Tag: Director

Why Yamuna Expressway Is Destination Next for Real Estate

By Mr. Sarthak GaurDirectorGaurs Group
History has shown that real estate development has been the catalyst world over in the development of any region. Real estate development has been the core theme around which megacity or regions have seen natural accretion and growth. There has been high-quality real estate development in Gautam Budh Nagar, especially the Yamuna Expressway, which has helped the region has its own vibrant ecosystem. The region today draws its strength not just as a suburb of National Capital Delhi but as a robust industrial and cultural powerhouse. The lightning speed of the development of trade and commerce in the region has been ably matched by the building of convention centers, theatres, food courts, banquet halls, and other cultural landmarks.

The real estate developers, on one hand, have provided international class commercial and residential buildings. The government, on the other hand, has matched up with various infrastructure projects like roads, highways, metro train connectivity, etc. This attracted a lot of MNCs and Indian corporates which set up their headquarters, regional offices, and even R&D centres. The region around Yamuna Expressway has the best offices and industrial properties. There are many large international companies that have either already established their presence or are in the process of setting up their offices here. This has also resulted in the best workforce from around the county coming and settling down in this region.

Realty Preempting Growth
The real estate development in other big cities of the country happened with hindsight and was almost always catching up with the expansion of the commercial and residential real estate demand. However, the real estate developers in this region have been preempting the growth in the city. The MNCs moved to the city because of the availability of high-quality commercial properties having all the necessary features and meeting global standards.  Even Indian companies saw value in choosing Noida over other cities for similar reasons. The home buyers found the best of features like earthquake-resistant buildings, superior fire fighting systems, and state-of-the-art security systems, pro-environment features, and LEAD certification are now commonplace in the projects here, apart from affordability and accessibility.

The recent international events and geo-political happenings have caused a whole lot of global companies to shift their manufacturing bases to India. These companies have been effectively lured by the states of Uttar Pradesh and they are coming and choosing the vicinity of Yamuna Expressway for setting up their manufacturing units. There are several multi-crore investments happening in this region by international companies and this region is going to be a big hub for exports out of the country.  This will take the GDP of the city of Gautam Budh Nagar even higher. The GDP of the city is already the biggest share of the GDP of the large state of Uttar Pradesh and also has its highest per capita income.

Jewar Airport-Shot in the Arm
Now with the largest airport of Asia-Jewar Airport coming up in close proximity of the region, there will be a direct impact on the real estate market. International connectivity will not only help the corporates but will compel a lot of other people who are connected with the airport and aviation business to settle down here. The development of such a large world-class infrastructure project is providing a new kind of dynamism to the region. Such dynamism is resulting in even better shopping malls, offices, condos, and even studio apartments in the region. There will be a big boost to the hospitality sector in the region as international travelers will look for staying options near the airport, just like in any other global city.

Another project that will further provide vivaciousness to the region will be the new Electronic City cleared by the state government recently.  The 700-acre project will result in the region and the state as a whole become a major hub of electronics systems, design, and manufacturing. This will also drive innovation and foreign investment in the field of electronics in the state. The electronics manufacturing units will act as the main source of products for the logistics hub and multiple freight corridors that are planned near Dadri. The electronic city, together with the logistics hub, will drive the demand for industrial properties. Needless to say, these industries will also attract professionals who would like to work and live here and help create this region an even stronger pool of young, talented, and cosmopolitan workforce.

Film City
One of the biggest film cities in the country is now coming up next to Yamuna Expressway which will not only drive economic activity but also prove to be an important milestone in making the city a hub for entertainment and cultural hub. There has already been a flurry of investment in the 1,000-acre project site and the project is proving to be a huge money-spinner for all the related industries. This is also driving the demand for good residential projects, apart from other things. This film city will prove to be a money-spinner for a lot of associated sectors and artists. This will help in employment generation further in the region.

