Archive: October 31, 2023

Premium brand Strch offers stylish nylon activewear

INDIA – October 31st, 2023: Introducing Strch, India’s softest activewear brand set to redefine the way you experience fashion, fitness, and comfort. Founded by Prithvi Bhagat, a fourth-generation entrepreneur from the esteemed Gulabdas Group, Strch aims to reinvent how Indians engage with an active lifestyle, by leveraging nylon’s superior quality to allow consumers to stretch to their full potential. Unlike most other players in the industry, Strch activewear caters equally to both men and women with its diverse range of stylish joggers, polo shirts, crop tops, sports bras, shorts, skorts, and more.

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“As a first-time entrepreneur, I am thrilled to introduce Strch and share our vision for elevating activewear and an active lifestyle in India. India has long been known as a hotspot for fashion- conscious consumers, yet premium activewear has often been an exception. In a nation with a burgeoning appetite for fitness and fashion, Strch was born out of the necessity for high-quality, homegrown activewear,” says Prithvi Bhagat, Founder & CEO, of Strch. “With Strch, we aim to create a journey that is authentic, fashionably relevant, and, most importantly, comfortable.”

While the Indian market boasts of numerous Indian activewear brands, it is lacking in premium feel and comfort due to the use of polyester. At Strch, the exclusive use of the superior nylon material, that is found in international activewear, ensures a luxurious fit and an unparalleled level of comfort & quality.

The brand’s advanced performance properties and fashionable features cater to the distinct needs and preferences of its customers, including:

Stylish Design & Colours: thoughtfully curated to allow you to mix-and-match with ease, incorporating your personal style – whether its pastels, neons, open back, or loose bottoms

Storage Pockets – for small essentials

Durability – nylon can withstand rigorous use and frequent wash

Lightweight – The lightweight nature of nylon clothing allows for unrestricted movement

Quick-Dry – nylon has a low absorbency rate thus allows sweat or moisture to evaporate quickly

Wrinkle-Free – no ironing needed

Anti-Odour – a special finish to reduce unpleasant odours

However, what truly sets Strch apart is its commitment to providing activewear designed for the Indian body type. Strch clothing offers a comfortable fit in the stomach area and features spandex for extra stretch, allowing you to embrace slight changes your body may undergo while ensuring your clothes don’t stick uncomfortably.

Whether you’re hitting the gym, going for a walk, or doing yoga, Strch allows your body to stretch to its full potential.

Crafting Blogs with Stock Photos

Crafting Blogs with Stock Photos

Discover the benefits of using stock photos and provide tips on how to make the most of them for your online endeavors.

In today’s digital age, visual content plays a pivotal role in capturing and retaining the attention of online audiences. Whether you’re a blogger, marketer, or online publisher, using stock photos can significantly enhance the quality and impact of your content.

Professionalism and Visual Appeal

Stock photos offer a wide variety of high-quality, professionally taken images that can instantly elevate the visual appeal of your online content. These images are often captured by skilled photographers and are meticulously edited and retouched, ensuring that they look polished and visually appealing. When you incorporate stock photos into your blogs, marketing materials, or online publications, you convey a sense of professionalism that can help build trust and credibility with your audience.

Time and Cost Efficiency

Creating your original visual content can be time-consuming and expensive. Stock photos provide a cost-effective solution, saving you both time and money. You can find images that align with your content theme or message without the need for a dedicated photoshoot or costly equipment. This efficiency allows you to focus more on creating exceptional written or marketing content.

Versatility and Diversity

One of the greatest advantages of stock photos is their versatility and diversity. There are countless stock photo websites offering an extensive range of images spanning different categories, styles, and subjects. Whether you need images related to business, travel, food, nature, or any other topic, you’re likely to find a suitable stock photo that fits your needs. This diversity enables you to tailor your visuals to match your specific audience and message.

Consistency in Branding

Stock photos can also help maintain consistency in your brand’s visual identity. By choosing images that align with your brand’s color scheme, tone, and style, you can create a cohesive and recognizable online presence. Consistency in branding fosters brand loyalty and trust among your audience.

