Tag: New Normal’

Business World

India’s Leading CSR platform Goodera to host Karma Summit India ‘Co- Creating a New Normal’

Nov 21, 2020 by Gouri Achary 0 Comments #Abhishek Humbad, #CSR platform, #Goodera, #Karma Summit, #Karma Summit India, #New Normal’

Goodera.com, the tech platform that unifies the CSR Lifecycle for companies in India and abroad, is hosting global visionaries of the CSR and volunteering community at their flagship event Karma Summit on Nov 25-26 2020 on the theme ‘Co-Creating A New Normal’.

The COVID-19 pandemic has not only united the world through a global crisis, it has also brought together individuals and corporates who have made the world a better place during these trying times. Their contributions, whether in disaster relief work, charitable or product donations and real/virtual volunteering of both time and expertise have considerably contained the impact of the global pandemic for local communities, individuals.

The event will provide opportunities to discuss strategic solutions for the post-pandemic period through the lens of cross-cutting issues such as gender, technology for good and the challenges of investing in healthcare infrastructure in India. The summit will also help assess the expected impact of the pandemic on our ability to move towards the SDGs 2030.

At the Karma Summit, corporate leaders can gain insights on how to keep employees engaged in CSR and Volunteering activities; non-profits can connect with corporates and get guidance from experts on strategies to evolve amidst the pandemic, and HR Teams can find opportunities for meaningful employee engagement and resources for COVID relief.

Among the over 30 renowned speakers across the pharma, tech, auto, NGOs and health sectors are Supriya Singh (Head – Corporate Social Responsibility, Tata Communications), Sakina Baker (Head – CSR, Philips India Pvt. Ltd), Deepak Prabhu Matti (Core committee Head, Cognizant Foundation), Archana Sahay (CSR Head- APJ, Dell Technologies) and Susan Ferguson UN Women Representative for India. The Keynote Address will be given by Nobel Laureate Kailash Satyarthi.

“This summit brings under one platform, some of the most pressing conversations that impact how companies visualize and implement CSR and Volunteering initiatives for 2020 and beyond which the session on ‘Business with Purpose- A Changing Boardroom Discussion’ will address. From our panellists and speakers, you will learn how to create multi-stakeholder partnerships that accelerate and deepen the ability to transform a region. We encourage you to attend the summit and take back something from it that will help you transform at least one life for the better,” said Abhishek Humbad, Founder & CEO, Goodera.

The summit will culminate with the Karma Awards that will felicitate individuals and organizations that have created a meaningful social impact by giving back to the community during the pandemic. The Jury members include established leaders in the CSR and Volunteering sector in India.

To register for the summit, click here: https://goodera.com/in/karma-summit/

people
Business World

Returning to the new normal: Startups that are ensuring a safe comeback

Oct 30, 2020 by Gouri Achary 0 Comments #Dotpe, #New Normal’, #safe comeback, #Staqu, #Startups, #Unlock, #Zoomcar

With ”Unlock” initiates in the country after lockdown, businesses are resuming operations.

As India begins to ease the restrictions of lockdown, it will be imperative that there are measures in place to ensure the safety and security of citizens going back to work and daily activities. Startups across India have come up with innovative new ideas to tackle challenges presented by Covid-19 such as how to ensure social distancing, rethink transport in city centres, and get people back to work. From factory workers to city commuters, here are some startups using tech to help us to return to a new normal.

Zoomcar – Succoring essential service providers

India’s self-drive mobility platform, Zoomcar, has stepped up to ease the transportation woes faced during the pandemic. Zoomcar has partnered with various organizations that are considered essential in this period to ensure their employees are provided a safe commuting option. The service ensures these partnering organizations are able to lower the barriers for essential personnel to come in and serve the needs of the citizens. Also, Zoomcar has announced the launch of Zoomcar Mobility Services (ZMS), to provide a diverse array of software-based platform services across the entire spectrum of vehicle categories ranging from 2-wheelers, 3-wheelers, 4-wheelers, trucks, and buses. ZMS will work across both internal combustion and electric vehicles and is fully hardware agnostic.

Dotpe has launched a QR-based contactless commerce and payment solution

With the increasing cases of Covid-19 globally, many countries announced the lockdown state and started observing strict norms of social distancing. This urged the retailers both online and offline, to push for contactless commerce. Gurgoan based O2O commerce platform DOT has launched a QR-based contactless commerce and payment solution and is striving to tap the $1 trillion retail market in India. The contactless retail solution by DOT will allow the shoppers to scan a QR code by using the mobile phone camera and get access to catalogues of retail brands and menus of restaurants on a browser.

Staqu – Video Analytics to smart monitoring

A Gurgaon-based startup, Staqu, recently announced an array of offerings to facilitate superior COVID-19 response. The brand is leveraging its proprietary video analytics platform JARVIS to roll out cutting-edge use cases aimed at identifying, tracking, and curbing the spread of COVID-19 and similar contagion. The video analytics is the only way to monitor all the compliances and guidelines in new normal. The offerings include COVID-19 identification, Suspect Tracing, PPE monitoring, Security, Safety and Hygiene Analytics and People Analytics.

