Tag: Siddhartha Roy

Business World

Cloud TV expands its content portfolio; gets popular OTT platform Hungama onboard

Dec 8, 2020 by Neel Achary 0 Comments #Cloud TV, #COO, #Hungama Digital Media, #OTT platform Hungama, #Siddhartha Roy

Indian tech startup Cloud TV, which brings intuitive & customized OS solutions for next-gen smart TVs, has teamed up with popular OTT platform Hungama to augment its existing portfolio of content. CloudTV OS Smart TV users can now get Hungama as a built-in feature and enjoy the movies, TV Shows, Kids Shows & Films in English, Hindi and another Indian language at your fingertips and keep boredom at bay!

The development highlights Cloud TV’s commitment to delivering a superior viewing OS solves the problem of android TV manufacturers seeking partnerships with a huge list of OTT service providers to ensure seamless entertainment to Indian customers and their choices of content.

Commenting on the development, Mr. Jagdish Rajpurohit, President CloudTV said, “We at Cloud TV have been striving to solve the problem of OTT streaming platforms to reach out to Indian audiences on the TV seamlessly. Having the Hungama app embedded in our digital content portfolio will enable the consumers to access the platform and experience their favourite entertainment options at the call of a button. We are looking forward to associating with more such OTT players, broadcasters, & Live channels so that we can change the way people consume content on their televisions without needing an external set-top box or any stick.”

Siddhartha Roy, COO, Hungama Digital Media said, “Content consumption through smart TVs has more than doubled over the last 2 years. Users are now increasingly opting to watch their favourite shows and movies on their smart TVs, in order to create a cinematic experience in their living rooms itself. We are glad to work with Cloud TV OS and provide their users a multilingual, multi-genre and multi-format content library to explore and consume. Together, with their technology and our extensive library, we have been able to offer users an enriching and immersive content viewing experience.”

Business World

Now ask Alexa to play your favourite songs on Hungama Music while shopping on the Amazon India Android app

Oct 14, 2020 by Gouri Achary 0 Comments #Alexa, #Amazon India Android app, #favourite songs on Hungama Music, #Hungama Digital Media, #Siddhartha Roy

Users can now ask Alexa on the Amazon India Android app to play their favourite songs from Hungama Music. Aimed at enhancing and enriching the overall shopping experience, the feature will enable shoppers to listen to their favourite music using just voice commands without toggling between different apps. Shoppers will gain access to over 15 million songs in more than 20 Indian and international languages. They can listen to individual tracks or songs from an entire album or even songs featuring particular artists or from specific genres. Users can also ask Alexa to play playlists curated by Hungama Music consisting of songs from composers, singers, actors, occasion-specific trends and themes.

In order to listen to songs from Hungama Music, users need to click on the Alexa tab (microphone icon) on the Amazon India app. Post this, they can use simple voice commands such as “Alexa, play Arijit Singh songs on Hungama Music”, “Alexa, play Genda Phool on Hungama Music”, “Alexa, play Bollywood Top 40 on Hungama Music” and so on to access music from Hungama Music’s library.

Speaking about the integration, Siddhartha Roy, COO, Hungama Digital Media said, “Our association with Alexa, Amazon’s voice-based assistant, has helped us build a multi-channel presence and offer our users an experience that is both, enriching and convenient. Over the last 18 months, we have witnessed a 2x jump in consumption on Hungama Music through voice commands indicating the technology’s increasing adoption. We are thrilled to take our partnership with Amazon Alexa a step further and are certain that shoppers will appreciate the easy availability of their favourite music on the Amazon India app.”

Simply click on the Alexa tab (microphone icon) on the Amazon India Android app and use voice commands to listen to your favourite songs from Hungama Music.