Tag: TO THE NEW

Technology

TO THE NEW sets ambitious growth plans, aims to clock USD 300 Mn in revenue by FY26

May 13, 2021 by Neel Achary 0 Comments #TO THE NEW

New Delhi, 13th May 2021: TO THE NEW, a leading technology services company today announced its ambitious 5-year vision to capture a bigger share of the ever-growing market for digital technology services in the US and across the globe. Setting a steep target to clock USD 300 Mn in revenue by March 2026, the company plans to expand its team size to 5,000+ people in 5 years from now. The company clocked USD 58Mn of revenue in FY21.

With its offices already in India, UAE, and the US, TO THE NEW is also expanding into other global markets such as ANZ where it plans to set up regional offices and expand teams this year.

Earlier this year, the company announced that it is actively looking to acquire companies in the US  that will complement its strengths and build its presence in the US region.

The demand for digital has grown exponentially over the last few years and FY20 has only accelerated the pace. During the last financial year, TO THE NEW grew its absolute revenue by 63% and acquired clients across sectors including digital native businesses and large enterprises. Attracting global talent, the company introduced a permanent work-from-home option for its employees,  internally referred to as the ‘Newers’. The decision came as a result of the company’s successful work-from-home run during the lockdown, resulting in its continued business operations during FY 2020-21.

Commenting on its progressive plans, Deepak Mittal, Co-founder & CEO said, “A lot has been said about the role of digital technologies in shaping the world that we live in, but a lot yet remains to be translated to actual adoption by companies today. TO THE NEW helps customers cross this digital divide supported by new-age services & solutions that are cloud-native. With over a 60% CAGR since the last few years, we are confident that our service line focus, coupled with our cutting-edge tech stacks are well-suited to elevate us to the next level of growth.”

TO THE NEW’s agility coupled with focus on cloud has helped in acquiring customers across geographies, that include Enterprises, SaaS and Consumer Internet companies alike. The company is widely acknowledged across the globe for its strong partner ecosystem with market leaders such as AWS, Adobe & Databricks to build digital platforms and products.

About TO THE NEW

TO THE NEW is a technology services company that designs, builds & runs digital products and platforms for enterprises, SaaS, and consumer tech companies.

TO THE NEW is  recognised by global analyst firms like Gartner, Everest, ISG and Zinnov for our capabilities in digital engineering, Cloud, Data & Analytics. The company also leverages its deep partnership with all the leading hyperscalers like AWS (Premier Partner), Azure and GCP to provide end-to-end Cloud professional and managed services to our customers.

Founded in 2008, TO THE NEW is one of the fastest-growing companies with a growth rate of over 60% since 2017. Our passionate team of 2000+ “Newers” is spread across our delivery centers in Delhi, Dubai and NYC. TO THE NEW is a consistent winner of the prestigious “Great Place to Work” award since 2015 and ranked #47 in the top 100 companies in India to work for in 2019.

Business World

TO THE NEW recognized by ISG for its strong competencies in Public Cloud, Product Engineering and for its AWS partnership strength across ISG Provider Lens™ Reports, 2020

Jan 22, 2021 by Neel Achary 0 Comments #Machine Learning Partner, #TO THE NEW

New Delhi, 22 January 2021: TO THE NEW, a leading provider for digital transformation and technology services has been recognized by ISG Provider Lens™ for its capabilities on Cloud, Application Development services as well as an AWS Ecosystem Partner in their recently published analyst quadrant reports for 2020.

TO THE NEW has made its debut in ISG ratings this year and been named as a “Product Challenger” for its Data Analytics & ML capabilities along with being a “Contender” for Cloud Consulting, Managed Services & Agile Development, amongst others.

ISG Provider Lens™ is a unique evaluation of market players with empirical, data-driven research and market analysis in light of the observation of ISG’s global advisory team.

ISG evaluated multiple vendors with a global presence based on customer portfolio, innovation capabilities, performance & growth, experience and case studies.

“This is a truly remarkable achievement. It is a result of our agility and focus on building new-age capabilities, to provide high-quality transformation-services to our fast-growing customer base. It is heartening to see TO THE NEW increasingly been recognised across the industry to laud our growth and achievements.”, said Deepak Mittal, Co-founder & CEO, TO THE NEW.

ISG has attributed TO THE NEW’s positioning to its DevOps focused approach, robust and long-standing AWS partnership, extensive Cloud Consulting experience and strong Product Engineering & Quality Engineering expertise.

“TO THE NEW is a fast-growing provider that offers high-quality transformation services by leveraging its strong partnership and DevOps styled approach in migration of workloads to the public cloud.”, said Shashank Rajmane, Lead Analyst, ISG.

