Tag: Mr. Roopam Asthana

Liberty General Insurance offers special Travel Insurance for flight bookings on Yatra

Chennai: Liberty General Insurance Ltd. (Liberty), one of the leading general insurance companies in India has always believed in being there for its customers at every touchpoint and offering them relevant insurance solutions as per their dynamic needs. In this backdrop, Liberty and Yatra, India’s home-grown online travel agency, have partnered together to offer ‘Liberty Secure Travel’ an insurance policy to the customers who book airline travel through Yatra’s platform. Yatra’s customers can opt for Liberty Secure Travel cover, thus enabling them to avail of a seamless refund on the cancellation of their flights.

When a customer cancels a flight ticket, a significant portion of the ticket fare amount is deducted as a penalty by the airlines. The refund is usually meagre in comparison to the overall ticket price. This policy will ensure zero cancellation penalty to its customers to reduce their cancellation worries.

Liberty Secure Travel offers a ‘Cancel for Any Reason’ option to the customers. Further, the customers will be able to cancel their flights up to 24 hours before departure and Liberty will reimburse them for losses of up to INR 5,000.

Speaking on the development, Mr. Roopam Asthana, CEO & Whole Time Director, Liberty General Insurance Limited said, “We at Liberty are elated to partner with Yatra for offering Liberty Secure Travel insurance policy. As we get back to normal life and travel, this product will surely benefit a large number of customers, safeguarding them from any unforeseen circumstances that necessitate travel cancellation. We are certain that our product will give peace of mind and confidence to the customers to plan their travel worry-free.”

“With this association, we aim to increase our distribution base on this new age platform and offer best in class services to the customers of Yatra by providing them relevant travel solutions, Mr. Asthana further added.”

Highlights of Liberty Secure Travel Policy:

For trip cancellation, the customer will be eligible for a Sum Insured (INR) maximum up to 5,000/. The sum insured for both accidental death, permanent and total disablement will be (INR) 1,00,000/-.

Anyone aged between 3 months to 70 years can buy a travel insurance policy. The travel insurance plan starts from Rs.399 onwards per flight including GST.

Liberty Secure Travel will be available only for domestic travel.

‘Trip Cancellation Extension’ cover can be claimed if you have canceled your flight ticket at least one day (24 hours) before the scheduled departure date.

The policy starts from the scheduled departure date and time of flight from the originating airport to the actual arrival date and time at the destination airport as mentioned in the booked flight ticket through which insurance cover has opted for which the Insured has paid the Premium.

About Liberty General Insurance: Liberty General Insurance Ltd. (LGI) is a joint venture between Liberty Citystate holdings PTE Ltd—a group company of Liberty Mutual Insurance Group, a diversified global insurer with over 900 offices across the world, headquartered in the U.S. —Enam Securities, and Diamond Dealtrade. LGI commenced operations in 2013 with the aim of providing comprehensive retail, commercial and industrial insurance solutions. The company has an employee strength of 1100+ with presence across 100+ locations in 29 states and UT. Its partner network consists of about 5100+ hospitals and more than 4300 auto service centres. The company offers health and personal accident insurance, car and two-wheeler insurance, employee compensation insurance, commercial insurance, fire and engineering insurance, marine insurance and other miscellaneous insurance products in India.

Liberty General Insurance strengthens reach in rural Maharashtra, ties up with Maharashtra Gramin Bank

Mumbai: Liberty General Insurance Ltd, one of the leading general insurance companies in India announced its strategic tie-up with Maharashtra Gramin Bank.

Sponsored by Bank of Maharashtra, Maharashtra Gramin Bank operates in Maharashtra with its head office in Aurangabad. It is the largest Regional Rural Bank (RRB) in Maharashtra and is one of the 43 gramin banks in India supported by the government to bring banking services to rural areas. It provides easily accessible banking and credit services to the rural population through its 412 branches.

This partnership will enable distribution of Liberty General Insurance’s products through Maharashtra Gramin Bank’s branch network in seven regions of Maharashtra viz, Aurangabad, Beed, Latur, Nanded, Parbhani, Thane and Nashik.

Through this association Liberty General Insurance will offer a comprehensive range of relevant general insurance products including health, two-wheeler, and motor insurance to Maharashtra Gramin Bank’s customers.

