Tag: Practically

Practically Launches an Exciting ‘School And Student Championship Quiz’

practically logo

Leveraging its immersive learning expertise, Practically, India’s first experiential learning app designed to make learning immersive for students of classes 6-12, has launched ‘School and Student Championship,’ a nationwide school quiz contest. This exciting and unique championship quiz has been introduced to make the onset of the New Year extra special for students and their corresponding schools since both stand a chance to win some exciting prizes. There is no registration fee which makes it a double bonanza.

The quiz offers the top three winners cash prizes of up to INR 6,00,000. Additionally, students also stand a chance to win scholarships worth INR 5,00,000 on the Practically App. The competition will be held in two segments one for students from grades 6th to 8th and for students from grades 9th to 12th. The questions are curated by the Practically team of experts based on the corresponding age group.

The last date for application is January 10, 2022. The qualifier round will be held on January 12, 2022, and the semifinals are scheduled for January 13, 2021. The quiz final will be held on January 14, 2022, and winners will be announced on the Practically app and social media channels.

To further elaborate, the cash prize will be equally divided among the winners and the school. The winner will get INR 150,000 cash reward and a 1-year Icon scholarship, the first runner-up will win INR 100,000 cash, and a 1-year Icon Scholarship, the second runner up will get INR 50,000 and a 1-year Icon scholarship. The students who rank between 4th to 10th will get a 6-month Icon Scholarship, while 11th to 15th position holders will get a 1-year Legend scholarship.

Commenting on the initiative, Ms Charu Noheria, Co-Founder & COO of Practically said, “During these tough times, we hope that the quiz will be a refresher for schools and students. We are confident that young and curious minds will be thrilled to participate in the newly launched championship. We have made this School and Student Championship quiz accessible for all to benefit schools and students across the country. The quiz will provide a transparent platform to students to showcase their capabilities.”

Last date to register – 10th January 2022

Practically Becomes World’s First Edtech Company to Launch ‘Scan Anything’ Feature

Mumbai: Practically, India’s first experiential learning app designed to make learning immersive for students of classes 6-12, has launched a new revolutionary feature ‘Scan Anything’. Practically is the first and the only EdTech company in the world to introduce this innovative feature, which brings learning alive from books and everyday objects around us.

The revolutionary, cutting-edge feature supported by Artificial Intelligence identifies objects scanned by the phone camera and lists results from its vast content library of 3000+ 3D videos, 1000+ simulations/AR experiences and 20,000 3D models, sorted by a student’s curriculum and grade. The Scan Anything feature can recognize pictures, questions, exercises, proofs etc., from textbooks, magazines, newspapers including capturing images of any surrounding objects and present linked curriculum learning information on the app for the learners to pick their learning journey and resolve doubts instantly. The feature encourages students to learn from their surroundings while rendering a truly immersive learning experience from everyday objects and helps them understand how the learning from their curriculum is tied to everyday observations. Currently, the feature covers course content from textbooks of grades 6-10th across major boards like NCERT, CBSE and state boards of AP, Telangana, Karnataka, Tamil Nadu, Maharashtra and Uttar Pradesh. The course content is expected to cover all other major boards and 11 & 12 grades’ content by the end of 2021.

The technology transforms the mobile camera into an educational tool allowing learners to interact with surrounding elements freely. The high-quality content provided by the app will instantly satisfy the inquisitiveness of the learner and help students gain a holistic understanding of the concepts, thereby challenging the traditional way of search to seek information.

Commenting on the launch, Subbarao Siddabattula, Founder and CEO, Practically, said “The introduction of the Scan Anything feature is an important milestone in our journey. Our constant endeavour is to find innovative ways to make education more student-friendly. The Scan Anything feature not only helps increase understanding and retention of concepts with immersive learning techniques, but the availability of relevant information at your fingertips when needed adds significantly to the learning experience. The unprecedented adoption so far motivates us to keep churning out more student-centric features and reshape the way the world learns.”

The Scan Anything feature embedded in the Practically app is available for free download on the Play Store and App Store. The app was recently revamped with a host of new features like Study Plan, 3D library with 20,000+ objects and made lighter offering a new-age consumer experience with a more friendly UI.