“ISG sees TO THE NEW as a strong competitor in our AWS Data Analytics and Machine Learning Partner quadrant with robust core capabilities and an aggressively expanding portfolio. ISG also sees To The New as one of the most aggressive providers in our AWS Consulting Services Partner quadrant. The company demonstrates excellent foundational capabilities & a competitive services portfolio, while also demonstrating superb client relationship management and support. “, said Bruce Guptill, U.S. Principal Analyst, ISG

Business World

TO THE NEW Appoints Irfan Khan as Business Head for Digital Marketing

Jan 20, 2021 by Neel Achary 0 Comments #Irfan Khan, #new Business Unit Head for Digital Marketing, #TO THE NEW

New Delhi: Digital technology company TO THE NEW has announced the appointment of Irfan Khan, a digital evangelist with more than 15 years of fast-track experience across multiple industry verticals, as the new Business Unit Head for Digital Marketing.

Irfan will be driving the strategy, growth and roadmap for the business unit. He has previously held leadership roles in agencies and companies like DXC Technology, Motorola, Microsoft, Paytm and Blogmint. He’s been part of multiple award wins including Nasscom Top 50 Emerging Indian Startups, Business World Startup of the Year, The Maddies and the CMO Asia awards, through his career.

Speaking on the appointment, Raman Mittal, Co-founder & CMO, TO THE NEW said, “It gives me pleasure to welcome Irfan to TO THE NEW family. Irfan is a marketer and an expert in marrying best of internet-based startups and Fortune 100 companies. His strong and rich experience will help TO THE NEW achieve the required growth for our Digital Marketing Business Unit through a more focused approach. I’m sure Irfan will do a great job of leading the unit, our clients and our people”

Commenting on this, Irfan Khan, said, “I feel elated to be back at TO THE NEW as it’s always been close to my heart. The Digital Marketing unit has a strong foundation in place for the next phase of growth with clients across India, Singapore, Australia, USA and Maldives. As organizations increasingly prioritize their digital initiatives, I am looking forward to driving success for customers in the rapidly changing digital marketing space from digital KPIs to actual business impact and helping them shape it with the talented team at TO THE NEW.”

For providing digital marketing services to its customers, TO THE NEW leverages cutting-edge technologies, analytics, content-led solutions and marketing automation to provide 360° solutions for a higher RoI and business impact. TO THE NEW has an impressive portfolio of customers including companies like Alibaba Cloud, Invest India, Tata Sky, Hilti and Ministry of Education. TO THE NEW helps its clients achieve their goal for building brand awareness and creates a robust funnel by employing the best-in-class marketing tools & technologies.

The Digital Marketing Business Unit at TO THE NEW Pvt. Ltd. has witnessed a stupendous growth curve with 50% increase in monthly run rate revenue over the last 12 months despite the challenging environment. The company offers end-to-end marketing automation capabilities right from setup and integration, database enrichment, design and development, lead lifecycle development and reporting to advanced programs such as Account-Based Marketing (ABM). TO THE NEW is proud to showcase its hands-on experience with marketing automation tools like Marketo, Hubspot, amongst others.

About TO THE NEW

TO THE NEW is a digital technology company providing digital transformation, marketing and product engineering services to ISVs, Consumer Internet, and large enterprises across the globe. We design & build digital platforms and products with Cloud and Data at the focal point.

TO THE NEW is amongst the fastest-growing technology companies globally with a CAGR of 60% since the last 3 years. Established in 2008, our passionate team of 1400+ “Newers” is spread across delivery centres in New Delhi, Dubai, and New Jersey. TO THE NEW has been a consistent winner of the “Great Place to Work” award since 2015 and ranked #47 in the top 100 companies in India to work for in 2019.

Business World

TO THE NEW ranked as the LEADER again in the Zinnov Zones ER&D Service Ratings, 2020

Dec 29, 2020 by Neel Achary 0 Comments #Co-founder & CEO, #Deepak Mittal, #TO THE NEW

TO THE NEW Pvt. Ltd, a leading digital technology company has once again been positioned in the “Leadership Zone” under Small & Medium Service Providers by Zinnov Zones ER&D Ratings, 2020.

Additionally, TO THE NEW was also rated by Zinnov for its expertise in Consumer & Enterprise Software as well as OTT services this year. TO THE NEW has seen consistent improvement in its rankings in the Zinnov Zones ER&D Ratings over the past few years. For 2020, over 60 Global ER&D Service Providers were assessed on their ER&D Services prowess and capabilities via a holistic 360-degree assessment by leading industry analysts by Zinnov across service horizontals and industry verticals.