All these industries have been supported by the real estate sector in the past and will continue to be buttressed by it in the future. There is the quest for the adoption of new technology among the developers who are able to come up with more secure projects, keeping the affordability factor intact. The projects here compare with the best in the world when it comes to structural safety, amenities, and even façade. The developers here have been able to offer the entire bouquet of residential options to the home buyers including studio apartments, villas, condos, apartments, bungalows, etc. There are even integrated townships to choose from. With constant innovations by the developers, this bouquet can only be expected to get better in the future.

Jiva Ayurveda doctors now just a call away with immunity helpline number to help in fight against the pandemic wave

Mumbai: Jiva Ayurveda has launched a new helpline number so that during this current medical crisis, people can easily speak to specialized Ayurveda doctors, who can guide them on ways to boost immunity. The immunity helpline number is 7042 404040 and is operational from 8 am to 10 pm.

The helpline shall address doubts relating to immunity and how Ayurveda can help them strengthen their immunity levels. The doctors shall give a proper treatment plan, along with diet and lifestyle changes and recommend immunity building products.

A huge part of the coronavirus epidemic is the anxiety and doubts it brings into the mind of those afflicted and those who are confused with the sea of information and many times misinformation that they find themselves in. This helpline shall help dispel worries and offer sage advice on how to specifically boost immunity levels. The pandemic has made us understand the importance of immunity, and how those with stronger immune systems have a better chance of surviving the onslaught of the coronavirus disease.

Dr Partap Chauhan, Director, Jiva Ayurveda said, “Jiva Ayurveda has started this immunity helpline number after receiving several requests seeking advice on ways and means to boost immunity. Common recommendation like kadha and kwath have noticed some people get adverse reaction, thereby, this helpline will ensure that each individual gets immunity advice suited to their own body type, condition, age and environment.

Rebuilding immunity, overcoming weakness and strengthening the respiratory system has also been found as a key challenge with people recovering from Covid. In some cases, people struggle with aftereffects of the infection for weeks and months; the special advice from doctors will also help people in gaining their normal body function and strengthening the respiratory system.”

vivo India donates INR 2 Crores to address Oxygen shortage in the country

New Delhi: In response to the devastating health crisis that the country is facing presently, vivo, the innovative global smartphone brand today, announces donation worth INR 2 crores to aid COVID19 relief efforts and help acquire Oxygen concentrators. As the country navigates through these unprecedented times caused by COVID-19, vivo India wants to do its bit in the fight against the novel coronavirus.

Reiterating the brand’s consistent commitment to India and its people, Nipun Marya, Director, Brand Strategy, vivo India, said, “We are all in this together, and we must fight as a unit to defeat COVID-19. vivo is committed to providing support to the communities in these testing times. This small contribution will help save many lives. We must show tremendous resolve in responding to these unprecedented times.”

As a responsible corporate, vivo has remained steadfast in its commitment to support government’s efforts to fight the pandemic. In 2020, vivo had donated over 9 lakh masks, 15,000 PPE suits and 50,000 liters of sanitizer to the state and central government agencies.

317 students conferred MBA degree at IIM Udaipur’s 9th Annual Convocation

Udaipur: Indian Institute of Management Udaipur hosted its 9th Annual Convocation for its Two-Year MBA (Batch 2019-21), and One-Year MBA in- Global Supply Chain Management and Digital Enterprise Management (Batches 2020-21) in virtual mode on Friday, 23rd April 2021. The virtual event was presided over by Mr. Pankaj Patel, Chairman & MD, ZydusCadila and Chairman, Board of Governors, IIM Udaipur and participated in by Prof Janat Shah, Director IIM Udaipur, Prof Rajesh Agrawal, Chairperson 1 Year MBA Program Committee and Prof Sandhya Bhatia, Chairperson, 2-year MBA Program Committee.

Ms. Kiran Mazumdar Shaw, Executive Chairman of Biocon Ltd.was the Chief Guest.

