Tag: Partner

Palette Brands secures nearly Dollar2 million in Pre-Series A funding led by Rockstud Capital and IPV

Bangalore, 12 June, 2024: Palette Brands (Earlier White.Inc), a next-generation consumer goods company that is building aspirational brands across high growth verticals, has raised close to $2 million in a Pre-series A round. The round was led by Rockstud Capital, along with participation from existing investors including IPV & Dholakia Ventures, and some prominent angels investors including Stoffer Anko Norden and Apurva Salapuria.

L-R_Siddharth Gadodia_Founder & CEO, Young Yun_Co-Founder & Head Of E-commerce, Himanshi Tandon_Co-founder & CMO, White. Inc

According to a report by Goldman Sachs Research, the cohort of affluent consumers in India will increase from around 60 million in 2023 to 100 million people by 2027. Palette is building for this aspirational affluent consumer who seeks great product design and value. This includes products in the mass premium segment of categories which have a large TAM and significant unmet consumer needs. Palette’s brands are disrupting through product innovation via high performance materials, design aesthetics, superior functionality and value for money pricing. Current brands include ‘Unbottle’, which is reusable & sustainable drinkware product and ‘Totem’, which creates accessories exclusively for the growing Apple consumer base in India. It will soon be launching the cookware brand ‘Ember’, a non-toxic product inspired by vibrant Indian lifestyle and modern décor.

The founders, Siddharth Gadodia, Young Yun, Himanshi Tandon & Bret Recor, bring together over 30+ years of combined experience in product development, technology, operations, ecommerce, supply chain, and marketing. As a team of product and brand experts led by Siddharth, they are united by a singular mission: to revolutionize the consumer products industry in India with better design, superior products, and enhanced lifestyles.

Additionally, Palette’s exclusive partnership with Box Clever, one of the world’s leading, award-winning design studio, reflects their shared dedication to innovation, quality, and making a difference in our customers’ lives. Box Clever is known for creating products & experiences that captivate consumers’ imagination and for creating products for market leaders in the USA.

According to Siddharth Gadodia, Founder of White Inc, “This funding will predominantly focus on the launch of Ember, a cookware brand as this category is ripe for innovation – with consumers looking to upgrade their kitchens while making healthier choices. This is a huge white space – marrying form and functionality. Ember aims to solve this by bringing India’s first absolutely non-toxic cookware brand with non-stick properties and stunning looks.”

Ivy Chin, Partner, Inflection Point Ventures, said “In today’s era, aesthetics often takes precedence, with consumers prioritizing the visual and tactile appeal of the products. This growing trend has led to higher-priced items that do not offer superior functionality. Palette Brands distinguishes itself by combining high-quality design, materials, and performance, thus providing excellent value for money. IPV aligns with Palette Brands core values of sustainability, innovative design, productivity, and affordability. We are confident of the brand’s potential to grow and are committed to supporting its journey.”

Abhishek Agarwal, Managing Partner of Rockstud Capital, said, “The founding team comes with a diverse background and complementary skillset which is extremely important when you are building a brand in the consumer space in India. Also, there is a huge whitespace and potential for disruption when it comes to cookware category in our country as consumers are seeking new product offerings and refreshing new designs.”

Gen AI Boosting Conversational Commerce: Bain & Co. – Meta Report

Bengaluru 27th May , 2024: As the adoption of conversational messaging platforms accelerates across large and small businesses, the transformative power of generative AI is steering businesses toward conversational commerce. According to the report ‘Win with Conversations’ by Bain & Company and Meta, released today, 70% of surveyed large enterprises are already engaging with half of their customer base using conversational platforms. Moreover, 60% of the surveyed large enterprises are planning to increase their spending on conversational journeys over the next 3–4 years.

The report, based on a survey of end users (consumers) and businesses, shares insights into conversational journeys across enterprises, small businesses, and digital users.

