Category: News

News

With the rise in COVID cases in UP, Hospitals see rise in the teleconsultation services

Aug 15, 2020 by Gouri Achary 0 Comments #Director Renal Sciences, #DM-Nephrology, #Dr Deepak Dewan, #Dr Pradeep Joshi, #MD, #MS M.Ch.(GI Surgery), #Regency Superspecialty Hospital., #Senior Consultant

With increasing coronavirus cases and people’s subsequent hesitation to step out of home, Regency Superspecialty Hospital, Lucknow has witnessed a surge in the teleconsultation OPD services in the last one month. The hospital administration has revealed that 60 per cent of the online and teleconsultations pertaining to health conditions like chronic kidney diseases and liver-related problems have increased as many districts in Uttar Pradesh are going through a partial lockdown to curb the spread of the life-threatening virus.

Under a month of its launch, the teleconsultation service launched by Regency Superspecialty Hospital, saw an increase in adoption, owing to people’s awareness towards the importance of regular health check-ups and limited availability of doctors for an in-person consultation. Teleconsultation has seen massive growth due to the pressing demand for digital access to doctors and medical services during the COVID-19 pandemic, particularly for chronic kidney disease patients, for whom delays in treatment can have severe life-threatening consequences.

“It is highly appreciable that people are staying indoors and turning to teleconsultation for their healthcare needs. In such unprecedented times, when our mobility is restricted, teleconsultation services have come as a saving grace. We at Regency Superspecialty Hospital want to ensure that all the patients are provided appropriate medical advice through teleconsultation sessions. We believe through the launch of this service most of our patients will not have any break in their medical treatment as all our senior consultants are available through this technology interface. Social distancing processes have created their own challenges in healthcare services and we are creating solutions to meet our patient expectations. All our services at the hospitals are continuing and our emergency department is open 24/7 to extend medical attention,” said Dr Deepak Dewan, MD, DM-Nephrology, Director Renal Sciences, Regency Superspecialty Hospital.

Patients have been going through their routine follow up consultations through this technology so that they can have continued access to their care. Through the launch of the teleconsultation services, Regency Superspecialty Hospital has created a new model of hospital-based patient care coupled with care wherever applicable.

“At this time the anxiety levels, particularly among patients with chronic diseases, is high and having access to their doctors gives these patients’ extreme comfort and confidence. Managing chronic diseases during the coronavirus pandemic has been difficult and requires close coordination between multiple medical services, scheduling appointments, and coming up with solutions to innumerable problems that crop up along the way. With the rise of COVID-19 cases in India and the subsequent lockdown enforcement for the safety of the larger public, there were a number of patients who found it difficult to get the medical help they required. But teleconsultation helped them to maintain continuity of care through local centers,” added Dr Pradeep Joshi, MS M.Ch.(GI Surgery), Senior Consultant, Regency Superspecialty Hospital.

News

Sony SAB ropes in Varun Dhawan for a heartwarming video for the launch of its new show – ‘Tera Yaar Hoon Main’

Aug 15, 2020 by Gouri Achary 0 Comments #‘Tera Yaar Hoon Main’, #“Dosti Ke Farz Mein, #Business Head – Sony SAB, #Mr. Neeraj Vyas, #Sony SAB, #Varun Dhawan, #Woh Mere Baap Nikle”.

Sony SAB will soon launch a new show titled ‘Tera Yaar Hoon Main’, which highlights the dynamics of
the new-age father-son relationship and a father’s effort in trying to become his son’s friend. To drive
home the uniqueness and freshness of this subject, Sony SAB has brought on board Bollywood
heartthrob Varun Dhawan to endorse the show and truly bring out the intricacies of a father-son
relationship through a series of warm and endearing memories of his relationship with his own father.

