Tag: Dr. K.K. Upadhyay.

SocioStory spearheads Leaders For Social Change, an initiative to encourage sustainable social impact

SocioStory spearheads Leaders For Social Change, an initiative to encourage sustainable social impact

The need for change remains constant and inevitable: positive and sustainable change, change that impacts individuals, communities and societies.

“LeadersFor Social Change” was initiated by Socio Story with the objective of encouraging corporate change makers to present their stories of impact, incorporating sustainable development goals.

“Selection process was very credible and the jury took a completely independent decision; our objective was to bring to light CSR projects that are making a sustainable impact on the community,” says Manoj Pachauri, Founder, SocioStory:

The jury for the initiative comprised of Dr Seema Sharma, HoD, IIT Delhi, Dr K.K. Upadhyay, Former Head of FICCI; and ProfPrashant R Chauhan, Department of Social Work, Amity University, Noida, along with the mentorship of Padma Bhushan Dr Anil Joshi, Founder HESCO, and Mr Yashveer Singh, Executive Director Ashoka Young Changemakers.

On the process of the assessment Dr Upadhyay commented: “Impact assessment was an open and a transparent process based on environmental, social and governance parameters, with an aim to make business accountable. It is extremely competitive and based on ethics, transparency and a responsible sustainable development paradigm.”

The following projects have been shortlisted for the final round –“Jeewan Jyoti women empowerment”, a CSR initiative by Sterlite Tech, with focus on creating a comprehensive ecosystem to help remote women achieve financial independence and self-reliance; Bharti Foundation, the philanthropic arm of Bharti Enterprises, aiming to transform the lives of children and youth by proactively implementing and supporting programmes in school education; UPL Vasudha Program, a nature conservation initiative by UPL Limited, which aims for an integrated nature conversation; Schneider Electric India Foundation’s “Energy for Livelihood” project aims at livelihood enhancement of the rural community in the remote and economically backward districts of Jharkhand and Odisha; “Prabhaav Foundation”, a non-profit organization supported by Jindal Stainless Foundation which focusses on restoring, maintaining and developing an urban park; Roots Foundation’s DSR project (Direct Seeded Rice) aims at reducing water consumption by about forty percent, especially in areas where the water tables are low; Spark Minda Foundation’sprison programme that helps prisoners learn new skills, enabling them to find employment.

India International CSR Summit

5th Edition of India International CSR Summit and Awards -2020

Brand India, presents the 5th India International CSR Summit & Awards -2020. The Theme of the summit is Corporate Social Responsibility 4.0.

It is expected that more than 50 CSR heads will speak at the IICSR-2020, through a Live Webinar and around 500 delegates will attend the summit on all 4 days. The summit will be held on 23rd, 24th, 25th and 26th November-2020, from 6 pm to 8 pm. The summit will have a Masterclass on -Corporate Social Responsibility4.0, An award function will be held on the 26th November and an E- Digital book launch on CSR. Already there has been an overwhelming response for this summit and it’s going to be an interesting session all around the 4 days
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CSR has been a buzz word since India has been the first country to introduce statutory provisions with respect to CSR under companies act-2013. In the first five years of the mandated CSR era, India Inc has made significant progress from adoption to the application of the law, and now from alignment to sustainable development Goals ( SDGs ).

The key question now is – what has been the impact of spending that has happened so far? How can corporations leverage on it by creating essential services such as Sanitation, Health Care, Clean Drinking Water, Education and Financial literacy and what can be done to maximize it, scale it up, and make it sustainable?

The IICSR-2020, Let’s hear from the CSR and civil society leaders some challenges, opportunities and learnings based on their experiences. A cross-fertilization of thoughts between policymakers, funders, researchers and implementers would be facilitated – highlighting key parameters for measurable, scalable and sustainable impact.