Sandhya Devanathan, Head and VP, Meta in India, said, “As the adoption of business messaging grows on WhatsApp, we’re investing in tools and solutions for businesses to establish a strong presence, connect with the right audience with tailored messaging, and deliver engaging in-thread experiences that convert into higher customer engagement and return on investment. GenAI will be central to this vision and will empower businesses of all sizes, especially small businesses in India, to leverage its vast potential. The coming decade presents a unique opportunity for technology, particularly generative AI, to revolutionize how businesses of all sizes operate. We’re firmly committed to adding more capabilities on our platform that bridge the gap between businesses and their customers, fostering growth and engagement.”

Arpan Sheth, Partner, Bain & Company said, “While only about 200 million of the 650 million Indians active on social media currently shop online, GenAI-powered conversational messaging platforms have the potential to bring the next 450 million consumers to e-commerce. We are seeing a growing user preference for leveraging conversational platforms for daily tasks, along with increased spending and investment by businesses in Generative AI to enhance end-to-end journeys on these platforms. We expect both small and large businesses to experiment with conversational commerce to redefine customer engagement and gain a competitive advantage.”

Users have a strong preference to leverage conversational commerce

India is at an inflection point as most of the future online shoppers and sellers are already within the digital funnel, signaling a large, untapped opportunity.

Across both savvy and non-savvy digital users, more than 50% of surveyed users expressed a preference for conducting transactions via conversational journeys, particularly for high-frequency interactions such as accessing bank statements, booking travel, and paying utility bills.

Both large and small businesses are increasingly leveraging conversational platforms to enhance customer interactions

With the advent of generative AI-powered assistants and the ease of integration with conversational platforms, businesses are now able to build contextualized conversational journeys and implement them at scale with much faster deployment cycles.

Generative AI emerges as a top-of-mind priority for businesses, with around 95% of surveyed enterprises in India familiar with it, and over 80% plan to invest in generative AI solutions within the next 1–2 years.

Most large enterprises are planning to invest in delivering end-to-end journeys through generative AI-powered conversational platforms. About 70% of surveyed large enterprises are already engaging with over 50% of their customer base using conversational platforms, especially in marketing and promotion-centric use cases, followed by customer service and transaction updates. More than 60% of large enterprises are planning to increase spending on conversational platforms over the next 3–4 years. Conversational commerce will thrive in domains characterized by frequent purchases such as grocery shopping, or frequent transactions such as utility bill payments.

Conversational commerce will transform the way small businesses engage and interact with customers

The study also highlights that the impact of conversational platforms will not be limited only to large enterprises. There is a large appetite from consumers to engage with SMBs using conversational platforms, as 90% of surveyed non-savvy digital users prefer to interact with SMBs through conversational platforms for day-to-day needs. 70% of surveyed users said that they would prefer to connect with local grocery stores to send a list of items and place an order. 65% of the users would prefer to connect with local restaurants to receive offers and place an order, and 80% of the users would prefer to raise service tickets, manage warranty, or request a technician visit/spare part replacement using a conversational platform.

Conversational platforms can be a critical unlock for SMBs, addressing key pain points like discoverability, cataloging, order management, payments, and customer engagement. Thus, empowering SMBs to rapidly integrate into the conversational economy.

The report conclusively highlights that the opportunity presented by generative AI and conversational commerce is vast and transformative. By following the six key imperatives—reimagining customer journeys, scaling personalization, establishing new markers of trust, embedding generative AI, scaling experimentation, and defining a measurement framework for conversations—businesses can craft a winning playbook.

Alpha Serve is Now an Atlassian Gold Marketplace Partner

Alpha Serve’s level was upgraded from Silver to Gold during the latest status review as the number of apps and installs as well as their quality and security have risen significantly over the past year. In 2021, Alpha Serve launched 6 new apps on the Atlassian Marketplace, and 5 of them received Cloud Fortified status.

Initially, the Marketplace Partner Program includes three levels: Platinum, Gold, and Silver. The companies with excellent app development and exceptional client experience are eligible to participate. The Gold Marketplace Partner status means that Alpha Serve has met the following Atlassian’s requirements:

– The company prioritizes the development of cloud apps and their highly efficient server apps are built with highly available, clustered environments in mind and are Data Center Approved.

– The company enhances the security of its products and participates in the Marketplace Security Programs.