Dr. Somdutta Singh
Business World

As We Adapt To The New Normal, Why Is Innovation So Crucial? : Dr Somdutta Singh

Oct 15, 2020 by Gouri Achary 0 Comments #Assiduus Global, #Global innovation, #innovation, #New Normal’

Crisis generates a lot of energy that, if harnessed constructively, can be a great source of innovation. The COVID-19 response is producing inspiring innovative responses proving that, indeed, necessity is the mother of invention. What has emerged already and during previous crises provide lessons for our near-term response, but also highlight the underlying and more critical long-term need to better resource and institutionalize strategic innovation. New patterns of consumer and worker behavior and expectations have emerged during the first weeks of the crisis.

In the heart of the Ebola outbreak, for example, CII and international experts reviewed over 1,500 ideas and quickly supported the development of 14. Twelve of these innovations have been tested in West Africa, and over half are in use today.

How should we think about the role of innovation in the midst of the current global crisis?

Firstly, innovation is so much more than just developing new widgets. Global innovation can be defined across four categories: 1. Offering, 2. delivery, 3. Finance and 4. process. We are seeing urgent COVID-19 innovation needs across all these categories, such as behaviour change to support social distancing and supply chain solutions, to name a few.

Second, innovation platforms that address immediate needs should also keep sustainability in mind. Sourcing innovation, whether through open competitions, prizes, or otherwise, can have an immediate impact but should be shaped with long-term sustainability in mind.

Companies like Assiduus Global began to come together to work openly at an unprecedented level, putting the ability to create value before the opportunity to make a buck. Collaboration can obviously save human lives, but it can also produce huge benefits for companies — even though it’s often overlooked in normal circumstances.

The recent burst of open innovation, however, reminds us of the massive potential that open innovation comes with — whether you’re in a crisis or not. Open innovation has the potential to widen the space for value creation: It allows for many more ways to create value, be it through new partners with complementary skills or by unlocking hidden potential in long-lasting relationships. In a crisis, open innovation can help organizations find new ways to solve pressing problems and at the same time build a positive reputation. Most importantly it can serve as a foundation for future collaborations.

Final thoughts…

Innovation allows businesses and private individuals alike to solve new problems with innovative solutions as well as offering new business opportunities and avenues, both in the midst of a crisis and beyond. Some innovations are simple: offering new online solutions for customers, for example. Others are more complex.

In some industries, people are looking for new ways to bring in income throughout the pandemic. Companies may turn to new, even unique profit-generating methods to help them achieve their goals in spite of current restrictions and demands.

Through innovation, you will not just keep your organization up and running throughout a crisis. You will also provide your business with greater flexibility and adaptability that can help carry you well beyond a challenge.

Phone pay
Business World

PhonePe launches a new campaign saluting the indomitable spirit of India

Aug 10, 2020 by Gouri Achary 0 Comments #“Karte Ja, #Badhte Ja”, #Founder & CEO, #New Normal’, #PhonePe, #PhonePe’s ambassador Aamir Khan, #Sameer Nigam

Bengaluru, August 10, 2020: PhonePe, India’s leading digital payments platform, today announced the launch of a new brand campaign saluting the resilient spirit of the people of India and their unstoppable drive in the face of the COVID-19 pandemic. Inspired by the brand’s philosophy of “Karte Ja, Badhte Ja”, the new brand film showcases how PhonePe continues to help over 20 crore users and over 1 crore merchants do more & move forward with adequate precautions. PhonePe’s ambassador Aamir Khan has featured and lent his voice to the films of this campaign.

The inspiring narrative of the campaign illustrates how people are navigating the ‘New Normal’ as the country continues to open up in phases after months of lockdown. It traces stories of unhindered progress of merchants and users, aided by PhonePe, while the pandemic has effectively changed our ways of life. By enabling safe payments from home & contactless payments everywhere else, PhonePe is helping everyone adapt to their new circumstances. The Indian drive for progress has no full stop, as captured in one of the lines in the film – “Rukna toh humein aata nahin”. PhonePe’s offerings which include contactless payments, easy money transfers on chat, bill payments, fast recharge among others nurture the spirit of resilience and always moving ahead.

Commenting on the launch, Sameer Nigam, Founder & CEO, PhonePe said, “During these unprecedented times, Indians from small villages to large metros are striving to get back to normalcy and progress in their lives. We see our platform as a trusted partner to those billion-plus aspirations. Our latest brand campaign is a tribute to the indomitable spirit of the people of India and reflects everyday stories of progress with PhonePe’s varied offerings.”

Link to the film: https://www.youtube.com/watch?v=LJFhihqQgkw&feature=youtu.be

Creative Credits: Leo Burnett & OffRoad Films

The campaign includes a 1-minute 50-second master film and five shorter 15-second stories. These can be viewed on digital and social media platforms such as YouTube, Facebook, Twitter, Instagram and LinkedIn. PhonePe users can also watch it on the app.