Tag: Toutche

Raghu-Kerakatty-CEO-and-Co-Founder-Toutche-Electric

Toutche strengthens its R&D & Manufacturing capabilities at its unit in Mysuru, Karnataka

Toutche, India’s fastest growing eBike brand, announces the plan to strengthen its R&D and Manufacturing in Mysuru, Karnataka. By expanding its resources and team working on its Connected Experience (CX) Platform and Engineering & Design function, Toutche sets the direction on future product development strategies. The company is focused on building differentiated Intellectual Property and Indigenous designs, charting the course for India’s electric vehicle growth.

Toutche has been developing its Connected Experience Platform since late 2019, which underpins the Heileo Connected eBikes slated to go into Beta later this year. With its key focus on Technology and Engineering focused on R&D and Innovation, the company aims to set up an end-to-end eBike ecosystem in India from concept, design, product engineering, technology development and manufacturing in India. The move will only fuel the adoption and acceptance of EVs by Indians and India as a self-sufficient and self-sustaining EV marketplace. Toutche’s roadmap is truly in sync with PM Modi’s vision of Atmanirbhar vision for India.

Under this plan, the company has also laid out a roadmap to unveil its new products – the first fully Connected eBike, designed and manufactured in India by Q2 2022. The Heileo connected e-bikes will be powered by Toutche’s CX Platform, the clean fuel to the entire proposition. The immersive experience and value it will bring to the end-user will be uniquely transformational. Toutche continues to build on its capabilities in hardware, firmware, location services and cloud technologies. In addition, it aims to accelerate its Factory of future, with Industry 4.0 foundational technologies applied across the supply chain.

Mr. Raghu Kerakatty, CEO & Founder, Toutche said, “The one thing pandemic has taught us all is to be self-reliant. The current EV ecosystem in India is challenged and heavily reliant on imports. So, when we say ‘Make in India’, it is not just about manufacturing in India, but most importantly engineering and designing, which are the foundational blocks before we set out to manufacture anything”.

“Making in India is hence a longer and more challenging option to take than importing. However, it builds business capabilities, self-reliance and control on its supply chain and differentiated products in the markets. That’s exactly what Toutche has chosen to do. We are building our Technology (CX) Platform and Electric Drive train (including the complete IP67/65 compliant housing) to begin with and will expand into accessories and other key parts of the bike in the future. It is a long, challenging and arduous path we have chosen to take, but one that, we strongly believe, will help us in the long run”. he further adds.

Toutche’s Manufacturing & Technology units are spread across Mysuru and Bengaluru, with a current capacity to make 12,000 ebikes a year. Its new facility will have a capacity of 25,000 ebikes/year with a scope to expand to over 100,000+ ebikes/year. Toutche has recently hired people across its core functions – Industrial Designers, eBike Engineers, Firmware Developers, Application (on Cloud) Developers, Production managers, to support its plans.

Raghu Kerakatty, CEO, Toutche - At London Entity

E-Bike manufacturer Toutche, expands its operations in the European regions

Toutche, India’s fastest-growing e-bike start-up, announces expansion into new markets and dynamic growth plans overseas. While continuing to grow its presence in India, Toutche is working on expanding its geographic footprint worldwide, with growth expected in the UK & EU regions.

Further gaining its ground in the global micro-mobility market, Toutche has named its UK entity in London, as the international headquarters in a bid to expand its overseas business and global presence. Toutche’s entity in London will be strategic to its global plans, supply chain operations and build a new operating framework for international markets. The company aims to establish further its global foothold in the lucrative e-bike market that is growing exponentially.

Speaking on the development, Raghu Kerakatty, CEO, Toutche said, “The demand for e-bikes has surged after COVID-19. The pandemic is accelerating the need for individual mobility solutions worldwide. Apart from the increasing consumer preference towards recreational and fitness activities, the adoption of ebikes has become more mainstream. European regions are seeing unprecedented demand, and we see a wider market opening up for eBikes globally.”

“eBike sales are expected to reach an estimated 30 million in Europe by 2030 growing at a CAGR of 26 per cent between 2024 and 2030. With Europe as our target market, Toutche will be the first to enter Europe with its own brand, and Made in India ebikes. We have set our sight in capturing a greater pie of this fast-growing e-bike segment with a goal of being one of the Top 10 ebike brands globally by 2026,” he further adds.

Toutche in India has gained several first to its credits for its high quality and superiors-designed e-bikes. The company in the past has successfully launched its Heileo range of eBikes and recently announced its plan to expand its Heileo stable in India. Toutche aims to sell over 75,000ebikes by 2024 in India with the new launches and upcoming plans.

Toutche has its state-of-the-art manufacturing and R&D centre established in Mysore and is currently expanding its capacity to 100,000+ bikes a year. With the significant investments in R&D, manufacturing, and brand-building activities, Toutche is poised to be a major force in key international markets.