In a sixty second heart-warming video to introduce the concept of the show, Varun takes a stroll down memory lane, recounting the various instances when his father, instead of behaving like a conventional father, chose to be a pal, a guide, a confidant helping him become the man he is today. Varun beautifully encapsulates his father’s affectionate side by saying “Dosti Ke Farz Mein, Woh Mere Baap Nikle”. It is this very emotion of gratitude, friendship and immense love that Varun feels for is the father that forms the core of Tera Yaar Hoon Main, making him the ideal choice as an ambassador for this show.

What viewers will find in this uplifting video is a son remembering all those bittersweet moments in life, when his father stood by him, not as a preaching authority figure, but as a friend who encouraged him to
make mistakes so he could learn better and a guide who steered him towards achieving his wildest dreams!

Comments:
Varun Dhawan
“The bond between a father and a son is indeed unique and finding a yaari in your father is special. Sony SAB’s Tera Yaar Hoon Main is a beautiful journey of every middle-aged father and his attempts at being friends with his teenage son. It is a heartwarming story that reminded me of some of the
most cherished moments with my father.”

Mr. Neeraj Vyas, Business Head – Sony SAB
“Tera Yaar Hoon Main highlights the nuances of a new-age father-son relationship, the emotions, the affection and even some dilemmas it brings. Having worked with him earlier, we are delighted to associate with Varun Dhawan again, it’s always great to work with him. We found Varun to be a
perfect fit to portray the classic Indian father-son relationship, his narration of the same has been beautifully weaved into this promo for the show. Sony SAB has been at the forefront of showcasing
values-driven lighthearted content that brings the entire family together, we hope Tera Yaar Hoon Main becomes a quick family favourite too.”

News

Amid COVID-19, father donates liver to save life of his little daughter, Jupiter Hospital performs a liver transplant to save 5-years old Pune girl

Aug 15, 2020 by Gouri Achary 0 Comments #Dr Gaurav Chaubal., #Dr Kalpesh Patil, #the Paediatric surgeon.

Timely surgical intervention and liver donation by father to a little daughter, in times of COVID-19, saved the life a 5-years old Pune girl who was suffering from life-threatening liver disease. Ten-hours long liver transplant surgery by an experienced team of surgeons at Jupiter Hospital saved the life of Shubhra who received a liver from her father

Shubra was suffering from biliary atresia, a condition in which there is the failure of development of bile ducts in the liver at birth. Children suffering from this condition develop jaundice. She underwent a corrective procedure at birth known as Kasai’s procedure, said Dr Kalpesh Patil, the Paediatric surgeon. However, when she became 4 years old, she developed jaundice, accumulation of fluid in her abdomen and multiple bouts of vomiting containing blood and would require life-saving liver transplantation, said Dr Vishnu Biradar, the Paediatric gastroenterologist

The complex surgery which took place over ten hours at Jupiter hospital in Baner, Pune was performed by a team of transplant surgeons headed by Dr Gaurav Chaubal.

“Liver transplantation in children is often very challenging as they have very small blood vessels which need to be connected to the new liver and the operation is technically challenging. There is no room for error,” said Dr Chaubal.

Shubra’s father donated a part of his liver to his child. All necessary testing and diagnostic procedures were carried out and the transplant was performed on 4th July 2020

Shubra and her father underwent a full and extensive transplant assessment. The old liver from the child was removed surgically and the donor’s liver was connected. The transplanted liver began working straight away. At the end of the surgery, the recipient was stable and shifted out to the intensive care unit for further care. All the protocols related to the prevention of the spread of the COVID was followed during the conduct of this surgery and in the Transplant ICU said Dr Srinivas Tambe, Paediatric intensivist. She spent 14 days in the hospital and was discharged. Both father and child have recovered completely. This successful transplant has led to a very high possibility of a complete cure from the liver cirrhosis in a new lease of life to the child”

Shubhra’s case clearly points out that people should not be scared of COVID-19 and should not delay life-saving surgeries. Jupiter Hospital has been taking full care of non-COVID-19 critical cases and performs advanced surgeries taking all precautions for patient safety and care.

