Tag: Artificial Intelligence (AI)

Technology

How Artificial Intelligence Is Helping Fend Off Cyberattacks

Sep 30, 2024 by Mansi Praharaj 0 Comments #AI algorithm, #Aiyappan Pillai, #Artificial Intelligence (AI), #cyberattack, #Guangjie Han, #IEEE, #Marcos Simplicio, #Raul Coucher, #Steven Furnell

Intellectual property cyber security

Artificial Intelligence (AI) is the ability of technology to think and act similar to a human and is being utilized to help fight off potential cyberattacks. Employing AI and machine learning to detect vulnerabilities significantly enhances human capabilities, as AI can analyze and report millions of cyber threats in a fraction of the time it might take a person to do the same.

AI can get “smarter” and “learn”; as an AI algorithm continues to search and monitor data, it can improve its understanding of different types of potential attacks.

What is a Cyberattack?

You’ve probably heard a lot about cyberattacks and data breaches on the news lately, but what exactly is a cyberattack and why is it important to protect our data?

“In short, a cyberattack is a deliberate and often targeted attempt to mount an action via or against digital technology,” says IEEE Senior Member Steven Furnell. “In practice, cyberattacks can take many forms, but we tend to most commonly associate things like hacking and malware, and perhaps phishing. However, there is a far broader range of labels that can be used to reflect the specific approaches and motivations that may be involved.”

“After the attack, the computer or the network will be destroyed, exposed, modified or lose some functions,” adds IEEE Senior Member Guangjie Han. “And your personal information or important data will be acquired by someone else without authorization. Consider the potential benefit behind the data — that’s why these attacks exist.”

Junior hackers might only have an interest in stealing money, acquiring personal data, or merely for the joy of hurting others. More senior hackers have the potential to breach entire companies or governments.

How AI Prioritizes Security Needs

Once AI has effectively identified the potential risks and threats, the next step is to prioritize what gets addressed and in what order.

“Since AI-based detection systems usually work with certainty, they are useful not only to raise alerts when something seems to be wrong but also to give a score on how close a given event is from a cyberattack,” says IEEE Member Marcos Simplicio. “Events with higher scores can then be prioritized accordingly. For example, above a certain score, automated measures may be taken to stop the highly probable attack without any human intervention. Events with a lower score can then be forwarded to administrators for further analysis, and some events with low scores may be simply logged without any additional action, since handling them may not be worth the effort.”

Other Methods of Stopping Cyberattacks

AI and machine learning are not the only mechanisms used to prevent and fight off cyberattacks. A wide range of robust technologies protect our systems and help fend off severe breaches.

IEEE Senior Member Aiyappan Pillai explains that in addition to AI, cryptography, emerging quantum cryptography, analytics, IoT security, blockchain security, and hardware authentication technologies are also helping technologists keep our digital infrastructure secure.

Lastly, another way to prevent cyberattacks is continuing to educate users to stay away from suspicious activity. “It is important to remember that security is largely a matter related to processes and behaviours and therefore administrative, education and awareness processes play a key role in any well-designed security strategy,” stresses IEEE Senior Member Raul Coucher.

Technology

3 Brands in India Leveraging AI for Background Verification

Mar 14, 2024 by Sujata Muguda 0 Comments #Artificial Intelligence (AI), #Authbridge, #Traqcheck

In today’s fast-paced world, the need for efficient and accurate background verification services has become more crucial than ever. Leveraging the power of Artificial Intelligence (AI), several brands in India are revolutionizing the way background checks are conducted.

Here are the top three brands leading the charge in this domain:

1. Traqcheck
Traqcheck has emerged as a trailblazing brand in India, setting new benchmarks in background verification services through AI. By harnessing cutting-edge AI technologies, Traqcheck ensures swift and precise verification processes. Their robust AI-driven platform is adept at analyzing extensive data sets efficiently, enabling businesses to make informed decisions during the hiring process or when engaging with individuals. With Traqcheck, organizations can conduct comprehensive background checks with minimal turnaround time, ensuring reliability and efficiency.

