Tag: 2021

News

PLAY airlines Celebrates 3rd Anniversary with Up to 33% Off Flights Between North America and Europe

Jun 24, 2024 by Sujata Muguda 0 Comments #2021, #33% Off Flights Between North America and Europe, #Iceland, #North America, #PLAY, #PLAY airlines, #PLAY airlines Celebrates 3rd Anniversary, #PLAY's inaugural flight took place on June 24, #REYKJAVIK

REYKJAVIK, Iceland, June 24, 2024  — PLAY airlines is celebrating its 3rd anniversary with discounts of up to 33% on flights between North America and Europe. PLAY’s inaugural flight took place on June 24, 2021, and the anniversary deal is available for booking from June 24 to 27, 2024. This offer applies to flights departing between August 2024 and May 2025. For flights departing in July 2024, there is a discount of up to 15%.

PLAY in Iceland

Since its inception, PLAY has expanded its fleet to 10 aircraft from the Airbus A320 family, with an average aircraft age of just over 2 years, making PLAY a cost-effective travel option.

Based strategically in Iceland, PLAY leverages its central location in the Atlantic Ocean to efficiently connect passengers traveling between North America and Europe. This allows the airline to maintain low operational costs and pass on savings to customers.

Passengers flying with PLAY can enjoy a complimentary stopover in Iceland for up to 10 days, providing an opportunity to explore the country’s natural wonders and vibrant capital, Reykjavik, at no additional cost. For those looking to extend their layover into a multi-day stopover, PLAY offers this option with no additional cost, allowing travelers to immerse themselves in Iceland’s unique landscapes, breathtaking northern lights, and rich culture before continuing their journey across the Atlantic.

PLAY serves key destinations in North America, including Baltimore, Boston, New York, and Washington, DC in the United States, as well as Toronto in Canada. In Europe, PLAY connects passengers to popular destinations such as London, Paris, Amsterdam, Berlin, and Athens. In Iceland, visitors can experience stunning sights such as waterfalls, glaciers, geysers, and diverse wildlife, all within easy reach of Reykjavik.

PLAY operates a fleet of 10 Airbus A320/321neo aircraft, with an average age of just over 2 years, ensuring a comfortable, safe, and reliable journey for passengers. With an impressive 83% on-time performance in 2023, PLAY has established itself as a dependable choice for travelers. While already an affordable option, PLAY offers special deals on airfare and extra services for travel agencies and groups.

News

Kickstarter Success poised to disrupt Fitness Industry in Singapore

Jun 17, 2024 by Sujata Muguda 0 Comments #2021, #All-in-One SolutionSpeediance vs. Gym Memberships, #Fitness Industry in Singapore, #Fitness Landscape, #Kickstarter, #Kickstarter campaign, #Launched on Kickstarter on November 9, #Singapore

SINGAPORE, June 17, 2024  — Launched on Kickstarter on November 9, 2021, the startup Speediance has quickly gained traction in the fitness world, recently securing Pre-A funding to accelerate its growth and revolutionize smart home fitness. The Kickstarter campaign was a resounding success, raising over $1 million from backers eager to bring this innovative product to market. The COVID-19 pandemic underscored the importance of self-sustainability, as people adapted to working and exercising at home when gyms were closed.

Speediance-Singapore

Changing the Fitness Landscape

Traditionally, the fitness industry has relied heavily on gym memberships and a variety of specialised equipment. However, during the pandemic, numerous home workout options emerged, ranging from YouTube videos to equipment like the Peloton bike. Despite these advancements, resistance training remained largely unaddressed, particularly in space-constrained areas like Singapore, where having bulky gym equipment is impractical.

Speediance Smart Home Gym is poised to radically disrupt this industry by introducing the ability to have a fully functional home gym set up on just the side of an average-sized fridge. Historically, most resistance workouts involved lifting heavy concrete blocks or metal plates. Speediance, however, employs magnetic resistance technology and intelligent software to create customizable weight experiences ranging from 0.5 kg to 100 kg at the push of a button. This new approach provides a seamless and efficient experience, making resistance training more accessible for home users.

Financial Considerations: Speediance vs. Gym Memberships

In Singapore, the cost of gym memberships can be significant. On average, a mid-range gym membership can be quite costly per month, while high-end gyms can charge even more. Over a year, this translates to a substantial expense on gym memberships alone.

