Tag: Anand

News

Celebrated Musician Lokesh Anand Receives Ustad Bismillah Khan Award

Aug 23, 2024 by Mansi Praharaj 0 Comments #"GIMA" Award, #17th death anniversary of the legendary Shehnai maestro Bharat Ratna Ustad Bismillah Khan., #Akashwani Sangeet Sammelan, #Anand, #Daya Shankar, #former Home Minister of Maharashtra Kripa Shankar, #former MP from Mathura Dr. Raja Manvendra Singh, #G20 Summit in New Delhi, #Hariballah Music Festival, #India Heritage Art and Culture Trust founder Shool Pani Singh, #Indian musical heritage, #Minister of Social Justice and Empowerment Ramdas Athawale, #National Commission for Women Chairperson Rekha Sharma, #New Delhi, #Padma Shri Dr. Shoma Ghosh, #Pandit Anand Lal, #Prasar Bharati Board Chairman Navneet Kumar Sehgal, #prestigious Bharat Ratna Ustad Bismillah Khan Award, #Sangeet Martand Pandit Jasraj, #Sankat Mochan Music Festival., #Sanskaar Bharti and India Heritage Art and Culture Trust., #Sanskaar Bharti auditorium in Mandi House, #santoor maestro Dr. Bipul Ray., #Saptak Music Festival, #Shehnai, #Shehnai artist Lokesh Anand, #Shri Kalicharan, #Swan-Lake Op20 Lokesh Anand, #Tansen Music Festival, #Turkey, #USA, #Ustad Bismillah Khan, #Yade-Bismillah, #Zurnazen Festival" in Turkey

New Delhi: A memorial concert titled “Yade-Bismillah” was held on the 17th death anniversary of the legendary Shehnai maestro Bharat Ratna Ustad Bismillah Khan. This concert was organised at Sanskaar Bharti auditorium in Mandi House, New Delhi by Sanskaar Bharti and India Heritage Art and Culture Trust. This event featured magnificent performances by Padma Shri Dr. Shoma Ghosh and santoor maestro Dr. Bipul Ray. The prime attraction of the evening was the conferral of the prestigious Bharat Ratna Ustad Bismillah Khan Award upon renowned Shehnai artist Lokesh Anand. Minister of Social Justice and Empowerment Ramdas Athawale graced this occasion by presenting the award to Anand in recognition of his outstanding contribution to music, especially his mastery of the Shehnai.

The event was attended by many respectable and prominent guests, including former Home Minister of Maharashtra Kripa Shankar, former MP from Mathura Dr. Raja Manvendra Singh, India Heritage Art and Culture Trust founder Shool Pani Singh, National Commission for Women Chairperson Rekha Sharma, and Prasar Bharati Board Chairman Navneet Kumar Sehgal.

Anand’s musical journey began at the age of 8 under the guidance of his father, Shri Kalicharan, and later, Pandit Anand Lal and Daya Shankar. His association with Sangeet Martand Pandit Jasraj polished his skills, allowing him to develop a unique style that blends traditional and vocal nuances. Throughout his marvellous career, Lokesh Anand has attracted global audiences by performing at various esteemed events such as the Akashwani Sangeet Sammelan, Tansen Music Festival, Hariballah Music Festival, Saptak Music Festival, and Sankat Mochan Music Festival. Moreover, he has also represented India on international platforms, including the G20 Summit in New Delhi and the “Zurnazen Festival” in Turkey, where he was the first Indian artist to represent Shehnai. Apart from this, Anand performed at the Ram Lala Pran Pratishtha Samaroh in Ayodhya and received a nomination for the “GIMA” Award for his track “Swan-Lake Op20 Lokesh Anand”. His all of these achievements have helped him in solidifying his position as a leading Shehnai artist around the world.

The “Yade-Bismillah” tribute concert was a very appropriate celebration of Ustad Bismillah Khan’s legacy, and Lokesh Anand’s award is a well-deserved recognition of his endeavour to preserve and promote India’s rich musical heritage. To promote Indian musical heritage Anand is committed to spread the art of Shehnai globally, that’s why he is set to tour internationally, with concerts scheduled in Turkey and the USA in September and October 2024.