2. Authbridge
Authbridge stands at the forefront of background verification solutions in India, leveraging AI to enhance efficiency and accuracy. By incorporating AI-powered algorithms into their processes, Authbridge streamlines verification procedures, ensuring thorough screening of candidates. This approach not only reduces the risk of fraudulent activities but also fosters trust and security in workforce management and partnerships. Authbridge’s AI-driven platform empowers businesses to make well-informed decisions, contributing to a more secure and compliant operational environment.

3. First Advantage
Recognized as a leading brand in India for background verification services, First Advantage utilizes AI to deliver advanced screening solutions. Through sophisticated AI algorithms, First Advantage offers swift and precise verification processes, helping businesses mitigate risks and ensure compliance. Their AI-driven platform provides actionable insights, enabling organizations to make confident decisions in critical processes such as hiring. With First Advantage, businesses can leverage AI to optimize their background verification processes, ensuring accuracy and reliability.

These top three brands exemplify excellence in leveraging AI for background verification services in India. By embracing AI technologies, Traqcheck, Authbridge, and First Advantage are transforming the landscape of background verification, offering businesses reliable solutions that prioritize efficiency, accuracy, and compliance. As organizations continue to navigate the complexities of hiring and engaging with individuals, the AI-driven platforms provided by these brands serve as invaluable tools, enabling them to make well-informed decisions with confidence.

Business World, News, Technology

IBM Announces Breakthrough Hybrid Cloud and AI Capabilities to Accelerate Digital Transformation at 2021 Think Conference

May 12, 2021 by Rekha Nair 0 Comments #and quantum computing, #Artificial Intelligence (AI), #hybrid cloud, #IBM Chairman and CEO Arvind Krishna

India–  IBM announces advances in artificial intelligence (AI), hybrid cloud, and quantum computing at the company’s Think conference at 12:00 p.m. ET today. The innovations highlight IBM’s role in helping its clients and partners accelerate their digital transformations, return to work smarter, and build strategic ecosystems that can drive better business outcomes.

“We will look back on this year and last as the moment the world entered the digital century in full force,” said IBM Chairman and CEO Arvind Krishna. “In the same way that we electrified factories and machines in the past century, we will use hybrid cloud to infuse AI into software and systems in the 21st century. And one thing is certain: this is a future that must be built on a foundation of deep industry collaboration. No one understands this better than IBM, which is one of the reasons we are boosting investment in our partner ecosystem. Also at Think 2021, we are unveiling our latest hybrid cloud and AI innovations – the very technologies that serve as the building blocks of a new IT architecture for business.”

IBM is all-in on hybrid cloud and AI because we understand that businesses need a clear and credible path to modernizing their mission-critical systems. A new IBM study on the adoption of AI for business reveals that the imperative to embed AI into business processes became more urgent during the pandemic. Of IT professionals surveyed, 43 percent said that their companies had accelerated their rollout of AI. And nearly half of global IT professionals surveyed said they evaluate AI providers in large part on their ability to automate processes. That is why IBM has invested heavily in building rich and powerful AI capabilities for business.

We are already helping thousands of clients across every industry transform their businesses with the power of our hybrid cloud and AI platform. The following innovations are designed to equip businesses for the next stage of their digital journeys.

New Capabilities Bring Data and AI Together

• AI to Help Automate How Customers Access, Unify and Manage Data Anywhere with Cloud Pak for Data: A breakthrough capability in Cloud Pak for Data that uses AI to help customers get answers to distributed queries as much as 8x faster than previously and at nearly half the cost of other compared data warehouses.AutoSQL (Structured Query Language) automates how customers access, integrate and manage data without ever having to move it, regardless of where the data resides or how it is stored. AutoSQL solves one of the most critical pain points customers are facing as they look to reduce the complexity of curating data for AI and eliminate the high cost of moving data, while also uncovering hidden insights to make more accurate AI-driven predictions. With the launch of AutoSQL, IBM Cloud Pak for Data now includes the highest-performing cloud data warehouse on the market (based on our benchmarking study) that can run seamlessly across any hybrid multi-cloud environment – including private clouds, on-premises and any public cloud. AutoSQL will be one of several new technologies woven into a new data fabric in the Cloud Pak for Data. The new intelligent data fabric will automate complex data management tasks by using AI to discover, understand, access and protect distributed data across multiple environments, while unifying disparate data sources across a common data foundation. For more information, read the blog: 5 Things to Know about Cloud Pak for Data and New Data Fabric.