Accessibility and Licensing

Stock photo websites offer various licensing options, allowing you to choose the level of usage rights that best suits your needs. Whether you require images for a one-time blog post or for ongoing marketing campaigns, you can find licensing options that fit your budget and usage requirements. Just be sure to review the licensing terms carefully to ensure compliance.

Tips for Using Stock Photos Effectively

Choose Relevant Images: Select stock photos that directly relate to your content and reinforce your message. Ensure that they resonate with your target audience.

Edit and Customize: Don’t be afraid to edit or customize stock photos to make them unique to your content. Adjusting colors, adding text overlays, or cropping can help personalize the images.

Use High-Resolution Images: To maintain a professional appearance, opt for high-resolution stock photos that look crisp and clear on various devices.

Avoid Overuse: While stock photos are valuable, don’t rely on them exclusively. Balance them with original visuals and content to maintain authenticity.

Stock photos are a valuable resource for bloggers, marketers, and online publishers, offering professionalism, efficiency, and versatility. When used effectively, they can enhance the visual appeal of your content and contribute to a more engaging online presence. So, next time you’re working on an online project, consider incorporating carefully chosen stock photos to make your content truly shine.

Skoho, The Game-Changing Skincare Brand Set to Hit the Market in a Spectacular Launch

SkohoNational, October 30, 2023: Skoho, the brainchild of visionary Anshul Dureja, is poised to revolutionize the skincare industry with its grand debut as a Lifestyle Brand, proudly presenting its COSMOS certified Skincare range. The brand sets the stage for an extraordinary collection of premium skincare products, rooted in a steadfast commitment to transparency, sustainability, and consumer trust. This exclusive product line has been meticulously crafted using certified organic and natural ingredients, ethically sourced from sustainable and eco-friendly origins.

Anshul Dureja, the founder, who faces the challenges of an Autoimmune disorder, embarked on this remarkable journey with a fervent belief in empowering individuals by offering safer skincare choices. Skoho is not merely about enhancing external radiance; it’s about safeguarding inner well-being.

Skoho’s unwavering dedication to safety and transparency is underscored by its prestigious COSMOS certification, placing it among the elite global brands honored with this accolade. Each ingredient and formulation adheres to the stringent natural and organic content requirements of the COSMOS standard.

As Skoho embarks on this thrilling journey, Founder, Anshul Dureja said, “We are thrilled to unveil this brand to the world. Our vision is to become the world’s most sought-after Lifestyle brand for Safety, Sustainability, and Luxury. This journey is guided by an unshakable commitment to transparency, trust, ethical sourcing, and the highest quality standards. We’ve conducted extensive research not only to offer independently certified products but also to deliver an exceptional user experience. Our certifications are not just stamps; they are our testament to a legacy that seeks to heal, not harm. It’s about preserving today’s radiance for generations yet to come.”

The globally recognized COSMOS standard for organic and natural skincare underscores Skoho’s unwavering dedication to providing safe, clean, sustainable, and responsibly sourced skincare ingredients.

Anil Jadhav, Regional Director, South Asia & Middle East at ECOCERT, praised the brand, stating, “For over 30 years, ECOCERT has been dedicated to assisting brands in promoting sustainable practices worldwide. COSMOS Certification guarantees environmentally friendly production while upholding human health and adhering to rigorous quality assurance for safety and sustainability. We are delighted to be associated with Skoho and applaud their commitment to providing certified skincare products and their journey towards sustainability.”

The skincare range encompasses a Mineral-based Sunscreen, Moisturizer with mild SPF, Anti-Oxidant Brightening Serum, Age-Defying Serum, Face Cleanser, and Body Wash. Of particular note, Skoho introduces the world’s first Sunscreen with SPF 60+ (as per the COSMOS database).

TO THE NEW organized its annual hackathon, Geek Combat, to encourage unique ideas & solutions

New Delhi, Oct 30, 2023: TO THE NEW, a leading digital technology company, announced the winners of Geek Combat 2023, the company’s annual hackathon event organized for all its employees, fondly called “Newers”. This year’s hackathon revolved around Artificial Intelligence, providing an exciting platform for Newers to unleash their creativity and collaborate intensely on innovative digital solutions.

