Tag: mtv

Entertainment

How far are you willing to go for Love – asks MTV through their new show – ‘MTV Anything For Love’

Dec 14, 2021 by Gouri Achary 0 Comments #mtv, #MTV Anything For Love, #MTV Youth Marketing Forum, #Varun Thakur

Happily, Ever After seems so last year! According to a recent survey by the MTV Youth Marketing Forum, 61% of young people have experienced heartbreak, and 64% know someone who has been duped! We see relationship goals all over the internet even in these times of disarray where physical closeness is easier to come by than love, leaving us wondering if such love is too good to be true. Hence MTV India has taken up the challenge of finding the answer to that question by pitting couples and their love to test in their new show ‘MTV Anything for love, love ke liye kuch bhi karega Fragrance partner Wildstone Intense’. Varun Thakur, the improvising genius and internet star, will host this exciting game show, which will premiere on MTV on Saturdays and Sundays at 7 p.m. beginning December 18, 2021.

Whether it’s been a week or a year since they’ve been together, the chosen couples will have to do tasks beyond their wildest dreams to be named the OTP — One True Pair. Each episode will feature three couples from all walks of life competing for the ultimate prize in four contentious rounds. The challenges will intensify through each passing round as the pairs will be tested across all aspects of a relationship. Be it chemistry, coordination, or knowledge of their better half, pairs will be expected to surpass all expectations to prove their love. The couples will be pushed out of their comfort zones in the last round, which will be the ultimate test of their love after what happens on a Spin Wheel! The winning One True Pair of each episode will be rewarded with a cash prize of 1 lakh rupees!

Ready to challenge young love and put new-age couples, and their love, under the spotlight, host of MTV’s Anything For Love, Varun Thakur said, “Love in today’s day and age has gone beyond the conventions of mushy romance. The search for one true love continues, but the fun and eccentricity behind these deep emotions is what Anything for Love is all about. It will be the ultimate test of compatibility, but with some of the most entertaining and never seen before twists. I’m excited to explore this journey with the team and I’m sure the show will portray Gen Y and Z’s love and relationships with all the quirks and be a fun ride. We’re all set!”

Get ready to witness your serotonin, oxytocin, and adrenaline soar to new heights with the twists and turns of MTV’s new eccentric game show filled with fun, thrill, drama, romance & action.

~ The journey to put ‘Forever’ to the test begins 18th December 2021, Saturdays, and Sundays at 7 pm only on MTV~

Business World

Myntra begins promotions with Manish Malhotra for the second edition of Myntra Fashion Superstar

Aug 21, 2020 by Gouri Achary 0 Comments #‘Myntra Fashion Superstar @MTV’, #India’s ‘Fashion Superstar’, #Manish Malhotra, #mtv, #Myntra

Bengaluru & Mumbai: Myntra has initiated promotions to seek aspirants for the second edition of India’s only digital fashion influencer talent hunt, ‘Myntra Fashion Superstar-@MTV’, #MFSChangeTheConversation, the auditions for which have begun from August 14, 2020. The show is slated to go on-air in September on MTV.

Giving a grand sneak peek into the second edition of Myntra Fashion Super Star, Myntra has launched a 60-second promotional video with celebrated fashion designer, Manish Malhotra, who is seen urging the young and talented aspirants to become powerful fashion influencers by participating in the show and proving their worth. It uses a metaphorical setting to demonstrate the experience of being an influencer, which includes flaunting a personal style, orientation, conversations or making a statement and taking on the responses.

Link to the video: https://www.youtube.com/watch?v=JXoH2ZPr3FQ

Interested participants can send their entries by uploading a video that shows their take on fashion using #MFSChangeTheConversation on social media or on the Myntra and Voot apps.

The winner of the show will be adjudged India’s ‘Fashion Superstar’, for the year, and will win an exclusive 1-year influencer contract with Myntra worth ₹1 million, in addition to an exclusive 1-year contract with MTV to be the Social Influencer in Fashion. Expressing his excitement for the show, Manish Malhotra said, “Over the years, fashion and it’s the concept has evolved. While styling remains a significant factor, the persona, conduct and confidence have become defining norms to make a mark in the industry. Myntra Fashion Superstar @MTV is a perfect platform for all fashion enthusiasts to showcase their skills and I’m sure it will give them the right push to work towards their dreams. I urge all budding talents to be a part of it and create conversations together to strive for change.”

The show will be judged by leading personalities from the world of fashion and cinema, including Manish Malhotra. The chosen contestants will make it to the show post auditions, which will be aired on Myntra Studio on the Myntra App, MTV and Voot in end September. In addition to streaming the 8 episodes, Myntra Studio will be the one-stop destination for loads of exclusive content around the show, including Behind The Scene moments, shoppable celebrity looks, episodic reviews, trivias, and quizzes and lots more. With the capability of hosting all formats of content and its in-built gamification features, Myntra Studio will keep the buzz going right from the start. The show will be promoted across TV and Digital channels of Viacom18 and Myntra’s own Digital channels, including social media.

Stay tuned to witness the biggest fashion extravaganza with the second edition of Myntra Fashion Superstar @MTV, coming soon only on Myntra Studio on the Myntra App, MTV and Voot.

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