Speaking on this occasion Mr. Roopam Asthana, CEO & Whole Time Director, Liberty General Insurance said, ‘’Our partnership with Maharashtra Gramin Bank is an important milestone in our journey to offer our market leading products through a trusted partner to a crucial segment of our country which has traditionally seen low insurance penetration. Our alliance with Maharashtra Gramin Bank will spearhead our expansion in Maharashtra and Liberty General Insurance Limited is deeply committed to providing the best service and products to the bank’s customers.’’

Senior official from Maharashtra Gramin Bank quoted “We at Maharashtra Gramin Bank are confident that the Bancassurance partnership with Liberty General Insurance shall add value to the bank’s esteemed individual customers and solicit, procure and service retail lines of general insurance products and commercial lines products.” –

Liberty General Insurance – Bharose Ka Vaada

Mumbai: Liberty General Insurance Ltd, one of the leading general insurance companies in India, announced a 360-degree insurance awareness campaign with the recently launched television commercial ‘Bharose Ka Vaada’. The TVC highlights Liberty General Insurance’s assurance of fast claims settlement, digitally integrated seamless processes, and conveys the underlying message of trust and promise that the consumers rightfully deserve.

The TVC explores two parallel stories, of two families whose regular lives are interrupted by sudden mishaps, and how Liberty General’s quick claim settlements and digitally-integrated processes help the families sail through the tide. Through the story of these two families, we get a glimpse of their contrasting but inter-connected lives, and the beautiful way they weave together through the common thread of trust and responsibility.

Mr. Roopam Asthana, CEO & Whole Time Director, Liberty General Insurance said, “we have crafted a storyline that depicts our brand promise of protection for the unexpected delivered with care in the lives of our existing and potential customers. This is especially relevant in the current times when they need it the most. ‘Bharose Ka Vaada’ appeals beautifully to this sentiment. Literally translating to ‘A promise of trust’, the tagline signifies our brand’s commitment towards taking care of our customers through our values of responsibility and trust.”

Amit Jain, President of Personal Lines, Bancassurance & Affinity and Marketing, Liberty General Insurance Ltd said, “Through this campaign Liberty General Insurance believes that progress happens when people feel secure. Our constant endeavor is to provide seamless support in a customer’s insurance journey including speedy claims settlement.”

Speaking on the campaign, Gaurav Dubey, Head Marketing & Digital Business said, “We have designed this 360-degree integrated campaign across mediums such as TV, Radio, Facebook, Instagram, YouTube, Google Display and Social Media. Our Objective is to reach the customer at all access points and leverage cross-platform engagement. With this campaign Liberty General Insurance aim to increase top of mind recall to customers in the regional markets.

Liberty General Insurance Rolls Out AI-based Automated Car Inspections

Mumbai: Liberty General Insurance has automated vehicle inspections for car insurance policy renewals and claim assessments using AI based technology. This is expected to transform the car inspection process, which is currently dominated by manual inspections – a people intensive job leading to delays in the claims and policy issuance process.

Under the AI-based inspection process, end-customers capture photos or videos of a car for policy renewals and claim assessment. These photos or videos are sent to the cloud and an automated inspection report, covering damage and claim assessment, gets generated within a few seconds. The automated process replaces humans in repetitive work at a very high accuracy level. It not only saves cost but also increases customer satisfaction by reducing the time required to settle a claim or renew a policy.

Speaking on the development, Mr. Roopam Asthana, CEO & Whole Time Director, Liberty General Insurance said, “We have been working with partners for almost two years now to automate our car inspection process. Through this partnership we have developed an efficient and elegant product, which will help us reduce cost and time required for motor inspections significantly. This capability will further enhance customer experience with lower turnaround on claims and renewals.”

Speaking on the partnership, Mr. Devesh Trivedi, CEO & Cofounder, Inspektlabs said, “We are grateful to Liberty General insurance and humbled by their continued faith in us. Globally insurers and automotive players spend billions of dollars on inspections. Inspektlabs’ patent pending technology allows insurance and automotive players to reduce the cost of inspection by 98% and reduce the time required for inspections by 95%. We are currently working with multiple companies in US, Japan and India to automate up to 75% car inspections using AI technology.”

