Tag: TradeIndia

TradeIndia takes an emotional route this Father’s Day to showcase the power of digital transformation in their #HumHaiNa Campaign

TradeIndia–India’s one of the largest B2B marketplaces– today launch edits Father’s Day campaign #HumHaiNa. Father’s Day is a time when our thoughts turn to the unique relationship we enjoyed with our fathers as young children. It’s now the time to care for them and connect them back with their long-lost dreams.

The campaign tugs at the audience’s heartstrings and beautifully shows the love a daughter has for her father. It further emphasizes on the ability of today’s youth to leverage digital transformation to spark growth. The digital film #HumHaiNa has been amplified on Instagram, Facebook and Linkedin.

“This is not just a topical campaign but represents what our brand stands for – trust and integrity, therefore the tagline ‘#HumHaiNa’. It depicts a beautiful and emotional bond between a father and daughter, where the daughter endeavours to help her father be back with his most prized possession – his business. At the core, the idea is based on millennials and their trust in deploying digital technology to grow businesses. We want to urge everyone to spare some time to thank their fathers for their unconditional love and be with them when theyneed them the most,” stated Mr. SandipChhettri, CEO, TradeIndia.

The campaign highlights the emotional bond between Shreya and her father, who is suffering from Alzheimer’s and doesn’t remember anything. As the only child in the family, Shreya takes care of her ailing father. Frequently, she sees her father always lost in his thoughts about his past success as the businessman and the business he owned years ago.

One day, as Shreya was reminiscing about her childhood days, she stumbled on a photo of her father posing as a proud business owner. Old memories came rushing back. Soon, Shreya was encouraged to revive her father’s business and show him that his most cherished dream was still operational. The brand has chosen great actors like Naresh Gosain, Yukti Kapoor and ShibeshDebnath to successfully deliver the message that the trust in digital transformation shown by the youth can help in expediting positive business outcomes in India’s SME and MSME segments.

Mr.AnoopDass, CEO of Creative Mud said, “With this heartfelt Father’s Day campaign #HumHaiNa, we are delighted to be part of TradeIndia’s mission to enable 63 million SMEs to become digitally capable. The storyline not only shows the emotional bond between a father and daughter but also emphasizes how the youth can positively influence the lives of their parents.”  

Through the #HumHaiNa campaign, the brand urges the nation’s youth to endeavourto fulfil the dreams of fathers and parents who have sacrificed throughout their lives for the good of their families.

TradeIndia set to organize its first festive season sale ‘Munafa Mahotsav 2021’ for small businesses in India

Mumbai : TradeIndia Shopping, an e-commerce platform launched by TradeIndia where SMEs and MSMEs can seamlessly fulfill their shopping needs, is gearing to organize the first edition of the much-awaited ‘MunafaMahotsav’ 2021. Through this mega sale event, TradeIndia is aiming to change the attitude of Kirana stores, retailers, SMEs, and MSMEs and encourage them towards procuring their supplies online for their store at an affordable price.

SMEs can also buy Diwali Gift Hampers at good margin in bulk which they would any way require for gifting purposes during Diwali. Munafa Mahotsav will also help them to source a wide array of attractive Diwali gift hampers at reduced costs. Moreover, this lowest price sale will further mark TradeIndia’s entry into the B2B e-commerce space.

As a pro-active solution provider for small and micro-businesses, TradeIndia is ambitioning to orchestrate about 80% of online transactions vis-à-vis listing businesses in the upcoming year. In lieu of the upcoming festive season, the ‘MunafaMahotsav’ will commence from 14th October to 17th October’21.

As a one-stop shopping destination for the ‘lowest price ever on top brands, TradeIndia Shopping’s platform will enable customers to operate their businesses more effectively and procure essential supplies seamlessly. This will foster significant sales growth for MSMEs and SMEs by clocking high profit margins.Through their strategic tie-up withePayLater, it will offer assured cashback of Rs 500 on registration and limit activation of ePayLater. The buyers can get credit limit up to Rs25 lakh through a simple process which can be completed by them present anywhere in India within a 10-15 minutes for an interest-free duration of 14 days.

