 delivers 14+ stops of Dynamic Range, which are virtually the same as those of the Panasonic cinema cameras, to precisely reproduce everything from dark to bright areas.

· With Slow & Quick mode, impressive video slow and quick motion in 4K (1-60fps, 30x quick to 2.5x slow) or in FHD (1-180fps, 60x quick to 7.5x slow)*4 is available. It is possible to use AF*5 to capture the subject in sharp focus in this mode, too.

New interchangeable standard zoom lens

· The LUMIX S 20-60mm F3.5-5.6 (S-R2060), based on the L-Mount system for the LUMIX S Series Full-frame Digital Single Lens Mirrorless Camera, is a compact, lightweight standard zoom lens that covers ultra-wide range from 20mm to standard 60mm focal length for versatile use including landscapes and snaps.

· The new LUMIX S 20-60mm F3.5-5.6 also ensure smooth, high-quality video recording because of a mechanism that suppresses focus breathing, which was a fatal problem in all interchangeable lenses designed for still image photography.

Business World

Panasonic gears-up for the festive season, with ‘New Dreams New Celebrations’ offers

Oct 6, 2020 by Gouri Achary 0 Comments #New Dreams New Celebrations, #panasonic india, #Suguru Takamatsu

National, October 2020: As the festive season dawns upon us, Panasonic India, a leading diversified technology company, launched it’s New Dreams New Celebrations’ offers to make the festive purchases accessible, affordable and durable for the consumers. With this festive bonanza, Panasonic has introduced a slew of exciting offers and promotions on all its electronics, home appliances, beauty and lifestyle products. Available at all authorized Panasonic touchpoints across the country, the offers are valid till 20th November 2020.

Speaking on the festive offer, Suguru Takamatsu, Divisional Head – Consumers Sales Division, Panasonic India said, “At Panasonic, the festival season began with Onam on a positive note signalling a return of consumer demand and we believe this will continue to remain the trend for the upcoming festive season. And through our new festive offers, we aim to benefit consumers by offering a combination of quality products at great pricing along with added rewards which we expect will drive an uptick in demand. We are hopeful that the festive season will help recover the deficit incurred in the last few months due to the pandemic.”

‘New Dreams New Celebrations’ festive offer presents consumers with an opportunity to buy their favourite products at discounted rates and with added benefits. Exciting promotional offers, special finance schemes, cashback offers, warranty benefits, free installations, introduced across categories including Televisions, Refrigerators, Washing Machines, Air-Conditioners, Microwaves, Lumix Cameras, Beauty and lifestyle products, to make this years’ festive season purchases even more delightful and economical for the customers.”

FESTIVE OFFER DETAILS

LED TV – 1+1 warranty and free installation on 32” & above sizes of LED TVs
ACs – 1+4 year warranty on inverter PCB and eco tough casing in Air Conditioners and 10-year warranty on the inverter compressor. Installation at just Rs. 699
Washing Machines – 2+10 year warranty on the motor on select models. Fixed EMI Options, Free Panasonic Liquid Detergent & Get an MWO @ INR 1999/- + GST on purchase of select models.
Refrigerators – 1+9 year compressor warranty along with Cashbacks on special days. Free Panasonic headphones worth INR 4499 on purchase of select models
Microwaves – 1+4 year warranty on Magnetron Convection MWO and 1year comprehensive warranty on all MWO models. Assured free gifts such as start-up kit, hair straightener @ INR 290 + GST and a free MWO Online Cookery class
Camera- Covid-19 insurance offers upto INR 1 lac on select models along with 2+1year warranty on all models.

Business World

Panasonic launches its new hairdryer with nanoeTM technology, available on Amazon

Oct 2, 2020 by Gouri Achary 0 Comments #Mr. Snehit Prasad Kumar, #Mr. Suguru Takamatsu, #Mr. Syed Alvi, #nanoeTM and Platinum ions Technology, #panasonic india, #TM hairdryers

This festive season, Panasonic India – a diversified technology company – announced the launch of its all-new hairdryer powered with Panasonic’s patented nanoeTM and Platinum ions Technology, today. With over 10 million nanoeTM hairdryers sold worldwide, this innovative product now arrives in India catering to the growing grooming-at-home needs of consumers ensuring beautiful and healthy hair. Priced at INR 6,999, the new hairdryer will be available on Amazon.in; providing ease of purchase to consumers from the safety and comfort of their homes.