– There is a minimum of $500K annual gross sales consisting of a minimum of 25% from the cloud or a minimum of $3M annual gross sales.

– Paid Bug Bounty Program participation with all public paid cloud apps >100 installs.

– Response time SLA to Atlassian for customer escalations is <24H. “I am very glad that Alpha Serve was recognized by Atlassian. I would like to thank our partner for its trust, cooperation and support and our team for good work. We have significantly grown in installations and customers, and at the same time widened our portfolio with 6 new apps. I hope that 2022 will bring us more interesting tasks and achievements," — Anna Odrinskaya, CSO at Alpha Serve The Gold status benefits include exclusive access to the specific Atlassian analytics, communication with experts, and other support making it easier to grow and improve products. Alpha Serve is a Ukrainian software development company that develops apps aimed at security issues authentication, integrations, task management, time monitoring, and BI reporting. The company's first priority is Atlassian products integrations and other solutions that help customers achieve their business targets easier and faster. By now, Alpha Serve has been named an Atlassian Gold Marketplace Partner as well as a trusted Shopify App Store Partner.

100X.VC announces Class 06 and takes the total investment tally to 70 startups

India: 100X.VC, India’s first VC to use India SAFE Notes, has invested in 70 startups ever since 100X.VC Class 01 in December 2019. The fund is emerging as the preferred VC in India for entrepreneurs seeking seed funding.

100X.VC operates on a cohort-based investment model and getting into the 100X cohort is a real challenge. 100X.VC is the equivalent of the ivy school for talented entrepreneurs. India has the third-largest startup ecosystem in the world, where 2-3 startups are born every day. For Class 06, 100X.VC had received 2285 pitches, shortlisted 356 and after a rigorous process, 10 startups received funding in Class 06.

The VC firm announced the names of the startups at VC Pitch Day on 3rd December. More than 1000+ investors, including VCs, corporate houses, angels, family houses from across the globe were in attendance.

Speaking on the development, Ninad Karpe, Partner at 100X.VC said, “With our investment in 10 startups as part of Class 06, we are thrilled to have invested in 70 startups since inception. We had received pitches from startups with several unique ideas. It was hard to review so many good applications and shortlist a few because everyone had potential. Our investors are eagerly waiting to hear from us about the curated list of startups. We are focused on mentoring, advising, and guiding the founders. Our masterclass enables them to turn their ideas into successful
businesses.”

100X - Portfolio Companies

The Class 06 Portfolio companies include:

Healthy Barks is a fresh food and wellness brand for pets | Sector – Pet Care
PensionBox is India’s first pension app for the private employed workforce. | Sector – FinTech
Super Scholar is the go-to place for Gen-Z students to win EdTech scholarships | Sector – EdTech
Broomes is an online platform to safely hire verified and trained domestic help | Services tech
Wizzy.ai is intelligent site search for eCommerce Stores | Sector – eCommerce SaaS
Redbasil is a B2B marketplace for food supplies | Sector – FoodTech
Utsav is Social Community platform for Faith & Divinity | Sector – ReligionTech
Honc is India’s reliable car wash partner | Sector – Services Tech
SimpliClariFy enables students to get mentored by their career twins. | Sector – EdTech
Instasell is the Shopify for Instagram businesses | Sector – eCommerce SMB SaaS

All the startups had participated in Masterclass sessions with industry experts, mentors, veterans, successful founders, and venture capitalists after being funded by 100X.VC and before the VC Pitch Day.

All White bags Advertising Rights for 600+ Smart Bike Dock Station in Chandigarh

Chandigarh: In a major development, All White – a one of a kind joint venture between India’s leading marketing agencies, Crayons Advertising Pvt. Ltd. and Cashurdrive Marketing Pvt. Ltd., secures the advertising rights on the parking docks of the recently launched pan-city bicycle sharing project, Smart Bike, from the Chandigarh Administration.

Speaking on the occasion, Mr. Kunal Lalani, Partner, All White, said, “We are so glad to be part of this project which not only promotes a healthy lifestyle among the residents but also contributes significantly in reducing air pollution. This project has a huge potential of becoming the main solution for public mobility in future. We would definitely play our part and make this environmentally friendly initiative a huge success.”

