Tag: ICA Edu Skills

ICA Edu Skills organizes virtual job fair; sees attendance of 45 leading companies from various sectors

New Delhi: ICA Edu Skills, India’s leading training and skill development institute is conducting an ongoing virtual mega job fair in order to help and connect the people who are seeking employment opportunities amidst the Covid-19 pandemic that led to the cutting down of substantial job openings in our country.

As many as 45 leading companies from various sectors including CA Firms, Banking & Insurance, Manufacturing, ITES & BPO and Logistics are participating in the fair and more than 5,000 students from different parts of the country have registered themselves in it so far. A dozen colleges are participating in the event. More than 30% of students and youngsters have benefited from this digital initiative.

Some of the companies participating are Wipro, ICICI Lombard, HDB Financial, Shalimar Group, OFB Solutions, Genius Consultants, Aright co Consulting, Writers Information, IBN Technologies, OSource Global, SurePrep India, Datamatics Business Solutions, Adecco India and many others.

After registering and signing in to the virtual fair job, seekers can explore the employers’ virtual booths, learn more about the companies and see what all opportunities are available. Once they apply for the interview, it is followed by one-on-one virtual interviews through text-based chats and video conferencing with the company representatives.

To register and for the regular updates, the job seeker can visit on link-https://www.facebook.com/ICAJobguarantee/

“There is a surge of people looking for employment right now as the country has opened economic activities after a strict lockdown, which was meant to curb the brutal second wave of the Covid-19 pandemic. The career fair is tailored to fill maximum positions available among the participating companies and provide skilled candidates to the industry”, said Dr. Narendra Shyamsukha, Chairman, ICA Edu Skills.

Virtual job fairs like these play an important role for the new job seekers or students to experience the hiring process as due to the pandemic there has been a gap between the seekers and recruiters. Also, the people who are looking to start their career recently do not have the experience of how the interviews are done.

Mr Ankit Shyamsukha, CEO, ICA Edu Skills added that “Firms continue to face challenges of getting trained manpower. And we find plenty of young graduates struggling to land a job. Education should not be just knowledge but the application of knowledge. The goal of this virtual job fair is to reach as many candidates as possible and provide them with the right direction and platform that suits their talent and aptitude. It helps students understand what the industry is looking for and gives the potential candidates an experience that they have ever had before.”

There has been always a demand-supply gap in professions such as Accounts, Banking, Finance, and Taxation even before the pandemic and the pandemic has only widened this gap. The number of openings (demand) available in this sector is far higher than the number of people available (supply). Despite so many people looking for jobs and yet openings being indefinitely open highlights only 1 issue at large SKILLS GAP. Industry demands are different for which specialized training is needed, If you have the right skills opportunities are aplenty.

Will 2022 Bring a Return to ‘Normal’ After Mostly Online 2021 Semesters?

Ankit ShyamsukhaBy Mr. Ankit Shyamsukha, CEO, ICA Edu Skills

As the trials and roll out of vaccines have already begun in many parts of the world and many vaccines have also cleared the approvals including those of Oxford, Moderna, Pizer, the Russian Sputnik and Chinese vaccines, it is expected that by the end of 2021 a large part of the vulnerable population will be administered vaccine. While it will still take a few years for all people to get the shot and the latest Coronavirus strain is presenting a fresh challenge yet, there is hope of normalcy returning over the next 2 years. The education process will also have a major transformation as it will take the blended approach of online and offline classes depending upon the severity of the situation.

How the pandemic has affected education?

Education is one of the worst affected sectors in India during the pandemic. It has thrown a new challenge in every students’ life. The learning process of around 32 crores students in India has suddenly came to a halt. According to the UNESCO report, about 14 crores of primary and 13 crore of secondary students are affected. And, that made every student resilient and getting adapted to the new challenges. They opted technological platforms to have an uninterrupted learning process. Even many educational institutions cancelled their classes, examinations and internships among others and took to online medium. Thus, COVID-19 has also taught many ways to emerge victorious from the pandemic both from students and teachers.

Teachers assigned work to students via the internet, delivered lectures via online video conferencing using different apps like Zoom, Skype and various google apps. Though the scenario was not similar everywhere, it was still a challenge of good internet penetration in rural areas. Government has also postponed the examinations of secondary and higher secondary classes and later conducted examinations strictly adhering to COVID-19 guidelines.

The education scenario in 2022

hough the outbreak of COVID-19 has created many negative impacts on education, educational institutions of India have accepted the challenges and trying their best to provide seamless support services to the students during the pandemic. Indian education system got the opportunity for transformation from traditional system to a new era. The following points may be considered as the positive impacts.

Though the outbreak of COVID-19 has created many negative impacts on education, educational institutions of India have accepted the challenges and trying their best to provide seamless support services to the students during the pandemic.

Indian education system got the opportunity for transformation from traditional system to a new era. The following points may be considered as the positive impacts.

Indian educational institutes have adjusted to the new normal despite the initial hiccups of adhering to the usage of technology. They tried their best to provide seamless support in providing continuous education in the times of the pandemic and transformed from traditional learning to the new era of learning. Here are some of the ways the education scenario in 2022 will roll out:

  • Shift towards blended learning: This kind of learning will give exposure of both online and face-to-face learning. In a recent survey, it has been found out that 59% of students are more motivated to learn through blended or hybrid learning than in a fully online course or a flipped classroom setting. It gives the advantage of learning at their own pace and via an interface with digital technology. At the same time, learning done in this virtual way is often best consolidated by in-person interactions. In many ways, blended learning combines the best of both worlds.
  • Rise in use of the learning management system: Educational institutes are going through a rising demand of learning management systems. It’s providing a great opportunity to the companies, who are developing and strengthening the learning management system. There is a rise in the demand of soft copy of learning material across the institutes.

