Tag: PAN India

News

Max Kids Festival Brings Nationwide Canvas for Unleashing Imagination

Jun 17, 2024 by Sujata Muguda 0 Comments #BENGALURU, #Head-Marketing, #max fashion, #Max Fashion India, #Max Kids Festival, #Miss India, #Nationwide Canvas for Unleashing Imagination, #Neha Dhupia, #Pallavi Pandey, #PAN India, #Pioneering the global fashion landscape, #President & Deputy CEO of Max Fashion India, #Sumit Chandna

Bengaluru, June 17, 2024 – Pioneering the global fashion landscape, Max Fashion proudly unveils the return of its popular Max Kids Festival campaign for summer 2024. Since its inception 14 years ago, the Max Kids Festival has grown to become a landmark event that families eagerly await each summer, playing a key role in strengthening Max’s position as the most loved fashion brand with everybody in the country. Today, the kid’s category accounts for one-fourth of Max’s total sales. The nationwide annual initiative focuses on kids and teens celebrating their creativity through the medium of art. This year’s edition will feature an unprecedented all-India drawing and colouring contest for kids and teens across 21 cities and more than 100 Max stores.

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Pallavi Pandey, Head Marketing, Max Fashion India exclaims ” The Max Kids Festival is our biggest and most beloved annual brand IP. Each year, it grows grander in scale and ambition as we strive to create an unparalleled experience for our youngest fans. We realize the boundless passion, creativity, and effort inherent in kids, which is why this year, we are showcasing their incredible talents in a truly spectacular fashion. The festival is a celebration of kids’ imagination brought to life and we are committed to providing a platform that amplifies their voices and creative expressions like never before.”

Inaugurating the drawing exhibition, acclaimed actress and former Miss India, Neha Dhupia, graced the occasion. She also interacted with esteemed guests during the event.

Every year, Max thoughtfully curates the collection around popular comic themes. This year, they have expanded their inspiration beyond just comics to also incorporate beloved shows and characters from leading OTT platforms. The 2024 collection is a delightful amalgamation of iconic comic characters like Garfield, SpongeBob, and LOL Surprise, seamlessly blended with fan-favourite OTT sensations such as Wednesday, Stranger Things, One Piece and more priced at 129 INR onwards. The event will feature an exhibit showcasing the shopping bags created by the kids, accompanied by engaging art activities tailored for kids and teens. Additionally, a youth fashion show will take center stage, spotlighting the Urban collection.

Sumit Chandna, President & Deputy CEO of Max Fashion India, on the occasion said ” For years, we have stood the test of time by staying true to our commitment of bringing the coolest and trendiest collections for teens and kids. This unwavering focus has not only strengthened our brand identity but also helped us increase the contribution from the genz and youth segments year after year. We take immense pride in being a brand that resonates with the ever-evolving tastes and preferences of the youth, ensuring we remain their go-to destination for fast fashion.”

Open to kids starting from 3 years and above, the 2024 Max Kids Festival will take place at Max stores PAN India, with the theme: “Draw Your Superhero saving Earth” on a shopping bag made from recyclable paper provided at the store. With 23000+ kids registering from multiple cities, the entries received will be exhibited at a special Max Kids Festival event on June 16 at the Mall of Asia, Bangalore. A select seven grand prize winners will win an all-expenses paid trip to Kashmir, with their families.

News

Inknibs Founder Hits the Road to Deliver as Demand Surges Across India

Apr 18, 2024 by Sujata Muguda 0 Comments #Divyanshu Solanki, #Inknibs, #PAN India

New Delhi, 18th April 2024: Inknibs, India’s largest hyperlocal marketplace catering to the pan India demand for books, stationery, and toys, is proud to announce that in two months of inception, it has already served over 700+ satisfied customers. Across PAN India. With this overwhelming response and unwavering dedication to exceptional customer service, Inknibs is thrilled to announce that its Founder is hitting the road to deliver orders straight to the doorstep.

The surge of orders pouring in from across India reflects the widespread acclaim and enthusiasm for our curated collection of premium stationery products, books, toys, party supplies, etc. Particularly, the significant uptick in demand from the southern and western regions of India, signaling a growing appreciation for our unique offerings in these areas.

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With an enormous number of orders from PAN India, Inknibs is proud to cater to the diverse tastes and preferences of customers nationwide. Our range of products has captured the imagination of discerning consumers from all walks of life. In addition to serving individual customers, we’re excited to witness a burgeoning interest among aspiring entrepreneurs eager to become vendors on our platform. This groundswell of support underscores the trust and confidence that both customers and vendors place in Inknibs as a reliable and innovative marketplace.

