Archive: February 28, 2022

HIMS Hospital and Sridhar University launch the training of ‘The Invisible Medicine’

New Delhi – With the collaboration of HIMS hospital and Shridhar University, the launch/training of the event ‘the Invisible Medicine’ took place on February 27, 2022 at 11:30 am in the huge LTG auditorium situated at Copernicus Marg, Mandi House, New Delhi.

Dr. Om Prakash Gupta, Registrar, Shridhar University, was the Chief Guest on the occasion. Apart from the Directors  and Promoters of HIMS hospital,  Acharya Manish, Dr. Biswaroop Roy Chowdhury and Dr. Avadesh Pandey were also present.  In the beginning, Dr. Biswaroop Roy Chowdhury reintroduced ‘the Science of Postural Medicine’. He said that through the therapy of hot water immersion (sitting in the hot water tub), thousands of people have succeeded in treating themselves of various infections/diseases. He further added that this therapy is also helpful in the treatment of Dialysis, Cancer, Parkinsons and other neuro-degenerative diseases. ‘The Science of Postural Medicine’ is an interesting science based on the law of gravity. Gravitational force cannot be purchased from a shop; it is freely available around us.

“This therapy can be used even by the poor people just by spending a small amount of money. One does not require any special gadgets or resources for the purpose. One can simply utilize the broken fridge or the Sintex tank for the purpose. If a person does not have access to these, he can simply dig a ditch and make arrangements for the person’s lying down in hot water, said Dr. Chowdhury. Here, gravity works as medicine. A treatment like this involves no medicine or expenditure.  A total of 12 videos were shared in the event. These videos are equivalent to top 12 ideas, through which hot water immersion treatment can be done.

Through the videos of the patients shown during the event, one may get an idea of the different ways through which hot water tub can be prepared so that he can avail the benefits of this therapy. He said that one need not rush to an expensive hospital to treat himself of chronic diseases such as kidney failure, Cancer and neuro-degenerative diseases. Our invisible medicine would provide immediate relief.

The event also witnessed the successful launch of the book ‘The Heat Protocol’. The book teaches the use of heat as medicine and through which, one can get rid of Flu, Covid and other respiratory diseases.

Dr. Biswaroop Roy Chowdhury said if the treatment protocol starts with the appearance of the first symptom of Flu such as fever, cough, cold, body ache, weakness or fatigue, the person can be cured within two hours. This therapy of providing heat is absolutely free of cost, scientifically proven and gives instant relief.

The procedure for using heat as medicine, as described in the book, was also explained to people so that they could adopt the treatment protocol in emergency situations.

Another invisible medicine was introduced in the event. The audience was familiarized with vibration as medicine.

A MOU was also signed with Shridhar university. The university was represented by the Registrar Dr. O.P. Gupta and the experts, who introduced vibration is medicine, Captain Arvind Singh and Dr. Avadesh Pandey were also present. It was decided that a two month online course will be started from March 2022 wherein the use of ‘vibration is medicine’ would be taught.

While introducing ‘vibration is medicine’, an example was given that in an Orchestra, if all the musicians do not play the music in synchronization, it would result in loud noise instead of music. In the same fashion, if all the organs of a human body do not work in harmony, the person will always be sick. Vibration is medicine is also a free therapy, which can be used by any person on his own, without seeking any external help.

In the end, a convocation ceremony of Shridhar university was held wherein certificates were awarded to those students who had qualified a two month online course ‘Emergency and Pain Management’. About 1000 people from across the world enrolled themselves for the course and the top 100 among them were awarded the certificates on successful completion of the course.

The event concluded with a free medical camp organized by Shuddhi Ayurveda for the journalists and their families and the distribution of ayurvedic medicines.

41% Women Homebuyers in ANAROCK Survey opt for 3BHK, 26% Buying for Investment

Mumbai, 28 February 2022: Women are emerging in greater numbers as key home purchase decision-makers. Over the years, an increasing number of Indian women have been making independent and individual investments in the real estate market. According to the latest ANAROCK Consumer Sentiment Survey, real estate is now the preferred investment asset class for 64% of women respondents. It was 62% in the last study (H2 2020) and 57% in the pre-Covid survey (H2 2019).

3BHKs are the most favoured configurations for approx. 41% women respondents, followed by 36% women home seekers voting for 2BHKs. At least 11% are looking for 4BHK homes or larger.