Chandigarh is turning into a smart city, and this Smart Bike project has the potential of turning out to be a game changer by becoming the main mode of public mobility. The project would make the lives of people of the city easy by enabling them to rent a bicycle from any part of the city dock and park it at any of the nearest docks. The project has been envisaged to have at least 5000 bicycle and 617 parking docks, making it the largest and densest bicycle sharing project in the country. The

On this successful association, Mr Ronnie Dhupar, who would be heading and managing the project, said, “Not only it is a positive public and environmentally friendly initiative, but a huge addition to the few existing media opportunities available in the city at the moment. It would be a boon to the Advertising Industry and would definitely help in adding a lot of value and coverage to draw on the advertising potential of the city.”

Raghu Khanna, Partner, All White, said, “This will be a new phase of advertising in the beautiful city. This ubiquitous format will cover all the dimensions of the existing media requirements and also add a lot of jazziness to the aesthetics of this vibrant city.”

Here is some additional information about the Smart Bike project: The smart bike plan would be developed in four phases and will be completed over the course of one year. The first phase is completed and is already open to the residents and visitors of the city to take a quick ride from the 155 dock station and park the bicycle back to the nearest dock station post their ride. Another set of 175 cycle docks would be added by January 2022 making its coverage more extensive and robust. The cost of the renting would be Rs 10 per 30 minutes and for the regular member the cost would be even lower making it a pocket friendly and economical option and thus promoting it to be a viable option to travel across the city.

Unnati secures INR 60 Cr from Incofin Investment Management, NabVentures, and Orios in Series A funding round

Mumbai: In a significant development, Unnati Agri, a fintech-driven agriculture service platform, has raised INR 60 Cr in a Series A funding round from Incofin Investment Management, NabVentures, and Orios. Unnati will utilize the fresh capital to augment its tech infrastructure and increase its uStore network.

Unnati is enhancing its technology platform by adding a wide range of new features to its farmer and retailer apps, including the introduction of Artificial Intelligence led features related to farm diagnostics, farming lifecycle management, supply chain management for partners etc. The company is investing heavily into AI and Machine Learning platforms for bringing the latest digital tools to farmers and uStore partners.

Till date, Unnati has served more than 3 Lac farmers through its network of 20000 plus uStore network. It has been digitising agri-input retailers, traders and other ecosystem players. Unnati platform with its partner network offers digitally-enabled services to farmers helping them improve their farm incomes. It has grown more than 15x over the last 12 months owing to an increase in its platform usage.

Commenting on the funding, Ashok Prasad, CEO and Co-founder of Unnati, said, “Unnati has been committed to enhancing the lives of farmers as well as our retail partners through technology solutions. Unnati has built several innovative solutions to enable farmers and retailers to grow and scale their business, and our growth trajectory has been remarkable so far. We are happy to announce that we have raised our Series A round of funding and are thrilled to have marquee investors backing us in our journey. We will continue to work towards our ultimate goal, which is to bring all farmers across the country onto a single digital platform which nurtures ‘farmpreneurs’ enabling them to double their farm income.”

“We are delighted to partner with the high performance founders- Ashok and Amit of Unnati Agri as they scale a tightly knit strategy of an integrated rural ecosystem of knowledge based farm input advisory, financial inclusion and supply chain integration through the use of technology. Incofin looks forward to supporting them as they execute this unique combined agri-tech and fin-tech opportunity.” said Rahul Rai, Partner, Incofin India.

“As digital expands across India, one of its most important touchpoints is the Agricultural Supply Chain. Unnati is building a distributed model to optimize upstream supplies for the farmers and we are excited to partner with Amit & Ashok to build what promises to be an exciting business”. said Rehan Yar Khan, Managing Partner, Orios.

NABVENTURES Fund-I, the flagship fund of NABVENTURES Ltd. backed by NABARD, has followed-up on its initial investment in the company, by also participating in this round of fund-raise.