Corporate Social Responsibility ( CSR ) is a self-regulating business model that helps a company be socially accountable to itself, its stakeholders, and the public. By practising Corporate Social Responsibility, also called corporate citizenship, companies can be conscious of the kind of Impact they are having on all aspects of society, including economic, social and environmental..

For a company to be socially responsible, it first needs to be accountable to itself and stakeholders. Often companies that adopt CSR programs have grown their business to the point where they can give back to society. Thus, CSR is primarily a strategy of large corporations, Also, the more visible and successful a corporation is, the more responsibility it has to set standards of ethical behaviour for its peers, congestion and industry.

KEY THEMES TO BE ADDRESSED:

# Think and Challenge Traditional CSR
# CSR Key concerns around the capacity of different stakeholders.
# Aligning CSR initiatives in changing economic scenarios.
# Importance of CSR initiatives in changing economic scenario
# CSR as an investment, not an expenditure
# Measuring Impact: The success of CSR
# New CSR legislations – changes and impact MCA guidelines
# Strategic CSR – creating a workable link between people, planet and profit.
# Explaining the new avenues for Smart & Effective partnering to achieve common goals.
# Evaluation & Monitoring of CSR practices.
# CSR reporting as an important tool of CSR communication.
# Unlocking the potential of technology for social change.
# Effective integration of CSR and supply chain/
# CSR in the boardroom/

WHO WILL ATTEND:

CEO / COO/ MD/ FOUNDER/ DIRECTORS/ VP/HEAD
CSR leaders / Thinkers
Social Leaders
CSR Regulatories
Corporate Communication
Sustainability
Social Mission
Strategic Planning
Policy & Advocacy
Human Resource
Corporate Partnership
External Affairs
Program Implementation
NGO

WHY TO ATTEND:
# You got to interact with senior practitioners across the industry
# Experience the open, genuine and inspirational conversations led by CSR peers and professionals
# Desiring to learn deeply about social purpose and the ways to engage it in your business plan.
# Build your network with India’s top regulatory and CSR & Sustainability experts.
# Share best practices on various aspects shared by top companies in CSR activities
# Get acquainted with the latest emerging strategies that will help your CSR process reach the next level.

INDIA INTERNATIONAL CSR IMPACT AWARDS-2020

Brand India has instituted the India International CSR Impact Awards-2020, to recognize companies, Individuals, NGOs that have made a positive impact on society through their innovative & sustainable CSR initiatives.

The award is the apex recognition of CSR initiatives in India.
# Recognize the companies that have positively impacted both business and society by taking a strategic approach to CSR through a collaborative program.
# Recognize the companies that are leading transformation by integrating collaborative programs.
# Recognize the companies that are leading transformation by integrating sustainability in their core business model.
# Recognize the companies for implementing measures for conservation and sustainable management of the biodiversity and ecosystem in the value chain.
# Identifying innovative approach and employing application and technologies that will help to build a robust CSR program to further the case of inclusive and sustainable development,

AWARD CATEGORY -1
CORPORATE

1. Impactful CSR leader Award
2. CSR project of the year
3. Best CSR practice Award
4. CSR leadership Awards
5. Best Innovative CSR project
6. Best workplace practice Award
7. Best CSR Impact Awards
8. Stakeholders Engagement Award.
9. CSR person of the Decade
10. LifeTime Achievement Award
11. Award for Best use of Technology in CSR.
12.Environmental program of the year
13. PR Campaign of the year
14. Marketing campaign of the year
15. Social Media channel of the year
17. Start-Up of the year
18. Fastest growing company of the year
19. Best emerging company of the year
20. Most innovative company of the n year
21. Advertising and Marketing agency of the year
22. Best use of Technology awards
23. Best new product of the year
24. Most socially responsible company of the year.