The new product is already integrated with Liberty’s workflow, and is focused on automation of policy renewal approvals, and small & mid- sized motor claim estimation. The platform also constitutes several specialized features for fraud detection including detection of prior damages and hidden damages.

Over the last few years, Liberty has constantly endeavored to be a pioneer in terms of its consumer offerings. This has helped the company create a stream of highly targeted new products and AI-based tools and technology.

About Inspektlabs:

Inspektlabs, powered by Cvision.ai Analytics Pvt. Ltd., is a computer vision technology platform focused on automation of inspections for any physical asset. The company’s current focus is on automating car inspections for automotive and insurance players

About Liberty General Insurance:

Liberty General Insurance Ltd. (LGI) is a joint venture between Liberty Citystate holdings PTE Ltd—a group company of Liberty Mutual Insurance Group, a diversified global insurer with over 900 offices across the world, headquartered in the U.S. —Enam Securities, and Diamond Dealtrade. LGI commenced operations in 2013 with the aim of providing comprehensive retail, commercial and industrial insurance solutions. The company has an employee strength of 1100+ with presence across 100+ locations in 29 states and UT. Its partner network consists of about 5100+ hospitals and more than 4300 auto service centres. The company offers health and personal accident insurance, car and two-wheeler insurance, employee compensation insurance, commercial insurance, fire and engineering insurance, marine insurance, and other miscellaneous insurance products in India.

Liberty General Insurance Launches its Latest Television Commercial – ‘Bharose Ka Vaada!’

Mumbai: Liberty General Insurance Ltd, one of the leading general insurance companies in India, today launched its latest television commercial highlighting the brand ethos as well as its health and motor insurance products and services. Through this TVC, the company aims to alleviate consumers’ worry related to the servicing and settlement of claims. The TVC ‘Bharose Ka Vaada’ has been created by White Rivers Media and highlights Liberty General Insurance’s assurance of fast claims settlement, digitally integrated seamless processes, and conveys the underlying message of trust and promise that the consumers rightfully deserve.

The TVC explores two parallel stories, of two families whose regular lives are interrupted by sudden mishaps, and how Liberty General’s quick claim settlements and digitally-integrated processes help the families sail through the tide. Through the story of these two families, we get a glimpse of their contrasting but inter-connected lives, and the beautiful way they weave together through the common thread of trust and responsibility.

Discussing the campaign’s storyboard, Mr. Roopam Asthana, CEO & Whole Time Director, Liberty General Insurance said, “For our new TVC, we wanted a storyline and  communication that depicts our brand promise of protection for the unexpected delivered with care in the lives of our existing and potential customers, especially in the current times when they need it the most. ‘Bharose Ka Vaada’ appeals beautifully to this sentiment. Literally translating to ‘A promise of trust’, the tagline signifies our brand’s commitment towards taking care of our customers through our values of responsibility and trust.”

Speaking on the launch of the campaign, Amit Jain, President of Personal Lines, Bancassurance & Affinity and Marketing, Liberty General Insurance Ltd said, “Liberty General Insurance believes that progress happens when people feel secure, and we wanted the new TVC to reflect our commitment to taking care of our customers. Our constant endeavour is to provide seamless support in a customer’s insurance journey including speedy claims settlement. Our new TVC which is high on the emotional quotient also talks about how ‘Trust’ is one of the strongest sentiments and also one of the most important factors towards building long-lasting relationships.” 

Credits:

Client Agency Co-founders Account Management Creative Team Production
Amit Jain White Rivers Media Shrenik Gandhi Tanish Shah Mayur Goyal

( Director )

Tanish Shah
Shivani Sharma   Mitesh Kothari Sai Santosh Shetty Bhushan Kadam Sujeet Mahto
Nitin Seth     Manu Swal Megha Marwah Abhishek Gaikwad
      Pratik Rathi Nikita Roy Shantanu Shrikant Tunge
      Aniket Khade Manu Swal
      Sujeet Mahto  
      Sagar Kewat  
      Prasad Sawant  

Liberty General Insurance introduces ‘HealthPrime Connect’- A Comprehensive Health Insurance Plan Without Any Compromises

Mumbai, September 22, 2020: Liberty General Insurance Ltd. (Liberty) today, launched its new health insurance product ‘HealthPrime Connect’, a comprehensive product for all health emergencies. It offers life-long renewal benefit to its customers and offers a sum insured the option of up to Rs. 1 crore coverage with no sub-limits, no co-pays and no room rent capping. The policy has been introduced in three variants, viz., HealthPrime Connect Essential, HealthPrime Connect Optimum, and HealthPrime Connect Optimum Plus.