Around 70 Newers participated in the event, which took place in an offline (in-office) setup. The participants were divided into 14 teams, each tasked with designing a product that simplifies Newers’ lives, streamlines TTN processes, or enhances our client products using Artificial Intelligence. The winners were determined by an internal jury panel.

“Geek Combat 2023 is a remarkable event for us, as it gives Newers a unique platform to experiment with their talent and creativity, giving shape and wings to their ideas. The hackathon witnessed enthusiastic participation, where we saw our Newers come up with a flurry of exciting tech solutions. There was a lot of learning, knowledge-sharing, debates, and discussions, and tons of fun and excitement. We are elated with the outcome and hope to make the best of the new findings.”, said Deepak Mittal, CEO and Co-founder, of TO THE NEW.

The shortlisted teams presented their innovative ideas & solutions to the prestigious Jury composed of the company’s Co-founders. The selection of winners was not contingent upon ranking; rather, it was predicated on the assessment of the degree of innovation, usability, AI utilization, and other relevant criteria. Five outstanding teams emerged as winners and were rewarded with cash prizes. These winning projects will receive support for implementation across the organization.

The first winning team, Cloud Guardians, introduced a cloud-based AI tool that monitors the cloud environment, analyses logs and alarms, and autonomously rectifies detected issues. As an AWS well-architected Audit Partner, TO THE NEW, can employ this tool to identify and resolve errors with minimal manual intervention and offer clients insightful recommendations based on cloud environment analysis.

The second winning team’s project, “Nexus – AI-Powered Assistant for FinOps Optimization,” created by team Skeletor, focuses on optimizing AWS infrastructure costs. Their solution offers cost-reduction recommendations and enhances user experience with AI-powered personalized assistance through the Nexus App.

The third winning project by team Vencedor developed an application to provide AI-assisted services for Idanim Meditation App. This solution has features like an AI-powered chatbot that serves as a virtual meditation coach, multilingual support to cater to users from diverse linguistic backgrounds, translation of audio meditations from one language to another, and much more.

The fourth winning project, “AI-based Betting App assistant” by team punter.AI, developed an application to provide a seamless, intuitive, and efficient way for users (multitaskers, physically impaired, or on the move) to interact with the application. This solution provides a convenient app experience for users by enabling hands-free and intuitive interaction through the use of voice commands for input and actions.

The fifth winning team, Sigma, developed an adaptive Talent Management Platform. The core idea is to optimize resource allocation and project success by aligning candidate skills with project requirements through the use of AI. It also augments the Talent Management process by streamlining talent management via an innovative assessment portal to reduce skill mismatch and enhance onboarding and enables data-driven decisions through insights gathered from candidate assessments.

TO THE NEW firmly believes that innovation starts at home, and nurturing its employees positively impacts its work culture, growth, and commercial success. Geek Combat 2023 is one significant step forward in this approach.

JITO,organises The Bridal Story, Where Your Fairy Tales Begins

JITO Ladies Kolkata, October 2023: JITO Ladies Wing of Jain International Trade Organisation (JITO) unveiled its “The Bridal Story, Where Your Fairy Tales Begins”, an exquisite rendezvous for connoisseurs of bridal fashion and exquisite jewelry.

JITO’s The Bridal Story aims to showcase ace designers, bespoke jewelry, celebrity make-up artists, and all you need to make it a dream wedding. It promises to be the preferred choice for every future bride, groom, and their entourage. The organisation also curated the best from across the world and brought them together under one roof.

At The Bridal Story – celebrated couture wedding designers from all over India and overseas took part to present their work. The exhibition comprised of crème de la crème of

  • Exquisite gems and jewellery
  • Wedding curators/planners
  • Celebrity makeup artists
  • Destination weddings and theme weddings

Wedding card/ app designers, trousseau designers, caterers, venue decorators, photographers and many more.
“We want to empower women and educate them so that they can become independent people. The idea behind this exhibition is to give the budding designers and brands to showcase their work and fulfill the dreams of prospective brides and grooms and their families,” Ms. Sangeeta Baid, Chairperson of JITO Ladies Wing said.

