Tag: STAAH

STAAH Ventures into Ayodhya Amidst Rising Hotel Demand

Ayodhya: May 13 2024 – The inflow of tourists and pilgrims into Ayodhya has seen a massive upswing with the recent inauguration of the Ram Temple in Ayodhya. As a result, hotels, homesteads, and vacation rentals in the holy city are struggling to make sure that their booking process is streamlined, and they are able to maximize their revenue. STAAH, a leading New Zealand-based hospitality solutions provider, has forayed into the city with its stack of advanced hospi-tech solutions through its partnership with the Clarks Inn Express hotel.

Rahul Deb Banerjee, Vice President at The Clarks Hotels & Resorts

Clarks has on-boarded STAAH’s Max Channel Manager solution to help them manage their inventory across all its booking channels. This empowers Clarks to put in place some efficient operational processes that in turn will help in maximizing revenue and increase profitability.

“We have seen a huge increase in the demand for accommodation in Ayodhya, high enough to have an 80-85% occupancy basis the BOB (Business-on-Books) till September this year. Our hotel is garnering an Average Daily Rate of INR 12,000, up from an Average Room Rate of INR 9000-9500. So, we are delighted that we have the support of STAAH’s very easy, convenient-to-use and highly effective technology to handhold us through this transition phase and the continuing demand of the destination in the coming phase,” said Rahul Deb Banerjee, Vice President at The Clarks Hotels & Resorts

Since the opening up of the Ram Temple in Ayodhya in January 2024, the city has seen a steady increase in visiting devotees from across India and the world— as per the Shri Ram Janmaboomi Teerth Kshetra, the mandir has witnessed an average of 1 to 1.5 lakh pilgrims daily.

“Ayodhya is a very interesting market from a hospitality perspective. It is, of course, attracting hordes of pilgrims, but it will also soon pick up as a wedding destination. The demands of hotels here are slightly different from other travel destinations and we are happy that our solutions have addressed all the concerns that Clarks shared with us. We are also in talks with other properties in the city that are facing similar challenges,” said Shoaib Ali, National Sales Head, India – STAAH

STAAH successfully concludes the Chennai chapter of ‘The Big Connect’ a hospitech conference

Chennai: March 19, 2024 – STAAH, the New Zealand-based leading hospitality solutions provider partnered with hotels booking platform booking.com, WebBeds, the global marketplace for travel trade and Airpay, the payment gateway solutions provider to host a successful edition of ‘The Big Connect’ networking hospitech conference in Chennai.

STAAH Team and Sponsors - WebBeds, Airpay and Booking.com

Held at the GRT Chennai Convention Centre, the event saw the participation of over a 120+ industry experts and innovators who all gathered to foster connections, share and exchange knowledge with an aim to fortify the hospitality sector in India.

The event featured insightful sessions on various topics focused on the travel personas, behaviours and expectations that have emerged in the new travel market, and how property owners can capitalise on this change to maximise their revenue.

“The Big Connect provides a wonderful platform, where hoteliers come together to harness the power of technology for driving growth and boosting revenue. We are excited to meet our industry representatives here in Chennai and look at new ways to propel the sector to greater heights,” said Rajesh Ghanshani, Director – Partnerships, who opened the conference with his keynote address.

Esteemed industry leaders from Booking.com, WebBeds, Airpay along with STAAH offered their expertise in sessions, which covered a range of topics, including sharing Overview of Booking.com, Leveraging B2B growth with Online Distribution, Simply Payments & Amplify Sales and Integration Technologies & Right Distribution Mix.

G. Deva Kumar, CEO – Coral Beach Resort, Mahabalipuram, expressed “The event named The Big Connect truly lives up to its name by facilitating significant connections throughout the industry. It’s an excellent event that greatly broadens our understanding of STAAH.”

“A truly fantastic event that excelled in connecting individuals and fostering great networking opportunities.” says Charlie, Revenue Manager from Raintree Hotels

With a focus on leveraging technology to optimize distribution channels and enhance guest experience, ‘The Big Connect’ delivered valuable insights and actionable strategies for the accommodation providers in Chennai. The event also offered networking opportunities to owners of hotels, motels and vacation rentals while they could also gain key insights on top trends in the hotel sector with respect to latest tools and strategies to drive more bookings.

The Big Connect – Chennai was a highly successful Dinner event. The invaluable insights and recommendations from industry experts are primed to be instrumental in driving the growth of India’s travel sector. We are eagerly looking forward to hosting more such events in near future.” Shoaib Ali, National Sales Head – India, STAAH.

The event concluded with a lively Q&A session followed by a Lucky Draw and Dinner.

Globally, the ‘The Big Connect’ conference, that was hosted by STAAH for the first time in the year 2018 at the HHI Kolkata, and since then travelled to over various countries. In India, STAAH has organized the conference in over seven cities like Kolkata, Pune, Goa, Ahmedabad, Jaipur, Udaipur & Chennai.