Tag: Mr. Sandeep Simon Behera

India International CSR Summit
Business World

5th Edition of India International CSR Summit and Awards -2020

Nov 20, 2020 by Gouri Achary 0 Comments #Atmanirbhar Bharat, #Brand India, #Corporate Social Responsibility, #Corporate Social Responsibility 4.0., #Dr. K.K. Upadhyay., #IICSR-2020, #India International CSR Summit and Awards -2020, #Mr. Sandeep Simon Behera

Brand India, presents the 5th India International CSR Summit & Awards -2020. The Theme of the summit is Corporate Social Responsibility 4.0.

It is expected that more than 50 CSR heads will speak at the IICSR-2020, through a Live Webinar and around 500 delegates will attend the summit on all 4 days. The summit will be held on 23rd, 24th, 25th and 26th November-2020, from 6 pm to 8 pm. The summit will have a Masterclass on -Corporate Social Responsibility4.0, An award function will be held on the 26th November and an E- Digital book launch on CSR. Already there has been an overwhelming response for this summit and it’s going to be an interesting session all around the 4 days
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CSR has been a buzz word since India has been the first country to introduce statutory provisions with respect to CSR under companies act-2013. In the first five years of the mandated CSR era, India Inc has made significant progress from adoption to the application of the law, and now from alignment to sustainable development Goals ( SDGs ).

The key question now is – what has been the impact of spending that has happened so far? How can corporations leverage on it by creating essential services such as Sanitation, Health Care, Clean Drinking Water, Education and Financial literacy and what can be done to maximize it, scale it up, and make it sustainable?

The IICSR-2020, Let’s hear from the CSR and civil society leaders some challenges, opportunities and learnings based on their experiences. A cross-fertilization of thoughts between policymakers, funders, researchers and implementers would be facilitated – highlighting key parameters for measurable, scalable and sustainable impact.

Corporate Social Responsibility ( CSR ) is a self-regulating business model that helps a company be socially accountable to itself, its stakeholders, and the public. By practising Corporate Social Responsibility, also called corporate citizenship, companies can be conscious of the kind of Impact they are having on all aspects of society, including economic, social and environmental..

For a company to be socially responsible, it first needs to be accountable to itself and stakeholders. Often companies that adopt CSR programs have grown their business to the point where they can give back to society. Thus, CSR is primarily a strategy of large corporations, Also, the more visible and successful a corporation is, the more responsibility it has to set standards of ethical behaviour for its peers, congestion and industry.

KEY THEMES TO BE ADDRESSED:

# Think and Challenge Traditional CSR
# CSR Key concerns around the capacity of different stakeholders.
# Aligning CSR initiatives in changing economic scenarios.
# Importance of CSR initiatives in changing economic scenario
# CSR as an investment, not an expenditure
# Measuring Impact: The success of CSR
# New CSR legislations – changes and impact MCA guidelines
# Strategic CSR – creating a workable link between people, planet and profit.
# Explaining the new avenues for Smart & Effective partnering to achieve common goals.
# Evaluation & Monitoring of CSR practices.
# CSR reporting as an important tool of CSR communication.
# Unlocking the potential of technology for social change.
# Effective integration of CSR and supply chain/
# CSR in the boardroom/

WHO WILL ATTEND:

CEO / COO/ MD/ FOUNDER/ DIRECTORS/ VP/HEAD
CSR leaders / Thinkers
Social Leaders
CSR Regulatories
Corporate Communication
Sustainability
Social Mission
Strategic Planning
Policy & Advocacy
Human Resource
Corporate Partnership
External Affairs
Program Implementation
NGO

WHY TO ATTEND:
# You got to interact with senior practitioners across the industry
# Experience the open, genuine and inspirational conversations led by CSR peers and professionals
# Desiring to learn deeply about social purpose and the ways to engage it in your business plan.
# Build your network with India’s top regulatory and CSR & Sustainability experts.
# Share best practices on various aspects shared by top companies in CSR activities
# Get acquainted with the latest emerging strategies that will help your CSR process reach the next level.

INDIA INTERNATIONAL CSR IMPACT AWARDS-2020

Brand India has instituted the India International CSR Impact Awards-2020, to recognize companies, Individuals, NGOs that have made a positive impact on society through their innovative & sustainable CSR initiatives.

