Tag: Google

Social Beat Wins Digital Mandate for Juicy Chemistry

Chennai, 29 April 2024: Juicy Chemistry, an ECOCERT-Certified organic personal care brand has assigned its digital mandate to Social Beat, a leading digital marketing agency known for its innovative strategies and outstanding results. Social Beat will drive brand awareness and consideration across Juicy Chemistry’s product portfolio with creative, innovative, and relatable content. The digital creative mandate was won after a multi-agency pitch process by Juicy Chemistry.

Pritesh & Megha

Social Beat will design targeted brand campaigns to boost brand recognition and scale up Juicy Chemistry’s revenue by utilizing various digital media channels including Meta, Google, and targeted campaigns with affiliates and Influencers.

Mr. Vikas Chawla, Co-Founder of Social Beat, said, “We are very happy to be associated with Juicy Chemistry. They have an attractive portfolio of products available for the diverse needs of modern consumers. We look forward to providing result-driven strategies that can help them expand their market penetration and achieve desired results. With the brand’s focus on their digital native target audience, we are positive that we will be able to help them tap the right consumers through the right channels and efficiently amplify their overall reach and business growth in the long run. We look forward to working on innovative ideas for the brand and having a fruitful association with Juicy Chemistry.”

Pritesh and Megha Asher, Co-founders, Juicy Chemistry said, “Our partnership with Social Beat is highly collaborative as our target audience is digital savvy and Social Beat has vast expertise in understanding and efficiently managing the digital movement of consumers. I feel their experience of the digital landscape, understanding of consumers’ digital behaviour, and insight-driven approach to creative communication, will help us augment our visibility, strengthen our reach and boost our marketing efforts to achieve optimal results. We are excited to partner with Social Beat and look forward to taking our brand to the next level with their help.”

Google selects Medical Dialogues Among Top 10 Media Organisations for GNI Startups Lab 2nd Cohort

New Delhi: Tech Giant Google recently unveiled the second cohort of the Google News Initiative (GNI) Startups Lab, a 12-week catalyst program that aims to help the next generation of independent, news startups in India. Medical Dialogues, a leading health and medical news portal in India has been selected as one of the 10 startups participating in the program.

GNI Startups Lab is a 12-week catalyst program created in collaboration with Anymind Group and T-hub. The program aims to help the next generation of independent Indian news startups achieve financial and operational sustainability. The GNI Startups Lab India supports high-quality reporting for local communities, niche audiences and/or previously underserved communities across India.

Medical Dialogues is a medical news portal created to provide accurate, updated and timely information to medical and healthcare professionals and other stakeholders of healthcare. Aimed at promoting Medical journalism in India, Medical Dialogues is a unique platform for consolidated news in the healthcare sector, including Medical News, Health News, Pharma & Healthcare Industry News, News related to latest medical technology and much more.

GNI

Chosen out of over 110 applicants from across India, Medical Dialogues is a part of ten news startups that cover an array of types of journalism, including investigative, political, medical, youth, climate, and local news organizations and give a voice to underrepresented communities.

The other news startups apart from Medical Dialogues who have been included in the program include The Mooknayak, Queerbeat, SouthLive, Democratic Charkha, Feminism In India, Ground Report, Pratidhvani, Telugupost, and Truescoop.

Meghna A Singhania, Founder and Editor in Chief, Medical Dialogues, said, “ We are thrilled to embark on a transformative journey through the GNI Startup Lab, contributing to the evolution of medical journalism in India. We hope that this will help us to take the concept of Medical Journalism in India & Asia regions to the next level and fight the growing menace of medical misinformation in the country.”

Dr Prem Aggarwal, Co-founder and Chairman of Medical Dialogues, added, “We are honoured to be recognized by Google as one of the top 10 Media Startups under GNI Startups Lab. This recognition motivates us to continue our mission of delivering high-quality medical & healthcare news and insights and inspires us to continue our journey of providing impactful medical and healthcare journalism”.

SBI Card collaborates with Google to enable cardholders to make payments through Google Pay

Mumbai, 21 September 2020: SBI Card, India’s largest pure-play credit card issuer, today announced its collaboration with Google to enable cardholders to use their SBI Credit Cards on the Google Pay platform. SBI Credit Card users will now be able to make card payments using Google Pay app on their Android smartphones. Cardholders can make safe and secure payments using Google Pay in three modes- via Tap and Pay at NFC enabled PoS terminals, by scanning Bharat QR code at the merchant as well as online payments, without using the physical credit card. This launch is in line with SBI Card’s endeavour to promote zero contact, digital forms of payments for safe and enhanced customer experience.

Highly secure payment experience is enabled through tokenisation, whereby cardholders use Google Pay to pay through a digital token attached to their phone, without having to share physical card information with the merchant. Google Pay is a widely accepted payment app accepted at a multitude of merchants in India with deep penetration in metros as well as non-metros. Through this association, SBI Card aims to provide cardholders with the option to pay via Google Pay and offer them a safe payment experience on their mobile phones. Currently, the feature is available for SBI Credit Cardholders on Visa Platform.

SBI Cardholders can make payment using Google Pay via three modes:

Tap & Pay:

  • The user simply unlocks his/her android smartphone and taps on NFC enabled POS to make payment
  • User’s android smartphone should have NFC capability for tap payments
  • No PIN is required for transaction amount up to Rs. 2000

Bharat QR:

  • User to scan Bharat QR code at an online or offline merchant using Google Pay
  • User to confirm Merchant Name, Amount and OTP to make the payment

Online Payments:

  • Mobile Recharges on Google Pay and Online Payments on 3rd party merchants where Google Pay is supported for Credit Card payments
  • User to confirm OTP to make the payment

Cardholders have to do a one-time registration of their SBI Card on Google Pay platform by following some simple steps:

1. Download the latest version of Google Pay app on Android mobile phone
2. In settings under payment methods, press ‘Add Card’
3. Enter Cardholder Name, Card Number, Expiry, CVV and Confirm OTP
4. Post OTP authentication the card is registered for payments and can be used at NFC- enabled terminals, Bharat QR enabled merchants and for select online merchants

Commenting on the partnership, Mr. Ashwini Kumar Tewari, MD & CEO, SBI Card said, “At SBI Card, we continuously endeavour to push the boundaries of innovation to make life simpler and better for our consumer. The collaboration with Google Pay is another positive step in this direction. Our association with Google Pay, one of the leading providers in payments space, will enable us to offer safe, convenient digital payment solutions to a vast user base. As smartphone penetration in India soars, credit cards have also changed form to reside securely on the mobile phone and our partnership with Google opens up a new, secure and seamless payment route for our customers using smartphones.”

Sajith Sivanandan, Business Head: Google Pay and Next Billion Users – India said, “We’re delighted to be collaborating with SBI Card in bringing Indian users the highest standards of security with global standards like tokenisation and remain committed to furthering the cause of making payments more secure, convenient and effortless in the years ahead.”