Tag: AB InBev

Omega Seiki Mobility Teams Up with Orbitsys for Enhanced Dealer Management

Today, in Kantar’s BrandZ global rankings, Corona was recognized as the most valuable beer brand in the world. Eight out of the 10 most valuable global beer brands belong to AB InBev, according to the report ranking the top brands in the world.

Mr. Uday Narang, Founder and Chairman, Omega Seiki Mobility and Mr. Gurbinder Dhillon, Founder, Orbitsys Technologies

“Valued at more than $19 billion USD, Corona has become the most valuable global beer brand due to consistent acceleration of growth globally and specifically tapping into growing markets, like Brazil, China, South Africa while maintaining its stronghold in Mexico,” said Kantar CEO Chris Jansen. “Our congratulations go to the Corona team for a standout year.”

“Corona’s strength lies in how it combines emotional and functional points of difference in a unique and consistent way,” said Marcel Marcondes, AB InBev’s Global Chief Marketing Officer. “In everything that Corona does the brand evokes that emotional moment of having a break from the routine to reconnect with nature and oneself. On the functional side, consumers know that Corona is brewed with 100% natural ingredients, they love the unique, refreshing experience of the lime ritual and they appreciate that Corona is one of the first global beverage brands with a net zero plastic footprint. All these elements are why Corona is recognized as a truly premium, iconic brand anywhere in the world.”

Other AB InBev brands that made it into this year’s ranking include, Budweiser, the second most valuable beer brand in the world, Modelo at #4, Brahma at #5, Michelob Ultra at #6, Bud Light at #7, Skol at #8 and Stella Artois at #10. These brands all feature in the Top 20 Most Valuable Global Alcohol category ranking.

“Growing our megabrands is a key part of our business strategy to lead and grow the category,” said Marcondes. “Our focus is on delivering against the needs of our consumers in a way that gives them what they seek, but also in a way that earns their love.”

Published annually, the Kantar BrandZ Most Valuable Global Brands Report ranks the world’s top brands, the sector leaders, big movers and brands to watch. Providing a wealth of insights on brands, categories and marketing issues and trends over 14 years, the rankings serve as a measure of brand value and relevancy.

AB InBev and Network18 present Sustainability 100+to shape a better world

Mumbai: Amid the fast-moving, sweeping devastation caused by COVID-19, lies a slow-moving one— a crisis that could be more disastrous to humanity with far-reaching consequences for all living beings. The increasing greenhouse gas emissions, exploitation of limited reserves, and piling of industrial waste are leading to rising sea levels, rapid ice loss, extreme weather patterns, and polluted water resources, all of which are stressing our ecosystem beyond imagination. The world is hurtling towards extreme climate change – we are on track to see an average temperature rise of 3 degrees Celsius, as per a report by the United Nations Environment Programme. If emissions are not rapidly reduced, the planet will not be able to sustain human life.

The need to tackle these challenges and restore our natural ecosystem has never been more urgent. But a change cannot be achieved in isolation. A crisis of this scale requires collective, and most importantly, sustained action to build back a better, more resilient, and sustainable world.

To spark conversations, unearth actionable insights and deliver meaningful solutions, Anheuser-Busch InBev (AB InBev) and Network18 have come together to launch Sustainability 100+ -Shaping a Better World, a comprehensive, thought-provoking collaboration that aims to unite companies, government stakeholders, public intellectuals, artists and other change-makers on one platform, in our shared pursuit to build a cleaner and brighter planet that is liveable for the next 100+ years and beyond.

The United Nations has charted out 17 Sustainable Development Goals (SDGs) to be achieved by 2030 that has been adopted by 193-member states. Given that 2030 is not that far away, this first-of-its-kind initiative becomes even more significant as an impetus to find ways to accelerate India’s progress towards these SDGs, seek new-age solutions that will address the most pressing challenges that we face, and make sustainability a reality for everybody.

AB InBev shares this commitment towards building a better world. As the world’s leading brewer, the company has been at the forefront of many programs and initiatives in sustainability. From seed to sip, the company is brewing beer and building brands that aim to bring people together for the next 100 years and beyond and is making important progress towards its ambitious 2025 sustainability goals across smart agriculture, water stewardship, circular packaging, and climate action. The company is empowering thousands of farmers both big and small, with the latest technology and tools, ensuring water access and quality in high-stress communities, partnered with suppliers to increase recycling content, and added renewable electricity capacity to its brewing operations.

“We are excited to embark on this one-of-a-kind journey with Network18 and bring our commitment towards sustainability to life. Our purpose as a company is to bring people together for a better world and this relies on thriving communities and a healthy environment. Our planet is under threat right now, we need to act now and take collective action to halt the destruction of our ecosystem,” reflects Kartikeya Sharma, President – South Asia, AB InBev, adding, “With Sustainability 100+, we have an incredible opportunity to not just reinforce our commitment towards sustainability but ignite a much-needed conversation about our environment. We are confident that this platform, acting as a unifying force, will enable us to catalyze change and uncover outcomes that will help our leaders, organizations, and individuals tackle the environmental challenges that humanity faces.”

As one of the leading media conglomerates, Network18 took the responsibility of driving the difference and address the greatest environmental challenges by organising the Sustainability 100+platform, where leaders can congregate and agree to a common end-point.

Speaking about the partnership, Puneet Singhvi, President Digital and Corporate Strategy, Network18, said, “In the time of unprecedented climate change, it was important to make long-term sustainability a top priority. We felt the urgency to initiate this conversation and support the journey of every stakeholder, individual and business towards attaining sustainable development goals. To consolidate our commitment and efforts for a liveable planet, we have partnered with AB InBev to establish a dialogue that is full of new ideas with greater importance to environmental issues. We are confident that the partnership will motivate people to make sustainability their agenda and persuade them to take actions for a greener future.”

The Sustainability 100+platform will conduct panel discussions, host engaging online content, and drive conversations for the next six months with important state-level stakeholders in the focus states of Haryana, Maharashtra, Karnataka and Telangana. Watch this space for updates from this initiative and learn how you can join the conversation.

Covid-19 has demonstrated our inextricable relationship with nature and its biodiversity. As we pick up the threads unravelled by the pandemic and build back better, environmental concerns and sustainability need to be top of mind. It is imperative for leaders, organizations and individuals, to work together and unlock significant long-term value for the environment, society and businesses. The actions we take today and the next few years, will decide the fate of the planet for the next 100+ years and beyond. There is no Planet B!