‘HealthPrime Connect’ policy has all the important features of an ideal health insurance plan such as Restore Benefit Cover which automatically restores the basic sum insured upon exhaustion of the Sum Insured and accrued Cumulative Bonus, during the policy period; Bariatric Surgery for treatment of obesity and weight control; Emergency Worldwide Coverage which enables the customers to travel freely anywhere in the world without the fear of medical emergencies.

The policy offers several other benefits to the policyholders such as day-care treatments, organ donor expenses, laser eye surgery, AYUSH treatment, infertility treatment cover, personal accident & critical illness cover, maternity cover, vaccination expense coverage of the newborn, cover against pre-hospitalization and post-hospitalization expenses, among others. Each of the product variants comes with numerous features and benefits to help customers get quality health care.

Speaking on the development, Mr. Roopam Asthana, CEO & Whole Time Director, Liberty General Insurance said, “With the latest product offering ‘HealthPrime Connect’ from Liberty, our customers do not have to ever compromise on their wellbeing in the event of any medical emergencies, especially at a time when medical expenses are ballooning. With three feature-packed variants to choose from, Liberty reinforces its focus on the health insurance segment to provide customers a comprehensive offering that distinguishes itself from the existing gamut of health insurance products in the market. Backed by our best in class in-house claims management team, this product will empower our customers with the best protection cover in this difficult time.”

The term ‘comprehensive medical insurance’ is perfect for HealthPrime Connect because of the sheer range of unique features and benefits it offers. Here is a look at some of the important features:

1.                   High Sum Insured: Ranging from Rs 10 lakh to Rs 1 crore
2.                   Pre- and post-hospitalisation expenses from 3 months to 6 months
3.                   Hospital Daily Cash up to Rs 4000 per day up to 10 days
4.                   Emergency local ambulance charges up to Rs. 8000
5.                   Second opinion for diagnosis and treatment
6.                   Organ donor expenses
7.                   Unique Maternity and childcare package
8.                   AYUSH treatment
9.                   Laser eye surgery
10.               Obesity treatment
11.               Infertility treatment
12.               Health 360: Earn -and-Burn program that rewards a healthier lifestyle
13.               Restoration benefits
14.               Stay Fit bonus: Earn a reward of Rs 10, which can be used for any non-medical expense

Optional benefits:
1.       Cumulative Bonus Enhancer: Increase your basic Sum Insured by 25% after every claim-free year up to 150%
2.       OPD cover: Choose from special Sum Insured limits of Rs 10000, Rs 15000, Rs 20000 and Rs 30000 for OPD expenses
3.       Critical illness cover & Personal Accident cover includes Adventure sports
4.       Emergency Worldwide coverage: Up to 50% of Basic Sum Insured

Liberty General Insurance Partners with SpiceJet to Offer Travel Insurance

Chennai, 11.09.2020: Liberty General Insurance Ltd. (Liberty), one of the leading general insurance companies in India has always been at the forefront of bringing value-driven products for its customers, and exploring new avenues to reach out to them, thus providing innovative insurance solutions according to their ever-changing needs. Bearing this in mind, Liberty and SpiceJet, India’s leading airline, have partnered together to offer ‘Liberty Secure Travel’ insurance policy to consumers who book airline travel through SpiceJet’s website and mobile site.

Applicable across SpiceJet’s domestic network, Liberty’s new Zero Cancellation service offered under the Liberty Secure Travel Policy allows passengers to seamlessly cancel tickets and claim full reimbursement of the cancellation charges in case they are unable to fly due to any unavoidable circumstances. Customers can avail the offering by paying an additional nominal fee and adding the insurance cover while booking the flight ticket.