CATEGORY -2
NGO

1. NGO of the year
2. Most committed NGO Award
3. NGO leadership Award
4. CSR implementing partner Award,

The summit is headed by Mr Sandeep Simon Behera, Chairman of the IICSR Committee and Dr K.K Upadhyay is the Co-Chair of the IICSR, Committee. Earlier to this summit, Brand India organized a 3 Days Round Table Discussion on ‘CSR and it’s a role in making AtmaNirbhar Bharat ‘. The discussion was a very successful event.

AAtmanirbhar Bharat

Corporate Social Responsibility directly supports the Atmanirbhar Bharat initiative

Atmanirbhar Bharat Abhiyan means self-reliant India or self-sufficient India, is the vision of the Prime Minister of India Shri Narendra Modi of making India a bigger and more important part of the global economy, pursuing policies that are efficient, competitive and resilient, and being self-sustaining and self-generating. Atmanirbhar Bharat does not mean self-containment, isolating away from the world or being protectionist. The first mention of this came during the announcement of India’s COVID-19 pandemic related economic package on 12 May 2020. The five pillars of ‘Atmanirbhar Bharat’ are economy, infrastructure, technology-driven systems, vibrant demography and demand.

Corporate Social Responsibility directly supports the Atmanirbhar Bharat initiative. The vision of Atmanirbhar Bharat would be achieved when each stakeholder in the larger socio-economic ecosystem of the nation e.g., corporations, academic and research institutions, civil society and the government can collectively contribute. Corporations play a major role because they have the resources, the professional manpower and the ability to create “development labs” in targeted areas. The COVID-19 pandemic and the territorial challenges faced on the borders have created a situation where it has become imperative for India to reduce dependencies on global supply chains, and focus on creating innovation and entrepreneurial ecosystems that would lead to economic and technological self-reliance and self-sufficiency through homegrown success stories.

Fireside discussions were organized by Brand India on Atmanirbhar Bharat and the role of CSR in making New India. The event focused on discussing five pillars of self-reliant India including Economy (quantum jumps, not incremental changes), Infrastructure (that represents modern India), System (technology-driven), Demography (vibrant demography of the largest democracy) and Demand (full utilization of the power of demand and supply) with eminent thought leaders to understand the overall social development with the prime aim of improving lives of people. It became evident that the CSR initiatives are playing a significant role in making New India self-reliant.

Many big brands in the corporate are now aligning their CSR initiatives with UN sustainable development goals to make India Atmanirbhar. The industry has contributed to the PM Care fund and launched several programs to improve the lives of people through skill and livelihood programs, spending beyond the compliance amount of CSR. With an aim at reviving the Indian economy and making the country a world leader across industries and support the government innovative movement of Atmanirbhar, where the government is ‘Vocal for Local’; three roundtables were organized on 16, 27 and 30 October 2020.

To conclude the series of discussions the prestigious “Brand India Excellence Awards -2020 ” were presented to individuals by Dr. K. K. Upadhyay – CSR Trainer of The Year, Dr. Lopa Mudra Priyadarshini – CSR Person of The Year, Mr. Ajit Kumar – Corporate Social Responsibility in Priority Areas and Mr. Vikas Bhatia – CSR Professional of the Year for their outstanding achievements. Three companies were awarded Integrated Centre for Consultancy (P) Ltd as PR Agency of the Year, Sterlite Tech Foundation as Most Socially Responsible Company of the Year and Vedanta- ESL Steel Ltd. Bokaro as Most Innovative CSR Program of the Year.

A limited-edition book on “CSR and its role in making Atmanirbhar Bharat ( A Self-Reliant India)” by Mr. Sandeep Simon Behera Director Branding – Karunya University, was launched at the function. The book provides insight into various aspects of Atmanirbhar Bharat and the role of corporations in achieving it. The prominent contributors have highlighted how we can achieve the goal of self-reliance much before 2030 with the right approach and partnerships between the government, corporates, civil society, community and other institutions. The involvement of all stakeholders will enable a 360-degree approach towards creating a stronger solution and working together will bring the required change far more efficiently and relatively quickly. It will boost their work and generate better socio-economic benefits in a holistic manner, strengthening Atmanirbhar.

