Tag: Prashant Tripathy

9 in 10 of Indian LGBTQIA+ community prioritize savings over spending for financial security: Max Life IPQ 6.0

NEW DELHI, June 8, 2024  — The flagship study of Max Life Insurance Company Limited (Max Life), the India Protection Quotient Survey (IPQ), in partnership with KANTAR, has revealed insights into the financial preparedness of the LGBTQIA+ community in India from the perspective of life insurance. This pioneering initiative, conducted in partnership with Pride Circle, one of India’s premier Diversity and Inclusion Advisory firms, represents a significant step forward in understanding and addressing the specific financial needs of the diverse community.

Max Life Insurance Logo

Under the vision of ‘One India-Protection for All’, the PAN-India survey includes the LGBTQIA+ community for the first time to understand their financial preparedness. With a population estimated to be around 135 million people, or around 10% of India’s 1.4 billion population, the LGBTQIA+ community represents a significant segment whose financial preferences and challenges cannot be overlooked.1 2 .

With a Protection Quotient of 37 points, the LGBTQIA+ community exhibited a 17-point difference in financial preparedness, as compared to the digitally-savvy urban Indian at 54 points. In contrast, the LGBTQIA+ community has displayed a commendable level of awareness, understanding, and proactive engagement in financial planning, with 99% individuals aware of life insurance products. Despite high awareness, ownership of life insurance in the community stands at 68%, as opposed to 80% ownership in the digital cohort.

Prashant Tripathy, CEO and Managing Director, Max Life said, “As India advances towards a more inclusive and sustainable future, the need to create comprehensive financial solutions for all is more critical than ever. At the heart of this mission is our flagship India Protection Quotient survey, which not only measures awareness levels of life insurance but also strives to achieve a deeper, more unbiased understanding of financial protection. This year, with the inclusion of the LGBTQIA+ community, the India Protection Quotient reaffirms our commitment to diversity, inclusion, and equitable access to financial security for all Indians. We are dedicated to ensuring that everyone has the protection they deserve, driving forward a vision where every life is valued and safeguarded.”

Ramkrishna Sinha, Co-Founder, Pride Circle said, “The inclusion of the LGBTQIA+ community in Max Life’s India Protection Quotient study is an important step to uncovering the gaps and challenges faced. We are optimistic that this will lead to enhanced attention, addressing the needs of this community, and a deeper understanding of the importance of life insurance. We at Pride Circle remain committed to working for the enablement of the LGBTQIA+ community, and this is a step toward financial wellbeing.”

Awareness, Ownership and Barriers of the Indian LGBTQIA+ Community

The LGBTQIA+ community demonstrates exceptional levels of awareness regarding life insurance products, with 82% awareness of Term Life Insurance, and 88% awareness of Savings Life Insurance products. These figures surpass the slightly lower awareness levels (81% and 79% for Term Life Insurance and Savings Life Insurance products, respectively) observed in the digital segment.

However, high premiums (35%) and a higher inclination towards health insurance (48%) remain the top barriers for the community to adopt life insurance offerings. Additionally, more than 80% of the respondents have made parents nominees in their life insurance policies, in stark contrast to overall India, where 15%-25% of respondents have parents as nominees.

Overall, the cohort remains acutely aware of Term products but lags in ownership compared to the digital audience. Further, ownership and awareness of ULIPs and market-linked products remain lower within the community, presenting an opportunity for focused education and outreach efforts for the industry.

Concerns and attitude towards financial prudence

Concerns voiced by LGBTQIA+ respondents underscore their high awareness of financial vulnerabilities, particularly regarding rising medical expenses, mental health, and inflationary pressures. Despite these challenges, the community remains steadfast in their commitment to financial discipline, with 9 in 10 respondents prioritizing savings over spending, embodying a forward-thinking approach to securing their financial future. A significant portion of the community allocates a substantial portion of their income towards savings – 30% as compared to 36% by the digital respondents, albeit with higher proportions dedicated to luxury (19% vs. 14%) and basic expenses (33% vs. 28%) as compared to the digital cohort.

Preference of Life Insurance Players

The LGBTQIA+ community has a strong preference for private companies in the life insurance sector, with close to 80% expressing an inclination, while only 40% of the IPQ digital respondents favour private companies. The respondents also revealed that they are highly influenced by LGBTQIA+ support groups and forums, believing and following influencers from the community while making financial decisions.

Max Life continues to remain keenly attuned to the evolving demands of its consumers across all cohorts and social groups. Through initiatives like the India Protection Quotient survey, the company remains committed to derive valuable insights into the financial preparedness of the nation and develop tailored financial security solutions that meet the needs of modern consumers.

Max Life Insurance’s India Retirement Index Study reveals 9 in 10 Urban Indians worry about savings not lasting through retirement

Bangalore: Max Life Insurance Company Ltd. (“Max Life”/ “Company”), in partnership with Karvy Insights, today launched the first edition of its ‘India Retirement Index Study’ (IRIS) that maps the retirement preparedness of consumers in India. The retirement-focused survey aims to reveal the state of urban India’s preparedness to lead a healthy, peaceful, and financially independent retirement life.

According to the study, urban India’s Retirement Index (on a scale of 0 to 100) stands at 44. The study further measures retirement preparedness on the basis of 3 components – health, financial and emotional index. The degree to which Indians feel financially secure for retirement or the ‘financial preparedness index’ stands at 50 indicating concerns over financial wellbeing. The ‘emotional preparedness index’, with respect to community support including family and friends for emotional, social needs during retirement, scored high at a notable 62. The ‘health preparedness index’ ranked the lowest at 41 emerging as a key concern.