Engaging directly with our customers by delivering orders to their doorsteps is more than just a convenience—it’s a commitment to personalized service and meaningful connections. By embarking on this journey, we have the opportunity to interact with our customers face-to-face, understand their preferences firsthand, and ensure that their Inknibs experience exceeds expectations. This personal touch not only strengthens our relationship with customers but also allows us to tailor our offerings to better suit their needs, ultimately fostering loyalty and trust in our brand.

As we kickstart this journey to deliver excellence directly to the doorstep, our commitment to quality, authenticity, and personalized service remains unwavering. Each order fulfilled by our founder represents not just a transaction but a testament to the passion and craftsmanship that define Inknibs.

“I am thrilled to witness the overwhelming response from our valued customers across India. Our journey began with a passion for quality stationery, and it is truly gratifying to see that passion resonate with so many people. With my team and I, now hitting the road to deliver orders personally, we are reaffirming our commitment to delivering excellence and exceptional service every step of the way. At Inknibs, we believe that every handwritten note is a work of art, and we are dedicated to providing the finest stationery products to inspire creativity and expression in our customers’ lives.” said Divyanshu Solanki, Founder and CEO of Inknibs.

Inknibs invites you to experience the joy of premium stationery delivered with care and convenience. Whether you’re a seasoned stationery enthusiast or a newcomer seeking inspiration, we’re here to elevate your writing experience and spark creativity in every aspect of your life.

Join us as we traverse the length and breadth of the country, bringing the magic of Inknibs to your doorstep. Stay tuned for updates on our journey, special promotions, and exclusive offerings as we continue to redefine the art of writing and expression.

Business

ASUS strengthens pan India retail strategy with the launch of Pegasus Store in E-mall, Kolkata

Jun 14, 2022 by Agency 0 Comments #ASUS, #E-mall, #Kolkata, #PAN India, #Pegasus Store

As a step towards strengthening the brand’s retail footprint across the country, ASUS India, a Taiwanese tech giant today announced the launch of a Pegasus store in Kolkata. Located at E-mall, the new exclusive store is spread across 304 sq. ft. and will feature the company’s entire gamut of consumer laptops, ROG laptops, and other accessories under one roof. The exclusive store is inaugurated on June9th, a befitting testament to ASUS’s vision of its retail presence in India.

Talking about the expansion, Arnold Su, Business Head, Consumer and Gaming PC, System Business Group, ASUS India, said, “We are delighted to announce the expansion of our retail footprint in India. West Bengal being an important market for us, the inauguration of the new Pegasus store in Kolkata will playa pivotal step towards empowering consumers across different regions of the country with a unique experience of our latest innovation. With a strategic retail expansion approach, we will continue to create more interaction and new touch points for our users.”

The new outlets take the mark of the brand’s total premium retail stores to 9in West Bengal and 4th in E-mall. The stores feature innovative demo zones to offer a premium experience and service to the consumers. They will create an interactive journey for the consumers by providing them with the first-hand feel of some of the most advanced and brand’s latest gaming and lifestyle products, ranging across PCs, desktops, and a wide range of accessories.

Address of the retail store: Venkatesh IT Solutions, 6,C R Avenue,E-mall,Shop No- G-16, Kolkata -72

Business

ŠKODA AUTO crosses 205+ Customer touch points pan India

Jun 14, 2022 by Agency 0 Comments #PAN India, #ŠKODA AUTO

The first half of 2022 has been a product onslaught for ŠKODA AUTO India with the new KODIAQ, the all-new SLAVIA and the new KUSHAQ Monte Carlo. While the product offensive brought about one phase of INDIA 2.0, another phase of the Project, improving customer satisfaction, has also been gathering momentum with the company crossing 205+ customer touchpoints across 123 cities in all four regions of the country.

Commenting on the landmark, Mr. Zac Hollis, Brand Director, ŠKODA AUTO India said, “While products are our heroes, INDIA 2.0 is also about being closer to our customers on all fronts. By rapidly increasing our customer touchpoints and expanding our network, we have the largest ever presence of the ŠKODA brand in India. Not only have we expanded in quantity, but have also focused on quality with our revolutionary digitalised showrooms.”