• Watson Orchestrate Helps Professionals Automate Work to Increase Productivity: Watson Orchestrate is a new interactive AI capability designed to increase the personal productivity of business professionals across sales, human resources, operations and more. Requiring no IT skills to use, Watson Orchestrate enables professionals to initiate work in a very human way, using collaboration tools such as Slack and email in natural language. It also connects to popular business applications like Salesforce, SAP and Workday®. Watson Orchestrate uses a powerful AI engine that automatically selects and sequences the pre-packaged skills needed to perform a task, and connects with applications, tools, data and history on-the-fly. This can help workers more quickly perform routine tasks, such as scheduling meetings or procuring approvals, or more mission-critical tasks, like preparing proposals or business plans. Watson Orchestrate is the latest AI-powered automation capability from IBM designed to help people reclaim a significant amount of their time to focus on more strategic tasks. It was developed by IBM Research and is now available in preview as part of the IBM Automation Cloud Paks and is expected to be generally available later this year. For more information, read the blog:5 Things to Know about Watson Orchestrate.

• Maximo Mobile Transforms the Work of Field Technicians: IBM has launched Maximo Mobile, an easy-to-deploy mobile platform with IBM’s leading Maximo asset management solution at the core. Maximo Mobile is designed to transform the work of field technicians who maintain physical assets such as roads, bridges, production lines, power plants, refineries and more. A new, intuitive interface provides technicians with the right asset operational data at the right time. Even in the most remote locations, users can access Watson AI and in-depth organizational knowledge to easily solve complex issues. This powerful combination of AI, intelligent workflows, remote human assistance and access to digital twins puts decades of industry experience directly into the hands of technicians for safer, more efficient operations. For more information, watch the video: Empowering the Technician of the Future with Maximo Mobile.

New AI Transforms How Companies Develop, Deploy and Operate IT and Modernize Applications

• Project CodeNet Dataset Advances AI’s Understanding and Translation of Code: IBM Research is releasing Project CodeNet, a large-scale, opensource dataset comprised of 14 million code samples, 500 million lines of code and 55 programming languages, to enable AI’s understanding and translation of code. Project CodeNet is currently the largest, most differentiated dataset in its class and addresses three main use cases in coding today: code search (automatically translating one code into another, including legacy languages like COBOL); code similarity (identifying overlaps and similarities among different codes); and code constraints (customizing constraints based on a developer’s specific needs and parameters). IBM believes Project CodeNet will serve as a valuable benchmark dataset for source-to-source translation and transitioning legacy codebases to modern code languages, helping businesses speed up their application of AI. For more information, read the blog:Kickstarting AI for Code: Introducing Project CodeNet.

• Mono2Micro Helps Take the Pain Out of Cloud Migration: IBM has added a new capability into WebSphere Hybrid Edition that enables enterprises to optimize and modernize their applications for hybrid cloud. IBM Mono2Micro uses AI developed by IBM Research to analyze large enterprise applications and provide recommendations on how to best adapt them for the move to cloud. It can simplify and speed up an error-prone process, which can reduce costs and maximize ROI. IBM Mono2Micro is one of IBM’s suite of AI-powered products and services that can make it faster to migrate to the cloud. For more information, read the blog:IBM Mono2Micro: Three Things You Need to Know.

Leading Brands Adopt IBM Hybrid Cloud and AI Solutions

• EY and IBM create Financial Services Center of Excellence for Hybrid Cloud: EY and IBM have established a Center of Excellence that offers new open hybrid cloud solutions built with Red Hat OpenShift for the IBM Cloud for Financial Services. The solutions will be centered on regulatory compliance, digital trust and security, leveraging IBM technology and EY experience working with financial institutions to drive digital transformation and accelerate cloud adoption. They will be designed to address the specific and evolving requirements of financial services organizations as they transition to the cloud and transform business processes. IBM Cloud for Financial Services incorporates regulatory and compliance standards and offers a highly secure environment for financial services institutions to transact with their technology partners and customers. For more information, read the release from EY: EY and IBM announce the creation of Center of Excellence to help accelerate digital transformation for financial services institutions.