“The Bridal Story is a magnificent exhibition showcasing a curated collection of bridal outfits and jewelry that embody timeless elegance and artistry. These opulent creations, meticulously handpicked for their craftsmanship and beauty,” Ms Sheetal Dugar, Apex Chief Secretary said.

“Wedding has always been one of the special moments of life which is elevated through bridal couture and adornments. The bridal outfits and jewelry collection on display are a testament to their commitment to craftsmanship and elegance, setting new standards of excellence in the industry,” Ms. Shashi Dugar Jain, Chief Secretary said.

The Bridal Story included industry magnates, fashionistas, and socialites and a celebration of opulence, a testament to the timeless allure of bridal fashion and exquisite jewelry. The exhibition received a footfall of 1400 customers.

JITO Ladies Wing announced their proposed programme of apprenticeship for women to make them self-sufficient in various works of life. A Women’s Premier Cricket League will also be organised by the Wing in January where nine teams from several zones of the JITO Ladies Wing will be taking part.

CNBC-AWAAZ successfully hosts the North Zone edition of the 14th Real Estate Awards & Conclave

CNBC-AWAAZ30th October 2023: CNBC-AWAAZ successfully concludes the North Zone of the 14th CNBC-AWAAZ Real Estate Awards & Conclave, presented by RR Kabel. The North Zone edition of the event took place in Delhi on October 25, 2023. At the conclave, notable industry leaders, real estate developers, policymakers, experts, and influential individuals convened to deliberate on the most recent trends influencing the future of the real estate sector and to explore strategies for accelerating its advancement in the upcoming years.

The event commenced with a welcome address by Anuj Singhal, Editor, CNBC-AWAAZ & CNBC BAJAR. He said “These awards have been a trailblazer in recognizing achievements in the real estate sector for the past 16-17 years. The real estate industry holds significant importance for our country. Not more than a decade ago, the real estate sector was marred by a less favourable reputation. However, over the past 15 years, there has been a significant transformation in the perception of the real estate industry. The individuals gathered here today have been instrumental in this shift and have contributed to the sector’s evolution into a more organised and respected domain.”

The welcome address was followed by a special address by Shreegopal Kabra, Managing Director, RR Kabel. He commented, “Last year, we established the Electrical Short Circuit Association, recognizing the prevailing trend in construction where buildings are designed for aesthetics but may lack a strong focus on safety and structural integrity, which are of paramount importance for our nation. Hence our emphasis is on both commercial and residential structures, including warehouses, whether they have a lifespan of 100 years or more with a sturdy building structure. There is a concerning prevalence of improper practices in the country driven by profit motives ignoring the safety of the project, and I believe that corporate governance should encompass the safety of each project. Real estate companies are achieving global recognition through marketing and advertisements, yet ensuring that we meet the lofty expectations set by these promotions remains a significant challenge, given the high standards set for our country.”

The event also featured panel discussions comprising esteemed industry personalities. The first discussion, titled Role of North India in Towering India’s Trillion-Dollar Real Estate Sector brought together industry thought leaders including Sanjay Khatri, Additional CEO, NOIDA; Munish Sharma, Additional CEO, GMDA (Gurgaon Metropolitan Development Authority); Namita Mehrotra, Director Finance, NCRCT; Vipul Roongta, Managing Director & CEO, HDFC Capital Advisors Ltd.; Pradeep Kumar Aggarwal, Founder & Chairman, Signature Global (India) Ltd.; and Shreegopal Kabra, Managing Director, RR Kabel.

The concluding panel for the evening was on Preventing Electrical Fires: Innovations in Fire Detection and Suppression. The panel featured Atul Garg, Director, Delhi Fire Service, Govt of N.C.T of Delhi; Ashish Rakheja, Managing Partner, AEON Consultants and Shreegopal Kabra, Managing Director, RR Kabel.