News

Vidyamandir Classes to conduct final National Admission Test for NEET and IITJEE aspirants on16th August, 2020 across nation

Aug 15, 2020 by Gouri Achary 0 Comments #Brij Mohan, #co-Founder, #IITJEE and NEET, #National Admission Test, #Vidyamandir, #Vidyamandir Classes

Vidyamandir Classes, a name synonymous with IITJEE and NEET preparation is all set to conduct the final National Admission Test for the current academic cycle on 16th August, 2020. The last date of registration for this exam is 8pm, 15th August, 2020. VMC has observed an overwhelming response to the Online NAT so far with thousands of students, who have successfully given the test and taken admissions in the highly successful and sought-after classroom and online programs. VMC will award the top performers with a scholarship towards the tuition fee for both classroom and VMC Guru online program.

NAT is an online national qualifying test designed for students who aim to score high grades in IIT-JEE & NEET by joining the prestigious classroom & online programs. NAT is an exam for admission at VMC and self-analysis for the students. Through this aptitude test, students can also review their current potential and realize their academic intellect on the basis of the marks obtained. Since the past 33 years, VMC has a proven track record of success in national competitive exams.

VMC facilitates classes from faculties who are alumni of top engineering and medical colleges and have teaching experience of more than a decade. This exam is specially designed for IIT/JEE and NEET aspirants who want to be a part of the top engineering and medical colleges and want to pursue courses in these streams. The classroom programs are running on schedule – LIVE Online until the situation improves. The Online sessions are being taken by the best faculty members including VMC founders.

NAT is an opportunity for the students to be a part of the methodical training program of VMC which emphasizes on explaining the fundamental concepts of the subjects and provide mock tests and special sessions for eliminating their doubts.

Speaking on this occasion, Brij Mohan, Co-Founder, Vidyamandir Classes added, “This eligibility test is a golden opportunity for students to fully comprehend their ability to appear for IIT/JEE and NEET. It is an opportunity for the aspirants to kick start their preparation under the guidance of industry icons, excellent teachers from IITs and premium colleges of our country. Our unique study material churns out academic excellence in students and confidence in them to score higher marks in competitive exams. Above all, by attending NAT, students are taking a step ahead towards success in national level competitive exams. As there is no major change in the current scenario, we are again conducting NAT test through the Online medium. “

The registration fee for the exam has been revised to Rs.49/- in view of the pandemic situation. Students can visit the website www.vidyamandir.com for more information on NAT.

News

VMC starts Special Rank Booster Program for JEE 2020

Aug 14, 2020 by Gouri Achary 0 Comments #co-Founder, #JEE 2020, #Mr. Brij Mohan, #Special Rank Booster Program, #Vidyamandir Classes, #VMC

New Delhi, 14th August 2020: Vidyamandir Classes, a name synonymous with IIT-JEE preparation offers the last opportunity to the IIT-JEE aspirants to improve scores by introducing the Rank Booster Program which is a Special Super-Condensed Program for 4 weeks which includes 2 sessions a week (weekend classes) focusing on tough problems students can expect in JEE 2020.

These 8 sessions will assist students to improve their problem-solving aptitude by 1000 tough and common questions types which students get in exams. This module will help students in a way they can attempt these questions better and solve doubts. Through this program, VMC experts will provide last-minute guidance and tips/tricks to IIT-JEE aspirants. The aim of this program is to help students to give a finishing touch through weekend sessions, so they can appear in exams with high confidence. Students also get All-India Test Series with 5 tests free with the Rank Booster Program.

On this occasion, Mr. Brij Mohan, Co-Founder, Vidyamandir Classes, said, “This course is intended for those aspirants who are not only planning to crack their IIT-JEE examination but score better. We believe these weekend sessions will definitely boost our student’s morale and they will come up with fruitful results. This program is not a replacement of the regular classes but a supplement, hence it can not make up for lack of preparations but only help improve the outcome depending on the efforts students have put in.