Speaking about the launch, Mr. Suguru Takamatsu, Divisional Head – Consumer Sales Division, Panasonic India said “As safety continues to remain a priority for consumers, the concept of groom-at-home has gained much traction. We have seen an upsurge in demand for grooming and styling products in the past few months and we anticipate it to continue, especially with the festive season around the corner. And through the launch of our new hairdryer with nanoeTM technology, we aim to meet the styling need of the consumers and at the same time ensure healthy hair. We have been continuously innovating to keep pace with the rapidly evolving needs of our consumers and this is another step in that direction.”

Pursuing hair beauty over 80 years, Panasonic brings its unique nanoeTM and Platinum ions technology to India for the first time with this launch. Based on nanotechnology, the hairdryer uses nanoeTM – ultrafine water particles that penetrates into hair cuticles, to maintain the moisture balance of the hair and scalp, while the platinum ions coat the hair surface and tighten the cuticles to make them UV rays resilient, for healthy and lustrous hair. The nanoeTM technology also helps neutralize the positive charge generated on the surface of the hair and prevents static electricity, giving a salon-like smoothness.

“Panasonic has been an iconic global innovator. We are delighted to be their partner of choice and bring their new hair dryer with nanoeTM technology for customers on Amazon.in. With this launch, we continue to build a strong portfolio in the personal care category providing customers with a vast selection and unmatched shopping experience” said, Mr. Snehit Prasad Kumar, Category Lead – Personal care appliances, Amazon India.

Talking about the new hairdryer, Mr. Syed Alvi, Head – Lifestyle Business Group, Panasonic India said, “Panasonic has always been a frontrunner when it comes to innovation and technology. Basis our extensive research on consumer needs and behaviour, which associates usage of the hairdryer to moisture loss, we have launched the new hairdryer, powered by Panasonic’s patented nanoeTM and Platinum ions Technology that locks-in moisture and keeps the scalp and hair healthy. The new hairdryer is a perfect blend of technology, style and convenience, that not only helps to give a salon-like experience but also strong and healthy hair.”

The new hairdryer comes with two different types of nozzle attachments – set nozzle and quick-dry nozzle, a technology unique to Panasonic, which provides strong and soft airflows for better styling, within limited time and minimizes heat damage. Equipped with a 50-degree centigrade healthy mode that prevents damage from excess heat, resulting in gorgeous and healthy-looking hair, every day. With a compact and sleek design, Panasonic’s new hairdryer comes with a foldable handle making it convenient to store.

Business World

Panasonic India strengthens its 4K TV portfolio, launches 16 new models

Sep 15, 2020 by Gouri Achary 0 Comments #panasonic india, #Panasonic’s 4K Android portfolio, #Suguru Takamatsu, #Vishal Kanwal

New Delhi, September 15th, 2020: Fueled by the demand to watch rich media content over large screens, Panasonic India – a diversified technology company, today announced its HX range of televisions, manufactured in India. The HX series further strengthens Panasonic’s 4K Android portfolio featuring four new models – HX700, HX635, HX625 and HX450 with screen size ranging from 43-65 inches. Along with HX series, eight new models ranging from 24 inches to 65 inches have also been introduced to cater to the first time buyers.

With over 68+ years of technological prowess, 30 crores+ TV customers across the globe, Panasonic has been consistently enhancing the TV viewing experience for its customers. Panasonic’s new HX range offers a value proposition, delivering an extraordinary cinematic experience to consumers across screen sizes ranging from 43-inches to 65-inches. The pricing of 43 inch models of HX625, HX635 and HX700 start at Rs 42,990 onwards. HS450 and HX450 is available exclusively across our online platforms on Flipkart and Amazon.

Speaking about the new launch, Suguru Takamatsu, Divisional Head, CSD, CE, Panasonic India said, “At Panasonic, we want to make the lives our consumers better, smarter and convenient, at home. Owing to WFH and safety measures, there has been a significant rise in consumption of rich OTT content as consumers seek for theatre-like experience on their televisions, i.e., entertainment-at-home. With the easing of lockdown, metros are witnessing a demand for large screen smart TVs and huge demand is coming from both rurban (rural + urban) markets, with the rise in first-time buyers. Keeping that in mind, we have introduced our new TV range that addresses the demands of our rurban audience, thereby, enhancing the overall viewing experience. This launch is another step towards answering the impeding demand for value-based TV offerings to India.”