During the sale, small businesses and kirana shop owners from across the country will be able to avail lucrative discounts on vast array of quality products with brands such as ITC, Stanley Black & Decker, Bosh, Havells, Syska, Bosch, Usha, Bajaj, etc and across categories like Appliances, Gift Hampers, Decoration Items, Pooja Essentials, Repair & Maintenance, Home Decor, Personal Care, Chocolates & Sweet Hampers.

The grand festive sale will primarily target a consumer demographic that consists of Manufactures, Wholesalers, Distributors, Retailers, SMEs, and MSMEs hailing especially Tier 2/3 cities of India. The main objective behind this sale is to introduce the various merits of online shopping and digital contactless transactions to an audience that has hitherto distrusted technology and prefers cash-based transactions.

Speaking on the first-ever mega sale, Mr. Sandip Chhettri, CEO, TradeIndia, commented, “Our commitment towards empowering the MSMEs and SMEs knows no bounds. Since the very onset of the pandemic, we have been steadfast in our mission to help small businesses and kirana store owners across the country go digital. Having already convened several trade events and expos, we are now directing our focus towards organizing TradeIndia’s first ever mega-sale, aptly titled, ‘MunafaMahotsav’ to extend the benefits of e-commerce to small retailers and shopkeepers of the emerging Bharat. We have further scaled our operations and collaborated with several leading and emerging brands to provide a host of advantages such as transparent pricing, better selection, and variety at attractive price points to our millions of customers. We are confident that the kirana store community in the country will profit from a number of awesome deals and promising offers this festive season.”

TradeIndia Shopping is an e-commerce platform where SMEs & MSMEs can buy products in bulk directly onsite on the TradeIndia Shopping Platform at wholesale prices. Primarily, focused on the FMCG category which was majorly focused on Rice, Pulses, Spices, Biscuits and Skin Care to start with, TradeIndia shopping has gradually expanded to other categories like Office Stationery &Supplies, Appliances, Repair & Maintenance, etc. We have top brands live with us to name a few- ITC, Rajdhani, Dove, Dilli Trading, GramFactory, Beardo, Nivea, Vaseline, Enerzal,Stanley Black & Decker, Bosh, Havells, Syska, Bosch, Usha, Bajaj, etc.

5 companies that have helped MSMEs/SMEs to thrive in the year 2020

India’s Micro, Small, and Medium Enterprises (MSMEs) is the second largest in the world and are considered as the backbone of the Indian economy. The pandemic hit the economy and caused liquidity crunch in the market. MSME sector faced the most challenging time due to lack of funds and labour as a result of which a lot of MSMEs had to pause or discontinue their business. The government had taken necessary decisions and addressed these solvency issues by announcing stimulus package and loan moratorium, which has helped the MSMEs to stay afloat in the otherwise difficult times. Apart from this, there are companies that are also lending a helping hand to support the MSMEs and bridging the market gaps.

Crediwatch

Crediwatch is a ‘Data Insights-as-a-service’ company that provides lenders, businesses with actionable credit intelligence on private entities they need to improve trust and increase their lending and trading activity. Crediwatch does this with no human intervention by deploying the latest practical AI and technology tools that provide the most reliable comprehensive real-time inputs.A bank only looks up 200 of data points while considering the decision for a loan. On the other hand, Crediwatch picks up data from 25,000 different points which is the highest in the industry from already existing information in the regulatory framework. The intelligence can further be deployed for risk management and analysis, due diligence and in future can be used for providing ‘TrustScore’ for MSMEs who are new to credit.

Smartcoin

SmartCoin Financials is India’s first fully-automated next-gen Fintech company aiming to address the credit requirements of self-employed micro-entrepreneurs, micro-merchants and middle/lower-income salaried individuals by leveraging advanced data science and Machine Language algorithms. The platform intends to serve the hitherto under-served customers through a comprehensive digital interface across India. SmartCoin aspires to bridge the gap of financial inclusion of ‘Bharat’ by optimizing its state-of-the-art tech-platform and enable credit access for emerging India by arranging “digital collateral” on the basis of user-generated phone data that can effectively reflect user behavior. Its proprietary digital platform adeptly harnesses this alternate source of data to provide instant credit possibilities to the underserved segments of the nation. This newly-found access to formal credit will benefit over 300 million people from the lower end of the socio-economic spectrum by providing them with a slew of empowering prospects that can enhance their lives via financial inclusion.