Practically Named TiE50 Award Winner at TiEcon 2021

Mumbai: Practically, India’s first experiential learning app, designed to make learning immersive and increase retention in STEM learning among students of class 6 to 12, is excited to announce that it has been selected as an Award Winner in the prestigious TiE50 Awards Program. This ten-year-old awards competition is a program of TiEcon, the world’s largest conference for tech entrepreneurs. Practically name was recognized for its cutting-edge & highly animated 3D videos, Simulations and AR/VR experiences.

“Practically is honored to be selected as a TiE50 2021 winner for our focus on bringing learning alive with the help of new-age, immersive technologies and reshaping the way the world learns. We were chosen from hundreds of applicants in every technology sector globally which is further validation of our technology and market opportunity. We are grateful to TiEcon for the recognition, who have for years provided the platform for many early-stage companies to make it big”, said Charu Noheria, Co Founder and COO, Practically.

“Companies from diverse fields and in various stages made their applications to our prestigious TiE50, showcasing innovation and disruption. In addition to many sponsors for the TiE50 program, we also had in-kind sponsors offering a desirable list of perks and benefits apart from the award and recognition. TiE50 continues to partner with Meet the Draper’s, a ground-breaking reality show to give an opportunity to select companies to pitch on the show,” said Kumar Sripadam, TiE50 Program Chair.

“TiE Silicon Valley is excited to announce TiE50 winners. TiE50 awards is our way of giving visibility to startups and connecting them with our sponsors, partners and investors in the TiE ecosystem” said AGK Karunakaran, President, TiE Silicon Valley.

 

Practically Partners with Robotics Club, IIT Guwahati To Introduce One-of-a-Kind Robotics Certificate Course

Mumbai: Practically, India’s first experiential learning app, designed to make learning immersive and increase retention in STEM learning among students of classes 6 to 12, in collaboration with Robotics Club IIT Guwahati, has launched an exclusive, free and one-of-a-kind Robotics Certificate Course. The five-week course will commence on May 04, 2021 and is a part of Practically’s Summer Workshop. The workshop has five other ongoing courses like Scratch Programming, YouTube Pro, Chess, Gaming with Unity, Math & Science Beyond Books. The courses have been very well received by students and seeing enthusiastic engagement from participants.

The Robotics course aims to train students in building a smart bulb that can be controlled using Google voice assistant. During this course, students will learn about the amplification of various software and equipment, which will help them in understanding the recent technologies in automation. By the end of this curriculum, students will make a smart bulb and understand concepts that can be applied to various other similar products like a fan, water tap etc. During the 15 hour course, students will get hands-on knowledge in Robotics and receive a participation certificate from Robotics Club IIT Guwahati.

Commenting on the launch of the Robotics course, Mr. Subbarao Siddabattula, Founder & CEO, Practically, said, “We are delighted to offer a one-of-a-kind course aligned with global industry requirements. This specialised and cutting-edge Robotics course will encourage problem-solving, creative thinking, and a healthy sense of competition making our future generation ready for digital transformation. Students can utilise their summer breaks effectively by studying in a world-class academic environment and from the comfort of their homes.”

Practically Launches Summer Workshop Featuring Exclusive Robotics Certificate Course in Collaboration with Robotics Club IIT Guwahati

Mumbai: Practically, India’s first experiential learning app, designed to make learning immersive and increase retention in STEM learning among students of class 6 to 12, has launched a five week-long summer workshop. It will consist of six highly engaging online courses to keep students effectively occupied during the upcoming summer vacation. The courses will be on Scratch Programming, YouTube Pro, Chess, Gaming with Unity, Math & Science Beyond Books and Robotics. These courses are designed keeping in mind the New Education Policy (NEP 2020) addressing the global industry requirements for new age skill development.

The exclusive Robotics course is a one-of-a-kind course, which has been designed in collaboration with Robotics Club IIT Guwahati. It aims to train students in building a smart bulb which can be controlled using Google voice assistant. Students will learn all about various software and equipment, which will help in understanding the recent technologies in automation. By the end of this course, students will make a smart bulb and understand its applications in various other similar products like fan, water tap etc. With the course spanning over 15 hours, students will get hands-on knowledge in Robotics. After successful completion of this course, students will receive a participation certificate from Robotics Club IIT Guwahati.