During the program, faculties will continuously make efforts towards boosting the aspirants to approach problems by following a special teaching method”. Students can visit the website www.vidyamandir.com or contact nearest centres for more information.

News

HSNC University awards Kaizzen with its PR mandate

Aug 14, 2020 by Gouri Achary 0 Comments #CEO - Kaizzen, #GM - Corporate Media Relations, #Hiranandani Group & Communities, #HSNC University, #Kaizzen, #Mr. Vineet Handa, #Ms. Ritika Shah, #Public Relations mandate for HSNC University

India, 14th August 2020: Kaizzen, India’s leading independent Public Relations & Digital Agency has been awarded the Public Relations mandate for HSNC University. The second cluster university of Maharashtra constitutes of 3 reputed colleges of Mumbai – K. C. College, H. R. College and Bombay Teachers’ Training College (BTTC) – part of a 70-year old Hyderabad (Sind) National Collegiate Board (H(S)NCB). The mandate encompasses strengthening brand awareness and building brand preference, in India.

On Kaizzen’s appointment, Ms. Ritika Shah, GM – Corporate Media Relations, Hiranandani Group & Communities, said “We are pleased to appoint Kaizzen as our Public Relations Consultancy, to communicate our progressive vision and mission to the relevant audiences. Appreciably they very well sync with Dr. Niranjan Hiranandani – Provost of HSNC University’s ideologies and vision. The team’s experience in managing similar mandates for other industry bodies and in the education space, affirms my belief in their ability to deliver strong results. We look forward to a long term association with team Kaizzen.”

Commenting on Kaizzen being awarded this mandate, Mr. Vineet Handa, CEO – Kaizzen said, “We are thankful to the management team at HSNC University for placing their trust in Kaizzen. Our team is excited at the opportunity of working collaboratively with the team at HSNC University and look forward to applying our strategic expertise to execute innovative, disruptive and high-impact PR campaigns that will positively impact the brand. Over the past twelve years, Kaizzen has established itself as a leading multi-practice and full-service PR and Digital Media Agency. Education is one of our very strong practice areas, and the current mandate will help consolidate this practice even further.”

The cluster university is established under the Rashtriya Uchchatar Shikshan Abhiyan (RUSA) scheme, a funding agency under the Central government. It aims at ushering in a wave of ‘Education 4.0’ and promoting the thought of ‘Study in India’. HSNC University advocates for an industry-focused, technology and skill development-driven curriculum to make its students’ employment ready and thus plans to offer an interdisciplinary, liberal, choice-based credit system and talent-oriented education approach. More so, as a step towards Education 4.0 the university initiates the idea of Incubation Centre, Swayum platforms, E-Pathshalas and seamless digitization in operations for a sound infrastructure.

With the current mandate win from HSNC University, Kaizzen’s diverse portfolio of clients in the education sector has expanded, including names like FICCI Arise, Education in Ireland, Sommet Education, Jaipuria Group of Educational Institutions, Heritage Schools, IDP Education, Speech and Debate India, Samarthya Teachers Training Research of Academy (STTAR) amongst others. Kaizzen has recently been ranked as the 7th Fastest-Growing PR Agency globally in the Provoke Global PR Agency Rankings and also awarded ‘Specialist Consultancy of the Year’ at IPRCCA 2019.

Dr. Niranjan Hiranandani, Provst - HSNC University (1)

Profile of  Dr. Niranjan Hiranandani, Provost – HSNC University

The importance of academic excellence in the making of a highly successful first-generation business entrepreneur is perhaps best personified by Dr. Niranjan Hiranandani. As a student, he had the distinction of standing Second during his graduation from Mumbai University in his Bachelor of Commerce Degree (Hons.). This was followed by completing F.C.A. from the Institute of Chartered Accountants of India.