Preceding the award ceremony, the chief guest of the evening Anuj Singhal engaged in a fireside chat with Shri. Nitin Gadkari – Hon’ble Union Minister of Road Transport & Highways, Government of India. Shri Gadkariji said, “Our Prime Minister’s vision is to transform our country into a 5 trillion-dollar economy, and one sector with the potential to drive this growth is the real estate industry. I recommend that this sector shift its focus towards affordable and low-cost housing, as it has the potential to significantly enhance its revenue.”

The evening ended on a high note with the award ceremony, where the Shri. Nitin Gadkari – Hon’ble Union Minister of Road Transport & Highways, Government of India, Anuj Singhal, Shreegopal Kabra, and other esteemed guests felicitated the real estate projects from the North Zone of India. This event was presented by RR Kabel, Associate Partner – RR Parkon, Knowledge Partner – Knight Frank India, and Powered by News18 India. The next phase shall see the felicitation of winners from the East and South Zones culminating into a final National Awards ceremony in January 2024.

BPTP’s ‘Mega Ratri’ Offers Create Waves of Joy and Prosperity during Navratri

BPTP Group.

BPTP Group, NCR’s prominent real estate developer, received an overwhelming response to their Navratri offers. The “Mega Ratri – Mega offers, Mega deals, and Mega happiness” turned Navratri festivities into a time of prosperity for BPTP Group, as prospective buyers and channel partners gathered in massive numbers to benefit from these exclusive deals.

BPTP’s Mega Ratri offers witnessed enthusiastic responses from the public. The celebration was not limited to just real estate transactions, as regular events were also organized, including Dandiya nights with delicious snacks that were attended with great enthusiasm. The offers covered a wide range of projects, including plotted developments, independent floors, apartments, and villas strategically located in key areas of Gurugram and Faridabad. This provided potential homeowners the opportunity to embrace a life full of comfort and convenience.

“The “Mega Ratri” offers have truly brought in the spirit of Navratri with great success, and BPTP Group is thrilled to have made this festive season special for many families looking to invest in their dream homes. Our offers were aimed at helping people find their dream homes, and it was a pleasure witnessing its grand success. On-spot booking offers were also appreciated by our customers as they booked their desired spaces with additional benefits and best-in-class amenities. The celebration of these festivals would have been incomplete without our extended family and the addition of the new customers to our fraternity,” stated Mr. Rohit Mohan, Senior Vice President of BPTP Group.

Davaindia: Redefining Healthcare with Ayurveda in the Modern Age

DavaindiaNew Delhi 30th October 2023: – Ayurveda, the ancient system of medicine and natural healing with its roots in India, is experiencing a significant resurgence as consumer preferences shift towards holistic wellness and natural healing methods. According to a report by IMARC, the Ayurveda products market in India reached INR 626 billion in 2022, and it is projected to reach INR 1,824 billion by 2028, with a remarkable CAGR of 19.3% during the period of 2023-2028.

In a remarkable contribution to the revitalization of Ayurveda in India, Davaindia, the country’s premier private generic pharmacy retail chain, has emerged as a frontrunner in the Ayurveda industry. With a presence in over 650+ stores and a satisfied customer base of over 75 lakh individuals nationwide, Davaindia has become a beacon of holistic wellness and natural healing for the Indian population.

Dr. Sujit Paul Group CEO of Zota Healthcare, “has a vision of providing every Indian access to high-quality, affordable healthcare, and giving the customer an option to choose across a plethora of Ayurveda products made from natural ingredients available in the Davaindia stores.”

Davaindia’s dedication to promoting the Ayurvedic way of life is reflected in its diverse range of Ayurvedic products. From immunity-boosting Tulsi Ginger Drops to diabetes management solutions like NutraVedic Karela and Jamun juices, the company offers an extensive selection of products that cater to various health needs. Additionally, Davaindia’s natural solutions for weight loss and overall health provide a comprehensive approach to well-being, aligning with the growing consumer preference for holistic and sustainable health practices. Davaindia emphasis on natural ingredients and holistic wellness aligns perfectly with the changing consumer preferences in the country.