Witnessing the live webcast were other BOG Members, Advisory Group Members of the One-year MBA Programs, Faculty members and staff of IIM Udaipur, alumni and graduating students, with their family members.
A total of 317 students graduated in the convocation of IIMU’s Two-Year MBA (batch 2019-21) and One-Year MBA GSCM and DEM, (batches 2020-21).
Addressing the graduating students in her speech ‘Reimagining Our Future’, Kiran Mazumdar Shaw, Chief Guest, said, “Covid-19 is not the first pandemic that humanity has faced. We need to reimagine our future with hope and purpose as every adversity creates unprecedented opportunities. Technology backed startups are mushrooming everywhere and businesses are pivoting, presenting opportunities for every single sector. The country needs students like you to convert the challenges of the aftermath of Covid-19 into opportunities. As leaders of tomorrow, I congratulate all of you and urge you to pursue your path with a sense of purpose.”

In his welcome address, Pankaj Patel, Chairman, said, “IIMU challenges its students to expand their knowledge and intellectual horizon so they transform and impact the society at large. The convocation is a landmark event for all of the graduating students. Our students received offers from the most sought after roles from prominent firms in India and abroad irrespective of conditions. IIMU started its journey with a clear vision in place which includes the commitment to thought-leadership and high-quality research and developing managers prepared to be tomorrow’s leaders. The ambition to become a globally recognized management institute by 2030 has consciously created a culture that values collegiality and accessibility. I congratulate all the graduating students.”

In his concluding address, Prof. Janat Shah, Director, IIM Udaipur, said, “It was a very challenging time for the IIMU community last year. The graduating batch will remain a special batch for IIM Udaipur for their contribution and efforts. Management is the noblest of professions if practiced well. No other occupation offers as many ways to help others learn and grow. I request the graduating class to understand this gift that you have received and strive to be an exemplary leader.”

The convocation ceremony marked the beginning of a decade since establishment of IIM Udaipur in 2011.

Kunal Jain was awarded a gold medal for scholastic performance in the One-year MBA in Global Supply Chain Management (GSCM) Course. Radhika Gupta was awarded a Gold Medal in One-year MBA in Digital Enterprise Management (DEM) Course. Kalam Kishore Reddy, Anup Kumar and Lovish Mittal were jointly awarded Gold Medal for scholastic performance in the Two-year MBA Course. Sharda Kiran of Two-year MBA (Batch 2019-21) Course was adjudged the Best All-Round Student.

The program-wise graduating students were:

Program                                                             Number of Students
Two-Year MBA Batch 2019-21                              282
One-Year MBA – GSCM Batch 2020-21              20
One-Year MBA – DEM Batch 2020-21                 15

Metro connectivity, the biggest X-factor for Andheri’s realty growth

Andheri is one of the largest areas of Mumbai that possesses many gated communities, luxury apartments and commercial spaces. The location offers excellent connectivity, good social infrastructure and a walk to work culture which is the main reason for its rapid growth. Thus, there is no denying that Andheri is certainly one of the best places to live in Mumbai. Speaking about the Andheri realty market, it is always classified into two parts – Andheri West and Andheri East. While Andheri West is one of the opulent and the oldest residential areas of the city, comparatively Andheri East has transmuted into a major commercial destination and is the densest micro-market in Mumbai.

Andheri_metro_station

Andheri West is a highly sought-after residential destination due to its bustling and luxurious lifestyle. The suburb is well-connected with major landmarks of Mumbai and houses some of the biggest entertainment companies in the country. Home to a number of reputed educational institutes, retail & entertainment destinations, healthcare facilities, fine restaurants and more, the suburb makes for an upscale residential area which has clearly defined it as one of the best neighbourhoods to invest in.

Shraddha Kedia-Agarwal, Head - Marketing & Sales, Transcon Developers
Shraddha Kedia-Agarwal, Head – Marketing & Sales, Transcon Developers

Commenting on the glam quotient of the area, Ms. Shraddha Kedia-Agarwal, Director, Transcon Developers said, “Locations such as Lokhandwala & Link Road at Andheri West are the most vibrant parts of the western suburbs, known for their upbeat and happening lifestyle with a plethora of clubs, food joints, movie theatres and production houses buzzing all the time. Everything from business hubs, domestic and international airports, Western Express Highway to hubs of entertainment like malls, multiplexes, retail showrooms and realms of wellness like hospitals and gyms to spheres of education like schools and institutions are in close proximity. With famous production studios and some of the best nightlife attractions only a few steps away, not only is this a place that never sleeps but also has a ton of bling value.”