Adding a new dimension to his versatile personality, it truly befits the new role of academician for one who started his career as a teacher to the students learning Chartered Accountancy. Over the years, he has set up the Hiranandani Foundation School, successfully run the academic institutions of the HSNC Board – it is only in the fitness of things that his wish to go further and become an educationist comes true; as Provost of the newly set up HSNC University in Mumbai. Excellence was not confined just to his studies; as the ‘Developer extraordinaire’ as also ‘the one who redefined the skyline of Mumbai’, he has evolved into not just an industry leader, but also an IndustryKnowledge Guru.

Even as a Top real estate developer of a global repute to being the true ‘Real Estate Moghul’ of Indian Real Estate industry, he always had an affinity towards providing quality education to society at large. The journey towards becoming an educationist started right with setting up the Hiranandani Foundation International Schools and Hiranandani Institute of Learning in his mixed-use integrated townships. He has the privilege of being on the boards of multiple educational institutions; then chaired the HSNC Board where he looked after 17 colleges and 8 schools. Adding a new feather in the cap as an educationist, he also runs vocational skill training centres and institutions for interdisciplinary learning.

His ‘dream objective’ to enable an academic curriculum which would shape the young minds and transform them into an Industry Ready Profile has crystallized in the form of the HSNC University, Maharashtra’s newly set-up Cluster University. As Provost of HSNC University, the journey is just a beginning.

News

ADMISSION ALERT: Heritage Gurugram opens admissions for Academic Session, 2021-22

Aug 14, 2020 by Gouri Achary 0 Comments #2021-22, #Heritage Gurugram

14th August 2020: Heritage announces admissions for academic session 2021-22 for its CBSE (Heritage Xperiential Learning School) and International (Heritage International Xperiential School) schools in Gurugram.

About Heritage Xperiential Learning School: Heritage Xperiential Learning School, India’s no. 1 ranked CBSE school, with its experiential project-based pedagogy and integrated curriculum, has established a formidable reputation for itself as a progressive, innovative school in just over a decade that it has been operational. HXLS has regularly found representation in the top 10 schools of the country as much for its academic reputation and infrastructure, as for its focus on students with special needs or those from economically weaker sections. Other areas where the school has been cited for excellence include co-curricular activity, leadership and management, sports education, life skills education and conflict resolution, and parent involvement.

About Heritage Xperiential Learning School: Drawing on best practice research from US and UK, Heritage International Xperiential School ensures mastery of essential skills and content. It is a small vibrant, nurturing and caring community that stimulates and fosters children’s natural curiosity and passion for learning through connecting all explorations to the world beyond our classroom walls. The International School has three programmes: the Primary Programme, Middle Programme and Senior Programme. The International Primary Programme (Nursery to Grade 3) is located in DLF phase 5 while the middle and senior programmes are located in the HXLS, Sector 62, campus.

The schools will be opening admissions to South Delhi students for the first time.

Age Criterion for Nursery – 3.5 years as on 31st March, 2021 for CBSE and 3.5 years as on 31st July, 2021 for International Curriculum.

Applications open from 14th August, 2020. Last date for Nursery application is 21st August, 2020.

Admissions Information Session: Sunday, 16th August, 2020 at 4.30 pm. Register through https://bit.ly/heritagesession

How to apply: Visit www.hixs.org for International and www.hxls.org for CBSE admissions.

News

Surmandal’s Facebook Live Musical Concert

Aug 14, 2020 by Gouri Achary 0 Comments #Dhanashri Deshpande, #Facebook Live Musical Concert, #Mr Mohan Hemmadi. Founder of Surmandal, #Surmandal

Hyderabad, August 14, 2020…Surmandal, a group of culturally inclined people and music lovers of Hyderabad invites people of Hyderabad, Telangana to join live a Classical and Light Music Concert by Dhanashri Deshpande.

Dhanashri Deshpande trained versatile singer who has sung along with stalwarts like Suresh Wadkar, Arun Date, Shridhar Phadke, Suman Kalyanpur, Usha Mangeshkar, Sudhesh Bhosle & many more. Just recently she performed in the Netherlands along with Dr Prakash Amte & Mandakini Amte. She also performed in Russia along with Mandhar Udhas some time back. She sings old and new Film songs, Semi-Classical songs, Classical based songs, Bhajans, Sufi and many more genres.