Instead of recurring gym membership fees, Speediance requires a one-time purchase. For the cost equivalent to one to two years of a high-end gym membership, users receive a comprehensive fitness solution.

  • All-in-One Solution: Speediance eliminates the need for multiple pieces of gym equipment, offering a full range of resistance training options.
  • Convenience: Having Speediance at home eliminates commuting to the gym, saving both time and transportation costs. This is particularly beneficial for busy parents and executives.
  • Personalized Training: The integrated screen with pre-recorded sessions led by personal trainers offers a guided and motivational workout experience, similar to what personal trainers provide at gyms, usually at an additional cost.

Technological Innovation

Speediance’s use of magnetic resistance technology and intelligent software marks a significant advancement in home fitness equipment. This technology allows for precise and easily adjustable resistance levels, catering to various fitness needs and goals. The addition of pre-recorded sessions led by personal trainers further enhances the user experience, providing structured and engaging workouts.

Global Expansion and Future of Fitness

Since its successful launch, Speediance has grown into a global brand, now available in over 36 countries worldwide. This expansion signals a potential shift in the fitness industry as more people discover the benefits of smart home fitness solutions. The traditional gym model might face new challenges due to the convenience, efficiency, and cost-effectiveness of products like Speediance.

With its innovative approach and successful Kickstarter campaign, Speediance is poised to play a crucial role in this evolving landscape, making advanced resistance training accessible to a broader audience across the globe.

Business

Tsaaro Welcomes JPC Recommendations With Regards to Data Protection Bill, 2021

Dec 22, 2021 by Gouri Achary 0 Comments #2021, #Akarsh Singh, #Data Protection Bill, #JPC Recommendations, #Tsaaro

Mr Akarsh Singh, CEO & CoFounder, Tsaaro

Tsaaro, India’s leading Data Privacy and Consulting company, welcomes the Joint Parliamentary Committee’s (JPC) recommendations on renaming the Draft Personal Data Protection Bill 2019 to ‘Data Protection Bill 2021’, entailing provisions on non-personal data as well. This Bill is an attempt to bring India into compliance with global data rules and to control the uncharted waters of personal data privacy.

Recently, Tsaaro asked about 200+ Data Privacy Professionals about their expectations from India’s Personal Data Protection Bill and here’s what we found out through Tsaaro’s Survey on People’s Expectations from the Draft Personal Data Protection Bill, 2019.

“The need for the Survey arose because we at Tsaaro saw the gap between the Data Protection Bill draft and the expectations people had in their minds from the Bill. While we understand that every organization will have to ensure compliance once the Bill is passed, it is necessary to keep in mind that the rights of the individual are protected.”, said Akarsh Singh, CEO & Co-founder of Tsaaro.

When participants were asked whether the Bill fares well when compared to other global privacy laws such as the GDPR, CCPA & the PIPL, 51% stated that they do believe that the Bill is on par with the other laws. We are glad to see that the JPC has made recommendations and changes to make the bill stand toe to toe with leading legislation. Various GDPR provisions are used as a reference and which makes sure that Indian law will fare well against other statutes.

When participants were asked whether they agree that now Social Media giants such as Instagram or Facebook etc. will have to ensure compliance as per the Indian Regulations, a majority of 93% agreed that such platforms will have to adhere as per Indian Privacy Laws now. Recommendation 5 of the JPC, speaks in favour of the same and now Social media companies will be considered as data fiduciaries and will be liable for the content posted on their platform. When it comes to data localization, as per Recommendation 10 of JPC, it was observed that national security is of paramount importance and India can’t compromise it on the grounds of promotion of businesses.

The JPC’s recommendation, however, takes that one step further. The JPC is of the opinion that Indians’ sensitive and critical personal data that is “already” in possession of foreign firms and is stored on servers overseas even by such social media giants should be mirrored in India. As the Bill aims to protect the rights of individuals, it is important for us to understand the expectations of people; the ones who will be the data subjects under the law and we are glad to see most of the recommendations of participants of the survey being considered by the JPC.

“The Committee also desires that proper utilization of revenue generated out of data localisation may be used for welfare measures in the country especially to help small businesses and startups to comply with data localization norms,” the JPC draft report on the data protection bill reads.

