Tag: Jodhpur

BAGLINE House of Luxury Bags Celebrates Successful Conclusion of World Environment Day Campaign

Mumbai, 19th June 2024: BAGLINE House of Luxury Bags conducted an interactive activity on World Environment Day which is in line with this year’s theme of restoration. Brand Concepts Ltd employees created seed balls to accompany every purchase at BAGLINE stores. The company will celebrate the World Environment Week from 5th June to 11th June.

BAGLINE

Brand Concepts Ltd employees hand made seed balls and packed them in boxes to be distributed to customers. The activity conducted to highlight the need to plant more trees to preserve the environment, was a huge success with over 7,800 seeds distributed. BAGLINE hosted this activity across all its stores from Mumbai, Kolkata, New Delhi, Noida, Varanasi, Prayagraj, Patna, Bhopal, Lucknow, Chhattisgarh, Jodhpur, Gwalior, Indore, Gujarat, Assam, Punjab and Karnataka among others.

Through this activity, BAGLINE not only raised awareness about environmental conservation but also encouraged customers to participate in the restoration of our planet. This successful event underscores the brand’s commitment to sustainability and community involvement, reinforcing the need for collective action in protecting and restoring the environment.

Your tableware can tell stories

Hyderabad, May 27, 2024……Amulyam Hyderabad, a start-up co-founded by a couple to promote unique wedding gifts, and tableware through their maiden flagship store in Hyderabad. The store will be formally inaugurated on Monday by Ms Gadwal Vijayalakshmi, Mayor of Hyderabad and Socialite and Philanthropist Ms Pinky Reddy and  Even before the formal launch, the store had already become a go-to wedding gift provider in the city.

SUSHANTH AND TRISHALA SEEN SHOWINT UNIQUE WEDDING GIFTS WHICH ARE FREE FROM ANY PLASTIC AND ENVIRONMENTAL FRIENDLY

It is a total Indian branded store. No imported goods. They all are curated from unique dyeing art and craft forms by artisans who are in a handful in numbers in India. Amulya, meaning Priceless, is a start-up with a larger purpose of promoting Indian arts and crafts through luxury utility items and earning dignity for the artisans.

Giving details addressing a press conference the husband-wife duo Mr Sushanth Agarwal, and Mrs Trishala Agarwal declared that their maiden store coming up at Road No 12, Banjara Hills is unique in many ways.

Amulyam Hyderabad, the only of its kind, dedicated to wedding gifts, brings to light the forgotten art and craft forms—Pichwai, Jodhpur, Udaipur of CUTLERY AND CROCKERY including the famous Karimnagar silver filigree artefacts (sourced from artists who are presently in the news for their unique wedding gifts for a high-profile wedding of Ambanis), informed Trishala Agarwal.

The cutlery speaks and tells the entire wedding story. We offer tableware that speaks and tells stories of ancient India, good old traditions of a unique Indian institute called marriage. The tableware gives life to dyeing art forms such as Pichwai, Jodhpur, Udaipur, Filigiri, adds Sushanth.

The Pitchwai tableware collection, the couple says is characterised by its intricate details, colours, and depictions of Lord Krishna’s life and teachings. They are known for aesthetic beauty. They are rich in symbolism and carry deep spiritual significance.

Jodhpur is known as the Blue City. This collection of tableware has the befitting architecture – forts, palaces, temples, havelis and even houses portrayed in vivid shades of blue.

You are what you eat on, it is said. The colour and pattern of tableware make a powerful statement about who you are as a person. Tableware is important to the dining experience. Many deals are struck over dining and wining. Making the dining experience must be very special by choosing the right tableware that engages, speaks, and conveys a message. It creates a positive impression about the host, the co-founders add.

The couple began small in a small room of their apartment with pickle making just before COVID-19 and faced a lot of difficulties. Now after four years of hard struggle, they reached where they are with their unique store. We are a truly homegrown start-up, they declare proudly.

The handcrafted thoughtful wedding gifts offered are very special in their way, curated well by women, widows, and women cooperatives. They are green products, plastic-free, and environmentally friendly. They are traditional yet modern. They are personalised.

Wedding gifts are memorable for any couple tying the nuptial knot – irrespective of cost or where they came from. Wedding gift ideas are now changing more towards personalization. They must be practical and functional or aesthetically pleasing and enhance the home décor, explains Ms Trishala.