According to Mr Mohan Hemmadi. Founder of Surmandal, the concert will be performed live on Facebook, SurmandalHyd on Sunday 16th August at 9.30 pm.

The entry is free and all are invited to join

For more details, please reach out to Mohan Hemmadi on mobile: 8686366666

It was formed in the way back in 1969 and since then it has introduced to this city many luminaries and legends in the cultural space. Mohan Hemmadi through Surmandal has been tirelessly organising many cultural festivals in the city. He brought many legends to this city to perform. Surmandal which is now celebrating Golden Jubilee this year has become synonymous to cultural festivals especially Indian Cultural Festivals.

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Ultra Media & Entertainment to release “Raat Ke Musaafir” music video featuring Sona Mohapatra on Independence Day 2020

Aug 14, 2020 by Gouri Achary 0 Comments #“Raat Ke Musaafir”, #Ajay Govind, #Kumar Bharti, #Sakshi Hasija, #Sona Mohapatra, #Ultra Media & Entertainment

Ultra Media & Entertainment presents music video “Raat Ke Musaafir” featuring vocals by Sona Mohapatra. The song is an ode to the struggles that Indian women face when they dare to dream in the context of safe spaces whenever they work or travel at night. The music video will release on Independence Day

2020 on Ultra Bollywood YouTube Channel and later on Gaana,Spotify,Saavn itunes and other leading platforms.

The music video produced by Kumar Bharti, and directed by Dehradun-based filmmaker, Ajay Govind, raises the issue of women’s safety at night in Indian cities. Accomplished artiste Sona Mohapatra, who has raised several women-centric issues, lends her powerful voice to highlight the problems working women face when travelling at night and sheds light on the power of female solidarity in building safe spaces for women in every sphere of life.

“Raat Ke Musaafir” features actors Sakshi Hasija, who plays a female cab driver aspiring to become a civil servant, and Anupama Sunehria, a young hockey player. Sakshi’s character’s strong maturity and the vibrant energy of Sakshi’s character become the crux of the music video. To add an authentic touch, the producers invited a hockey coach, Sonal Shah, to train Anupama on set. The video has been shot in Dehradun.

The powerful concept, developed by the scriptwriter, Remya Sasindran, delves into the barriers that women face when they have to be out at night to achieve their dreams and how women continue to support each other to make the world a safer place.

The song featured in the video is composed by Nitin Krishna Menon, who last composed music for a short film ‘Missing’ directed by actor Vipin Sharma, which was selected for screening at NYIFF 2020.

Rajat Agrawal of Ultra Media & Entertainment, says, “We are extremely happy to acquire the rights of the music video ‘Raat Ke Musaafir’, which highlights women’s’ safety issues on the eve of Indian Independence Day. We partnered with the producers because the creative energy of the entire team was infectious and the final

output will definitely empower female viewers and raise awareness. Iconic Sona Mohapatra adds to the overall impact in her inimitable voice. We at Ultra intend to start and felicitate #RaatKeMusaafir safety drive for women working at night.”

Iconic artiste Sona Mohapatra said, “Raat ke Musaafir immediately struck a chord with me. The narrative, both visually & in the song was about women’s right to public spaces, be it night or day and their right to be able to dream freely & make those dreams come true! There could be no better spirit to celebrate this Independence Day & one that has come right in the middle of a scary pandemic & health

scare where it has become even more evident that in order for humankind to get through to the other side, all genders need to work together, with mutual respect, in harmony because there is a much bigger force at play that no one can control. This harmony can be brought about only if we free women from their shackles.” Sona added, “This song has strong electric guitars & is a rock ballad. Unconventional in India since such ‘rockstar’ status is reserved for the menfolk more often than not & this too breaks barriers subconsciously & overtly! I

enjoyed singing this song straight from the heart because it tells a story without preaching or patronising anyone. Women have been trained to speak softly & are expected to sing like a high pitched bird in a sweet voice only & also be a damsel in distress. This is 2020. Those days are over.”