The study also threw some light on the impact of the COVID-19 pandemic on global ER&D spend. According to the study, ER&D spending in Software and Internet companies is expected to grow 7% in 2021 and touch US $209 Bn in 2020 alone, due to the increasingly fastened adoption of technology due to the pandemic.

Zinnov Zones is an annual rating published by Zinnov, which rates global service providers based on their competencies, capabilities, and market success. Since 2009, Zinnov Zones has become one of the most trusted reports globally, for both enterprises and service providers to better understand the vendor ecosystem across multiple domains such as digital transformation, ER&D services, IoT, RPA, and media and entertainment.

TO THE NEW, an AWS premier consulting partner, was recognized for its strong capabilities in providing digital transformation services and solutions, Cloud-native solutions & microservices-based architectures across Industries for its customers, globally.

“Zinnov Zones is the gold-standard in technology service provider benchmarking and we are proud to be consistently recognized as a Leader by them. TO THE NEW has continued its exemplary growth amidst the COVID-19 pandemic in 2020 and we have revised our annual revenue projections to upwards of Rs.400 Cr this year. We are confident that our ever-expanding customer base, continuous innovation, and our strong Digital Product Engineering practice will cement our position as Leaders in the segment”, said Deepak Mittal, Co-founder & CEO, TO THE NEW.

“TO THE NEW is a digital engineering-focused service provider with end-to-end product development capabilities for software and internet firms. Its remarkable growth and dollar retention rates over the last 3 years have translated to a significant movement in market positioning and the firm has fortified its leadership positioning for consumer software in the Zinnov Zones 2020 ER&D Service Provider assessment. In addition, they are rated leaders for ER&D Services in the small and medium service provider category as well. Its investments towards building OTT capabilities along with IP investments such as PRISM and Nimbus have helped it garner greater wallet share”, said Sidhant Rastogi, Managing Partner, Zinnov.

Business World

To The New announces appraisals of 18% and 100% bonus for its employees, honours all candidate offers during COVID-19

Nov 24, 2020 by Gouri Achary 0 Comments #“Most Valuable Employer - Asia Pacific”, #Achievement in Benefits Design and Administration, #appraisal, #bonus, #Gold Stevies, #Great Employers, #Satya Sharma, #Stevie Awards, #TO THE NEW

TO THE NEW, one of India’s leading digital technology companies has announced that it has completed its annual appraisal cycle (that happens in Oct) with an average increment of 18% for all the employees (who are fondly called “Newers”). The company also announced that it has paid a 100% bonus to its people. The company also honoured all the offers made to the lateral hires as well as freshers during the last 9 months.

The company further shared that there was no impact of COVID-19 in appraisal % and bonus payout. At a time when most companies are faced with decisions like cutting costs and right-sizing, TO THE NEW had resumed hiring in Q2 of FY 20-21 and was able to make an early recovery from initial hits due to COVID. The company is on track to hit a revenue of INR 425 Cr, a 60% growth in revenue from FY19-20.

The organization has affirmed that overcoming the initial uncertainty, the company has successfully maintained business continuity and with its purposeful agility, pivoted quickly to grow even amid the pandemic. THE NEW has prioritised its people’s best interests and yet the course of business-action remains on track for the company, as it was before COVID.

Commenting on the same, Satya Sharma, Co-Founder & CHRO, TO THE NEW said, “I am proud of our people and firmly believe that great talent should be celebrated and acknowledged. I am happy to share that we have had the immense and continued support of all Newers during the pandemic and we carried out all appraisals in a business-as-usual manner. We ensured that there were no COVID-related job losses despite some business impact initially. All the recent hires are being onboarded virtually and our entire onboarding program is focussed on delivering a smooth and hassle-free joining experience.”

TO THE NEW has been growing rapidly over the past few years and has quickly risen to become one of the fastest-growing companies in the region, most recently being awarded for its growth at the 17th Annual Stevie® International Business Awards.

A consistent ‘Great Place to Work’ winner, TO THE NEW, has time and again been recognized for its employee policies and practices while maintaining a high growth trajectory. The company also bagged two Gold Stevies, for “Most valuable employer – Asia Pacific” for COVID-19 response and “Achievement in Benefits Design and Administration”, at the 2020 Stevie Awards for Great Employers.

Business World

TO THE NEW wins Gold for Fastest growing Company of the Year in Asia, Australia, and New Zealand at the 2020 Stevie® International Business Awards

Oct 13, 2020 by Gouri Achary 0 Comments #“Most Valuable Employer - Asia Pacific”, #Achievement in Benefits Design and Administration, #Deepak Mittal, #Fastest Growing Company of the Year’, #The Stevie® International Business Awards, #TO THE NEW

TO THE NEW Pvt. Ltd., a leading digital technology company has been named the ‘Fastest Growing Company of the Year’ in Asia, Australia, and New Zealand at the 17th Annual Stevie® International Business Awards. Known for its cutting-edge product engineering & digital transformation services, TO THE NEW has been clocking more than 50% Y-o-Y growth since 2017. The company clocked 71.4% growth in revenue for the FY 2019-20 at INR 260 crores.