As a part of its network augmentation, the platform is also looking at geographical expansion to Haryana, Andhra Pradesh, Madhya Pradesh, Rajasthan and further expansion in Uttar Pradesh, Bihar, and Maharashtra. Unnati aims to create 5 million ‘farmpreneurs’ by enabling them with relevant digital tools to power their farming business. Unnati is planning to invest heavily on farmer-focused initiatives in future. The transaction has been supported by Sumeet Seraf of Equity360.

FloBiz, neobank for Indian SMBs, raises $31 Mn in Series B from Sequoia Capital India, others

New Delhi: FloBiz, a neobank for the growing Indian SMBs, has raised $31 million in Series B round led by Sequoia Capital India, Think Investments and its existing investors Elevation Capital & Beenext. The capital will be deployed for team expansion, product development and scaling distribution to serve more businesses. FloBiz will also focus on building additional technical capabilities within the organisation, as it prepares to venture into financial services soon.

The latest round also saw participation from renowned angels like Vijay Shekhar Sharma (Paytm), Kunal Shah (CRED), Jiten Gupta (Jupiter), Amrish Rau (Pine Labs), Neeraj Arora (HalloApp), Nitin Gupta (Uni Cards), Ankit Tomar (Bizongo), Sayali Karanjkar (PaySense) and Krishnan Menon (BukuKas), along with 9Unicorns and Whiteboard Capital.

FloBiz’s flagship product myBillBook was launched in January 2020 to help SMB owners digitise invoicing, streamline business accounting and automate workflows of their enterprises. It helps maintain inventory, manage receivables & payables, and access important business reports to enable efficient decision making. With over a million monthly active users, SMBs now record over $1 billion worth of transactions on myBillBook every month.

myBillBook, which is currently available in English, Hindi, Gujarati & Tamil, has consistently been a top rated app on Google Play Store under the Business category. The company aims to launch the app in at least 5 more regional languages within the next 6 months. The product will also see deeper use of technologies like AI & image processing to make the onboarding process for the less tech-savvy SMB owners in tier 2 and tier 3 cities of India a delightful first step to digital accounting.

“SMBs form a large part of our economy and our daily lives. Everyone in the FloBiz team is driven by a deep passion to create an impact by powering growth of the small & medium businesses around us. It has translated into our thoughtful product development process and widespread customer obsession across the organization,” said Rahul Raj, co-founder & CEO of FloBiz. “In addition to our current investors, we’re extremely thrilled to have Sequoia Capital India & Think Investments along with such a stellar set of angels back us on our mission. This raise will help us accelerate projects which have been in the works up till now – building personalisable modules & features into myBillBook, diversifying core product offerings and preparing to roll out financial services. We have a slew of developments in the pipeline to further delight our SMB partners in the next 12 months.”

“Small businesses are the real heroes of our economy. In order to power the SMB economy with technology, one needs deep understanding, instinct and empathy for this audience. We are really impressed by the user centricity, product focus and experimentative approach of the FloBiz founders. There is almost a perfect founder market fit. The team is stoked to partner with FloBiz on their mission of building a neobank for the growing SMBs of India,” said Tejeshwi Sharma, Managing Director, Sequoia Capital India.

​“As consumers, most SMB owners are exposed to best-in-class apps and software products. With the rapid acceleration in digital adoption over the last 18 months, the need for business tools and software that match those high standards is more acute than ever – myBillBook is a leader in this segment. We are privileged to deepen our partnership with FloBiz as they continue to build myBillBook & more delightful SMB products and expand the FloBiz platform to become the neobank of choice for SMB owners”, said Mridul Arora, Partner, Elevation Capital.

With over 5 million downloads across the country, myBillBook app has a strong presence in regions like Maharashtra, Delhi NCR, Uttar Pradesh, Gujarat and Tamil Nadu, which account for more than half of its total user base. FloBiz will continue to strengthen its presence in these regions while focusing on growth in others such as Bihar, Rajasthan, Karnataka and West Bengal. To enable the fast-paced growth trajectory, FloBiz looks to triple its engineering, product & data teams within the next 6 months. Before the $31 Mn Series B capital raise, FloBiz had raised $10 Mn in Series A from Elevation Capital and existing investors in March 2021.

