Tag: Raksha Bandhan

William Penn Pennline Superbook Mini
Business

This Raksha Bandhan Personalise your gift at William Penn

Aug 14, 2021 by Rekha Nair 0 Comments #Raksha Bandhan, #William Penn

This Raksha Bandhan, William Penn brings a solution for your gifting tribulations. Searching for the perfect gift for your sibling can be a stressful task, especially if you want to make it truly unique. Gift cards and e-vouchers are few options, but do they say “you are special”? Nope. So, how do you make a gift extra special? Rather than brainstorming through a million ideas, simply personalize a gift! William Penn’s personalization service is sure to create a memorable gift that will be forever etched in their memory.

A personalized gift from William Penn, this Raksha Bandhan says a lot about how much you care and love your sibling. Personalization has the power to transform ‘any product’ into a special one. As a gift, a personalized product is guaranteed to enhance the sense of appreciation. Nowadays, where people are less engaged with one another, a personalized gift can help to bridge the gap between them. By personalizing the gift, it lets the recipient know you’ve taken the time to give a thoughtful gift just for them.

You can get your products personalized at www.williampenn.net At William Penn, the expert technicians use advanced techniques to personalize and achieve the most accurate finish. William Penn’s personalized product basket includes Writing instruments, wallets, small leather goods, organizers, notebooks, and lighters from global brands such as Sheaffer, Lapis Bard, Montblanc, Hugo Boss, Caran d’ Ache, Cross, Moleskine, Lamy, Pennline, Secrid, etc.

Rakhis
Business, News

Celebrate this Raksha Bandhan with Eco-friendly and Organic Rakhis by My Pooja Box

Aug 9, 2021 by Rekha Nair 0 Comments #Co-founder and CEO, #Eco-friendly plantable rakhis, #eco-friendly rakhis, #Ms Kaveri Sachdev, #My Pooja Box, #Raksha Bandhan

New Delhi: Ahead of the auspicious festival of Raksha Bandhan that celebrates the eternal bond of a brother for his sisters , MyPoojaBox, a one-stop-shop for festive gifting, décor and pooja essentials in India, is all set to launch ‘Eco-friendly plantable rakhis,’ along with 1000+ additional rakhi designs this year. My Pooja Box aims to revolutionise the way people celebrate Raksha Badhan every year by introducing eco-friendly rakhis to protect the environment amid COVID-19.

These eco-friendly rakhis are made of organic edible colours, handmade paper and tulsi seeds. With this, My Pooja Box intends to spread happiness and popularise the concept of ‘Don’t use and throw,’ instead ‘Use and grow.’ My Pooja Box contributes to a cleaner, greener, happier environment with its biodegradable products.

This green initiative by My Pooja Box would not only provide its customers with a different variety of rakhis, but it will also help siblings to celebrate this festival in an eco-friendly way. These rakhi boxes consist of one coconut husk planter, one coco peat disk, one mini plantable pencil, roti and chawal packed in cork capsules, reusable, recycled boxes and handwritten notes for your brothers. These rakhi boxes also come with sweets / dry fruits and mithai. My Pooja Box also gives an option to its customers to create their own rakhi boxes, and these could be availed of through the My Pooja Box website.

Celebrate this Raksha Bandhan with Eco-friendly and Organic Rakhis by My Pooja Box

Ms Kaveri Sachdev, Co-Founder and CEO, My Pooja Box, said, “We are excited about the new rakhi collections. Women are choosy about their rakhi threads and look for exclusive designs. Keeping in tune with the latest trends and customer preferences for Raksha Bandhan, we have come up with myriad choices for our customers like gold and silver rakhis, quirky and fun rakhis, designer rakhis and more. Additionally, people can send these rakhis anywhere in India and overseas on demand.”

“With eco-friendly rakhis, My Pooja Box aims to make sure that no rakhi goes into the trash, and the rakhis can be re-used for planting trees. It can keep growing just like the bond between a brother and sister, Kaveri added”.

In addition to last year’s success, other than the organic plantable rakhis, My Pooja Box has also come up with a variety of creative and unusual rakhis, which were in huge demand last year. This year, My Pooja Box has launched over 1000+ rakhi designs, such as crystal rakhi, evil eye and quirky rakhis, along with 18K hallmarked gold rakhis, which are among the rarest from the collection. All the products are intricately designed and curated with high-quality raw materials, and the price ranges from INR 99 – INR 50,000.

