Tag: Vijay Singh

News

Hrithik Roshan Stars in Bisk Farm Googly’s New ‘Taste with A Twist’ TVC

Jun 28, 2024 by Sujata Muguda 0 Comments #Bangalore, #Bisk Farm, #Bisk Farm Googly's New 'Taste with A Twist' TVC, #Hrithik Roshan, #one of India’s leading biscuit & bakery brands, #TVC Campaign, #Vijay Singh

Bangalore, 28 June, 2024 : Bisk Farm, one of India’s leading biscuit & bakery brands from the house of SAJ Food has launched a new TVC Campaign with Hrithik Roshan, the brand ambassador for its Googly range of biscuits. Keeping up with the Brand slogan ‘Googly- Taste with a Twist’, the TVC revolves around a fun banter between the husband and wife.

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The key differentiator of Googly range of biscuits is it promises an unthinkable twist in the taste. That’s why, Googly is a category disruptor in the biscuit segment offering a distinct taste with a perfect blend of sweet & salt, available in a mix of unique flavours and variants.

The TVC shows Hrithik Roshan engaging in a friendly banter with his wife, invoking jealousy in her. Staying true to its core for Googly biscuits, Hrithik’s tongue-in-cheek response to his wife’s question on why he doesn’t love her as much as their neighbour loves his spouse, brings about a hilarious twist in the conversation.

With a sharp focus to create awareness of the product amongst mass audience base, the TVC is being launched in 7 different languages- Hindi, Bengali, Marathi, Telugu, Odiya, Kannada, and Assamese.

Vijay Singh- MD, SAJ Food Products – Low ResCommenting on the campaign, Mr. Vijay Singh, Managing Director, SAJ Food, said “We are thrilled to launch our new TVC campaign for the Googly range of biscuits with our brand ambassador, Hrithik Roshan. The campaign perfectly encapsulates the fun and unexpected twist that Googly biscuits bring to the table, just like Hrithik’s playful banter in the ad. With this launch in seven different languages and the re-introduction of our new Chhota Pack at just Rs. 10, we are committed to making Googly biscuits accessible to a wider audience.”

Education

Rabindranath Tagore University Awarded the “Most Promising University of Central India”

Jan 5, 2022 by Gouri Achary 0 Comments #Rabindranath Tagore, #Rabindranath Tagore University, #Santosh Choubey, #Siddharth Chaturvedi, #Vijay Singh

India, January 05, 2022: Rabindranath Tagore University was awarded the “Most Promising University of Central India” for its innovations over the years. The Vice-Chancellor of the University, Dr Brahprakash Pethia accepted the award. This honour was presented to RNTU by the Honourable Higher Education Minister of Madhya Pradesh, Dr Mohan Yadav, the chief guest of the programme.

Addressing the dignitaries present at the ceremony, the Founder and Chairman of AISECT Group, Mr Santosh Choubey said, “Our University aims to promote quality academic culture. We constantly strive to promote art and culture across the country and abroad. We are the only University in Madhya Pradesh running the Atal Incubation Center supported by Atal Innovation Mission under NITI Aayog”. Vice-Chancellor Dr Brahmaprakash Pethia also added that along with skill courses in the University, PradhanMantri Kaushal Kendra is also functioning successfully. RNTU plays its active role in Samarth Bharat Abhiyan. Under this campaign, we have established a Self-reliant India cell in the University.

Pro-Chancellor Mr Siddharth Chaturvedi and Registrar Dr Vijay Singh also expressed their thoughts on this accomplishment said “We are creating an environment in University where we nurture and encourage students to be creative in their pursuits. Promoting entrepreneurship and emphasising the development of Indian culture among students with innovations is the main goal of our University”.

Rabindranath Tagore University is the only private university in Madhya Pradesh to be awarded NIRF ranking for the third consecutive year.