Tag: Kirana King

Kirana King bags the most coveted ‘Retail Start-up Award’ for the year 2021

Jaipur: Kirana King, India’s first revolutionary Grocery Retail brand, has bagged the prestigious award in the third edition of the Retailers Association of India (RAI) 2021. The Grand Jury at the Retailers Association of India (RAI) adjudged Kirana King as a recipient of the most coveted “Retail Start-up Award” for the year 2021. Out of a large width of applicants, 7 retail start-ups made their way to the Grand Jury panel for the prestigious Retail Start Up Award. Kirana King was elected and announced as one of the recipient of the award in a virtual ceremony in presence of the esteemed members, attendees and the jury under the aegis of RAI-RLS 2021 conclave.

Kirana King has been awarded with this recognition in Indian Retail Startup space for its pioneering contribution to the Retail Ecosystem through its ‘Retail as a Service’ (RaaS) business model. Kirana King has transformed 300+ Kiranawallas as Kirana King – India Ki Nayi Dukaan. However, it is remarkable to note that Kirana King has, by far got, the largest retail network penetration in one single city.

Mr. Anup Kumar, Founder & CEO – Kirana King, was ecstatic over this recognition. He further said, “It is a matter of immense pride that Retailers Association of India (RAI), the apex body for Retail in India has recognized the impactful efforts of Kirana King towards Empowerment of the Grocery Retail Ecosystem in India and adjudged us one of the most coveted Retail Start-Up for the year 2021.’

To celebrate the spirit of entrepreneurship, and to acknowledge retailers’ continuous efforts by hailing their contributions Retailers Association of India (RAI) is the unified voice of retailers in India, instituted a ceremony to identify and recognize the indomitable spirit that drives entrepreneurs to wake their dreams into realities and ideas into a viable business.

Retailers Association of India (RAI) is a not-for-profit organisation. RAI is an elite lead trade association that strongly advocates retailing in India and works with all levels of government and stakeholders. Its charter is to support employment growth and career opportunities in retail, to promote and sustain retail investments in communities from coast-to-coast, and to enhance consumer choice and industry competitiveness.

Mr. Anup Kumar extends heartiest compliments to the entire team of RAI who have relentlessly and tirelessly worked towards making the RAI-RLS 2021 a grand success. The support of the entire team at RAI has been highly encouraging throughout and beyond. He further expressed his gratitude to the 300+ standalone Kirana Retailers and various other stakeholders & strategic partners who have entrusted their faith in Kirana King and have embraced this pioneering initiative of “Kirana King – India Ki Nayi Dukaan”.

He also thanked the magnificent Jury, who have righteously understood, recognized & elected Kirana King, for the cited award, for heralding the “Kirana Revolution” in India.” He further said, “This meritorious award is dedicated to each Kirana King Franchise Store Owner who has believed in the vision of Kirana King.”

Kirana King Felicitates Retail Employees Celebrates Retail Employees’ Day (RED) 2020

Jaipur 12th December 2020: While the year 2020, on account of the pandemic, has been extremely challenging for everyone, the grocery retail staff who have been untiringly serving across all occasions & festivals, must not be forgotten for their grit and determination especially during these challenging times. They are the ones who have made a constant effort of making the whole grocery retail eco-system work seamlessly with selfless efforts of working relentlessly to stand and serve groceries at the stores and even at the doorsteps of the consumers. The retail employees have emerged as Corona Warriors whilst fighting the worst pandemic as frontline workers putting their as well as their families’ lives at risk to keep consumers’ essential needs & requirements fulfilled.

As a part of the retail community, Kirana King has felicitated, honoured & applauded the remarkable contributions of the ‘True Warriors’ this Retail Employees Day (RED) on 12th December 2020 under the aegis of a small event at its state of the art Distribution Center in Jaipur.

Mr. Anup Kumar, Founder & CEO of Kirana King, “The hard work and dedication of Retail Employees should set an example for everybody, for they never hesitated to work or to serve even in the most critical times of the pandemic. As the backbone of the organized retail ecosystem, these retail workers kept working selflessly amidst the Corona Virus outbreak and beyond. In this daring battle of humanity, our retail employees were the one’s lion-hearted. All the employees who always stood at the forefront need to be saluted and applauded for their selfless services.”