Andheri East on the other hand is the most well-connected suburb in the Mumbai Metropolitan Region (MMR) due to the presence of Western Express Highway and the Mumbai Metro. Also, due to its proximity to both international and domestic airports, it offers a number of high-end hotels for tourists and business travellers. The locality has benefited immensely due to its proximity to prominent commercial hubs such as Bandra-Kurla Complex (BKC) and Lower Parel, and key eastern suburbs including Powai, Kanjurmarg, Vikhroli, Ghatkopar and Kurla. Also, well known as a prime industrial destination due to the presence of MIDC and SEEPZ, it has been accommodating new age office spaces and IT Parks in addition to conventional office buildings. It has emerged as an appropriate choice for middle class buyers and investors looking for stable rental returns.

Anuj Khetan - Director, Vijay Khetan Group
Anuj Khetan – Director, Vijay Khetan Group

Commenting on the location advantage, Mr. Anuj Khetan, Director, Vijay Khetan Group said, “One of the most strategic locations to stay in Mumbai, Andheri East offers tremendous opportunities for home buyers and investors looking for an upside on their investment. It is a privilege to own a home at a location that has the maximum number of 5-star hotels, the international airport, the only functional metro of Mumbai and is a stone throw away from the western express highway. Corporates are choosing to set up a base in Andheri East on account of the infrastructural developments and availability of mid-segment and luxury properties. It is one of the most cosmopolitan suburbs which is witnessing traction from the middle class as well as upper-middle-class buyers and tenants. Homebuyers are therefore attracted by the wide range of options at competitive prices as compared to the overpriced western counterpart of the locality.”

The Metro line running through the heart of the Andheri between Versova and Ghatkopar has played a significant role in recent years, leading to an increase in demand for space at nearby locations. Further, the Metro 2A, Metro 7 and Metro 3 routes will put Andheri on a realty growth track. Taking into consideration the planned infrastructure initiatives like the enhanced metro connectivity and the increasing demand for office properties, one can expect considerable growth in the area’s real estate market in the near future.

Goeld presents what’s in my fridge? With Chef Anahita Dhondy

The season of Good Food is here, with GOODTiMES’s brand new digital series – Goeld presents What’s in My Fridge? A show that packs in fresh flavours, easy recipes, new aromas & delicious dishes all made from simple ingredients picked out from a home fridge!

Hosted by Chef Anahita Dhondy, who loves ghar-ka-khaana with an extra dose of healthy ingredients, and a whole load of freshflavours, in each of her recipes;In this brand new series, she will be cooking quick, on-the-go recipes for our foodie audiences who love to experiment and also forthose who don’t have the time & think cooking is a task!All you need is a fridge and 10 minutes to make delicious dishes in any home kitchen. In each weekly webisode, Chef Anahita digs into her fridge and picks out 1 Goeld frozen food, whichoffers a range fit for a feast and packed with nutrition in each serving and, a few fresh ingredients, to create a mouth-watering, wholesome dish that will be popping with flavour& top on taste!

The 8 part seriespremiered on 10th April 2021 and, will see a weekly release exclusively onGOODTiMES Facebook page, every Saturday at 12PM. The show will also be made available on GOODTiMES’ YouTube channel.

Chef Anahita Dhondy said, “I love home-cooked meals, but the thing with it is that, they tend to get repetitive and your palate gets bored of tasting the same thing over & over again. So recently,I decided to revisit some of my favourite recipes and recreate absolute flavour-bombs out of them using new ingredients and fusing techniques. And that’s what I have tried to bring on to the show – use some frozen & some fresh ingredients from my fridge, and cook some of my favourites for you! So those of you, who think they can’t cook or don’t have the time, think again! Because if you have a fridge, a little kitchen, 10 minutes of free time & a huge appetite for fun, food &flavour then you can cook hearty meals too! And, for those who have always wanted a sneak-peek into a chef’s fridge, here’s your chance! Catch me every Saturday and learn a cool, new, lip-smacking recipe made from simple ingredients from my fridge!”