Ayurveda’s appeal lies in its holistic approach, emphasizing the use of medicinal plants and herbs for internal healing, illness prevention, and overall well-being. Ayurvedic products harness the power of natural ingredients such as neem, ashwagandha, aloe vera, turmeric, and others, catering to skin care, hair care, and oral care.

QS Business Masters Rankings 2024: JAGSoM ranked in the Top 101+ globally for its PGDM Marketing and PGDM Analytics programs

Bengaluru, October 30, 2023: Jagdish Sheth School of Management (JAGSoM), has been ranked in the QS Business Masters Rankings for the 4th year in a row. The QS Business Masters Rankings focuses on the metrics of Employability, Alumni Outcomes, Value for Money, Thought Leadership, as well as Class & Faculty Diversity.

JAGSoM’s PGDM Marketing program has been ranked globally in the QS Masters in Marketing Rankings 2024 in the 101+ band; Prominent schools such as IMT Ghaziabad and Rennes School of Business joining JAGSoM in the 101+ band.

JAGSoM also features in the QS Masters in Analytics Rankings 2024 in the 101+ band along with Global Business Schools such as College of Business – University of Texas at Arlington, Asian Institute of Management, La Trobe Business School, and West Texas A&M University.

In the QS Masters in Finance Rankings 2024, JAGSoM is joined by other prominent Indian Business schools including IMT Ghaziabad, IMI Delhi, and TAPMI in the 151+ Band.

Congratulating the faculty of JAGSoM, Dr Atish Chattopadhyay, Director, said “Over the past few year, JAGSoM has emerged as a leading Business school with an International profile with a global accreditation and, a globally acclaimed curriculum delivered by faculty with domain expertise. The results of the QS rankings, is a testimony to JAGSoM’s focus on Role-Defined Career Tracks as a unique intervention to prepare graduates for career roles based on their individual strengths and interests.”

Uno Minda launches new line of side stand sensors and switches for bike riders in Indian Aftermarket

Uno MindaNational, 30th October 2023: Forgetting to retract the side stand of a bike while in a rush, is a major reason for a crash in India. In such cases, riders usually endure serious injuries and sometimes it can cost them their lives. Therefore, to address this issue and to ensure the utmost safety of its customers, Uno Minda, a leading Tier 1 supplier of Proprietary Automotive Solutions to Original Equipment manufacturers (OEMs), has unveiled an innovative range of side stand sensors and switches that use advanced magnetic sensor technology, ensuring that you don’t drive away with your stands still deployed.

This new range of products from Uno Minda uses an advanced mechanism that disengages the engine circuit unit when the side stand is in an unsafe position, without fail. Thus, bike riders can always be at ease while riding with the sensor in place. In addition, the sensor’s instrument console features an LED light indicator that lights up when the side stand is in an unfavorable position, keeping the driver alert when the vehicle is in motion.

Speaking on the occasion, Mr. Anand Kumar, Head of Product & Strategy, Aftermarket Domain, Uno Minda Ltd., said, “Uno Minda’s commitment to customer safety led to the development of side stand sensors & switches under driving the new technology initiative. We believe in the cause of Make in India and as a homegrown brand, we have been driving innovation for over 65+ years. Without a doubt, road safety is our top priority. We know that bikes generally come with a pre-installed side stand sensor. Side stand sensors are important because getting to a corner and having the side stand hit the road can lead to a crash. Uno Minda side stand sensors have been manufactured to cater to the durability requirements on India’s rocky trails. Unwavering dedication to ensuring local production not only benefits the Indian economy but also ensures that our products are built to withstand even the most extreme conditions.”

Uno Minda is a renowned OE switch manufacturer, globally ranking among the top, and is known for nailing it when it comes to the compatibility of its solutions with a quality that is on par with the OE installed equipment. These switches, which can potentially save hundreds of lives, are no exception, with a compact design that allows seamless installation without compromising the overall functionality of the vehicle.

Having undergone rigorous testing, including up to 3 Lacs cycles, the brand has ensured that the end product is long-lasting and reliable for every weather condition. Thus, they are robust enough to withstand rough Indian roads and extreme weather conditions, seizing the lead in the market and cementing Uno Minda’s reputation as the most dependable name in the OEM aftermarket.