The couple aims to expand their range as well as their footprint to many other cities. The store is the only of its kind in the city. Weddings are unique and once-in-a-lifetime occasions. Everyone wants the best for the occasion. Nearly 3 lakh plus marriages take place every year in Hyderabad, of which about 10,000 marriages are big fat weddings for which they spend anywhere . The size of the Hyderabad wedding market though exact numbers are not known is very significant. We would like to cater to such clients and HNIs, Sushanth said.

A staggering 1 crore weddings take place each year in our country. Now weddings are an industry. The size of the industry is 5 lakh crores. It is growing at the rate of 25 to 30% per annum. So we are also eying other markets across India, they said ‘Hyderabad is a MICE (Meetings, Incentives, Conventions and Exhibitions) city. It is the city for destination weddings. We see a great opportunity for our kind of products, says Sushanth.

Akshay Tritiya Parna Mahotsav held

Hyderabad, May 10th, 2024….108 Jains who fasted by eating alternative day for the past one year broke their fasting by consuming sugar cane juice today at Dadawadi Jain Temple at Karwan.

Akshaya tritiya 9

Some of the people who fasted were as old as 86 years done young were just 19

It had more women than men. Some of them have fasted for 35 years.

The ceremony is called Akshay Tritiya Parna Mahotsav. It kicked off yesterday and concluded today.

Earlier all these 208 Jain’s drawn from across India, including 32 from the twin cities of Hyderabad and Secunderabad were ceremoniously taken in 25 well-decorated chariots in a km-long procession from Saibaba Temple in Gudi Malkapur to Dadawadi Jain Temple Karawan.

Vimlabhai Kochar from Nashik has been fasting by eating alternative day for the past 35 years. Kantha Bhai has been fasting for 16 years. Ugam Bhai Gandhi is an 81-year-old woman who has been fasting for the past 24 years. Kishore Golechs from Secunderabad who is into the cycling business has been fasting for 24 years. Sangeetha Kothari, a 52 years old woman has been fasting for the past 7 years.

Sunitha Vinod, 52 from Nashik has done first time. Krishi Bandari, a 19-year-old girl from Hyderabad has done fasting a second time. Says, that fasting has taught her to exercise control on anything we do excessively. It has also taught me a very good discipline in life.

Mahendra Lunwath from Hyderabad who has been fasting for 20 years said it is mind control over food. I decided in mind and I never had any problem in fasting. He urged youngsters and first-timers to start fasting at least once a week. In an era where food is available at the click of a mouse from food delivery platforms such as Swiggy and Zomato, fasting is the only way forward to exercise control over food. We are what we eat. Obesity is on the rise. The best way is to fast at least once a week he said

The fast-breaking ceremony was organized under the guidance of Jain Guru Dr Samkit Muni Ji and two other Jain Monks.

On this day about 2000 Jains from across India such as Nashik, Pune, Jodhpur, Karnataka, and Chennai, and Hyderabad participated

108 Jain’s ended their year-long alternate fasting with sugar cane juice disclosed Swarupchand Kothari, Gautam Chand Dank, Sajjan Gandhi, Annaraj Bafna, and Vinod Kimtee, the office bearers of the organising body.

Akshaya tritiya 11

In Jainism, Akshaya Tritiya is important as it commemorates the first Tirthankara, Rishab dev Bhagwan, ending his one-year asceticism(severe self-discipline and avoiding all forms of indulgence) by consuming sugarcane juice poured into his cupped hands. Some Jains refer to the festival as Akashya Tritiya Parna Mahotsav. The ascetic practices include simple living, begging, fasting, and ethical practices such as humility, compassion, meditation, patience, and prayer. Akshay Tritiya Parna Mahotsav brings to an end to such a year-long strict self-discipline.