Archit Goel, Director, GOELD Frozen Foods said, “Goeld Frozen Foods is a product that is here to make lives easier for people who are always on the go – the youth! And we couldn’t think of a better platform to partner with, than GOODTiMES to create food content that reaches the foodie audience far & wide. The show is here to inspire the chef in you, to innovate & use ingredients in fun & exciting ways and that’s where Chef Anahita adds the perfect zing to the series, with yummy recipes made from her fridge. Watch out for 8 unique recipes made using GOELD Frozen Food products in this flavourful series and we are sure the audiences will love cooking them in their own kitchens too!

Arati Singh, Chief Executive Officer, GOODTiMES said, “Let’s admit, WFH is the new normal! And we want to ensure that our foodieaudiences stay entertained at all times; And Good Food always lifts up the mood! So here is yet another digital food series made for those young at heart and big on appetite. We partnered with Goeld Frozen Foods & Chef AnahitaDhondy to create a series which has the perfect seasonings of fun, food &flavour! The series has been made available exclusively on GOODTiMES’ Facebook & YouTube for our ever-growing digital audiences to watch and cook along! 8 weeks of delicious recipes, pro-tips & cooking techniques that our digital audiences would love to try at home! Our digital audiences are growing exponentially and we like to stay connected with each of them by creating content that is original, entertaining, relatable and #DesitAtHeart at its core.So stay tuned tothe #GOODTiMESas we keep delivering new, exciting& latest content in the lifestyle space,every day!

GOODTiMES is a part of the Lifestyle and Media Broadcasting Limited Group. GOODTiMES TV channel is available on Tatasky – 762 & Airtel Digital – 410.

Launched in September 2007, GOODTiMES – India’s first lifestyle channel – targets a largely cosmopolitan, socially upbeat audience that is young and increasingly affluent, with an inclination towards better living.

GOODTiMES presents world-class, aspirational lifestyle programming presented with style, wit and intelligence by hosts who are experts in their field that advocates living large – giving its viewers affirmative mantras for how to enjoy food both Highway and Michelin star, find good health through salsa and yoga, fashion on-ramps both Indian and global and how to relish Travel and Luxury from both far and near. The lineup of shows covers every aspect of the lifestyle genre to portray and cater to an increasingly global India.

The programming offers fresh, original content while constantly working with new engaging out of the box formats. The channel’s presenters each draw in a loyal fan and viewer base who they can even engage through blogs and social networking.

GOODTiMES has won several programming awards at the Indian Television Academy Awards, Indian Telly Awards & World Media Festival for key shows & interstitials like Highway on My Plate, No Big Deal and Making of the Kingfisher Calendar. Judged as the ‘Best Fashion & Lifestyle Channel’ at the ITA (Indian Television Academy) Awards for two consecutive years, GOODTiMES is beamed directly across international markets such as US, Singapore, Sri Lanka, Mauritius and Maldives. The Channel is present across all major analogue cable markets & DTH platforms in India.

Groversons Group Announces Its Expansion through Associations with Multi-brand Outlets Pan India

New Delhi: Groversons Group, having a heritage of over 60 years in the segment of intimate clothing for women in India, has announced its expansion through associations with Multi-brand Outlets and opening up physical centers in Uttar Pradesh- Varanasi & Agra; Gujarat – Ahmedabad & Vapi; Punjab and Haryana.

Amid this Covid-19 crisis and the rising second wave, it is uncertain to actually promise anything but if they go by their plan, Groversons will soon open 8-10 exclusive business outlets in the North region of India and associate with 30-35 multi-brand outlets Pan India by the end of 2021-22 making a count of around 75 store placements.

Currently the brand is present in 20 Shop-in-Shops around the nation where it has featured best of its collection in various categories of Bras, Panties, Shapewear, Leggings and Loungewear; and is also setting up its centres with Kambalghar & Dressland Varanasi, Colors Clothing Pathankot, Platinum Family Store Bhatinda, Jack n Jill Dhimapur & Kohima Nagaland.