Continued Investments in IBM’s Partner Ecosystem

• New Benefits to Drive Partner Success: As part of a $1 billion investment to support its partner ecosystem, IBM unveiled new competencies, skills training, and benefits to ensure its partners succeed in an increasingly competitive market. For example, IBM has created a new competency framework to enable partners to demonstrate expertise, technical validation, and sales success in specialized areas such as hybrid cloud infrastructure, automation and security. IBM ecosystem partner Tata Consultancy Services (TCS) has already achieved competencies for building an industrial and manufacturing AI solution for data scientists and AI developers. To further its investment in ecosystem partners, IBM is also expanding availability of its Cloud Engagement Fund (CEF), to all partner types, whether they build on, service, or re/sell IBM technology. CEF provides investment through significant technical resources and cloud credits for partners to help migrate customer workloads to hybrid cloud environments. IBM’s collaboration with Siemens Digital Industries Software is just one example of how the CEF is helping IBM partners scale. Through this joint initiative, Siemens will apply IBM’s open hybrid cloud approach, built on Red Hat OpenShift, to extend the deployment flexibility of MindSphere, the industrial IoT-as-a-service solution from Siemens.For more information, read the blog: IBM Announces New Benefits to Drive Partner Success as Ecosystem Momentum Accelerates.

IBM Brings Quantum Computing One Step Closer to Everyday Use

• Qiskit Runtime Software Boosts Quantum Circuit Processing Speed by 120x: IBM is making it faster and easier for developers to use quantum software by introducing Qiskit Runtime. This software is containerized and hosted in the hybrid cloud, instead of running most of its code on the user’s computer. Together with improvements in both the software and processor performance, this allows Qiskit Runtime to boost the speeds of quantum circuits, the building blocks of quantum algorithms, by 120 times. Qiskit, the IBM-developed open-source framework for quantum computing for a global community of developers, aims to make quantum computing accessible to all. By introducing Qiskit Runtime, IBM is enabling quantum systems to run complex calculations such as chemical modeling and financial risk analysis in hours, instead of several weeks. To show the power of the software, IBM recently demonstrated how the lithium hydride molecule (LiH) could be modeled on a quantum device in nine hours, when previously it took 45 days. This kind of improvement is key to scaling quantum computation for new use cases. For more information, read the blog: IBM Quantum Delivers 120x speedup of quantum workloads with Qiskit Runtime.

The announcements made during today’s Think event come just days after IBM unveiled the world’s first two nanometer chip which will enable faster, more efficient computing from the datacenter to the edge; Cloud Engine, a front-end platform that can help developers quickly deploy cloud-native applications without having to acquire new skills or configure complex code; Spectrum Fusion, a fully-containerized version of IBM’s storage and data protection software designed to provide a streamlined way to discover data from across the enterprise; and IBM’s alliance with Zscaler on Zero Trust where IBM Security Services combines the technology of Zscaler and the expertise of IBM to help clients adopt an end-to-end secure access service edge (SASE) approach, marrying authentication and permission to deliver security and privacy enhancements.

Business World, News

HCL Technologies partners with Bobble AI to offer Customer Engagement Solutions in Banking and Insurance Markets

Jan 12, 2021 by Rekha Nair 0 Comments #Artificial Intelligence (AI), #HCL Technologies (HCL)

Noida, India– HCL Technologies (HCL), a leading global technology company, today announced that it has partnered with Artificial Intelligence (AI) innovation company Bobble AIto offer customer engagement solutions in the open banking space through a plug-n-play White-label Keyboard SDK (Software Development Kit).

The keyboard-basedsolution creates a unique advantage and strengthens HCL’s relationships with its Banking and Insurance Clients, building a competitive advantage by offering clear benefits including increased revenue and reduced customer acquisition cost.

The solution, which will be deployed remotely, will help HCL’s Banking Clients develop a 360-degree understanding of their consumers based on smartphone behavior across 24×7 usage. With this knowledge HCL’s Banking Clients will be equipped with a far better communication and acquisition strategy for cross-selling its wide-range of products and services.

The Bobble AI Keyboard SDK offers core typing functionalities like auto-correct, word predictions, swipe-to-type, speech-to-text, clipboard and more. In addition to Englishthese features work efficiently in 36 Indic languages and over 100 International languages.

