Tag: Mr. KE Ranganathan

Business World

Budget Expectation: Roca Bathroom Products Private Ltd

Jan 23, 2021 by Neel Achary 0 Comments #Managing Director, #Mr. KE Ranganathan, #Roca Bathroom Products Private Limited

By Mr. KE Ranganathan, Managing Director, Roca Bathroom Products Private Limited

“India is a large consumption-led economy. We expect the Government to focus more on the demand side by launching every stimulant relevant to kick-start the growth engines. With stepped up infra spending, sops for industries for cost-effective production and placing more money in the hands of the large population through tax cuts can work the magic to put GDP back on 8% growth track from April 2021 onwards. There is an urgent need to clear all Government dues on subsidies, vendor payments and other outflows of cash to make government customers happy and that in turn will spur spending and growth.

Real Estate is the second largest employer in India. We expect the government to introduce more tax concessions on investment in housing. Reforms in power sector, roads, railways , airports etc in terms of privatization can lead to better investment attraction and enhanced competition leading to growth. Coming to GST rates there is a great opportunity for the Government to rationalize them into just 2 categories: essential & non-essential, with GST of 5% and 15%. That way the end consumer costs become affordable and will surely spur more demand leading to growth.

To tax essentials like bathroom products in a country where hygiene levels are so low, government should pave the way for a Hygienic India and keep bacteria and viruses away forever. Clearly, the Government must use the Budget to BUY GROWTH in 2021-22. Even at the cost of depleting financial resources as investment today, will pay rich dividends tomorrow for India. The mantra for this budget should be SPEND, SPEND & SPEND, at Government level and Consumer level. While spending from the Government side is in its hand, making the consumer spend is what the Government can make happen thru Sops.

Overall, we expect the Budget to be path breaking and doing special things to put the economy back on track to the growth of 8-10% in 2021-22.”

Business World

Roca launches #GoRight, a digital campaign on World Toilet Day; focusing on hygienic practices in bathrooms

Nov 21, 2020 by Gouri Achary 0 Comments ##GoRigh, #bathroom hygiene and wellness, #Mr. KE Ranganathan, #Roca, #Roca Parryware, #World Toilet Day

Promoting bathroom hygiene and wellness, India’s leading bath fitting brand Roca launched an awareness campaign #GoRight to mark World Toilet Day. The campaign urges individuals to #GoRight while using a toilet as they are doing everything else in the ‘right’ manner while travelling or visiting a public space.

Roca’s World Toilet Day campaign #GoRight highlights the importance of having a safe and clean bathroom to lead a healthy life. While the toilet is an important functionality space in our household, an ill-maintained or unhygienic toilet space houses millions of microorganisms that can lead to multiple infections and illnesses. The on-going Covid-19 pandemic has turned everything upside down and everyone has adapted to newer habits and adherence to various precautionary measures like wearing masks, regular sanitization, social distancing especially at public places or spots used by more than one person. Having a clean and hygienic bathroom space is equally important to fight the pandemic.

Commenting on the brand’s campaign on World Toilet Day, Mr. KE Ranganathan, Managing Director, Roca Parryware said, “Given the current scenario, hygiene and sanitization are of paramount importance to lead a healthy and safe lifestyle. As we all practice these new normal norms, it is equally important to maintain a clean and safe toilet space to avoid any microbial infection or transmission. Our campaign #GoRight on World Toilet Day urges people to drive the social change and encourage individuals to keep the toilet area clean and safe and keep ourselves and our loved ones safe from any viral and bacterial infection.”

#GoRight is focused on deepening the public awareness around the usage of toilets via digital platforms in the coming days. Moreover, through this campaign, Roca is sharing various tips to have a safe and hygienic toilet.

Digital TVC Link – https://www.facebook.com/RocaLifeIN/videos/378744090125826