The award is the apex recognition of CSR initiatives in India.
# Recognize the companies that have positively impacted both business and society by taking a strategic approach to CSR through a collaborative program.
# Recognize the companies that are leading transformation by integrating collaborative programs.
# Recognize the companies that are leading transformation by integrating sustainability in their core business model.
# Recognize the companies for implementing measures for conservation and sustainable management of the biodiversity and ecosystem in the value chain.
# Identifying innovative approach and employing application and technologies that will help to build a robust CSR program to further the case of inclusive and sustainable development,

AWARD CATEGORY -1
CORPORATE

1. Impactful CSR leader Award
2. CSR project of the year
3. Best CSR practice Award
4. CSR leadership Awards
5. Best Innovative CSR project
6. Best workplace practice Award
7. Best CSR Impact Awards
8. Stakeholders Engagement Award.
9. CSR person of the Decade
10. LifeTime Achievement Award
11. Award for Best use of Technology in CSR.
12.Environmental program of the year
13. PR Campaign of the year
14. Marketing campaign of the year
15. Social Media channel of the year
17. Start-Up of the year
18. Fastest growing company of the year
19. Best emerging company of the year
20. Most innovative company of the n year
21. Advertising and Marketing agency of the year
22. Best use of Technology awards
23. Best new product of the year
24. Most socially responsible company of the year.

CATEGORY -2
NGO

1. NGO of the year
2. Most committed NGO Award
3. NGO leadership Award
4. CSR implementing partner Award,

The summit is headed by Mr Sandeep Simon Behera, Chairman of the IICSR Committee and Dr K.K Upadhyay is the Co-Chair of the IICSR, Committee. Earlier to this summit, Brand India organized a 3 Days Round Table Discussion on ‘CSR and it’s a role in making AtmaNirbhar Bharat ‘. The discussion was a very successful event.

PR Agency of the year
Business World

ICCPL awarded ‘PR Agency of the Year’

Oct 24, 2020 by Gouri Achary 0 Comments #ICCPL, #Integrated Centre for Consultancy Pvt. Ltd, #Karunya Institute of Technology and Sciences, #Mr. Dushyant Sinha, #Mr. Sandeep Simon Behera, #PR Agency of the Year

Integrated Centre For Consultancy Pvt Ltd (ICCPL) received the honour of ‘PR agency of the year’ at the Brand India Excellence Awards 2020. The virtual event was witnessed by many dignitaries including Sandeep Simon Behera, Director (Branding & Promotion), Karunya Institute of Technology and Sciences (Deemed to be University), Dr. K. K. Upadhyay Director Centre for social review, Dr. Lopa Mudra Priyadarshini from Aditya Birla Group, Mr. Ajit Kumar Founder Khushigram, Mr. Atul Singh VP CSR Emami, and Mr. Vikas Bhatia Head CSR Chambal Fertilizer and Chemical Limited.

The event was followed by the launch of a book on “CSR and its role in making Atmanirbhar Bharat (A Self-Reliant India)” by Mr. Sandeep Simon Behera, Director (Branding), Karunya Institute of Technology and Sciences (Deemed to be University). The book provides insight into various aspects of Atmanirbhar Bharat and role of corporations in achieving it.

Expressing his happiness, Mr. Dushyant Sinha, Founder and Director, ICCPL Group said, “This award is due to the hard work of our team and faith of our clients. ICCPL is a 360-degree marketing solutions company & is one of India’s leading Consulting PR Firms, growing at a dynamic pace.”

In recent time, ICCPL has not just worked for big brands but has also taken everyone by surprise with its very effective & out of the box branding strategies along with its PR campaign for clients. ICCPL – A distinct Public Relations consultancy, is specialized to provide Integrated Communication Solutions to all its clients in order to give them a distinct cutting edge in tune with their marketing mix.

Team of experienced and well-qualified professionals ensure the much desired and unique synergy to create customized strategic inputs to suit client requirements. Integrated Centre for Consultancy Pvt. Ltd (ICCPL) develops true public relations and doesn’t just focus on garnering publicity for its clients. The approach is focussed on enhancing the brand equity through creative reputation management and the endeavour is to bring about positive attitudinal change among the target audiences.

AAtmanirbhar Bharat
Business World

Corporate Social Responsibility directly supports the Atmanirbhar Bharat initiative

Oct 24, 2020 by Gouri Achary 0 Comments #Atmanirbhar Bharat, #Dr. K.K. Upadhyay., #Mr. Sandeep Simon Behera, #Shri Narendra Modi

Atmanirbhar Bharat Abhiyan means self-reliant India or self-sufficient India, is the vision of the Prime Minister of India Shri Narendra Modi of making India a bigger and more important part of the global economy, pursuing policies that are efficient, competitive and resilient, and being self-sustaining and self-generating. Atmanirbhar Bharat does not mean self-containment, isolating away from the world or being protectionist. The first mention of this came during the announcement of India’s COVID-19 pandemic related economic package on 12 May 2020. The five pillars of ‘Atmanirbhar Bharat’ are economy, infrastructure, technology-driven systems, vibrant demography and demand.

Corporate Social Responsibility directly supports the Atmanirbhar Bharat initiative. The vision of Atmanirbhar Bharat would be achieved when each stakeholder in the larger socio-economic ecosystem of the nation e.g., corporations, academic and research institutions, civil society and the government can collectively contribute. Corporations play a major role because they have the resources, the professional manpower and the ability to create “development labs” in targeted areas. The COVID-19 pandemic and the territorial challenges faced on the borders have created a situation where it has become imperative for India to reduce dependencies on global supply chains, and focus on creating innovation and entrepreneurial ecosystems that would lead to economic and technological self-reliance and self-sufficiency through homegrown success stories.

