Tag: Trell

Business World

Brands helping millennial to maximize their income

Oct 9, 2020 by Gouri Achary 0 Comments #Admitad India, #increase income, #Instagram, #Shopify, #Trell

Coronavirus pandemic continues to trouble the lives of Indian citizens as they live in isolation, locked up inside their homes, waiting for the situation to get better. To curb a potential outbreak the government and health experts advise people to stay at home as much as possible and to avoid group gatherings at all costs. Around 6.6 million white-collar professionals lost their jobs after the coronavirus lockdown, washing away all employment gains made since 2016. Among the salaried class, industrial workers lost 5 million jobs, as per the data from the private think tank Centre for Monitoring Indian Economy (CMIE). To overcome the situation there are brands helping professionals to not just cope up with their job loss but also maximize their income.

Instagram – Become an Influencer, Partnering with influencers gives brands an opportunity to flout their products or services to a highly-targeted and interested audience. To become an influencer, you need to cultivate a large, engaged follower base that considers you an expert in, and respects your opinions on, a niche. If this holds true for your Instagram account, you can earn money through sponsored posts from brands who want to engage with your followers.

Admitad India – Admitad India is a global affiliate network that brings publishers and advertisers together on one platform and helps them cooperate. Affiliate marketing is a great way to monetize your blog or website, but it can also generate income from your social media channels. Admitad India helps millennials including Influencer, bloggers, YouTubers and other content site owners to monetize their inventories even in a pandemic situation by introducing 3 different tools like Admitad Telegram Bot, Admitad Extensions (Chrome Extensions) and MoneyLink.

Shopify – A tried and true way of making money from home is by having your very own eCommerce site, thanks to solutions like Shopify the process of designing and delivering your own custom-made clothing has been streamlined and simplified. Transform your creativity into something real and profitable.

Trell – Trell, a community commerce platform is working 24*7 to create alternate earning opportunities while sitting at home. Video Pinterest of India, Trell has seen Doctors turning influencers and Guiding users towards effective methods and safety measures during the pandemic. Trell also offers work from home program to help users earn extra income during the lockdown. Trell bridges the gap between users looking for meaningful content around lifestyle inspirations and content creators or aspiring influencers who wish to create vlogs of their interests and lifestyle stories via videos and photos. Riding on the back of its thriving and passionate community, Trell aims to be the biggest lifestyle community-content-commerce platform of India.

Business World

6 homegrown social networking apps to watch out for

Sep 2, 2020 by Gouri Achary 0 Comments #60 second:, #Khabri:, #Rooter:m, #ShareChat:, #social networking apps, #Trell

The ban of Chinese apps by the government and the data privacy threat amongst the users has led to the increasing demand of homegrown networking apps. The ban of apps has also created a lot of opportunities for the Indian market which in turn has helped the existing and the new players to scale their business. Let’s thus take a look at five homegrown apps that are creating a buzz in the market:

60 seconds:

’60 Seconds? App’ is a one-stop destination to watch and create fun bite-sized videos. Established in June 2020, the company started its journey a few months ago in response to Prime Minister Narendra Modi’s call for Atma Nirbhar Bharat. In no time, the power-packed team which has built world-class apps via CODE FOR INDIA, developed ’60 Seconds? App’. Located in Mumbai and Chennai, ’60 Seconds? App’ is a brand for social-benefit and not just a for-profit company. The co-founders have pledged to plant one tree for every video that receives 100 likes, with a vision to create an impact on the environment.

ShareChat:

ShareChat is a regional social network allowing users to share their opinions, record their lives and make new friends – all within the comfort of their native languages. The platform has over 150 million registered users and 60 million monthly active users across 15 Indian languages. The app is aimed at providing users with an unmatchable networking experience in their native language.

Kuku FM:

Founded in 2018, Kuku FM is a podcast platform trying to reinvent traditional radio by allowing listeners to discover new, emerging and diverse audio content in various languages, and also engage with creators.  It is India’s biggest vernacular audio platform with over 5,000 hours of content in regional languages. The app houses a wide range of audio content, like audiobooks, book summaries, learning courses, stories. Over the past year, the app has seen 10x user growth and has over 1.5 Mn downloads.