The Scratch Programming course will focus on educating students in how to think computationally – deconstructing problems, designing programs, reusing and remixing existing solutions. Students can design and create games and applications using Scratch Programming, which is a block-based programming language with a browser-based development framework. Not only will students use the technology in their lives, but also gain digital confidence and get inspired to create new games and apps.

The YouTube Pro course will help students learn how to start and run their own YouTube channel. They will be able to create high-quality videos and learn how to post and optimize videos with the right titles, descriptions, tags and thumbnails.

The Chess course will explain the rules of the game and help students improve through interactive online lessons by international chess players and national chess coaches. The course will include a structured plan to learn the openings, endgames, strategy and tactics. By the end of this course, they can understand various strategies to play against each other, including two-fold attacks, pawn game, king and queen movement, rook movement, checkmate and stalemate, to name a few.

The Math & Science Beyond Books courses attempts to strengthen the foundational concepts in math and science for students. After taking these courses, students would be able to approach mathematics with high curiosity and clarity, and will be able to connect daily activities with science concepts. The idea is to develop a fascination for math and science in a student’s mind.

The course on Gaming with Unity provides students with an understanding of gaming platforms. The course provides hands-on experience with Unity and helps them to create their own games. At the end of the course, a few students will be able to publish their games on the Practically platform for others to play. Each student, who registers for the course will get INR 1.3 Lakh worth of Unity license free of cost.

Course name Start date
Scratch Programming 23 Apr 2021
YouTube Pro 23 Apr 2021
Chess 26 Apr 2021
Math Beyond Books 26 Apr 2021
Gaming with Unity 27 Apr 2021
Science Beyond Books 27 Apr 2021
Robotics 4 May 2021

While commenting on the launch of the Practically Summer Workshop, Mr. Subbarao Siddabattula, Founder & CEO, Practically said, “We are thrilled to launch such highly-engaging programs which will not only help students develop analytical thinking, but will also assist them in building on their passion at an early stage. With the implementation of NEP 2020, the demand for skilled talent has also gained momentum and having experience with these new-age tools will only help the future workforce to have an edge over their competition and gain well rounded education.”

The Summer Workshop in-app leader board will showcase the top 5 students from each course daily and at the end of each course, the best project will be chosen and awarded with exciting prizes. All courses will be available free of cost on the Practically app. The courses are designed to be hands-on and participants will only require a smartphone/laptop. They will be guided by highly skilled teachers from reputed institutes such as BITS Pilani, IIT Delhi, IIT Guwahati to name a few. Students can enrol for multiple courses and will receive certificates on successful completion.

Practically Raises $4 Million led by Siana Capital

Mumbai: Practically, a product of 3rdFlix Visual Effects Pvt Ltd, announced that it has raised $4 Million in a pre-Series B round. The round was led by Siana Capital, a deep tech investor, with participation from existing investors YourNest Venture Capital and Exfinity Ventures. The company had previously raised Series A funding of $5 Million in 2019. The funds will be invested in expanding the operations of Practically.

Practically is an intelligent, interactive and immersive learning app for students of classes 6-12 with a focus on STEM learning. It is the only experiential learning app that brings learning alive through immersive videos, interactive augmented reality and 3D simulations. It offers an edge over other learning apps by enhancing conceptual understanding and improving retention of concepts with features like life-like video content, hands-on learning, experiential learning, 24×7 seek help with access to subject experts for doubt resolution, live classes, Proton – the AI assistant and study buddy and Coding++. 3,00,000+ students have already benefited from the engaging content on Practically.

Key Points

  • Practically raises $4 Mn in pre-Series B funding; Raised $5 Mn in 2019.
  • Funds to be invested in expanding operations of Practically – a cutting-edge EdTech product for classes 6th to 12th.
  • Practically uses 3D, AR, Simulations to help students learn experientially.
  • The Company plans to strengthen operations in Andhra Pradesh and Telangana and expand operations across in India, Middle east & US in the next 12 months.

The Practically School Solution, a B2B2C offering, gives schools and its teachers access to the Practically teacher app FREE of cost. Teachers can access 3000+ videos and 1000+ Simulations/AR and features like virtual classes, test -prep, assessments, analytics, and assigning homework, etc. The app covers universal curriculum across Math and Science for 6th to 12th grades. Over 130 schools across India are already using Practically to enable online classes during the pandemic.