Shiprocket raises USD $27 million in Series C from Tribe Capital and March Capital…

New Delhi: Shiprocket, a Delhi, India-based eCommerce shipping platform that enables fast and cost-effective shipping for D2C retailers has raised USD $27 million (INR 200 Crore) in Series C3 funding. The round was co-led by Tribe Capital, a leading Silicon Valley-based venture capital firm, along with March Capital, a Santa Monica-based venture growth firm. Rahul Mehta of DST Global also participated in the round along with existing investor Bertelsmann India Investments.

The latest infusion of capital brings Shiprocket’s total funding to USD $53 million. The investment will fuel Shiprocket’s aggressive product development roadmap, which includes hiring top talent across product, data, and engineering functions. The funds will also focus on the company’s new strategic initiatives, including expanding globally.

“Shiprocket is the first and the largest D2C shipping enabler in India today. With the growth in D2C as a share of overall eCommerce, there is a growing opportunity to enable the full-stack of services in the post-purchase journey of the D2C consumer. We are excited with the promise the coming years hold for this market and are delighted to be partnering with the smartest capital in the industry along this journey!” said Saahil Goel, CEO and Co-founder, Shiprocket.

“We already power shipping for over 100,000 merchants and have recently launched Shiprocket Fulfilment for extending the existing platform include storage, pick, pack and dispatch. Further, we want to invest in building world-class consumer experiences, as well as helping merchants, grow their business with allied services in the coming years,” he added.

Rajan Mehra, Partner, March Capital said, “E-commerce growth is being led by D2C brands, and Shiprocket’s solutions help enable their growth. Shiprocket has simplified the post-purchase experience for thousands of sellers and millions of buyers, and we are excited by their plans for the future of e-commerce”.

Pankaj Makkar, Managing Director, Bertelsmann India Investments said, “We are excited with the recent fund raise by the company which will help Shiprocket build an exceptional post-purchase experience for the company’s 100k merchants. We continue to participate in the fundraise and to support the company to build world-class technology platform for India and eventually the world. ”

Launched in 2017, Shiprocket turned profitable in FY 18-19 and has an annualized revenue run rate between USD $50-60 million. Shiprocket currently processes more than 4 Million monthly shipments, enabling more than 100,000 sellers to sell directly to their consumers across India. Shiprocket previously raised USD $26 million in funding from Bertelsmann India Investments, Nirvana Venture Partners, Beenext, and 500 Startups; these investors continue to back Shiprocket today.

The Series C financing caps an exceptional year for Shiprocket where it saw rapid business growth, key executive appointments, and numerous product launches. Partnering with over 17 logistics providers, Shiprocket’s tech-enabled logistics platform connects merchants, consumers, and supply chain partners across 26,000 pin codes PAN India and 220+ countries and territories globally to create delightful shipping experiences.

Union Budget Reaction: Rohitashwa Prasad, Partner, J Sagar Associates on Disinvestment target by FM

“For FY 21, the GoI had set a very high disinvestment target of Rs. 2.1 lakh crore, which, in the backdrop of the disruptions caused by the Covid pandemic proved too ambitious to realise. The target of Rs. 1.75 lakh Crore for FY 22 may, given the expected realisation amount from companies whose disinvestment process has already commenced and given the sectors and targets identified in the budget for disinvestment, not prove to be unrealistic. If the public markets continue to be as buoyant as seen recently, and if global liquidity conditions are favourable, the target could very well be achieved.” Rohitashwa Prasad, Partner, J Sagar Associates

Securities market code to include SEBI act, Government securities act and depositories act announced in the Budget 2021-22

“The consolidation of securities laws, existing decriminalisation of offences under the Companies Act and the proposed decriminalisation under the LLP Act marks an important move towards making Indian corporate legal framework, simpler, business friendly and ultimately (hopefully) reducing compliance costs.  The securities market code is in line with previous discussions on the NFRA. It marks a step towards streamlining the multiple laws, ordinances, guidelines and regulations. If drafted and executed in a proper manner, it will be helpful to market participants and remove any possible conflicts in the regulatory framework and will provide clarity in policy making to investors and stakeholders”

– Arka Mookerjee, Partner, J, Sagar Associates