“We decided to release the song on Independence Day because freedom is a core theme that runs in the song. Eventually, the song is a take on everyone’s freedom to be themselves and find others in that journey who will support you,” added Ajay Govind lyricist and director of the music video.

News

SAMMAAN – A worldwide talent hunt in Indian music and dance

Aug 14, 2020 by Gouri Achary 0 Comments #Mr Praveen Kadle – Founder, #Rithwik Foundation for Performing Arts., #SAMMAAN, #Shankar Mahadevan Academy Trust.

Young artists who learn Indian music or dance now have an opportunity to take their talent to the next level share Mohan Hemmadi, a Hyderabadi who recently appointed as Honorary Advisor of Shankar Mahadevan Academy and Rithvik Foundation for Performing Arts, Pune.

SAMMAAN, a worldwide talent hunt in Indian music and dance, is open for registrations.

Presented by Shankar Mahadevan Academy Trust and Rithwik Foundation for Performing Arts, SAMMAAN is a rare opportunity for artists to perform with the finest of talents and grow their talent from that competitive experience. The first edition of SAMMAAN has begun. Registrations opened already. The Grand Finale will happen on October 25, on an auspicious day, Dussehra.

Registrations close on August 15, 2020. Artists who wish to participate in this grand event can

register here: https://www.shankarmahadevanacademy.org/SAMMAANContest.

SAMMAAN will cover more than 16 genres of music and dance grouped under three board categories: Vocals – Hindustani, Carnatic, Dhrupad, Ghazal, Devotional Songs, Movie Songs, and Folk Songs; Instruments: Flute and other wind instruments, Santoor, Sitar, Sarod, Tabla, and Harmonium; and Dance: Kathak, and Bharatnatyam.

The mastermind for each category is a maestro from that field of art. The maestros include Shankar Mahadevan for Vocals, Talat Aziz for Ghazal, Purbayan Chatterjee for Strings, Jayateerth Mevundi for Classical and Devotional, Praveen Godkindi for Wind Instruments, Yogesh Samsi for Tabla, Satish Vyas for Santoor, Debopriya Chatterjee for Flute, Ajay Joglekar for Harmonium, and Rujuta Soman for Classical Dance.

SAMMAAN is designed to not just showcase rising artists but also to nurture their talent. The artists who participate in the contest will perform in front of these maestros in dance and music and learn from the feedback they directly get from the maestros, What’s more, the artists who win at SAMMAAN will get a chance to attend a Masterclass from the maestro in their category, and get a scholarship to pursue a higher study in that art. SAMMAN will be an online contest hosted on SeekLMS and the Shankar Mahadevan Academy Online Contest Platform. The contestants for the Grand Finale will be selected by coaches from various genres. The Grand Finale will be held as a live, online event, and will be broadcast across the world on social media channels. To encourage large-scale participation, the entry fee has been kept nominal.

More than a contest, SAMMAAN is a movement. The founding partners of SAMMAAN, the Shankar Mahadevan Academy Trust and Rithwik Foundation for Performing Arts both view SAMMAAN as an innovative way to elevate the talent of aspiring performing artists.

“It has been my dream to build a comprehensive competition that is based on the intent to promote and nurture our art forms. Rithwik Foundation for Performing Arts was established as a charitable organization to support and revive all forms of classical Performing Arts SAMMAAN will help us find talent from across the world and give us an opportunity to nurture world-class talent,” said Mr Praveen Kadle – Founder, Rithwik Foundation for Performing Arts.

“SAMMAAN will offer every artist who comes to the contest a chance to become better at her or his art than ever before,” said Mr. Shankar Mahadevan, Cofounder, Shankar Mahadevan Academy Trust.