The Stevie® International Business Awards are the world’s premier business awards program. The 2020 IBAs received close to 3,800 entries from organizations in 63 nations and territories. Stevie Award winners were determined by the average scores of more than 250 executives worldwide who participated in the judging process from July through early September.

Commenting on TO THE NEW’s growth, the judges said “The growth of TO THE NEW is remarkable in the Asia Pacific region. What’s most remarkable is maintaining high-profitability with the diversity of products and service offerings that the company has. The company clearly has a very well defined roadmap and high potential for the future.”,

Lauding the business growth during the pandemic and otherwise, another judge said “TO THE NEW is among India’s best companies to work for, 2020.. They had a growth rate of 70% year-on-year with over 1400 employees. During the pandemic, onboarding 50+ new clients is a great feat.”

Commenting on the win,

Deepak Mittal, CEO & Co-founder, TO THE NEW said, “It is an honour to be acknowledged as the Fastest Growing Company in the Asia Pacific region. It is indeed the result of the perseverance of the entire team that long-term vision is predicated on our continued commitment to providing our made this possible, even in the tumultuous times brought by COVID-19. Our clients with exceptional digital transformation and product engineering services. We look forward to unlocking further growth opportunities and achieving bigger
milestones.”

Earlier this year, TO THE NEW Pvt. Ltd was awarded for Best Financial Performance in the financial year 2019-2020 at the Entrepreneur India Awards 2020. TO THE NEW also bagged two gold Stevies for “Most valuable employer – Asia Pacific” and “Achievement in Benefits Design and Administration” respectively at the 2020 Stevie Awards for Great Employers, announced last month. A 5-time GTPW winner, TO THE NEW has time and again been recognized for its employee policies and practices, while maintaining a high growth trajectory.

Business World

TO THE NEW and Context Media announce a strategic alliance for growth in the ANZ region

Sep 21, 2020 by Gouri Achary 0 Comments #ANZ market, #Context Media, #Narinder Kumar, #TO THE NEW, #Tom Kennedy

New Delhi, September 21, 2020: To give a further filip and to build on already achieved success, TO THE NEW and Context Media have formed a strategic alliance to represent the former in the ANZ market for strategic business development & market expansion in the Media & Entertainment, Enterprise, FinTech, and Telecom space, amongst others.

TO THE NEW is a digital technology company providing digital transformation and product engineering services to ISVs, Consumer Internet, and large enterprises across the globe. The company designs and builds digital platforms and products with Cloud and Data at the focal point. Amongst the fastest-growing technology companies globally, TO THE NEW Pvt. Ltd is backed by a passionate team of 1400+ ‘Newers’ with delivery centres in New Delhi, Dubai, and New Jersey.

Context Media is a transmedia company, providing production and consulting services to leading Australian businesses and key media organisations on strategic projects, strategy development, operational reviews, rights management optimisation and business advisory services. The team has a depth of industry experience ranging across Film, TV, Radio and Digital media platforms to marketing and distribution.

Context Media and TO THE NEW Pvt. Ltd has already forged a strong working relationship having recently collaborated in the development and release of Tabcorp-Sky Racing Active across iOS, Android and Apple TV, released in August 2019 with over 100,000 downloads to date.

Sky Racing Active ushers in a new era of digital access to International racing events & LIVE coverage for racing enthusiasts with a wide array of racing content like Thoroughbred, Greyhounds and Harness racing with coverage from NSW, Queensland, Western Australia. TO THE NEW is also engaged with multiple cross-industry customers such as RateCity & Live Real Estate in the region.

Tom Kennedy, Context Exec. Director and Product owner for Sky Racing Active stated “Our working relationship with TO THE NEW was a true partnership in every sense and the team provided great depth of technical expertise and insight in the product development, aligned to our strategic vision for the OTT product in redefining access to world-class racing. We look forward to showcasing the depth of services offered by TO THE NEW in the local ANZ market.”

Narinder Kumar, Co-Founder and COO at TO THE NEW said, “We are excited to be working with Tom via Context Media to expand our growth and service offerings in the ANZ region and leverage Tom’s local knowledge and network. We look forward to a long and mutually rewarding journey ahead for us and sharing our deep expertise in Product Engineering & Cloud with more customers.”