Need for Digital marketing strategies to ensure revenue during COVID19

  • Ankit Shyamsukha, CEO, ICA Edu Skills 

Nobody would have thought in such a short time the need for digital medium would pave the way for a digital revolution in the country. The digital revolution sweeping the world has given us unprecedented access to people, ideasas well as marketplace. On one hand, digital medium gives us access to a huge market orconsumers, on the other hand it also makes it easier to find work associates and sell your skills. The businesses are using the digital marketing medium to thrive like never before. Interestingly, while the word digital marketing is not new, it has gained extra momentum in recent months particularly with respect to entrepreneurs launching businesses purely through the digital medium.

With the current pandemic when the human interaction has come to a halt, mobile phones and desktops have become constant in everybody’s life. Technology has been adapted by everybody for meeting all their needs right from booking the appointment with a doctor to choosing customized furniture for your home. Everything has literally come on your finger tips.

What is digital marketing?

Digital marketing is an online platform where one can advertise their products online on the internet or any other digital medium.As people nowadays have a significant online presence, the sellers have grabbed the opportunity to create a niche for their product. Through digital marketing details of the product to the customer anywhere and anytime is taken as it uses social media and web pages to advertise the product. There are various lucrative ways on how to earn money by digital marketing and some of the ways are listed below:

Update website messaging

Your website should be in synch with the current situation. You messaging should be such that website visitors, be they current customers or future prospects, feel that you understand the challenges in the business. At the same time, you have to show your business is ready and can still provide you services in the unprecedented times of the pandemic. Highlight your new offerings in the cover page of the website so that visitors get to know about your latest services.

Focus on website conversions

When the intent is changing and search interest for many services is going slow, it becomes much essential for your website to work hard so that the traffic can be converted into leads and sales. Times are changing so fast that what worked in May, it won’t now. You should review your Google Analytics data to see how users are interacting with your site. Look at whether your top landing pages are changing, whether your conversion rates are shifting or the lead sources are different.

Keep content strategy on top

During lockdown, people’s preferences have changed and they are searching for new things and lockdown specific things too. And that is the same for B2B too. In a B2B context, we are seeing people searching for lockdown tips on how best to work from home, business owners want to know how their business should thrive and people want to know what the office of the future looks like. As B2B digital marketing professionals, we should provide them with answers to those questions. Therefore, our websites should be full of blogs and content answering such queries and ideas related to business during and post COVID era.

It is important that we pivot our content strategies, not only because of COVID-19 but more importantly to meet the changing needs of our customers moving forward.

ICA Edu Skills manages 200+ placement opportunities in Accounts & Finance during the pandemic

New Delhi: With the Covid-19 pandemic cutting down jobs opportunities, India’s leading training and skill development institute ICA Edu Skills has switched over to the virtual placement drives to help students get employment. The institute has created a milestone by placing their more than 200 students in Accounts & Finance stream in the key IT companies across the globe.

ICA Edu Skills, which offers best-in-class training and placement services at the most affordable fees with the mission to minimize unemployability in India, has 300+ centres across India. As the institute specializes in accounts, finance, taxation, and other job-oriented courses, they have got 206+ students placed in the last four months (April-July 2020). But for all sectors combined, the placement record is over 5,000 in these four months.

Mr Ranjit Rai got the highest package of INR 37000 per month at Genpact whereas the rest of the students bagged an average package of over Rs 2-3 lakhs per annum. The students have been picked up for placement in multiple job roles such as process associate, accountant, customer relation officer, etc.

“Recruitment in India is highly personal in nature where a physical meeting still holds a lot of importance. We noticed there was a lot of HRs who wanted to hire but were sceptical to take online interviews. Initial screening was not a problem, but the final selection process sometimes got delayed. It took some hand-holding, counselling and assurance to convince the HRs that the e-meets were not only quicker and better but were more effective as well. After a few rounds of hiring, the recruiters became more comfortable and adapted to this medium. I feel e-meets are going to be the new normal, at least in the preliminary rounds. Although it is much lower than our usual figures of placement, we would like to congratulate all the students who got placed in such unprecedented times when there is a slowdown in the economy and people are losing their jobs every now and then,” said Dr. Narendra Shyamsukha, Founder & Chairman ICA Edu Skills.

During the pandemic and subsequent lockdowns, the institute had to implement strategies for continuous education. They had to change our delivery technique and revamp our teaching pedagogy to ensure the participants are properly trained. Initially, it was difficult since they heavily relied on guided learning under supervision in a controlled environment, however with the help of technology they devised methods to ensure the training stay effective irrespective of the student’s virtual or physical presence.

“We introduced daily assignments and practical classes which helped students understand each concept with much more clarity and e-workshops to address their doubts before each session. This, in turn, ensured that each concept was self practised by all participants,” added Mr. Ankit Shyamsukha, CEO, ICA Edu Skills.

ICA Edu Skills, are envisioned to tap into this void in the education industry and focus on offering more courses in new-age sectors which offers great career opportunities. In addition, apart from creating advanced programmes in the emerging sectors, they have endeavoured to ensure rich and application-oriented learning experience for their students through a unique blended delivery model.