With Zero Cancellation insurance, passengers can claim a full cancellation fee reimbursement for a flight booking made in advance, not beyond 90 days. The sum insured in the event of a ticket cancellation is Rs. 5000/-. The premium for a single passenger on a single flight booking will vary anywhere between INR 399/- for bookings made in advance of a minimum of 7 days to INR 643/- for a maximum of 30-90 days.

Speaking on the development, Mr. Roopam Asthana, CEO & Whole Time Director, Liberty General Insurance said, “Through our partnership with SpiceJet we expect increased penetration of insurance by leveraging their platform. We plan to reach out to consumers with a relevant travel insurance solution when they book through SpiceJet’s website or mobile site. This product will offer peace of mind, flexibility and cost savings to SpiceJet passengers in these unprecedented times.”

Ms. Shilpa Bhatia, Chief Commercial Officer, SpiceJet said, “Most leisure travellers tend to book in advance for their much-awaited holidays to get the best fare deals. However, last-minute cancellations due to an emergency is the biggest worry faced by most passengers. Now, SpiceJet with its unique Zero Cancellation service takes away that worry and allows passengers to book freely, in advance or closer to the date of travel without any fear of cancellations charges. SpiceJet’s Zero Cancellation service comes at a nominal cost and aims to ensure peace of mind for our passengers. With our Zero Cancellation service, we want to ensure not just the safest but a complete worry-free travel experience for our customers.”

Liberty General Insurance offers special Travel Insurance for flight bookings on Flipkart

Mumbai/Bengaluru, September 03, 2020: Liberty General Insurance Ltd. (Liberty), one of the leading general insurance companies in India has always believed in being there for its customers at every touchpoint. This includes offering them relevant insurance solutions as per their dynamic needs. In line with this vision, it has launched ‘Liberty Secure Travel’ on Flipkart – which is an insurance policy available to customers who book airline travel through Flipkart’s Flights platform. Customers can opt for Zero Cancellation Offer by paying a nominal amount, thus enabling them to avail a seamless refund on the cancellation of their flights.

This new policy will ensure zero cancellation penalty to customers, thereby reducing their cancellation worries. Liberty Secure Travel offers a ‘Cancel for a Reason’ option to the customers. The reasons may encompass various factors and possibilities such as medical emergencies, change in plans, and other personal commitments. This policy will allow customers to cancel their flights up to 24 hours before departure and Liberty will reimburse them for losses up to INR 5,000.

Speaking on the development, Mr. Roopam Asthana, CEO & Whole Time Director, Liberty General Insurance Limited said, “We at Liberty are delighted to associate with Flipkart for this travel insurance offering. This association augurs well for Indian consumers as it has the potential to enhance reach and also empower consumers to purchase a travel insurance product that scores well on the customer-centricity parameter. As we get back to normal life soon, this product will benefit a large number of domestic travelers, mitigating losses arising due to any unforeseen circumstance. We believe that our product will give confidence to the customers to plan their travel without any worry.”

“This association will not only help us increase our distribution base on this new age digital platform but will also enable us to offer best in class services to the customers of Flipkart by providing them relevant travel solutions”, Mr. Asthana added.

Speaking about the offering, Mr. Prakash Sikaria – Vice President – Growth and Monetization at Flipkart, said, “At Flipkart, our approach is to always remain consumer-first and our partnership with Liberty General insurance is in line with this ethos. We are ensuring a thoughtful approach that enables the seamless booking of air travel requirements during this time, by offering the best insurance option.”

Here is an overview of the Liberty Secure Travel Policy Coverage/Details:

Cover Sum Insured (INR)
Trip Cancellation Extension Maximum up to 5,000/-
Accidental Death 5,00,000
Permanent Total Disablement 5,00,000

– Policy is valid for the Insured age between 3 months to 70 years
– Policy is valid only for Indian Residents
– Policy is valid only for Domestic Air travel.
– ‘Trip Cancellation Extension’ cover can be claimed if you have cancelled your flight ticket at least one
day (24 hours) prior to scheduled departure date.
– The Policy starts from the scheduled departure date and time of flight from the originating airport to
actual arrival date and time at the destination airport as mentioned in booked flight ticket through which
insurance cover has been opted for which the Insured has paid the Premium.