Tag: Toyota Kirloskar Motor (TKM)

Bengaluru Gears Up for First “toyota Greater Bengaluru Bidadi Half Marathon 2024”; a Spectacular Race for Safety and Sustainability

Bangalore, 11 March 2024: Toyota Kirloskar Motor (TKM),  announced its association with Toyota Greater Bengaluru Bidadi Half Marathon 2024. Organized by the Bidadi Industries Association (BIA) Foundation, this exhilarating marathon is scheduled on March 24, 2024, starting at 5:00 AM, at the picturesque Jollywood Studio & Adventures, Bidadi. The much-awaited Toyota Greater Bengaluru Bidadi Half Marathon is the first, and flagship event of the BIA foundation, serving as a platform for community development, promoting safety and sustainability awareness in the Bidadi industrial region.

HALF MARATHON

Being the first of its kind marathon in the Greater Bangalore region, the event is receiving huge response, and to cater to the diverse participants, the marathon is categorised across 21Km, 10Km and 5Km for the age group 16 years & above and a special category of 3Km for children 15 years & below. The Toyota Greater Bengaluru Bidadi Half Marathon 2024 embraces more than just the thrill of running. With a striking theme of “RUN FOR SAFETY & SUSTAINABILITY”, it showcases a multifaceted initiative aimed at fostering a deep-rooted sense of trust, social responsibility, and community among the residents of the Ramanagara district. The marathon resonates with the goal of promoting health, fitness, and a sustainable lifestyle for all participants along with championing responsible road usage and compliance, setting the pace for a future, where road safety and conscientious commuting are not just encouraged but celebrated.

The BIA Foundation, established in 2023 and registered under the Indian Trust Act, is committed to channelizing community development activities in and around the Ramanagara district. With the generous support of industries in the Bidadi Industrial area and beyond, the foundation aims to make a positive impact on the lives of the local community. The marathon is a testament to unity, teamwork, and the indomitable spirit of the community among all BIA industries, striving to create a positive and lasting imprint on the social fabric of the region.

Sharing his thoughts, Mr. Sudeep S Dalvi, Senior Vice President, Director & Chief Communication Officer, TKM said, “At Toyota Kirloskar Motor, our commitment goes beyond manufacturing automobiles; it extends to contributing meaningfully to the communities in which we operate. We are thrilled to partner with the BIA Foundation for the Toyota Greater Bengaluru Bidadi Half Marathon 2024, an event that perfectly aligns with our core values of safety, sustainability, and community development. We are proud to support the Foundation in their commendable efforts to bring about positive change in Ramanagara district. Together, we look forward to creating an impactful event that not only celebrates the spirit of running but also involve the surrounding community to take ownership and spread awareness on road safety and sustainability as a responsible citizen. We invite participants from all walks of life, including seasoned athletes, amateur runners, enthusiastic beginners, and industry employees to join us for this exhilarating event.”

Toyota is committed to supporting initiatives that align with our core values of community development and looks forward to an impactful Toyota Greater Bengaluru Bidadi Half Marathon 2024. With over 2 lakhs in total prize money to be won, prizes trophies will be awarded to the top 3 winners covering each age wise and gender wise category, and all finishers will receive a medal and an E-certificate in recognition of their participation.

Toyota Kirloskar Motor Reports Robust Performance Sells 21,879 Units in October 2023

Bangalore, November 02, 2023: Toyota Kirloskar Motor (TKM) today reported yet another month of strong performance with sales of 21,879 units indicating a sharp rise of 66% in comparison with October 2022, when the sales stood at 13,143 units. The company sold a total of 20,542 units in the domestic market and exported 1337 units.

The healthy growth pace for TKM has continued through the year. The company recorded a significant increase in terms of Calendar Year performance for the period January–October by selling 1,92,661 units as compared to 1,38,190 units sold during the same period last year, thus demonstrating a substantial 40% increase in 2023. Similarly, in the first 7 months of FY’23, TKM has accomplished an impressive sale of 1,45,818 units as compared to 1,04,986 units sold in FY’22 indicating a growth of 39% in 2023. Furthermore, the enhanced production capacity through three-shift operations has strongly enabled TKM to meet the ever-growing market demand.

Commenting on the sales momentum, Mr. Atul Sood, Vice President of Sales, and Strategic Marketing at Toyota Kirloskar Motor, said, “This year, the offtake of the festive season has been very strong for both TKM and well as the industry. In the month of October 2023, we reported our sales of 21,879 units which is mainly driven by the festive season push along with the strong market acceptance of the entire product line-up, resulting in higher volumes.

For us sustained growth has been coming from across every segment where Toyota has its presence. This upward pattern is resulting in TKM delivering consistent results with fresh bookings remaining strong. Further to models such as the Urban Cruiser Hyryder, Innova Hycross, and Hilux, the recent additions of the All-New Vellfire and the All-New Rumion, have contributed to the positive booking trend. TKM has maintained its segment leadership with models like the New Innova Crysta, Fortuner, and Legender. The Camry Hybrid and Glanza also continue to be significant contributors to the company’s overall success. To further offer greater value to customers this festive season, we also rolled out several attractive service benefits and exciting offers across our dealerships to further enhance customer delight.

This year marks TKM’s 25 years of remarkable journey in India, our efforts continue to be strongly focused towards providing greater customer convenience through the enhancement of the distribution network and improved accessibility to the entire product line-up thus reiterating our customer-centric approach and our constant efforts to get closer to our customers. Given strong market sentiments around Diwali, we remain confident of a very buoyant performance in the coming months as well.”

The month of October also witnessed another successful culmination of the ‘Great 4X4 Expedition by Toyota’, in the East region after having completed thrilling zonal 4X4 SUVs experiential drives in South, West, and North regions. This event served as an exceptional platform to highlight the remarkable capabilities and performance of our 4X4 SUVs, increasing their visibility and appeal.

In addition, the popularity of Toyota’s iconic Hilux also continues to soar as a tough, versatile, and reliable vehicle meant for varied travel requirements. Besides, already marking a significant milestone by joining the fleet at the Indian Army earlier this year, the Hilux was also a part of the Eastern Naval Fleet Drive ‘The Eastern Arc,’ organized by the Eastern Command of the Indian Navy covering 17 cities and spanning approximately 6000 kilometres over 12 days along the East Coast of India. Besides the Hilux, the formidable Fortuner was also a part of the rally that traverses the challenging terrains and rugged off-road routes across various remote locations through the diverse and vibrant landscapes of India’s eastern region.