Mr. Anup Kumar, Founder & CEO of Kirana King, has expressed gratitude to all the employees and shared a message by saying, “We are humbled by the contributions of our network store workers, who go to work and risk their lives to serve humanity. Their courage of interacting with consumers and their relentless contribution during this pandemic is really exemplary. In spite of the challenges and threats posed to their own lives during this pandemic, retail employees overcame their inbound insecurities and worked on their survival instincts for serving humanity.’’

Retail Employees Day is just not a normal day as retail is not just a job but maintaining the relationship and the day should be as mammoth as any other festive day for retailers. It’s a day to celebrate the hard work, commitment and passion that retail employees exude to give the consumers a delightful shopping experience. This year the Day’s celebration is going to be special for Kirana King as they are India’s first revolutionary ‘Retail as a Service (RaaS) based Grocery Business Model’ with more than 200+ network stores, and growing, across Jaipur.

Mr. Anup further commented, ‘‘We are proud of our achievements and we as an organisation are poised for the coming opportunities in the newly evolved ecosystem during the pandemic. While we are expanding our network we are equally aware of how the world is evolving so quickly. We are looking forward to positioning our unique RaaS based Grocery Retail Business Model as a pivot to the Grocery Retail Business.”

Kirana King has also made the right investments for they have developed a robust technology stack and a skill development programme for Kirana King Store Owners and others who have opted to be a part of this revolutionary journey with Kirana King – India Ki Nayi Dukaan. Under this programme, Kirana King Store Owners and other front-end staff are trained & empowered on various aspects of retail store management, Consumer behaviour, visual merchandising, supply chain management, shelving & much more. Imparting technology skill is the cornerstone of their training module.

About Kirana King:
Established in 2017, with a deep-rooted and farsighted idea of empowering the Indian traditional grocery market, Kirana King has set India’s first revolutionary ‘Retail as a Service (RaaS) Business Model’. This model enables Traditional Kirana Store owners to become a part of the grocery retail expansion while retaining the ownership of their stores. On the other side the model also enables consumers to avail ‘organised shopping experience’ at their neighbouring known Kirana stores.

Kirana King is a strong network of 200+ Kirana Stores in Jaipur, Rajasthan. Through this association, the Store owners are able to make an identity for themselves and also infrastructure is created for them in the first stage; this also gives them newfound respect in the society. In the next stage based on their confidence in the model, activities related to supply chain management and promoting and marketing their stores are taken up among consumers residing nearby to their stores to generate demand.

Jaipur based Kirana King supports CM Ashok Gehlot’s‘War For Pure’ campaign against Food adulteration

Every festive season is as special for every Indian family as it only brings together people within families and maintains a social bond. While savouries every festive season are an eminent part of every Indian family, food adulteration is a matter of great concern for consumers after the outbreak of COVID-19 pandemic.

Considering that the demand for food and related products such as ghee, oil and milk and milk-related products goes high, Rajasthan’s Chief Minister Shri Ashok Gehlot has initiated a campaign to fight adulteration of food during the festive season and has named it under a campaign ‘War for Pure’. The campaign shall kick off from 26th October 2020.

In support of the campaign for War For Pure, Mr Anup Kumar, Founder and CEO, Kirana King said, “The festive season is a delight for all Indian families as it is a season of togetherness and family bonding. The pandemic has caused added caution amongst the common customers to buy quality products that have no adulteration as families come together to prepare savouries.

As the demand for food products rises, especially Ghee, Oil and Milk and Milk-related products across many states in the past have experienced adulteration during the festive season, this campaign ‘War For Pure’ initiated by Shri Ashok Gehlot was a much-awaited step.”

Mr. Kumar further added, “Amidst the pandemic, during festivals, where people are eager to celebrate Diwali and are in full festive spirits sweets and chocolates, snacks, beverages are an integral part of celebrations.

This campaign is very well appreciated by the retail community as it gives an assurance to the not just the customer buying the product but a self-assurance to the retailer himself that he needs to be cautious while selling a good quality product. Supporting this campaign, every retail organization would love to be a part of it by offering best in class products including all our 200 retail grocery stores of Kirana King in Jaipur.”

Chief Minister Ashok Gehlot has launched the campaign ‘War For Pure’ against adulteration in food products. Kirana King is taking necessary steps which would be beneficial to all consumers during this festive season.