Tag: General Manager TCL India

Business World

TCL to Launch P-series Line-up – India’s First Android 11 TV

Feb 11, 2021 by Neel Achary 0 Comments #General Manager TCL India, #Mike Chen, #P-series 4K HDR TV in India

Global Top-2 TV brand TCL is all set to launch its P-series 4K HDR TV in India which comes with Android 11. The brand also claims that this also a part of their global first approach and India is the first country to have the product. Additionally, the brand is the first one to bring a TV with Android 11 in India. The TV is already revealed at the recently-held Consumer Electronics Show (CES) 2021. The launch underlines TCL’s commitment to manufacturing smart TVs that are not only innovative and advanced but are also affordable and are created keeping Indian consumers in mind.

Sporting a metallic trim design, the latest addition to the brand’s existing arsenal features Dolby Vision and Dolby Atmos technologies for immersive viewing and optimized audio output, respectively. The Dolby Vision offers ultra-vivid picture quality with perfectly-balanced brightness, contrast, color, and detail by merging high dynamic range (HDR) with wide color gamut capabilities.

The Dolby Atmos, on the other hand, releases a sound that revolves around the user, hence ensuring unmatched realism with incredible clarity that one has never heard before. In terms of sound, DTS decoding technology is another built-in feature that produces sounds akin to the quality of live-studio recordings.

The device is also backed by MEMC motion picture processing capabilities, which ensures stable, crisper, and better imagery performance, especially when it comes to watching fast-moving, action-packed content. On top of that, it also comes equipped with hands-free voice control 2.0. This technology enables users to do so many activities – be it switching channels, setting reminders, or exploring streaming services – all via simple voice commands.

Commenting on the launch, Mike Chen, General Manager TCL India said, “We are very excited to launch our latest offering, which was also one of the line-ups that we showcased at the recently-held CES. The TV not only offers great looks but is also packed with cutting-edge technologies that will make entertainment more seamless for users. Since our inception, we have been successfully launching new products that perfectly meet the needs and tastes of Indian consumers. We expect a positive response from our latest addition to the portfolio and promise to roll out more new products in the coming months, which will be designed with innovation at the forefront.”

Business World

iFFALCON Forays into Home Appliances Segment: Soon to Launch its First Washing Machine

Nov 26, 2020 by Neel Achary 0 Comments #General Manager TCL India, #iFFALCON by TCL, #Mike Chen, #QLED TVs

New Delhi: If you are someone waiting to buy a new washing machine during this festive season, wait a tad more! iFFALCON by TCL is venturing into the home appliances segment, soon to introduce its first front-loading washing machine, sporting LED display.

Along with the digital display, the washing machine will also provide an auto error diagnosis to support its customer with a hassle-free washing experience. The main aim of the brand is to capture the market of complete home appliances, after a successful launch of QLED TVs and smart AC; this is a strategic move by the brand to ensure a competitive edge in the industry.

Commenting on the launch, Mike Chen, General Manager TCL India, said, “India has always been an exceptional business hub for our products, including our advanced QLED Smart TVs. All these years since our entry into the Indian market, we have catered well to our customers by offering them advanced technologies while keeping affordable price points. We hope the same from our washing machine addition to the portfolio and expect to drive significant consumer traction post the launch of this new category product. We will soon officially launch the product and reveal the price along with other features.”

Business World

Get Ready- iFFALCON Launches Latest QLED & UHD Models Exclusively On Flipkart

Aug 6, 2020 by Gouri Achary 0 Comments #“Hey Google”, #General Manager TCL India, #iFFALCON Launches Latest QLED & UHD Models, #Mike Chen, #or “Ok Google”, #QLED & UHD Models Exclusively On Flipkart

New Delhi, August 6, 2020:The wait is finally over. iFFALCON, TCL’s sub-brand has rolled out its latest QLED& UHD TVs. The models H71 and K71 are available exclusively on Flipkart, starting at an appealing price of INR 49,999 and INR 25,499, respectively. Additionally, the first 250 customers will give 1 year Sony Liv subscription for free, along with some special banking offer from Flipkart.

Some of the common features that both models come equipped with include hands-free voice control. With far-field voice control, users can control TV, set reminders, and much more totally hands-free – Just say “Hey Google”, or “Ok Google”.

Another common feature is micro dimming, which is designed to dim particular parts of the screen while leaving the rest in a brighter tone for an enhanced and optimized LED viewing. Both the devices come with Android P, the second latest version of the Android operating system (OS). However, it is not any major disadvantage as users still get access to a large pool of 5000+ entertainment solutions from the Google Play Store.

Mike Chen, General Manager TCL India commented, “At iFFALCON, we strive to manufacture TVs that offer the latest technology solutions to enrich users’ viewing experience and take their entertainment levels one notch higher. While creating these TV models, we also focus on the affordability factor without compromising on the quality aspect. All our TVs, therefore, come at prices that don’t affect consumers’ budgets and in fact, offers them more at lesser price points. Both our latest offerings are in sync with this philosophy. We will continue to follow this approach going forward and introduce more innovative products to our customers at affordable price points.”

H71- 4K QLED with Hands-free AI

Apart from a metallic body, this model also comes with a bezel-less design, for a truly immersive full-screen viewing experience. The quantum dot technology and Dolby Vision bring unmatched colour, contrast and brightness to the screen, making the display quality much richer than traditional models. HDR 10+ is another technology that this model offers, to optimize the picture quality and make the content look more authentic than usual by using dynamic tone-mapping to realize scene-by-scene picture adjustment.

It also has an IPQ engine that ensures extraordinary viewing clarity using artificial intelligence. While all these features deliver a superior viewing experience, Moreover, it has Dolby Atmos and DTS-HD that ensure true zero-compressed audio quality and delivers rich sound quality to viewers.

Available in two variants – 55’’ and 65’’ inches priced at INR 49,999 and INR 69,999, respectively.

K71-4K UHD with Hands-free AI

With a metallic body and slim design, the device looks premium than traditional LED TVs and can be beautifully integrated with room décor, making it a perfect wall showpiece, no matter whether turned off or on. It offers 4K upscaling, which upscales the picture and video quality in terms of colour, clarity, detail and frequency, even if the file is of low quality. When playing video and natural pictures, dynamic Color Enhancement can make the display screen with low gamut show the display effect close to the high gamut screen

With the AI x IoT feature, users can connect any Google Home enabled Smart device – be it air conditioner, room lights, or fans with the TV and control all of them through it, making the TV a control centre for all other devices at home. It has Dolby Audio that delivers immersive 5.1 surround sound with the optimized sound quality of any content. Available in three variants – 43’’, 55’’ and 65’’ inches priced at INR 25,499; INR 35,999; and INR 53,499, respectively.