Speaking on the successful funding round, Mr. Subbarao Siddabattula, Founder & CEO, Practically said, “This pre-Series B funding showcases the extreme faith our investors have reposed on Practically. The tremendous response that we are seeing for Practically from schools, administration, faculty, parents and students validates our model. Our progress so far is in-line with our strategic growth plans and we are very well placed to tap the accelerated growth that the EdTech industry is witnessing today.”

Practically is an outcome of deep-rooted insights based on several man-years of study around children’s learning & retention modes leading to the innovative use of new-age tech tools such as AR to provide an immersive learning experience for children.

“The recent round of funding will be utilized strategically to expand the market for Practically beyond Telangana and Andhra Pradesh. Our expansion plan includes establishing a footprint pan-India in the next 12 months. We are also aiming to expand operations in the Middle East and set foot into the US market in the near future,” added Ms. Charu Noheria, Co-Founder & COO, Practically.

“We have seen a perfect blend of robust technical expertise, understanding of the industry, and a strong business acumen in the Practically team. To us, Practically is a very carefully crafted product that can create a niche for itself in the booming EdTech industry due to its focus on experiential learning.”, added Mr. Sunil Goyal MD, YourNest Venture Capital.

The Ministry of Human Resource Development has estimated that India’s EdTech expenditure would reach $10 trillion by 2030. The EdTech sector is seeing significant investments and expenditure by governments, schools, universities, students, and professionals globally. The increasing usage of online learning, propelled by the COVID-19 lockdown, comparatively lower operational costs than physical classes, high penetration of internet and smartphone, and 43% of the population falling between the age of 5 – 24 years, have proven to be significant growth drivers for the industry. The education market is expected to grow 2x to $225 billion by FY25 at 14 per cent CAGR over FY20-25 as per an IVC and PGA Labs report titled ‘The Great Un-Lockdown: Indian Edtech’.

Practically Launches Its First Brand Campaign

Mumbai: Practically, a new e-learning app, designed to make learning experiential and increase retention among students of class 6 to 12, has kickstarted its first-ever brand campaign around the theme – ‘Bring Learning Alive’. The USP of the product is intelligent, interactive and immersive learning experience driven by 3D videos, simulations and Augmented Reality and hence the campaign proposition is ‘Bring Learning Alive’.

The rationale for the above proposition is guided by the main features of the app – Life-like video content, Hands-on Learning, Experiential Learning, Access to Subject Experts, Live Classes & Meet Proton – the official brand mascot, all of which add to the enhanced and engaging experience for the user. Coding++, a new feature which promises to be the A-Z of coding is due to be launched soon.

This makes Practically a comprehensive e-learning choice for every student, besides giving parents a one-stop solution to address their child’s academic needs. The brand campaign includes 2 weeks of associate sponsorship on Big Boss Telegu 2020, print, digital marketing and social media amplification. The TV association and print ads will run in the month of December while the digital and social leg of the campaign will extend well over the next month, giving the campaign scale.

While the main focus is on Andhra Pradesh and Telangana given that these are the current priority markets for the brand, the digital campaign will run in the top 15 cities in the country with a greater emphasis on Mumbai, Delhi, Bangalore and Chennai. Through this initiative the brand aims to strengthen its connect with audiences in the run up to the pan-India launch of the brand in the coming months.

Talking about the campaign, Mahadev Srivatsa, VP – Marketing & Brand Strategy, Practically said, “Launching our first ever brand campaign was an absolute delight. The objective of the campaign was to create awareness about the brand and showcase exactly how Practically brings learning alive for students through its immersive features. The 30 sec TVCs highlight all the main features of the brand, woven around the brand proposition of ‘Bring Learning Alive Practically’. The jingle format serves as a perfect clutter breaker to land this message in a fun and engaging manner. Both TVCs have been well received and are already close to crossing a million views combined on YouTube since the campaign’s launch on 5th December. This is a positive start to many more and bigger things to come and the feedback is extremely encouraging.”

The ‘Bring Learning Alive’ campaign, was conceptualised by the brand team in partnership with Something Completely Different, a video production house based out of Hyderabad and Bangalore.

Producers: Manoj & Nikhilesh

Concept & Directed by: Surya Srikanth

Music: Sahitya Sagar