Lendingkart

LENDINGKART is a fin-tech startup in the working capital space. The Company has developed technology tools based on big data analysis which facilitates lenders to evaluate borrower’s credit worthiness and provides other related services.LENDINGKART Finance Limited (formerly Aadri Infin Limited), is a non-deposit taking NBFC, providing SME lending in India. The Company aims to transform small business lending by making it convenient for SMEs to access credit easily. The Company uses technology and analytics tools, analyzing thousands of data points from various data sources to assess the creditworthiness of small businesses rapidly and accurately.

Tradeindia

Tradeindia is India’s largest online B2B marketplace, connecting buyers and suppliers. Their mission is to help SMEs go Digital. Now more than ever, company is committed to provide SMEs with the resources they need to take their businesses online. As the shift from offline to online accelerates, during these times companies are being asked to do more with less. Tradeindia client Relations team helps SMEs with tools to digitize their business operations and make your business future-ready.

Udaan

Udaan is a Business-to-Business (B2B) ecommerce platform, designed to solve core trade problems for small, medium and large businesses across India. It is the largest such national distribution platform of its kind enabling retailers and businesses to source merchandise from manufacturers, brands, white labels, importers etc. on a single platform. udaan brings to users the power of technology to grow their business.The easy-to-use app gives them the power to BUY & SELL on their terms with secure payments and hassle-free logistics,GROW their network through access to new regions and customers for brands, manufacturers and marketing & sales support for retailers and businesses,DISCOVER customers, suppliers and products across multiple categories, CONNECT directly with sellers and interested buyers to discuss trade.

TradeIndia culminates country’s first B2B virtual packaging expo 2020 with participation of over 77000 visitors

In an attempt to rejuvenate the country’s packaging industry that forms an essential part of the overarching SME ecosystem, TradeIndia, one of India’s leading B2B online marketplaces, has successfully concluded a first-of-its-kind virtual business-to-business trade exposition for extending a world-class interactive platform to the packaging sector. The truly-digital event was met with overwhelming success and is slated to usher a plethora of amazing opportunities and collaboration initiatives for Indian manufacturers, suppliers, and exporters at an international stage.

TradeIndia has been instrumental in providing substantial support to the nation’s extensive SME ecosystem and has assisted numerous business verticals in attaining the necessary digital transformation during the COVID-19 pandemic. Through a specialised virtual B2B tradeshow, the company has helped the packaging industry in exhibiting its diverse portfolio of products and services before in numerous visitors. This has aided the industry in cementing novel business leads and the expansion possibilities. Trade India has effectively optimised digital technology and innovation for creating a path-breaking 360-degree virtual event that has enabled the packaging sector to interact with several global buyers and partners, thus accelerating the industry’s performance.

The 3-day packaging event gathered collective applause and recorded over 77000 visitors from over 130 countries. With participants from 582 Indian cities and 1172 global cities, the exposition was a perfect platform for the fruitful interaction between traders, end-users, manufacturers, purchasers, service providers, media, exporters, e-commerce sellers, etc. The virtual trade show was replete with ultra-immersive 3-D stalls displaying a comprehensive list of more than 26 product categories and services from several industries that form the overall packaging sector. This synergistic confluence of various entities from the sector on a unified virtual interface also catalysed significant interactions and engagements between both local and international buyers as well as sellers.

The virtual trade show has also stimulated fresh business perspectives and market strategies for the packaging sector, which will be hugely significant in initiating the overarching recovery and stabilisation process for the whole industry. The digital exposition, besides fostering new business developments and potential annexations, has also succeeded in raising the gross visibility of various players and enterprises that constitute the packaging landscape. The event also allowed the participants to derive benefit from the multiple conferences and in-depth seminars that were coordinated by distinguished experts from the industry.

