Tag: .OTIPY

Business World

Otipy empowers women homemakers and professionals in the post-COVID era

Sep 11, 2020 by Gouri Achary 0 Comments #.OTIPY, #Crofarm, #Mr. Varun Khurana

Otipy, the social commerce venture of farm-to-retail agritech startup Crofarm, is allowing women to earn up to INR 1 lacs per month by collaborating with the platform. Multiple women professionals have lost their jobs due to the on-going pandemic, while homemakers are also facing various financial challenges. Against this backdrop, the company aims to bring huge relief to the victimized people and help them fulfill their financial aspirations even during a crisis like this. 

Preeti Sethi, a homemaker, hailing from Indirapuram, Ghaziabad, recently shifted to Gurgaon and collaborated with Otipy. In her new job role of a women reseller, she earns an average commission of 40,0000 per month with Otipy, thus peacefully running her family without any financial constraints. Similarly, Deepa Singh, an artist and creative director of Art View Studio, was hit hard by the pandemic. She joined Otipy and is now earning pretty well. These stories underline Otipy’s commitment to empowering Indian women through collaborative opportunities and well-paid jobs on the platform.

Mr. Varun Khurana, Founder, Otipy said, “With our Otipy model, we aim to bring more and more women resellers on board, giving them a reason to earn well and live better lives. Collaborate with us and see the results yourself. We already have multiple women homemakers and professionals increasingly joining our platform in the post-COVID times. The pandemic has significantly affected the world, and we at Otipy are trying to convert this crisis into an opportunity.” 

Over the past few years, social commerce has significantly grown in India. Brands are increasingly using this platform to curate, promote, and sell their products to consumers. Social media platforms like Instagram and even WhatsApp are no longer just sources of information or inspiration but have emerged as a marketplace to ignite and facilitate transactions. 

The growth of social commerce in India is attributed to a combination of factors that have redefined the way products are bought and sold online. These include increasing smartphone penetration, low internet costs, innovations like payment gateways and e-wallets, the rise of short-form video-sharing platforms, and availability of vernacular networks, among others. 

Likewise, Otipy is better than other alternatives and online portals due to factors such as affordable price, fresh and quality produce, chemical-free and eco-friendly packaging, etc. In fact, it also serves as an excellent platform for existing women resellers who are currently associated with Amway, Meesho, Tupperware, etc. and enable them to start selling fruits and vegetables from Otipy to their network of customers and boost income in the process.

To know more, please visit – https://www.youtube.com/watch?v=rl2PzUwISoM&t=9s

Business World

5 brands for Fastrack delivery in COVID

Aug 11, 2020 by Gouri Achary 0 Comments #.OTIPY, #‘Flipkart Quick’., #Dunzo, #Flipkart, #Licious, #Myra (ML Xpress)

With an end goal to battle the coronavirus pandemic, online e-commerce platforms, fast food chains, and online delivery firms have declared a few measures to guarantee safe deliveries, including ‘contactless drop-offs’.A vast array of brands in the market are providing all the facilities and products at your doorstep. There is a boom in the delivery, logistics, telecom, and network sectors of the economy facilitated by increased doorstep delivery demands.

These brands include B2C delivery-focused companies who touch our lives every time we order something online, or the B2B companies that have innovated their business and operating models. In this time of pandemic and lockdowns, a chunk of innovative technology players and platforms are also helping Kirana stores place orders online and ensuring timely deliveries to them. As more first-time mobile using consumers get online and change their purchasing behaviour in a post-COVID world, these contemporary delivery brands are ready to support this shift in the purchasing behaviour of the buyer.

Let’s look at 5 brands for Fastrack delivery during COVID:

Flipkart- The Walmart-owned e-commerce company, Flipkart has launched a hyperlocal service – ‘Flipkart Quick’. Flipkart Quick will provide consumers with a handpicked assortment of more than 2,000 products in categories such as grocery, fresh, dairy, and meat in the first phase.

The other categories include mobiles, electronics accessories, stationery items, and home accessories. Consumers can choose to order in the next 90 minutes or book a 2-hour slot according to their convenience. With Flipkart Quick, the brand has the potential to bring together the whole network of neighbourhood Kirana stores onto their platform with just a click.

OTIPY – Otipy, India’s largest social commerce venture works closely with women resellers to revolutionize the supply chain of fresh produce in India. The brand fulfils the demand of end consumers and facilitates contactless doorstep delivery of fresh produce. The company is working with over 1000 partner resellers mainly women across Delhi-NCR and is already serving over 50,000 consumers. Through its robust end to end supply chain network, the best of the farm products are brought to consumers via social commerce model and the fresh produce reaches the doorstep in less than 12 hours.

Licious – The Bengaluru built startup Licious is a well-known brand for its fresh meat and a wide range of meat products delivered right at your doorstep in less than 90 minutes. Licious has designed a zero inventory model to meet these standards of quality and freshness. It has built tie-ups with large institutional meat vendors who are trained on handling techniques and temperature control, so they are able to supply meat fresh, without preservatives, to Licious.

Dunzo – Dunzo can change the way you move things, how you shop, and lets you access your city like never before. It is an app that connects you to the nearest delivery partner who can make purchases, pick up items from any store or restaurant in the city, and bring them to you. It’s never easy to make purchases or drop off packages when you get busy with work, get stuck in traffic, or you might even end up forgetting about it completely. All you need to do is tell Dunzo where to go, what needs to be done and when. Operating in the metropolitan cities, the brand helps you get things delivered or done in about 45 minutes, with free deliveries, available 24×7, and no minimum orders.

Myra (ML Xpress) – The brand believes in Staying healthy. Saving time and Spending less. They believe in creating a healthier tomorrow without having to struggle physically or financially today. Headquartered in Bangalore, they operate their own warehouses (full stack) to ensure the best quality of medicines to the customers without compromising on the experience. The portal offers a variety of products and medicines ranging from senior care, personal care to baby care, and more.