Anuj Puri, Chairman – ANAROCK Group, says  “While traditionally, women have always been an integral part Indian families’ homebuying process, the trend of women as independent buyers and investors with distinct choices is a more recent phenomenon. Women’s affinity to housing purchase has increased markedly since the pandemic – from 57% votes in the pre-COVID-19 survey to nearly 64% in the current edition. Now, we see that the pandemic has also influenced their property preferences.”

There has also been an increase in women looking at real estate from an investment perspective. Of total women respondents looking to buy homes, approx. 26% declared investment their primary motivator, while 74% had an end-user perspective. Contrastingly, a year ago, the same survey showed an end-use vs. investment ratio of 82:18. Their strengthening investment sentiment is a clear indicator of women’s increasing financial independence.”

The survey indicates that over 38% of participating women home seekers prefer the city peripheries, while 30% will buy homes within the city limits. Only 11% are eyeing the city centres.

In budget categories, at least 67% of women home seekers will buy properties in the mid and premium segments (properties priced INR 45 lakh to INR 1.5 Cr.) Of this, approx. 34% are focusing on a budget range between INR 90 lakh to INR 1.5 Cr, followed by 33% preferring homes within the INR 45 lakh to INR 90 lakh budget bracket.

In the same survey last year, affordable and mid-segment homes priced within INR 90 lakh were the top pick of participating women home seekers, with nearly 66% voting for this budget range.

Moreover, there is a marginal rise of 2% in demand for ultra-luxury property priced >INR 2.5 Cr – from 5% in the H2 2020 survey to 7% in the current H2 2021 edition.

A very significant 79% of women respondents prefer either ready-to-move homes or properties to be completed within the next six months. Over 10% of women respondents are looking to buy properties in newly launched projects, while another 11% will purchase homes in projects scheduled for completion in more than one year.

“OPay” announces the launch of its first store in Egypt

28th February 2022 – (Cairo, Egypt) OPay Egypt, the leading fintech and electronic payments company, has announced the opening of its first “OPay” store in Egypt in the Downtown area in the 5th Settlement, to offer all the company’s services and products for individuals and corporates.

The move comes as part of OPay’s expansion plan in the Egyptian market and capitalizes on the success the company has achieved last year through distributing tens of thousands of Points – of – Sale (POS), and increasing its vendors and retailers, becoming the fastest growing company in the fintech and e-payments market, just one year after its launch in Egypt.

Hesham Ezz El-Din, Digital and Cards Business line director at OPay Egypt said that the company is “thrilled to be launching its first OPay store in the Egyptian market, one of the largest markets in the Middle East and Africa, as part of the company’s bid to keep up with the direction of the Egyptian state towards financial inclusion and digital transformation and Egypt 2030 vision.”

Through the store, Ezz El-Din said the company’s clients will be able to recharge their phone’s balance and make electronic payments for a number of services including paying mobile phone bills, as well as paying their utility bills and paying tuition fees for schools, universities and a host of other services.

He said that the company will gradually open more stores across many of the Egyptian cities and governorates to serve a wider client base, in addition to adding electronic collections services through coordinating and partnering with other companies in the same field.

Last month, OPay won the ‘Best New Point-of-Sale Payments Service Provider’ award from the London based ‘The Global Economics’ institution, specialized in providing detailed performance analysis of companies in various financial and business sectors.

New adulteration test introduced by FSSAI for Saffron

Some of the products consumed are adulterated and this can be known with the help of simple tests. Similar to other products, saffron is adulterated with maize cob causing symptoms such as bloating, diarrhoea, and gas. Hence, FSSAI has decided to introduce some tests that help every household consume safe food products.

Here is an easy trick to know whether the saffron you use is adulterated or not.

• Take 2 glass jars with hot water, filled 70-80%

• Add a few strands of the saffron both the jar.

Results

• If saffron immediately releases red colour in the water, it is adulterated.

• If Saffron releases typical saffron colour, it is unadulterated.

Ashwin Bhadri, CEO, Equinox Labs, says “While saffron is adulterated with maize cob, the powdered saffron is adulterated with natural colours. Adulteration has different types such as economic, microbiological, and poisonous. All these types are likely to leave adverse consequences on the health of humans. It becomes difficult for the common man to know whether the products are adulterated or not. Even conducting professional tests for the household is not possible, due to which FBOs and the food industry are guided to adhere to the principles.”