Commenting on the success of the event, Sandip Chhettri, COO, TradeIndia said,” We are delighted by the spectacular response and the substantial levels of engagement achieved during these 3 days of the exposition. TradeIndia has worked tirelessly to make this pioneering business spectacle a multi-faceted event that addresses the various concerns of every stakeholder from the packaging industry. The virtual expo has been a significant achievement in heralding a surge of exciting prospects and promising ventures that will help the sector ‘level up’ under the current pandemic scenario. We are looking forward to curating many more such dedicated business meet-ups and virtual exhibitions that will enable various industry verticals of our country to progress further.”

The virtual trade event was also able to command a staggering 40% lead conversion, thereby augmenting its business operations and sales during these testing times. The Packaging Expo 2020 managed to overtake the previous COVID-19 Essentials Expo in terms of success and industry permeation. This strategic business event curated by TradeIndia will help the industry in etching a considerable recovery path after the viral crisis that occurred earlier this year.

Tradeindia to host India’s first of kind virtual Packaging Expo India 2020

After the immense success of the pioneering COVID-19 Essentials Expo India, TradeIndia has come up with another noble and enterprising initiative. The Packaging Expo India organized by TradeIndia is a virtual trade fair that will prove instrumental in enabling the packaging industry gain a veritable platform to connect with global buyers digitally. The packaging industry, that chiefly constitutes of manufacturers, suppliers and exporters, will receive a great upward push through this virtual trade event. It will help the various players of the packaging industry showcase their products and services before visitors, forge lasting business partnerships, achieve qualified leads and assign distributors.

Conventional export market structures globally are facing stiff hurdles due to the worldwide corona-induced lockdown along with the imposition of travel restrictions to curb the further dissemination of the pandemic. The Virtual Packaging Expo India 2020 curated by TradeIndia will allow countless exporters and manufacturers across India and the world to not only showcase their extensive range of product offerings, but also ensure that the economic activity wheel steadily keeps spinning unto productivity. This virtual trade event will also assist marketers and industry-reps become more efficient and cost-effective in their overall operations by allowing them to engage in a greater amount of business in short time.

With industries across segments transitioning to the online digital realm due to the disruptions ensued by the events of this year, millions of buyers & businesses within the packaging industry across the world are connecting through the virtual medium to fulfill their needs. The trade event is catering to an array of visitors pertaining to the segment that range from traders, end-users, manufacturers, purchasers, service-providers, media, exporters, e-commerce sellers, etc. The event is slated to cover over 26 product categories and industry types that involve packaging.

The seminal virtual trade event is projected to have a gamut of features and benefits such as the presence of prominent stalls equipped with attractive services & facilities. The event will also instill a business appreciation opportunity among local & global buyers by catalyzing direct meetings & appointments with relevant buyers. It will also extend assured solutions to every buyer query and business needs. The event is also set to feature innovations such as live chat enablement & networking facilitation for real-time leads and sales generation. It will also have customized booths with brand logos, messaging, product demos, and digital handouts or brochures. The various digital product launches & platform design are devised to captivate buyers and also resolve the logistics distribution and packaging needs of the associated industry.

Direct meetings between players in packaging materials & machinery and packaging users will help Increase overall visibility for their business while also generating valuable leads and connecting teams with qualified buyers. Through this event marquee trade exposium, visitors will be able to experience intriguing and high-level seminars that will be conducted by acclaimed industry experts. 

While the success of the previous COVID-19 virtual trade event was met with great pomp and joy, the Packaging India expo is widely anticipated to be even more comprehensive and successful than its predecessor. The event is expected to attract over 100,000 visitors to over 120 exhibitors belonging to over 150 countries, The event will see the confluence of participants belonging to over 1800 global cities and 500 Indian cities. The coveted virtual trade event is said to mobilize a phenomenal 40% leads conversion, thus empowering business and sales in times of a pandemic.

Speaking on the soon-to-be held trade spectacle, the spokesperson for TradeIndia Mr. Sandip Chhettri,COO,Tradeindia said, “The unprecedented events of this year have greatly charged us to explore novel opportunities and prospects even in areas which we would have conventionally tended to ignore. The COVID-19 pandemic is indeed a black swan event as it has paved the way for a new era that is filled with possibilities as well as challenges that can only be overcome through innovation and perseverance.