Education

21K School, India’s First Online School – Participated in CII School Excellence Conclave

Mar 3, 2021 by Neel Achary 0 Comments #2021, #21K School, #Co-founder and CEO, #Confederation of Indian Industry (CII) School Excellence Conclave, #Mr Santosh Kumar

Mr Santosh Kumar, Co-founder and CEO, 21K School represented the brand at Confederation of Indian Industry (CII) School Excellence Conclave, 2021

Mr Santosh Kumar, Co-Founder and Chief Executive Officer, 21K School, India’s first online school was a part of CII School Excellence Conclave that was conducted on 26th February 2021. The conclave focused on ‘Learning Management System: Sustainable Education System with Technology and Technological Platforms’ was designed to create a confluence by bringing the schools, government, industry technology experts, and other stakeholders on a common platform to address issues pertaining to technological innovation in the education sector.

In the 6th edition of the conclave, Mr Santosh was accompanied by other esteemed panellists from varied domains. As part of the discussion, Mr Santosh addressed key topics pertaining to the future of education, revolving around the importance of AI in education, homeschooling, synchronization of technology with education and importance of learning management systems (LMS) in education amongst others.

Commenting on the achievement Mr Santosh Kumar, Co-founder and Chief Executive Officer, 21K School said, “CII has been working in the areas of Policy Recommendations on Public-Private-Partnerships in School & Higher Education, Right to Education, Accreditation, Upgradation of Schools & Higher Education, etc. for years and it was an absolute pleasure to be a part of such reputed conclave.”

He further added, “The past year has been a roller coaster ride for every industry and the education sector is no exception. It has progressed by leaps and bounds – from traditional brick and mortar to laptops defining schools during the new normal. There is no denial to the fact that technology and technological platforms have contributed to the advancement of a sustainable education system – with books as pdfs, virtual classes, online assessments and virtual meetings. Thus, dialogue on ‘Learning Management System: Sustainable Education System with Technology and Technological Platforms’ was apt as per the current situation leading to an insightful and enriching experience.”

The conclave was addressed by renowned speakers from government, industry, academia and institutions and observed participation of over many delegates from the education industry.

Business World, News

House of Hiranandani wins Gold Award in the Best Marketing Automation Campaign category at ‘Drivers of Digital Awards & Summit 2021’

Feb 16, 2021 by Rekha Nair 0 Comments #2021, #Best Marketing Automation Campaign, #co-Founder, #Drivers of Digital Awards & Summit, #Gold Award, #House of Hiranandani, #Mr. Prashin Jhobalia, #Mr. Rohan Shah, #Realatte, #VP- Marketing Strategy

Mumbai: House of Hiranandani, a premium real estate brand developing iconic integrated communities in India is pleased to announce that it has won the Gold Award in the ‘Best Marketing Automation Campaign’ category at the recently concluded ‘Drivers of Digital Awards & Summit, 2021’.

Mr. Prashin Jhobalia, VP- Marketing Strategy, House of Hiranandani, said: “We feel honoured to receive this recognition. The award is a testament of the resilience and agility put forth by the company despite the challenging Covid conditions. The swiftness exhibited in transitioning to an automated marketing operation was strengthened by digital enablers such as Triplead, which we adopted in July 2020.”

Elaborating on the automation enablers, Prashin added, “Automation enabled us to easily traverse through the consumer journey from identification to conversion with all necessary details with ease and convenience. We witnessed a visible success from our lead nurturing activities and led to increase in website visitors with improved session time. The customized communication basis the user’s engagement though drip campaigns and use of advanced analytics learnings to fine-tune the digitial campaigns led to increase in leads and walk-ins with increase in sales. The automated journey has definitely made an enormous difference to our business and we look forward to creating more such impactful campaigns in the near future.”

The company won the award after facing a tough competition from finest automation campaigns across industries. Over 150 brands participated from across India in 40 plus categories. Other brands who received awards in their respective categories are Amazon, Adani, Cadbury, HDFC Life, MTV India, Jio, Realme Dell, Voot TV, Myntra etc.

Mr. Rohan Shah, Co-Founder, Realatte, the digital agency that executed the campaign said, “We are delighted to receive this prestigious award and coveted recognition from Drivers of Digital Awards and Summit. Our focus has been centered around innovations that bring transformation to our customers in this dynamic sector.”

The Drivers of Digital Awards and Summit is a leading program in India designed to identify, acknowledge and reward enterprises, agencies, and individuals who have significantly transformed marketing by leveraging the power of digital and automated processes. Numerous stalwarts and stakeholders of the industry form the Jury of this program and contribute to making the Drivers of Digital Awards the best in its category, while adding unmatched value and credibility to the initiative.