Vishal Kanwal, Product Category Chief, CE, Panasonic India said, “Leading the pack, HX700, boasts a Bezel-less design to provide an all-immersive TV viewing experience to customers through a Dolby Vision – for all premium HDR content, along with a built-in home-theatre. While the AccuView Display feature provides a wide-angle view for a greater cinematic experience, the Hexa Chroma Drive function makes HX700 a class apart due to its visually appealing yet balanced screen saturation. The Android-enabled 4K TV features a built-in Google Assistant that not only allows viewers to access unlimited OTT content but also control/Manage the TV through voice. The model is available in screen sizes – 43inches, 55inches and 65inches. In addition, the other three supreme models of the HX series – HX625, HX635 and HX450 (an online exclusive model) – come with advanced audio technology to boost the surround sound experience.”

Additionally, the new models that have been introduced, feature under two categories – introductory (H2 series) and smart (HS series). The H2 series comprising of H200(24 inches) and H201(32 inches) comes with Accu View Display, 16w speaker and glossy black design and the HS range includes five models – HS550(32 inches), HS580(32 inches), HS625(32 inches), HS700(32 and 43 inches) and HS450(40 inches) –an online exclusive model, featuring Hexa Drive for natural colour reproduction and built-in home theatre to maximize the surround sound. HX series comprises of HX625(43 inches), HX635(43 and 55 inches), HX700(43, 55 and 65 inches) and HX450 – an online exclusive model (50 and 58 inches). As a part of its robust omnichannel strategy to drive sales, Panasonic has been continuously working towards upgrading its online and offline channels to provide a better purchase experience to consumers.

Panasonic’s entire new range of televisions is available across all authorized brand owned outlets, retail stores and online platforms.

Business World

Panasonic India launches 21 new models, expanding its Top Load Washing Machine portfolio

Aug 26, 2020 by Gouri Achary 0 Comments #Head - Home Appliance Business, #Mr. Harshal Soman, #panasonic india, #top-load Washing Machines.

New Delhi, August 26, 2020: Panasonic India – a diversified technology company, today launched 21 new models of its fully automatic, top-load Washing Machines. Equipped with 5-star rating these new models ensure a more sanitised washing performance through its built-in heater technology and Stain Master+ for bacteria elimination and removing stubborn stains. The new range of top load washing machines priced starting INR 17,100 is available at all Panasonic brand shops, large format retail outlets across the country and online platform Amazon.in.

Integrated with superior Japanese technology, the new range enables a germ-free washing experience. Select models in the new range feature a flexible 2-way Washing Technology with a built-in heater that gives clothes a hygienic hot wash leading to 99.9 % germ removal. Featuring both front and back panels, the latest models sport an elegant and durable design featuring soft closures and exciting colours available across 6.5kg to 8kg capacities.

Speaking about the launch, Mr. Harshal Soman, Head – Home Appliance Business, Panasonic India said, “The pandemic has changed consumer preferences. Today, consumers are seeking value-based home appliances that help them multitask and at the same time contribute to their overall hygiene and safety. Our new range of top-load automatic washing machines leverages Panasonic’s proprietary technologies to sanitize clothes through its in-built heater while ensuring better energy efficiency for a 99.9% germ-free washing experience. At Panasonic, we believe in adding value to the lives of our users and thus, have introduced the entire range with 5-star rating starting from 6.5kgs to 8kgs, at the onset of the festive season. We are looking at a double-digit market share by the end of FY21.”

Extending energy and water efficiency, the new range comes equipped with in-built eco-friendly solutions like Aqua Spin Rinse, that saves up to 28% of water consumption and Econavi Technology which helps save 20% water and up to 20% electricity consumption and re-uses water up to 23% by detecting wash load volume and water temperature. Panasonic top load Washing Machines have been rated* as the “Most Preferred Washing Machines Brand” in the category in a study by Kadence International.

Panasonic India has launched a holistic digital marketing campaign #KappdoKiImmunity to promote the new range of washing machines that are designed to offer a complete value proposition to the user ensuring proper hygiene, water and energy savings. The campaign videos can be viewed across Panasonic India handles on Youtube, Facebook and Twitter.

Additional Features:

· The unique StainMaster+ feature is capable of tackling the most- stubborn stains (Sweat, Sauces, Collar/Cuff, Curry)

Gentle hand wash mechanism – designed for the washing of delicate garments including the ones with heavy designer work and embroidery

The new variety of machines are equipped with superior design with Soft Closures the best in class features, craftsmanship and technological abilities, keeping in mind the urban and modern contemporary family outlook

Tag: panasonic india