Considering the current situation with limited international travel options, My Pooja Box has even launched a special offer for siblings staying abroad – ‘Ship your rakhi anywhere in the world for INR 1999.’ Now, siblings can place their order from the My Pooja Box website and get their rakhi delivered to any part of the world. My Pooja Box provides an on-time gift delivery service across India and worldwide, too. The brand ensures that the products are delivered at the same time as promised and the quality of the product is consistent. With each year passing by, the exceptional services offered by My Pooja Box are making the whole of online gifting easier and hassle-free with a huge range of gift options to choose from festive gifting to home décor and pooja essentials items.

Other than Rakhi, for brothers there are ample choices for skincare, home décor, pooja samagri and many more amazing gifts to shop for and win heart of their sisters.

e commerce
Business World

Raksha Bandhan, Big Billion Days and Diwali mark the onset of A Golden Quarter for E-Commerce : A report by Criteo

Sep 23, 2020 by Gouri Achary 0 Comments #Big Billion Days, #Criteo (NASDAQ: CRTO), #Diwali, #E-commerce industry, #Raksha Bandhan, #Taranjeet Singh

Criteo (NASDAQ: CRTO), the global technology company powering the world’s marketers with trusted and impactful advertising, today released its Holiday Report 2020 highlighting key trends in the online E-commerce industry in the much-awaited festive season including Raksha Bandhan, Big Billion days, and Diwali. The report highlights the top trends observed for the highly thriving E-commerce market in India. Criteo regards this as the ‘Golden Quarter’ of 2020 as e-commerce clocks significantly high growth.

Overcoming such unprecedented times, online retail is back to pre-COVID-19 numbers, and steadily
growing upwards since then. As 2020 sales are increasing progressively; 2019 data provides relevant
context and describes the strong seasonality expected in the coming weeks. According to the report, there has been a 28% year on year increase in the overall online retail sales.

Speaking on the Report, Taranjeet Singh, Managing Director of South East Asia and India, Criteo, said,
“During these trying times, the Indian E-commerce industry has been on a steady upward growth
trajectory showcasing a gradual shift of consumers towards E-commerce websites for purchases. Consumers have moved onto a stage where purchasing online has become their daily routine in order to fulfill all their demands for food, beverages, and festive gifting. Expanding businesses on E-commerce
platforms are the need of the hour. This golden quarter signals a revival in demand and consumer sentiment at large on e-commerce platforms.”

With the festive season around the corner, the daily sales of flowers, gifts, food, and beverages increase
manifold. Individually Flowers and Gifting categories witness a boost in their numbers by more than 343% in August 2019, compared to its average in July. Additionally, statistics according to Criteo Holiday Report reveal a 70% increase in sales in the Food & Beverage category observed during the festival of Raksha Bandhan. During the time of Big Billion Days on Flipkart, overall, retail sales were up 39%, showcasing an average of 27% for the entire week compared to the average in August 2019. As traffic generates more sales the conversion rates remain above usual as sales increase more than traffic during the four weeks leading to Big Billion Days. The report quotes that for every 1,000 visitors to Indian retailers, there are significantly more transactions than usual. The week of Big Billion Days represents e-commerce traffic increased by 19%, followed by a sharp rise in sales (+27%).

As people spending most of their time at home, especially during the most anticipated festival like Diwali; the share of transactions completed on App increased consistently before and following the festival in2019, with an acceleration of In-App sales just before the event. For all retail combined, during the weeks following Diwali, sales remain 6-8% above average in August with a 32% increase in sales in the Food & Beverage category. This festival of Diwali also marks the onset of the travel season with an uplift of bookings to 16% in the week following Diwali.

KEY HIGHLIGHTS FROM THE REPORT
• Retail Recovery – 28% YoY increase in online retail sales
• Up to +343% – Sales of Flowers & Gifts categories increased in August 2019, compared to average
in July during Raksha Bandhan
• 70% increase in sales for Food & Beverages during Raksha Bandhan. The previous year, it was increased by 50%, showcasing a significant increase up to 70% following the event
• Overall, retail sales up 39% for Big Billion Days, 27% on average during the entire week, compared to average in August.
• For every 1,000 visitors to Indian retailers, there are significantly more transactions than usual. The
week of Big Billion Days represent +27% sales for +19% traffic
• 50% increase in App sales, just one month after Diwali 2019
• 32% increase in sales in the Food & Beverage category
• 16% travel upliftment & bookings just after Diwali 2019,