We truly believe that the Packaging India Expo will be even more appreciated and celebrated than the COVID-19 essentials expo that was held this month. This event will prove essential in establishing a unified podium that will address the various requirements of the packaging industry under one virtual roof. The platform besides being an exhibition will also redouble as a powerful networking and interaction by serving as an impeccable business channel for a vast surfeit of suppliers and vendors of the packaging industry. “      

TradeIndia’s first COVID-19Essential Expo 2020 witness 18000 attendees on Day 1

New Delhi, 7th August: In an attempt to resuscitate the ailing small and medium industries of the country that have suffered from the business-numbing impact of the pandemic, TradeIndia, India’s largest B2B marketplace offering global buyers and sellers a reliable platform to identify trustworthy business partners have initiated a first-of-its-kind virtual trade the exposition that aims to usher new business opportunities and collaborations between the various brands and entities of the country.

India’s leading online trade platform is leaving no stones unturned in helping the severely affected MSME sector reclaim lost footing and the state of the art virtual trade expo is verily a manifestation of this endearing endeavour. The exhibition will guide the industry towards transforming the unprecedented losses and chaos ensued by the pandemic into a favourable opportunity. By showcasing via the virtual medium, the various hidden growth prospects and lucrative openings that can be leveraged amidst the pandemic, TradeIndia is remarkably enough, covering the distance where none has ventured before.

The first day of the event itself proved instrumental in heralding a new ray of hope for the sector comprising of the various pandemic-affected SMEs and MSMEs. By extending unique solutions through combining technological promise and innovative brilliance, TradeIndia is seemingly aiding these small-ticket enterprises in maintaining business continuity in such chaotic times. The jubilant event witnessed a great number of business participants as it displayed the various essential products and the companies that manufacture them. By coupling the existing know-how with the progressive tech-advancement and digitization, the event underlined the need for companies to constantly renovate and upgrade their current offerings. Besides focusing and brainstorming on the various innovative guidelines that companies can instil in their product development, the expo also revealed the various alternate channels of revenue for companies that are suitable for tapping into the current market dynamics.

Sandip Chhettri, COO, TradeIndia said, “The trade expo hosted an expansive multitude of brands, their products through a virtual exhibition solution that allowed the exhibitors to demonstrate their products at a very low cost but with high scalability. The pioneering tradeshow also featured never-before-seen 3D stalls or immersive virtual spaces that enabled attendees to sift through the various product lineups, access business catalogues while interacting with exhibitors through chat or video conference”

The event organized by TradeIndia featured were surgical dressing and disposable, personal safety equipment, personal care products, common medicines and drugs, temperature instruments, medical, diagnostic & hospital supplies, home cleaning appliances, etc.

5 Innovations to Witness At COVID19 Essential Expo India 2020

As several small and medium industries have been adversely impacted by the ongoing COVID-19 contagion in the country, the business community is roping in all efforts to stabilize the situation and rejuvenate the ailing economy. In a bid to transform the black swan COVID-19 pandemic into a lucrative business opportunity, TradeIndia, India’s largest B2B marketplace offering global buyers and sellers a reliable platform to identify trustworthy business partners, shall be organizing the country’s first virtual tradeshow titled, COVID-19 Essentials Expo India between August 5th-7th,2020 and will be conducted via the virtual medium.

The event will be targeted towards reviving the various SMEs and MSMEs of the country whose operations have been affected due to the COVID-19 pandemic. The tradeshow will feature 3D stalls or immersive virtual spaces that enable attendees to sift through the various product lineups, access business catalogues while interacting with exhibitors via chat or video conference. Featuring more than 60 booths and with an experience spanning over 20 years in online marketing space and event promotion, TradeIndia enjoys the largest industry database in the country that holds countless prospective visitors and investors for one’s brand. The essential range of products that will be central to the trade show are Surgical dressing and Disposable; Personal safety equipment; Personal care products; Common medicines and drugs; Temperature instruments; Medical, diagnostic & hospital supplies; Home cleaning appliances and more.