Groversons is the one of the oldest lingerie manufacturing in the country and comes with a huge variety of products. The brand has also kept the comfort of women as its primary focus and has designed products that they can use for daily and formal wear.

Excited about the expansion, Mr Siddharth Grover, Director, Groversons Group, “In this new financial year 2021-22, our focus is majorly on expansion whether it is in distribution channel, e commerce channel or through retail outlets. It is very important to add new aspects to the business every now and then in order to bring freshness and for focussed growth of the organisation. There are tie-ups planned with some very well known LFR’s present on Pan India level. This will make our products available to the customers in a much easier way. We are also aiming at strengthening our online network by spreading our footprints into some of the best ecommerce portals. Currently, our own website sales contribute to 70% of our total online sales.”

Gulshan’s sustainable homes in sync with Earth Day theme

Hydroponic farming, carbon footprint minimization, TFA outlets for improved air quality available in projects for energy conservation and quality living

With this year’s Earth Day theme “Restore Our Earth”, Gulshan, one of the leading real estate developer, stands tall with its commitment to set benchmarks for constructing new age homes and commercial spaces that thrive on the principles of exclusive luxury and sustainability for the better future of humankind. The Gulshan group is on a mission to pass on a green world and prosperous cities to future generations; it is developing IGBC certified residential projects like Gulshan Dynasty in Noida that offer a diverse range of thoughtfully chosen amenities adding value to the residents’ lifestyle and surrounding community.

Talking about green and sustainable vision, Ms. Yukti Nagpal, Director, Gulshan Group, says, “All our projects in Noida and Greater Noida are equipped with green technologies and innovative environment conservative methods for restoring and improving the natural ecosystem. Our mission is to conceptualize projects that have no equivalent in the country. We have to understand that mitigation and adaptation are not the only ways to address climate change. The focus should be on a push for climate literacy, so the people can understand the need to take climate seriously; the more people realize the need to care about Mother Earth, the more they will understand that they are only caring about themselves.”

Gulshan Group’s projects offer the ambitious concept of hydroponic farming that make organically produced edibles readily available for the residents; Dynasty offers one of the first residential units in Noida that implement TFA units at various points in the home to supply fresh air. HEPA filters or EACs are added to the TFA unit for a better result in air purification. The projects also use power generated from solar panels to lighten up the common areas, promote efficient usage of water, STP for waste treatment, and irrigation to minimize the carbon footprint. Such environmentally conscious practices facilitate the usage of recycled products and leads to waste reduction.

Each project of Gulshan Group is conceived to deliver absolute indulgence in an organic setting. For cultivating a lifestyle in sync with wellness and fitness, Gulshan Dynasty offers unique spaces like pergola walkways, jungle gyms for workout sessions in the open air, meditation gardens, reflexology parks, indoor pools, and sunbathing decks that motivate the residents to feel better every day.

The projects also follow a strategic plantation scheme with mosquito repellant and air purification plants that absorb particulate matter in the air and filter clean air by removing the pollutants. Mosquito repellent plants such as Ivory Tree and Holy Basil effectively reduce the chances of mosquito-borne diseases amongst the inhabitants.

Motia Group launches premium project Motia’z Harmony Greens…

Chandigarh: Punjab-based real estate developer Motia Group today announced the launch of Motia’z Harmony Greens, a premium housing project, nearby Sector 20, Panchkula, on Kishanpura-Sanauli Road, Zirakpur. Spread over 7 acres, the project will be completed in multiple phases in three years. The project will have beautifully spaced & efficient 3 BHK, 3+1 BHK, and 5+1 BHK in plot sizes varying from 195 Sq. Yd. to 337 Sq. Yd, with starting price of Rs. 58 Lakhs.

