Tag: Dr. Rahul Chaudhary

Luxury buyers seek real luxury including green spaces, multi-functional corners

New Delhi: The pandemic has made luxury buyers crave for the best when it comes to their homes as the idea of health and safety has kicked in. As per various reports, housing units priced above between Rs 80 lakh and Rs 1.25 crore are the most inquired ones, especially in Delhi NCR. Also, around 80% of housing deals during these months have been closed as the market is witnessing only the end-users and serious investors.

Buyers are back in the market with renewed demands regarding the design sensibility and quality. This is also reflected in the new launches in this segment in H1 2020 where the luxury segment witnessed more launches as compared to a similar period last year. The percentage of luxury launches in Delhi NCR is higher than that of MMR.

The demand has been on the rise for spaces that can provide absolute freedom to people where they are free to enjoy world-class facilities within the premises. Realtors say that people are now also inquiring about the overall design and judging the project based on the social distancing it provides. Multi-functional corners for working, exercising, or yoga, have now become one of the few must-haves apart from green and naturally illuminated areas such as terraced gardens.

Rahul

Explaining more on the market sentiment, Dr. Rahul Chaudhary, Promoter, Sunworld Group said, “The size of a housing unit has become the deal-breaker now. End-users are stepping out for site visits and are interested in bigger units. The shift in configurations of a home is also an after-effect of home confinement. Apart from IT and ITes professionals, NRIs have also come out as the ones looking for an exclusive lifestyle. A luxury project is being judged based on the amenities that it provides. We hope to see the market get better as the festive season comes closer.”

Amit Modi

Adding on to the developer’s prudent measures for providing the most advanced healthy living amenities, Mr. Amit Modi, Director, ABA Corp & President (elect), CREDAI Western UP, said, “Developers are keen on providing extra amenities that set their projects apart. Luxury buyers, HNIs are attracted to making property investment in Noida and Greater Noida regions. This trend is due to the influx of industrial and foreign businesses entering the region. Better connectivity with upcoming International Airport will lead to a rise in residential and commercial real estate in the Post-COVID era.”

Mr. Amit

Mr. Amit Jain, Managing Director, Mahagun Group, said, “Luxury is a class and rare virtue. For premium buyers, this ability to stand out from the rest must reflect in their homes. The quantum of health, convenience, and safety issues involved have risen lately leading to buyers becoming extremely selective. Technology upgradations and automation in home appliances and facilities have also become one of the deciding and attractive factors for luxury homes”.

Overall, the luxury real estate will continue to get better in demand as normalcy returns. There will be expectations from the developers to include essential and advanced amenities within the premises. This has the potential to become a long-term trend, as convenience and comfort will be the dominating values in the purchase of luxury homes that more or less become status symbols for buyers.

The Grand Arista residents celebrate Independence Day with vigour

Noida, August 17, 2020: The Grand Arista, Sector 168, Noida has been known to celebrate each occasion with loads of enthusiasm and festive zest. The residents in a similar fashion participated joyously in the Independence Day celebrations arranged by the Sunworld Group. The event was conducted with complete safety and precautionary measures, abiding by the social distancing. Residents hoisted the National Flag amid the patriotic music and dance performances.

Corona safety guidelines were announced as a mandatory requisite and the efforts of residents in maintaining cleanliness and hygiene were also appreciated. Sunworld Group has always been encouraging to conduct such society events as they are a symbol of unity in diversity, and in case of 15th August, it also upholds nationalistic sentiment. Moreover, such events also help the members in socializing. An important day like our Independence Day gets participation from all age groups making it delightful for all the residing families.

Dr. Rahul Chaudhary, Promoter, Sunworld Group present in the event said, “We try our best in organizing such events, it not only energizes the residents but also make the atmosphere peaceful and pleasant. The support from our residents drives us to do something better every year. Even in the times of a pandemic, we did not give up on their enthusiastic spirits and went ahead with our celebration with due precautions.”

Transformation of site visits as developers uphold safety: Interview with Dr. Rahul Chaudhary, Promoter, Sunworld Group

1. How are site visits going to be different in the post COVID era from in the pre-COVID period?

The site visits have always been an essential part of the property purchase process. It was during these site visits that developers and buyers connected on a personal level, and get a better understanding of each other. Buyers were normally doing 3-4 site visits in a day if the properties were located close to each other. Developers were also able to arrange multiple site visits in a day, especially on holidays and Sundays. The pattern will undergo a lot of change after COVID as every aspect of business turns digital. Scheduled sites only for genuine homebuyers will be encouraged if government authorities grant permission for the same. Otherwise reputed developers have already set in place virtual tours and drone- view of their projects for giving complete discretion of location to the buyers. The entire construction site will be monitored in terms of workers density, cleanliness and hygiene, in case buyers happen to visit personally.

2. How feasible are site visits considering the safety concerns for employees as well as customers?

Right now it is best if buyers choose to opt for digital site tours, as the COVID cases are rising at an alarming rate. As a developer, we would never want to put our potential and existing customer’s safety in danger. With the market being uncertain, our employees are occupied revising their yearly plans via WFH, and if the buyers insist on visiting sites personally, it will need a lot of preparation from our end. The workers allotted on these sites have to be trained accordingly for maintaining distancing, an employee will have to accompany the potential buyers for ensuring everything is in place.

3. Do you think home buyers are ready for this changed way of site visits? What advice would you give to prospective home buyers about visiting property sites?

The increased number of digital queries during this lockdown has shown us a clear indication that homebuyers are more than ready to accept this pattern. Our advice to them would be to seek addresses for their doubts and demands that are related to our properties to keep the communication going. We can mention only limited information on these sites, and a buyer when investing for properties has many questions. We do not want that this distancing reduces our connect with the potential buyers, our ORM team is equipped and trained to solve their queries and provide the quick address of their concerns.

4. What measures have you taken on your sites to ensure safety?

We have trained our workers appropriately, a site manager ensures safety guidelines are being followed throughout. Use of Sanitizers is encouraged at intervals, disinfection of sites is carried out regularly. Temperature screening on entrances, limited workers on site, and a medical officer is kept at the beck and call for any emergency.

5. Do you think these restrictions or changed ways of site visits will hamper or dampen buyer interest?

The interest will not be hampered but it might prolong the process of booking the unit, as property-buying followed very much a traditional route in our country before COVID. Virtual tours have given them an outlook of the property on their screens, but a good number of buyers still believe personal visit as the final step before entering into a legal agreement. NRI’s however have always taken the digital route for property investment, so no change has been observed from their ends.