Trell:

Trellis the go-to platform for users to share their experiences, recommendations, and reviews across various categories including health and fitness, beauty and skincare, travel, movie reviews, cooking, home decor and much more. The lifestyle vlogging platform allows users to create 3-5-minute videos in their native languages along with a ‘shop’ feature that lets them purchase the products featured in the vlogs. With over 75 Million downloads and 25 Million monthly active users on its app, Trell has grown 27X in the last 12 months and has emerged as one of the biggest lifestyle social platforms in India.

Khabri:

Launched in October 2017, Khabri is India’s first and fastest-growing digital audio platform providing content in the regional language. It is the first pure-play audio platform to discover, listen and create audio content in an Indian vernacular. In order to give more choice to local listeners, Khabri’s editors curate important and useful content throughout the day for their liberal consumption. It is turning out to be a great platform for creators in Hindi-speaking markets across India. “Influencers can join ‘Earn With Khabri’ programme through Khabri Studio App and make their channel on which they can start creating content and publish it on Khabri App. There is an opportunity to earn from day one through ‘Gigs’ in addition to regular monthly earning basis content consumption” The platform has observed an 80% surge after Chinese apps ban.

Rooter:

In Sports, Rooter is a very unique product and has built a strong moat for its business with fans and community-driven content. India’s only and biggest User Generated Content platform for Sports and Gaming. Rooter’s unique product positioning is in Live Content Technology that allows tools like Sports commentary, Live Quizzes, Mobile Game streaming etc. Rooter offers a personalized sports feed consisting of videos, images, polls etc & Scorecards in 10 Indian languages covering Cricket, Football, and multiple other sports. Rooter has witnessed 8x growth in daily users since the Chinese apps ban.

Business World

Home-grown app Trell registers 10x growth and 800% increase in screen time post-Chinese Apps Ban

Aug 10, 2020 by Gouri Achary 0 Comments #‘Reaction Video Maker’, #‘Talk Show Hosting’, #co-Founder, #lifestyle community commerce app Trell, #Pulkit Agrawal, #Trell, #Video Pinterest for Bharat

New Delhi, August 10 2020: The lifestyle community commerce app Trell has recently witnessed a huge surge in total screen time on the app by 800%. After the Indian government banned the use of 59 Chinese apps, Trell, a lifestyle blogging platform that allows users to create 3-5-minute original content videos in their native languages witnessed a huge spike in user base with 5 million new content creators from Tier 1 & Tier-2 cities. The platform has grown 10X since the ban, with a total user base of 45 million+.

Popularly known as Video Pinterest for Bharat, Trell is the go-to platform for users to share their experiences, recommendations, and reviews across various categories including health and fitness, beauty and skincare, travel, movie reviews, cooking, home-décor and much more. Audiences across various parts of the country have shown varied interests in how they create and consume content on the platform. North and North Eastern cities share a common interest in Personal Care, Fashion, and Food. Users in the southern hemisphere share their passion for Recipes, Gadgets, and Yoga (Health & Fitness). Men and Women both from the western parts are consuming skincare and fashion content. Additionally, the platform also allows users to earn rewards, goodies, and vacations through its interface.

Commenting on the achievement, Pulkit Agrawal, Co-Founder, Trell said, “We are witnessing an extraordinary growth on the app after the Chinese app ban, users have successfully adopted Indian apps like Trell which increased the screen time to 800%. But we do take care of our users’ health and well-being and highly recommend to set their time limit and maintain their physical and mental well-being”.

Recently, Trell surpassed the Active Users of Social Media giants Twitter and Pinterest in India. Since its inception in 2017, Trell has been committed to serving the Lifestyle content needs of regional consumers across the country with over 62% of its users hailing from tier-2 and beyond. Trell has recently launched its platform in three new languages; Marathi, Kannada, and Bengali making the total count to 8 languages (Additionally, Hindi, English, Tamil, Telugu, Malayalam) active so far. Over the next few months, Trell plans to focus on these new KOL’s and users and ensure that the platform and user experience is smooth and efficient for them. They also plan to launch various new features and tools on the app such as ‘Talk Show Hosting’, ‘Reaction Video Maker’, helping the content creators gain more traction, and create new meaningful content.