Environics’ logo rebranding focuses on a new approach towards living life and well-being of communities
New Delhi: Environics, a health-through-environment company that enhances the safety and well-being of communities using its proprietary radiation protection technology, today unveiled its new brand logo in humanoid shape with a brand tagline ‘Your WellBeing. Our Concern.’ The brand’s vibrant green and blue logo reflects ‘The Living Asterix’, which can adapt shape and form to understand and serve people’s needs while retaining its essential character.
With this announcement, the company has embarked on a journey to make a significant impact on people’s health and well-being by taking small yet iconic steps. In the past years, Environics has evolved to become a niche wellness space provider which enables people who want their tomorrow to be better than today realize their full potential while leading a healthy and happy life.
People are always exposed to several invisible and insidious threats from various emissions originating from natural phenomena like Fissures, Mineral deposits, Magnetic Stress lines within the earth’s surface (Geopathic Stress), and the radiation emitted by man-made wireless communication and Electronic gadgets (Electro-smog).
These impair our wellness, health and ability to perform. As the human body is not accustomed to these waves, constant exposure to electromagnetic radiation interferes with cellular communication within a human body leading to higher stress, fatigue, irritation, headache, lower immunity. Cancer, Heart disease and Fertility issues in the long run.
With a strong belief that life, at its very essence, deserves to be lived well, healthy and stress-free, Environics took the onus on itself to make people’s commitment to wellness a successful one by also introducing products that can minimize the threat of bacteria and viruses and also enhance immunity.
All solutions of Environics are Fit and Forget and Non intrusive.
Mr. Ajay Poddar, Co-founder and Managing Director, Environics, said,“ The harmful emissions, whether human-made or environmental, are unseen dangers that are hampering our health, wellbeing, and productivity. We have been working towards making solutions that can enable all to protect themselves from these silent cripplers. With the new brand logo and identity, we aim to make people aware of their harmful effects and, more innovative solutions available to counter them and help them lead a much healthier and happier life. As people are becoming more conscious about their health, we are optimistic about making a big contribution in the immediate future. We aim to touch 100 million lives by the end of 2023 by increasing awareness, partnering with Social organizations, and CSR initiatives of Governments and Companies.”
The brand aspires that everyone and anyone, who is willing to make their tomorrow better than today embarks on this journey of wellness with Environics.
Keeping customer experience at its core, founders Aniruddha Sen and Dhiraj Goel, set up Kenko Health in 2019. The duo has exposure to insurance companies and systems in the West as well as Southeast Asia, thereby bringing a wealth of knowledge and experience to the table. Through Kenko, the founders are looking to build the country’s first Health Management Organisation (HMO) – a holistic concept where companies don’t just simply cover healthcare expenses, but also, actively manage customers’ medical conditions, thereby leading to better long-term health outcomes.
About 83% of the agents surveyed have catered to first-time customers (those who never used travel agents’ services before). This is a key indicator of how an increasing number of travelers are now turning towards travel agents and trip planners. Compared to large OTAs and marketplaces, travel agencies are being preferred as the need for personalization, and real-time connectivity has increased significantly in the post pandemic times.
people travel more, the travel agents are anticipating over 75% of the holidaymakers in the near future to be in the 30 to 50 years of age group. This indicates more likelihood of couple and family travels’ share increasing in the market. There is also a greater rise in the segment of people willing to spend more to get better services and experiences compared to the budget conscious travelers.