Fireside discussions were organized by Brand India on Atmanirbhar Bharat and the role of CSR in making New India. The event focused on discussing five pillars of self-reliant India including Economy (quantum jumps, not incremental changes), Infrastructure (that represents modern India), System (technology-driven), Demography (vibrant demography of the largest democracy) and Demand (full utilization of the power of demand and supply) with eminent thought leaders to understand the overall social development with the prime aim of improving lives of people. It became evident that the CSR initiatives are playing a significant role in making New India self-reliant.

Many big brands in the corporate are now aligning their CSR initiatives with UN sustainable development goals to make India Atmanirbhar. The industry has contributed to the PM Care fund and launched several programs to improve the lives of people through skill and livelihood programs, spending beyond the compliance amount of CSR. With an aim at reviving the Indian economy and making the country a world leader across industries and support the government innovative movement of Atmanirbhar, where the government is ‘Vocal for Local’; three roundtables were organized on 16, 27 and 30 October 2020.

To conclude the series of discussions the prestigious “Brand India Excellence Awards -2020 ” were presented to individuals by Dr. K. K. Upadhyay – CSR Trainer of The Year, Dr. Lopa Mudra Priyadarshini – CSR Person of The Year, Mr. Ajit Kumar – Corporate Social Responsibility in Priority Areas and Mr. Vikas Bhatia – CSR Professional of the Year for their outstanding achievements. Three companies were awarded Integrated Centre for Consultancy (P) Ltd as PR Agency of the Year, Sterlite Tech Foundation as Most Socially Responsible Company of the Year and Vedanta- ESL Steel Ltd. Bokaro as Most Innovative CSR Program of the Year.

A limited-edition book on “CSR and its role in making Atmanirbhar Bharat ( A Self-Reliant India)” by Mr. Sandeep Simon Behera Director Branding – Karunya University, was launched at the function. The book provides insight into various aspects of Atmanirbhar Bharat and the role of corporations in achieving it. The prominent contributors have highlighted how we can achieve the goal of self-reliance much before 2030 with the right approach and partnerships between the government, corporates, civil society, community and other institutions. The involvement of all stakeholders will enable a 360-degree approach towards creating a stronger solution and working together will bring the required change far more efficiently and relatively quickly. It will boost their work and generate better socio-economic benefits in a holistic manner, strengthening Atmanirbhar.

CSR
Business World

The strategic dimension of CSR

Sep 9, 2020 by Gouri Achary 0 Comments #CSR, #Mr. Sandeep Simon Behera

Brand India organized a fireside chat on Atma Nirbhar Bharat and the contribution of CSR in making New India, where Brig Rajiv Williams, Corporate Head – CSR Jindal Stainless Limited Group shared his views. The session was moderated by Mr. Sandeep Simon Behera, Director Branding & Promotions Karunya Deemed to be University.

Sharing his views on the subject Brig Rajiv Williams said, “CSR by definition, has a lot to do with the ‘Triple Bottom Line Accounting Framework, which incorporates three dimensions of performance: ‘Social, Environmental and financial, commonly referred to as the 3Ps – ‘People, Planet and Profit’. When we deep dive into the rudiments of engagement, the Social aspect that is ‘People’ remains central and constant in the Sustainable Development Agenda, because the other 2Ps, Planet and Profit have a direct impact on the first ‘P’ People. It is equally important for Corporations to understand that it is all about a continuing commitment to behave ethically and contribute toward the overall economic growth by improving lives of the workforce, their families, communities and societies at large.”

With an excellent sustainable economic development framework in place, the industry must leverage the Social good factor by promoting various communities based projects and further ‘Employee Volunteering programs, which will establish a link with the workforce and the community who are part of the product supply chain. This gives the employees and the management an opportunity to get connected with each other as also with their target audience, Whoever is the target of engagement, the bottom line in the realm of CSR is to engage and connect with people and link them with the threads of ‘Head and heart’ by speaking ‘language of the heart’ and making them a party in all development through a community-based participatory approach.

Indian Industry over the years has been into charitable giving – sharing their wealth for goodwill essentially and subsequently for growth of the business. While there were exemptions from taxation in such donations, the intent remained at supporting communities. Over time, the act of just giving transformed into the act of social investment, when the concept of Gandhi’s philosophy of ‘Trusteeship’ found favour with many corporate leaders. However, with the ‘Rights’ issues picking up momentum with more informed societies, the benefits of community investments helped in finding solutions to various labour issues. The labour unions had a strong voice and are important stakeholders in a consultative process through the essentials of collective bargaining and freedom of expression. Such realization has dawned on Corporate India as they have understood the benefits of dialogue and that has resulted in opinions in favour of corporations and the understanding on addressing community needs through community-led projects gave rise to Corporate Social Responsibility.