Commenting on the launch of IRIS, Prashant Tripathy, Managing Director and CEO, Max Life Insurance said, “As life expectancy rises and health patterns shift, retirement is set to become an important priority for a sizeable part of the population. Accentuated by the pandemic, the recent economic climate witnessed lower wage growth, financial uncertainty and job losses, resulting in further straining individual, household incomes. It is therefore important to understand the sentiment and challenges of our consumers today as we prepare for tomorrow. Our first edition of ‘India Retirement Index Study’ in partnership with Karvy Insights, serves as a comprehensive survey that gauges urban India’s behaviour and attitude toward retirement planning, savings, and investments in a deeply relevant manner. We are certain the study will create a benchmark for life insurance and offer insights to help innovate and meet the customers’ evolving needs as they inch towards retirement planning.”

Through a self-administered digital study, 1800+ respondents were surveyed across 28 cities comprising 6 metros, 12 Tier I and 10 Tier II cities to understand urban India’s readiness to lead a healthy, secured and financially independent retirement life.

Sonia Pall, CEO, Karvy Insights, remarked, “IRIS presents us with useful insights with regards to urban India’s attitudes towards retirement savings, investments, and the overall idea of financial protection during one’s golden years. It is a compelling take on urban India’s attitudes and preparedness for future retirement which comes at a time when future financial wellbeing and health matters are on the minds of many. We’re happy to be associated with Max Life Insurance in their endeavour to ensure urban India’s financial protection across all stages of life”

Max Life Insurance’s flagship survey – India Protection Quotient, reveals insights on the state of urban India’s current financial protection and preparedness to meet the financial uncertainties of today. With this new survey – India Retirement Index Study – Max Life Insurance aims to map the pulse of the Indian consumer on their preparedness for tomorrow’s retired life.

KEY FINDINGS:

URBAN INDIA’S OUTLOOK TOWARDS RETIREMENT

Retirement evokes positive sentiments, yet 1 in 3 Indians do not want to retire

While health and financial preparedness for retirement is low, IRIS reveals that urban Indians have an overall positive outlook on retirement. 68% associate it with positive thoughts such as more time to take care of family, hassle-free living and greater independence. Despite this, 33% or nearly 1 in 3 respondents do not want to retire. 19% cited they prefer to retire between the ages of 56 and 60. In comparison, 12% preferred to retire even later between 61 – 65 years.

Retirement readiness highest in West Zone and Metros, North and South Zones least prepared

With a retirement index of 49, the West zone outperformed other regions in terms of overall preparedness towards retirement. East came a close second with a retirement index of 45 with both North and South standing at 42. The survey also noted that the West zone was the most prepared financially, emotionally, and health-wise for retirement. Similarly, with a retirement index of 47, metros felt most prepared for retirement. Tier 2 cities demonstrated a retirement index of 44, followed by Tier 1 cities at 43.

ATTITUDE TOWARDS RETIREMENT INVESTMENT

47% of urban Indians invest in retirement for financial independence

Due to an overwhelming sense of insecurity, 47% of Indians are investing for retirement to ensure there is ‘no need to depend on others for financial needs’, with 38% investing with the aim to ‘maintain a lifestyle during retirement’

70% aware of retirement corpus amount, yet 1 in 4 believe ideal age to start planning after 65 years
The survey found that 70% of respondents were aware of the retirement corpus amount, highlighting urban India’s awareness of increasing costs and the financial requirements to sustain their current lifestyle during retirement.

According to the survey, nearly 80% of the respondents feel they should have started investing earlier towards retirement. 41% of respondents said one should start planning for retirement along with other financial responsibilities. At the same time, 26% or nearly 1 in 4 believe that the ideal age to start planning for retirement is when they reach 65 or their phase of second innings, further widening the gap towards sound retirement planning.

45% depend on children for retirement support

While identifying the challenges to retirement investment, the survey found that 45% believe their children will aid them in old age whereas 36% said they have adequate family wealth or other financial sources which will cater to their needs during retirement. A concerning 23% said they haven’t even thought about retirement planning.

Only 24% consider ‘savings for retirement’ as a financial priority, despite 56% believing that savings will be exhausted within 10 years of retirement

The pandemic has further exacerbated long-standing issues around income generation, leading to 56% of the respondents believing that their savings will be exhausted within 10 years of retirement. Only 24% consider ‘savings for retirement’ as a financial priority

67% of urban India consider life insurance the most suitable product for retirement savings; only 40% have invested in it

The survey also highlighted Indians investing in various retirement products. 67% of respondents consider life insurance as the most suitable product for retirement savings whereas only 40% were found to be investing in it for their retirement. Bank deposits were found to be the second most suitable product by 41%. 31% cited real estate as most suitable, 26% said physical gold and 25% preferred to invest in mutual funds/ETFs/SIPs.

OTHER INSIGHTS

Business owners, salaried and self-employed individuals demonstrated an equal emotional preparedness
IRIS found that among the respondents, business owners along with salaried and self-employed individuals demonstrated an equal emotional preparedness index of 62.

Men and women at par with their retirement preparedness

While men had an overall retirement preparedness index of 44, women were almost at par with the retirement preparedness index of 43. Almost 80% are hopeful of leading a healthy and fit life during retirement. The survey brought to light that 4 out of 5 Indians are hopeful of being ‘hale and hearty’ in their retirement years. 63% said good health would be the most important aspect for retirement followed by financial support (29%) and social support (8%).