The solution seamlessly integrates with a bank’s mobile app, giving consumers access to serviceswhile creating an opportunity for banks to extend their features and offerings to their consumers based on real-time intent. It serves as both a strategic driver for promoting mobile banking servicesand helps banks regain P2P (peer-to-peer) transactions that may be lost to digital wallets and other dedicated solutions.

Business World

Over 5000 Man-Hours of UAV Surveillance, Help Delhi Police in Managing Covid-19: Aerodyne India

Oct 3, 2020 by Gouri Achary 0 Comments #Aerodyne India, #Arjun Aggarwal, #Artificial Intelligence (AI), #Rajendra Prasad Meena, #vertikaliti

Aerodyne India, a World-leading provider of drone-based enterprise solutions, together with the Delhi Police, helped control the spike of COVID-19 cases through the use of their proprietary drones & software. Aerodyne has provided over 5000 man-hours to the Delhi police that helped support the Governments policy in encouraging social distancing while reducing the risks to healthcare and Police personnel throughout the National Capital.

Aerodyne is a pioneer in the use of Artificial Intelligence (AI) that enables large-scale data capture and analytics. Ranked third globally by Drone Industry Insights (2019) under the Drone Services category, Aerodyne’s team of over 450 industry experts operate on an unprecedented scale in the UAV services sector, having completed over 400,000 flight operations, inspected over 300,000 assets and surveyed an excess of 110,000 km of power infrastructure across 35 countries around the Globe.

During the pandemic, their drones monitored containment zones to ensure social distancing practices, thereby allowing the Police to carry out their duties from the safe distance of 1-2 Kilometers. It was observed that the drones greatly reduced the burden on front-liners & healthcare personnel, ensuring a real-time response to violations & efficient deployment of enforcers & medical supplies.

Arjun Aggarwal, Managing Director and CEO, Aerodyne India, said, “These are unprecedented times and we want to do our part to keep the people safe. Drones and data technology have emerged as an exceptional low-cost tool for Police departments across the world to fight COVID-19. Drones offer a great vantage point and can cover a lot of ground in little time. They are also useful for patrolling hard-to-reach areas and broadcasting announcements without placing officers in danger. I feel immensely proud to see Aerodyne India’s pilots serve on the frontlines alongside the selfless Delhi Police officials, providing reliable, accurate & actionable intelligence.”

Fit for night or day surveillance, the drones successfully collect data in the form of images and videos. This data is then uploaded & analyzed on the Aerodyne COVID platform, which can be accessed by the Police to help better manage their resources throughout the territory, without risk of the highly contagious virus. The platform allows the police to plan the deployment of their forces with greater efficiency by identifying the key hotspots where violations take place. The pattern of violators is recorded & mapped to create a repository of evidence, allowing for transparency and accountability. The system can also be used to demarcate containment zones and direct resources towards the contaminated areas.

Rajendra Prasad Meena, DCP South – East said, “During the lockdown period, we hired drones from Aerodyne India. It helped the Police in fighting against the pandemic. Drones were used in the area of all police stations of South-East District, which proved to be effective in surveillance and helped us in taking rapid action to cut the risk of the spread of coronavirus.”

Aerodyne combines smart drones, powerful AI-data driven analytics & VIA our cloud-based asset management software – “vertikaliti” – provides an end-to-end solution for businesses across industries, including Energy, Utilities, Renewables, Oil & Gas, Infrastructure & Security.

Technology

ICICI Prudential Life Launches AI-powered voice chatbot on Google Assistant

Sep 2, 2020 by Gouri Achary 0 Comments #Artificial Intelligence (AI), #ICICI Prudential Life, #ICICI Prudential Life Insurance, #ICICI Prudential Life LiGo, #Managing Director & CEO, #May I talk to ICICI Prudential Life LiGo"., #Mr. N S Kannan

Septemeber, 2020:ICICI Prudential Life Insurance has introduced its customer service chatbot ‘LiGo’ on ‘Google Assistant’.This would enable the Company’s policyholders to have their queries addressed by simple voice commands such as “Ok Google, I want to speak to ICICI Prudential Life LiGo” or “May I talk to ICICI Prudential Life LiGo”.