 

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Business

Havmor Ice Cream Collaborates with ITC frozen foods

Dec 28, 2021 by Gouri Achary 0 Comments #Anand, #Ashu Phakey, #Havmor Ice-cream, #ITC frozen foods, #ITC Limited, #ITC Master Chef Frozen snacks, #Komal Anand, #Lotte Group, #Vincent Noronha

Havmor, a leading Ice cream brand, owned by the Lotte Group (a South Korean conglomerate) has entered a strategic partnership with ITC Master Chef Frozen snacks. The tie-up is a part of ITC’s new routes-to-market distribution strategy and will enable ITC Master Chef to leverage 100 Havmor Ice cream carts.

This partnership allows Havmor Ice cream to generate incremental earning opportunities for its channel partners and vendors and helps the company leverage its operating costs during the ice cream lean season (Nov to Mar). The innovative arrangement also gives ITC Master Chef an opportunity to enhance the availability and accessibility of its range of frozen food offerings during the winter months when the Frozen Foods industry registers a 30% increase in sales vis the summer months.

Commenting on the partnership, Komal Anand, MD, and CEO at Havmor Ice Cream said

“This is a Win-Win initiative for both the companies & its channel partners. It helps ITC Master Chef enhance availability during the season and it allows Havmor Ice creams channel partners generate incremental revenues during winter months. Expanding Pushcart operations is an integral part of Havmor Ice cream’s strategy to enhance its reach.” Given that the frozen supply chain in India is evolving, leveraging the existing ecosystem to expand reach at optimized cost will continue to remain a focus area said, Mr. Anand.

Mr. Vincent Noronha, Vice President Marketing further quotes” Havmor is known for its great tasting ice creams, made of milk. It has a wide range of delectable ice creams catering to different occasions. Its offerings comprise of traditional Indian products such Kaju draksh, Kesar pista, Tajmahal, Kulfi, Rajbhoj, all-time classics like Butterscotch, Swiss Choco Brownie, Blockbuster range of sticks comprising of Triple Chocolate, Almond Mocha, Mango to name a few. Its range of ice cream cakes caters to occasions such as birthdays and social gatherings. Havmor recently launched South Korea’s best seller ice cream Lotte Havmor ‘World Cone’ in three variants. Apart from its great taste and the big size, the packaging of these Big ice cream cones uses heat seal technology which is amongst the first of its kind in India. Havmor recently concluded its annual consumer outreach program ‘Coolest WFH job’ which had 43000+ entries. This unique program is designed to connect with the youth and to encourage collaboration in developing its innovation pipeline. This year’s program culminated with the contestants developing innovative products under the mentorship of Chef Ranveer Brar. Apart from being available in normal trade, Havmor ice creams are available in its 200+ ice cream parlours across the country as well”.

Commenting on the partnership, Ashu Phakey, Vice President and Business Head ITC Limited (Frozen Foods) said “Healthy and convenience-based snacking as a trend is growing across the country as consumers become more health-conscious, whilst having lesser time on their hands due to a busy lifestyle. ITC Master Chef is a trailblazer in this space and has garnered encouraging consumer franchise driven by the taste and quality of its food offerings. We are glad to partner with Havmor Ice cream to further strengthen our distribution reach and offer customers the choicest range of easy-to-cook and healthy snacks through Havmor Ice cream’s sales network. With a strong distribution model in the ice cream space, we are confident that Havmor Ice creams consumer-centricity and extensive reach will complement our capabilities in creating innovative products to enhance the overall value offering for the customers.”

The carts will be located at 100 locations across Delhi and NCR, which can also be located via Google MyMap. Upon clicking the link, the user will be directed to a map with all the location points laid out, therefore, making it easier for them to locate the nearest cart. Consumers buying from the cart will receive discount vouchers that can be redeemed at itcstore.in, the company’s own D2C platform.