ŠKODA AUTO India ended 2021 with 175 touchpoints across ¬¬¬¬117 cities with a target of hitting 225 touchpoints by the end of 2022. However, the quick success of new launches fueled faster uptake of the expansion with the company now aiming to hit 250 touchpoints by end of 2022. ŠKODA AUTO India will continue expanding rapidly with plans for about 10+ touchpoints in each zone across India.

With this expansion, the prime focus of ŠKODA is to penetrate deep in important market clusters covering both metro andnon-metro centres. In the eastern region, ŠKODA will be opening its first touchpoints in Nagaland at Dimapur,also at Dibrugarh in Assam. At the same time, the company will be entering and adding centresin other regions like Gandidham and Morbi – Gujarat, Ambala – Haryana, Amritsar – Punjab, Warangal – Telangana, Pollachi – Tamil Nadu, Haldwani – Uttarakhand and Tirur – Kerala. In 2022, ŠKODA has added touchpoints in Bareilly, Meerut, Moradabad and Prayagraj – Uttar Pradesh, Karimnagar – Telangana, Dhanbad – Jharkhand, Bilaspur – Chhattisgarh and many more across states and regions.

Business World

Sportz Village Xp steadily unlocks sports for consumer engagement

Oct 30, 2020 by Gouri Achary 0 Comments #Jitendra Joshi, #PAN India, #Saumil Majmudar, #Sports, #Sportz Village Xp

Sports are a major contributor to economic and social development. The onset of Covid-19 pandemic, as we know, has led to lockdowns of businesses, schools, public spaces etc., further leading to disruption of many regular aspects of life, including sports and physical activity. Consequently, brands that believed in experiential sports as a medium to connect with consumers were left with no option to engage consumers physically. Sportz Village Xp, the pioneer of Experiential Sports Marketing that specializes in school contact programs designed to meet brand’s consumer connect goals, configured new ways to engage kids through ‘Phygital’ means.

Saumil Majmudar, Co-Founder, CEO and Managing Director of Sportz Village says, “There is a pent-up need in consumers for playing after all the restrictions recently. And so, with all the appropriate safety protocols being followed, sports programs will see a restart as consumers focus on health and immunity through physical activity/play/sports. These programs will be a combination of Digital and Physical – Phygital – hence providing the right balance of safety and scale. In the near term, Home will be the New Playground”.

Sportz Village Xp and group company Sportz Village have successfully designed and implemented various Phygital programs to keep kids active during the lockdown, like Home Games, Play At Home as well as Active Club which is a subscription-based online training platform for physical education and sports.

With the Unlock 5.0 taking place and markets gradually opening up, people are cautiously stepping out into the new normal. Saumil continues, “Brands will be eager to re-engage with consumers after the lockdown and they will naturally go towards engagement models that ensure consumers see them in a positive and uplifting context. And experiential sports programs, Digital and Physical, with all the safety norms and standards, provide the deep engagement they need to reconnect with their consumers.”

Sportz Village Xp offers great sports experiences by providing PAN India participation opportunities across multiple sports. Its areas of expertise include Experiential Sports Marketing – helping brands achieve their marketing goals through amateur sports programs; Grassroot Sports Development and School Contact Programs – enabling millions of kids to experience the magic of sports; and Government sports programs – providing execution & network support to large-scale government sports initiatives.

Over the years, this business vertical has been responsible for the execution of well-recognized large-scale events and programs like Mumbai Games – the world’s first-ever city-level, multi-age and multi-sports extravaganza, Premier Badminton League, Reliance Foundation Youth Sports, Coca Cola Cup, Hero Grameen Khel Utsav, Skoda Single Wicket Tournament, Boostcamp, Tata Tea ‘Suraksha’, Star Sports KBD Junior, Milo National Quiz, HCL Foundation ‘Sports for Change’ and the Khelo India Youth Games among many others.

Jitendra Joshi, Co-Founder and Director of Sportz Village says, “Brands like these believe that sport is the most receptive medium for engagement and enables a long-term relation with their consumers, not to forget the recognition they get as a sports enabler brand.”

As an entity, it has partnered with over 100 brands, over 15000 schools & colleges to create unique sports programs, thus driving participation from more than a million kids each year.

Sportz Village Xp, with its well-defined safety protocols for events, learnings from international markets like Dubai, and its investments in Digital experiential sports marketing platforms like Digital Talent Identification and Digital Tournaments can help brands engage with consumers at scale in a cost-effective manner.

Sportz Village Xp is actively driving consumer and employee engagement programs through Phygital play/sports solutions and hoping to deliver active Experiential Sports Programs in the near future with safety SOPs in place.