Here are 5 not to miss innovations to amaze you at the COVID19 Essential Expo India 2020:

JARVIS- Staqu Technologies Pvt. Ltd. – Utilizing the AI prowess, Staqu Technologies Pvt. Ltd. has developed a product, JARVIS that automates the whole process of monitoring the workplaces and ensuring that everybody is following these guidelines to minimize the spread of infections. JARVIS has proven to be one of the best Artificial Intelligence-based customizable Video Analytics Engine with state-of-the-art facial recognition technology and intelligent monitoring of objects, crowds, perimeters, and vehicles. This product utilizes, existing CCTV cameras and gives real-time alerts in case a person inside the premises is violating any of the norms. And the best part is that it doesn’t require any human interaction. JARVIS can help you with: Face Mask Identification, Social Distancing Check, Fever Identification (FR), Contact tracing, Hygiene Check, Video Wall with Real-Time Alerts, and more. 

UV and Delivery Disinfection Robots-  Janyu Technologies Pvt. Ltd.

UV disinfection technologies can play a role in a multiple barrier approach to reduce the transmission of the virus causing COVID-19, SARS-CoV-2. UV Disinfection Trolley can effectively clean up hospital spaces to combat COVID-19. The UV-C irradiation with a peak intensity at 254 nm has been a proven technology for disinfecting air, water, and instruments for over a century. UV-C JUGNU from JanyuTech is powered by UV-C lamps. UV-C JUGNU has a WiFi connection with a camera to get live Audio-Visuals of the path to the control station and interact along with the travel, announcing various messages. The Robot has a power selection option to increase the intensity of the UV system. Obstruction sensing is provided at the front and back for effective driving.

Testing Kits, Ivermectin Products, Antibacterial Soaps – Safecon Lifesciences – Based in excise free zone in Uttarakhand, Safecon Lifesciences is engaged in researching, manufacturing, and marketing all types of Injection, Bolus, internal & external Liquid, Powders, external powders & Shampoo for pets, etc. Their range of Medicare products is highly demanded in various government hospitals, private hospitals, dispensaries, etc. The Ivermectin salt and tablets are the Ivermectin products that customers can buy from them. These are prescribed for the treatment of parasitic infections of eyes, skin, and intestinal tract. The brand has also launched testing kits which are quite efficient to use.  Products like Corosafe soap is an antibacterial soap developed and supplied by our company. Everyone can use this soap just like normal bath soap to fight germs and body odour. Safecon Lifesciences has marked its prominence in Indian markets, by providing top-notch quality of products. 

N-95 and 3Ply Mask Making Machines-   BFW Kothari Group BFW was born in 1961 to realize the dream of a young economy that was on the cusp of industrialization. Ever since they have been at the heart of manufacturing. They have supported the growth of the Indian industry by creating the machine tools vital for industries, across verticals – from plastic buckets to aerospace projects. The N-95 and the 3 Ply Mask Making Machines are fully automatic, UV sterilized, and high speed. BFW developed High-Quality Automatic Mask Making Machines for high volume production of high-quality masks under the BFW Health product platform. Developed in Made-In-India Technology. These innovative products invented for the healthcare ecosystem in true spirit and full support of ‘Aatma nirbhar Bharat’.

100% Cotton coverall with antimicrobial- Kinsey Knitt International  – Kinsey Knitt International’s 100% cotton washable reusable coverall is made out of coconut technology. The fabric is treated with Antimicrobial to fight against Virus, Bacteria, Fungus, Mould, and Dustmite. The coverall is treated with Splashproof technology so blood and other liquid particles can not penetrate in. This kit contains 10 components to safeguard the Covid-19 warriors with three things kept in mind.  Safety – treated with safe antimicrobial; Comfort – Cotton gives comfort and Eco-friendly – A bio-degradable product. The antimicrobial we use in this Coverall is a semi-organic, food-grade, biodegradable product that kills the virus by its mechanical action. This doesn’t only filter the virus but it kills the virus which comes in contact. The virus killing time is less than a minute. And it has a virus killing efficiency of more than  99.95%. This Kit contains washable and reusable Masks, Goggles, face shield, Hand gloves, socks, shoe cover, hand towel, and a cotton antimicrobial treated bag to carry the worn products back. This coverall can be washed and reused up to 20 times.