Equinox Labs is a leading FSSAI Approved and NABL Accredited Food, Water, and Air Testing Lab with 16+ years of experience. With a PAN-India presence, they are also Industry Leaders in Food Safety Auditing and FoSTaC Training.

He further added, “When the demand for product increases, to increase the supply, adulteration is conducted. The adulterated products do have different textures, colours, and tastes. Though a food product might appear appealing, consumption causes effects such as liver damage, heart disorder, and other health issues. FSSAI assures that the food testing laboratories in India conduct tests for adulteration whenever a new product is launched or the older product is re-designed. Yet, the cases of adulteration are increasing. To keep the consumers informed and to make the right choice, following the small tips and tricks to ensure household products are adulterated or not is quite helpful.”

Plix Reinforces Green Brand Credentials with the Coveted ‘The Clean Label Project Certification’

Mumbai , 28th February 2022: Plix, a fast-growing clean plant-based nutrition brand for daily wellness and strength, recently received the prestigious ‘The Clean Label Project Certification’, USA. The certification is awarded to select few brands that undertake production of food items that are green, free from harmful chemicals and pesticides.

Agricultural food production has become vulnerable to severe contamination today due to chemicals and contaminated water. Testing of various fruit juice labels has revealed that nearly half of them are laden with heavy metals. Existing food testing and certification methods usually focus on microbes and contaminants that could be harmful shortly after consumption. However, contaminants which build over time and cause damage are often not focused upon. Even an FDA approval doesn’t necessarily authenticate whether a product is chemical and metal free or not.

To ensure long-term wellness of the consumers and environmental sustainability, it is important to eliminate all pollutants, and deliver clean food and nutrition product options to the public. This is where a Clean Label Certification is a highly coveted recognition for a customer-centric and clean brand. It certifies the brand on various parameters such as Label Claim Substantiation; FSMA compliance; GFSI benchmarked standards; Certified Organic, Gluten-Free, Non-GMO Project, etc.; and Certification compliance and enforcement standards and policies.

Plix has been a one-of-its-kind brand offering an extensive range of nutraceuticals products that address key health challenges. The brand has not only adopted green practices in manufacturing, but also fosters sustainability by planting new saplings regularly. The Clean Label Certification has now further underscored Plix’s position as a disruptive brand.

Speaking about this, Rishubh, Satiya, Co-Founder, Plix, said, “We started Plix with a mission to make high-quality, clean, plant-based nutritional foods available to the people across India. The prevalent consumption of junk food has been one of the biggest challenges to health and wellness. The pandemic as further emphasized on the need for quality plant-based diet for all round wellness. Our complete sincerity of effort and usage of clean ingredients has earned Plix, The Clean Label Project Certification. We are proud to be one of the select brands to have received this certification. This further motivates us to continue the good work and contribute to health and wellness of consumers across India.” 

Plix was founded in March 2019 with the aim of becoming a leading brand for nutraceuticals that contain only clean, plant-based ingredients that fulfil the nutrition requirements of vegetarians. It offers a unique range of products that are delicious, effective and 100% plant-based. Through its rapidly expanding range of offerings, Plix aims to change the conventional approach towards nutrition supplements.

Adding further, Rishubh, Satiya, Co-Founder, Plix, said, “Plix is among the most recognized clean nutrition D2C startups in India. We have always strived for maintaining complete transparency in our brand communication and educating consumers on what goes into the making of products. This ability to walk the talk and maintain top quality of contents in all our products has been acknowledged in the form of ‘The Clean Label Project Certification’ and it is a matter of great pride for Plix. We are committed to grow faster and become India’s No. 1 plant-based nutrition company for millennials and Gen Z in the next twelve months. Our goal is to consistently improve and expand our offerings with the health and wellness of our consumers, and the environment being our top priority.” 

Going beyond pills and capsules, Plix has introduced a wide range of delicious gummies, superfood powders, and effervescent tablets. The company offers products across categories such as weight loss, hair and skin nutrition, daily wellness, women’s health, and workout supplements. The clean ingredients and clean manufacturing practices of Plix has been awarded The Clean Label Project Certification after having fulfilled the stringent evaluation criteria.

Plix’s products are made using real, plant-based ingredients blended into innovative form factors that appeal the senses. The ingredients are globally sourced and their products are available on most popular e-commerce platforms like Amazon, Flipkart, Nykaa and its own website.