Adjoining a forest cover of approximately 300 acres, the premium residential project brings an upgraded lifestyle in the lap of nature, away from the fast-paced tempo of city life with all major necessities in close proximity, and proposed connectivity to 200 ft. wide PR7 Airport Road. The properties around PR7 Airport Road near Zirakpur are attracting investment from people due to the potential of high returns as these properties offer seamless commuting to the adjoining areas. The newly constructed road connects Chandigarh, Zirakpur, Mohali, and in time, Panchkula, is expected to draw investments from NRIs, Punjab, Haryana, Jammu, and Himachal residents.

“With Chandigarh on the map for NRIs, the opening of properties in Zirakpur near Airport Road has provided them with the opportunity to expect high returns on their investment. It also has excellent access to key places, nearby tourist attractions, and high quality of life, making it a popular place to buy/invest. Furthermore, property investment is secure because you will receive returns on your capital, whether through rental or capital appreciation; capital appreciation is predicted to range between 10% and 12% in the short term,” says LC Mittal, Director, Motia Group.

The low-rise project — S+4 concept with lift — to be developed with earthquake resistant RCC structure has a host of amenities, including Rain Water Harvesting, well-covered stilt parking, Lifetime free meditation (B.K. Meditation Centre), Kids Play Area & Jogging Track, Commercial arcade within the premises, Up to 64 feet wide Internal Roads, Free Club House, Open Gymnasium, e-Intercom facility, and 24×7 Power backup.

In phase I, the Group will deliver 72 units out of the total 272 units. Most of the city conveniences are at a short distance from the project: Bus Stand is 10 minutes drive, Railway Station is 12 minute drive, Alchemist Hospital is 6 min drive, and International Airport is 14 min drive. “In fact, the area is witnessing many foreign brands in commercial establishments making their presence felt here because they see a large footfall of all ages from the mid-segment to the high-end strata. Real estate in this area is seeing a major increase as more developers and investors are inclined to join this upcoming hub,” adds LC Mittal.

Grand Slam Fitness Announces an International Fitness Training Program

New Delhi:- 12th April:- Grand Slam Fitness, India’s fastest growing chain of fitness stores, has announced the launch of a 6-month long International Fitness Training Program. Through the program, Grand Slam aims to train at least 1000 trainers to help them become micro-influencers for the fitness brands.

Grand Slam Fitness is synonymous with Quality, Design, Durability, Efficiency, Functionality, Ergonomics, and Aesthetic Superiority. A legacy born from the deepest insights of fitness, wellness, and health, has been at the helm of global best practices personalized for each consumer’s needs.

The unique program consists of 12 international certificates and will give students an in-depth understanding of the actual role and scope of the practice of personal training. It has the propensity to set the model apart from its competition as a global phenomenon. The target is to give both the trainer a sense of being a world-class professional and the client of being trained by a sophisticated and knowledgeable expert. The company’s primary focus is to give these trainers the information and education they need to be able to suggest fitness equipment, fitness training to any individual or facility.

The program is partnered by the non-profit wing of the company, FIT INDIA TRUST. FIT endeavors to bring to the table requisite training programs to impart knowledge, support, and skills to empower trainers to be the face of world-class fitness brands. The aim is to ensure that trainers understand the implication of the differentiation that the brand brings to its prospective clients.

The international training program is spread over 6 months and will comprise 8 modules directed at building a solid foundation amongst students. The sessions will cover 12 broad agendas of the training that will include a holistic approach to Personal Training, Fitness Nutrition, and Supplementation, communication and languages including English, brand and equipment advisory, management training, sales, and even social media management of their Personal Profiles. The aim is to create all-around professionals who can handle the cream of clients with ease.

Commenting on the development, Mr. Prateek Sood, Director, Grand Slam Fitness, said, “Fitness is an industry that has been largely unorganized. Grand Slam Fitness is looking to disrupt industry expectations and bring a global level of expertise to the market. It is not only about building brand
equity and awareness for world-class fitness equipment and technologies but also about making clients comfortable. You should be able to enjoy the comprehensive experience that you deserve. Our Non-profit wing has enabled and empowered trainers to elevate their standards and become brand ambassadors for world-class fitness brands”