Atmanirbhar bharat 2

Roundtable to discuss Atmanirbhar Bharat

Brand India organized a round table discussion on Atmanirbhar Bharat and the role of CSR in making New India. The event focused on discussing five pillars of self-reliant India including Economy (quantum jumps, not incremental changes), Infrastructure (that represents modern India), System (technology-driven), Demography (vibrant demography of the largest democracy) and Demand (full utilization of the power of demand and supply).

Speakers from various sector including Dr. Ajay Data, Founder and CEO of Data Ingenious Global; Mr. Ajit Kumar (Founder Khushigram); Mr. Ashish Sachdeva (Founder Green Dream Foundation); Dr KK Upadhyay, Director Centre for Social Review; Mr. Atul Singh, Vice President CSR Emami Ltd; Mr. Praveen Karn, Head CSR Spark Minda Group; Dr. Lopamudra Priyadarshini, General Manager Sustainability & Community Relations Aditya Birla Group and Mr. Chandradutta Panigrahi, Indian Thinker and Futurist shared their views. The discussion was moderated by Mr. Sandeep Simon Behera; renowned author and Director Branding and Promotion Karunya Deemed to be University.

Dr. Ajay Data added two more pillars of self-reliant India i.e. Attitude and Quality. India is rich in technology and software’s but we are habitual of world-class technology. We cannot force citizens to use poor Indian products when world-class products and services are available. Also, We all are using domain name .com, why we can’t use domain name .in .bharat (in Hindi or My Indian language). We
have domain names in all languages but we are habitual to one particular language i.e. English. The vision of our Prime Minister to build a New India: Digital India by breaking the language barrier, using all the latest technologies enabling the masses, will surely help in counting our country as Atmanirbhar Bharat..”

Mr. Ajit Kumar, said, “Quantum leap needs massive disruption of thought, belief, planning and action. This means a Modern India (Bharat) with her own tools and techniques best fit for the land and people are driven by a wise mix of so-called’ and ‘traditional’ technologies. These have to be based on a full life cycle approach for a truly circular, green and sustainable economy. And all these have to be based on values of share and care to be self-reliant in all sectors and regions. That’s the only to fulfil basic requirements of all Indians based on a high degree of Truth, Trust and Transparency.”

Atmanirbhar Bharat means making India a bigger and more important player in the global economy. India’s self-reliance would be based on – Economy, Infrastructure, System, Demography and Demand. It is not about being close to the world, but being self-sustaining and self-generating in this new normal.” Dr. K.K. Upadhyay.

Mr. Praveen Karn, said, “There is only one formula for sustainability i.e. self-dependence.
Speaking on the role of CSR Mr. Atul Singh said, “CSR can play a larger role of a catalyst and enabler in making India Atmanirbhar. Most of the corporates integrate their CSR with the UN Sustainable Development Goals. However, there is a greater need for CSR to be integrated and aligned with the country’s vision for the future to ensure democratization of service delivery and inclusive growth for all.”

Elaborating the benefits of Atmanirbhar Bharat Dr. Lopamudra Priyadarshini said, “Self-reliant India or Atmanirbhar Bharat will prove beneficial in strengthening the society from the grass-root levels, giving the required boost to the economy. Products that generate socio-economic benefits need to focus upon, with promoting artisans and their handicraft making skills. With this, we can boost their work and generate better socio-economic benefits in a holistic manner, strengthening Atma Nirbhar Bharat movement. The equal participation of stakeholders and civilians enables the CSR to work to generate positive and sustainable impact. And for creating transparency and accountability for companies, digitalization is required with a multi-faceted approach where on the internal level, the stakeholders can keep a track of fund spends on different projects via different software integrations. On the external or field level, digitalization and markers can enable the proper execution of projects and post-completion maintenance required for long-term benefits.”