Akshay Tritiya Parna Mahotsav was organized by Shri Vardhaman Sthanakvasi Jain Shravak Sangh, Greater Hyderabad

Doctors call for front of pack labels and scientific limits on sugar, salt and fats in junk food to arrest India’s growing diabetes burden

New Delhi: Leading doctors from the AIIMS have called for a systemic approach to manage the rapidly rising prevalence of diabetes in the country, with particular emphasis on policy actions to establish science-based limits on salt, sugar and saturated fats in packaged and ultra-processed food and beverages. The doctors emphasized this in the background of the devastating second wave of Covid-19, as there is growing evidence that diabetics are likely to have poorer treatment outcomes and are at a greater risk of dying from COVID-19.This call to action was made at a national session today, by AIIMS Jodhpur,on “Addressing Diabetes Mellitus through Front of Package Labelling in India”.Participants included Dr Sanjeev Mishra, Director, AIIMS, Jodhpur; Dr Rashmi Malhotra, Senior Dietician, Dept of Diatetics, AIIMS Jodhpur; Dr Madhukar Mittal, Addt. Professor, Dept. of Endocrinology and Metabolism, AIIMS, Jodhpur; Dr Pradeep Aggarwal, Associate Professor, Dept. of Community and Family Medicine from AIIMS, Rishikesh and Dr Pankaj Bhardwaj, Addt. Professor, Dept of Community and Family Medicine, AIIMS, Jodhpur.

According to the International Diabetes Federation (IDF), India, with more than 77 milliondiabetics, has the second highest number of people suffering from this chronic condition in the world. Dr Sanjeev Mishra, Director, All India Institute of Medical Sciences, Jodhpur raised alarm thatby 2045, this number will double. “At least 134 million Indians will have diabetes by 2045 and the well-being of our people will take a major hit. It cannot be ignored that the shift in the disease pattern since 1990 can be correlated with the increase in consumption of processed food. The rapid rise in diabetes across socio-economic categories and age groupshas been fuelled by a massive alteration in the dietary habits of Indians. If we want to control the diabetes epidemic, we have to act now.”

A nutritious diet which eliminates or caps the amount of sugar, salt and saturated fats consumed, has long been considered the mainstay of diabetes management. Dr Madhukar Mittal, Addt. Professor, Dept. of Endocrinology and Metabolism, AIIMS, Jodhpur said,“Sugar is the new cigarette. Lab studies have revealed that sugar is as addictive as cocaine. It increases insulin production which drives up fat storage causing damage to all organ systems.

Consumption of added sugar in packaged and processed food has gone up exponentially. India’s sugar consumption has grown at double the pace as compared with other markets in the world.Most packaged foods and beverages have extremely high quantities of sugar. Since the choice of food is driven by markets and policies, we need to have strong policy measures in place that will enable consumers to make healthier choices.”

The ultra-processed food industry has grown at a record pace in India which is also second among the top five global markets for sugary beverages. Studies have shown that despite the need to promote and adopt healthy diets, particularly in the wake of this pandemic, multinational food companies have continued to promote unhealthy, ultra-processed foods and sugary drinks with no governmental limits on any of the harmful ingredients. Per capita sales of ultra-processed foods grew from about 2 Kg in 2005, to about 6kg in 2019 and is projected to grow to about 8 kg by 2024. Similarly, ultra-processed beverages are up from 2 L in 2005 to about 6.5 L in 2019 and are projected to be about 10 L in 2024.

Dr Pradeep Aggarwal, Associate Professor, Dept. of Community and Family Medicine from AIIMS, Rishikesh, said “Strong regulations to cap salt, sugar and other ingredients of concern and simple to understand front of package labelling (FOPL) on the food are critical to help consumers and parents understand how much empty calories and harmful nutrients are being consumed by children. Globally, WHO has established evidence-based cut offs for sugar, salt and fat consumption region wise and governments should adopt these cut offs for packaged food. Food labels should provide clear guidance to consumers, for example black octagons adopted in Chile that say upfront whether or not foods contain excess of fats or sugars.”

More and more countries today are adopting science-based nutrient profile models and making front of pack warning labels on food products mandatory.Labels on the front of the package make it readily visible for consumers to read the ingredients, specifically, sugar, sodium and saturated fat, and can discourage the purchase of unhealthy packaged food. Thus far, 11 countries across the world have enacted laws making FOPL mandatory. In 2018, the Food Safety Standards Authority India (FSSAI) published draft regulation for FOPL which was subsequently withdrawn for further deliberation. In 2019 December, FSSAI delinked FOPL from general labelling regulations. In December 2020 it restarted the process and is currently seeking consultations with civil society, industry and nutrition experts for a viable model for India. FOPL works best when it is made mandatory and applies to all packaged products.