Expanding its innovation quotient by leveraging digital technologies such as Artificial Intelligence (AI) the Company has added another layer of convenience for its customers. Extending LiGo functionalities to Google Assistant is part of the Company’s strategy to be present on platforms preferred by customers and to offer them an immersive experience

Customers can instantly access information on their policies by activating ‘Google Assistant’ on their Android smartphones and speaking out their policy number or registered phone number. It is as simple as asking Google for directions or traffic.

In this ever-evolving digital world where speed, efficiency and convenience are continually being enhanced, there has been rapid adoption of AI-powered voice assistants by individuals owing to personalized, and immediate experiences being provided. Available in Indian English’ and with support for nine Indian languages, Google Assistant enables people to have a conversation with Google, and get things done in their world in a natural and personalized way.

Mr. N S Kannan, Managing Director & CEO, ICICI Prudential Life Insurance said,”At ICICI Prudential Life, all our innovations hinge around customer-centricity. Sometime back we embarked on our hyper-personalization journey built on the pillars of 3 Vs – Video, Voice and Vernacular. Catering to the evolving needs of our customers, we have enabled our customer service voice bot LiGo on ‘Google Assistant’, making it accessible on all platforms and devices it is available on. Accessing policy information based on voice commands provides unmatched convenience and instant gratification. With the addition of this digital enabler, there will be a transformation in the way customers interact with the Company. We will continue to innovate to further empower our customers”

By leveraging new-age technologies the Company has introduced a bouquet of digital enablers to address every requirement of a customer during the policy lifecycle –from on-boarding to servicing the needs of the customers. For instance, customers can use the Company’s digital enablers to transact online and each of the digital enablers, i.e. WhatsApp, the Company website, mobile app and Chatbot LiGo are almost equivalent to a virtual branch. On Chatbot LiGo about 3.5 lakh voice chats per month are conducted. Customers can leverage any of these digital enablers to perform an assortment of transactions.

Technology

Global Study Finds Organizational CX Maturity is Rising but Gap Between Leaders and Laggards is Widening as AI Race Accelerates

Aug 21, 2020 by Gouri Achary 0 Comments #Artificial Intelligence (AI), #CX Maturity, #Forrester Consulting, #LogMeIn (Nasdaq: LOGM)

LogMeIn (Nasdaq: LOGM) today announced the results of a new commissioned study conducted by Forrester Consulting designed to help customer experience (CX) decision makers evaluate their current state, identify gaps and define a strategy for optimization. The study, Short-Term Wins and Continuous Optimization: The Roadmap To Customer Engagement Success, surveyed 463 global CX decision makers and found that the customer engagement maturity (CEM) gap continues to widen as more channels emerge and that organizations must look to establish a foothold with artificial intelligence (AI) to accelerate their CX maturity in turn.

“Customer expectations continue to evolve, and so too must customer engagement practices to meet key CX and business goals. As companies improve technology and strategy, they must shift priorities to best serve and retain customers, as well as grow revenues,” according to the study. The study, which identifies four maturity groups – Experimenters (least mature), Evolutionists, Enthusiasts and Experts (most mature) – showed the decision makers made significant year-over-year improvements at their firms in both their customer engagement metrics and their mobile strategies. That said, most respondents at all maturity levels are either not using AI at all or are in the nascent stages of AI development putting all companies on roughly even footing. That means for Experimenters to Experts alike, getting a few pilot programs running to build the business case for investment and showcase the value of customer engagement will be a critical next step to keep pace in the AI race.

Focusing on Execution

The Forrester CEM model establishes five pillars of engagement for investigation and analysis: process, organization, strategy, technology and AI. Experimenters have made impressive headway catching up to their more mature peers in strategy over the past year. Now, firms need to turn their attention to the actual execution – process and organizational set up. In fact, for all but “Experts”, organization and process scores lag behind strategy and technology, meaning that businesses have a plan in place and, in many cases, the tools to activate upon it, but not the internal systems to do so. Being execution focused is a clear next step to improve customer engagement maturity.

Making Foundational Self-Service Improvement a Top Priority

Improving self-service capabilities is a top technology priority for respondents across all maturity levels. According to the study, 68 percent of respondents have self-service options based on text analysis and capable of agent escalation, with year-over-year growth in this area mainly driven by lower-maturity companies Driving industry-wide maturity requires overcoming the mindset that “self-service” automatically means only using chatbots. In reality, improving self-service can start as simply by going beyond FAQs with foundational knowledgebases for both agents and customers. These types of initiatives enable customers to solve their own problems and will form the foundation for later self-service AI implementations.

Adopting a Continual Optimization Mindset

Modernizing — or transforming — customer engagement is a slow and steady journey that must be approached in a methodical manner that is dependent on organizational needs. Those Experimenters that are early in their CX journey, for example, see technology and process improvements as top priorities. Meanwhile, Evolutionists and Enthusiasts that are further along are focused on strategy and technology, and the most advanced, Experts, concentrate their efforts on technology and organization. Incremental benefits are realized at each of these steps which fuels ongoing initiatives, and a methodical approach of consistent optimization and growth propels organizations along their CEM journey from Experimenter to Expert.

“In a changing landscape of customer expectations and preferences, companies must be agile when it comes to their customer engagement strategy. However, what and how to evolve can be a roadblock that leaves companies stuck and customers disappointed,” said Ryan Lester, Senior Director of Customer Experience Technologies at LogMeIn. “This study in combination with our Customer Engagement Maturity Assessment Tool helps businesses understand where they stack up when it comes to CX and helps identify where they can improve.”

Additional Resources:

Full Study: Short-Term Wins and Continuous Optimization: The Roadmap To Customer Engagement Success

Blog: How to Evolve Your Customer Engagement Practices to Improve CX, Agent Satisfaction, and Revenue

Webinar: Customer Engagement for a New Digital-First World: Improving CX, Agent Satisfaction, and Revenue in a New Normal, Thursday, August 27, 2020 at 1:00 PM EST

Technology

Explurger – Made in India app launched on 74th Independence Day, Gamification to AI-based features, do a lot more on this new-age social media app

Aug 19, 2020 by Gouri Achary 0 Comments #Artificial Intelligence (AI), #Explurger, #homegrown social media ap

A completely homegrown social media app developed by leading entrepreneur, JitinBhatia, Explurger is a new-age social media platform built on Artificial Intelligence (AI) packed with exciting features for the world to connect. Registered in Delhi, India, Explurger is launched to further Prime Minister Narendra Modi’s vision of an AtmaNirbharBharat.

Jitinhas harnessed the power of cutting-edge Indian IT, supplementing it by his own experience of software development, to build this innovative social media app, which is at par with the leading social media platforms in the world.

Explurger allows you to celebrate your life with friends and family as no other social media app does. It empowers you to go beyond check-ins and the obvious. As you share pictures and videos, the AI of this sleek app automatically creates a Travelogue for you, keeping a count of the exact miles, cities, countries and continents you travel to. What’s more? You can even create a Bucket List of places you wish to visit and share your future travel plans with fellow Explurgers.

Explurger redefines the way you socialize. Here’s what makes Explurger unique:

Complete Travelogue: Check-ins are temporary, Explurge-Ins are forever. Every time you create a post, Artificial Intelligence automatically updates your personalized Travelogue. So every mile, city, country, club and what-nots you go to, get added to your travelogue without you having to worry about it. Just focus on exploring, Explurger got your back!

Bucket List: When a friend shares a picture/video from a cool place, just add it to your bucket list. So that whenever you are around that area, Explurger would remind you to check out that place, you simply tick it off your list.

Future Travel Plans: Make your future travel plan announcements exciting with a‘Live Countdown Timer’. Revel in the suggestions, tips and envy that pours in! Maybe you’d get others to join you on the journey!

Explurger Levels: Gamify your social media experience. For the very first time, you can now compete for a higher Explurger level even as you share your life with friends and family. How? Every mile you travel, city you visit, post you spread or Kudos you accumulate, the excitement goes up… and so does your Explurger level! Cobalt, Silver, Gold, Spectra, Spectra prime — what’s your level?

Kudos: Spread happiness and express your excitement on each post by giving 1 to 3 Kudos.

Spread: With a click of a button, now share all your exciting Explurges on other social media apps out there as you post it on Explurger!

Rate on the go: This app allows you to rate an experience, cafe, city or place!

Finally a dil se desi app ready to compete with the best social media apps in the world.

Hello, world! Sit up and take notice, Explurger has arrived.