Tag: Founder & CEO

Health

750AD Healthcare Pvt. Ltd. wins the National Feather Award for Healthcare & Social Care Support

May 3, 2022 by Rekha Nair 0 Comments #750AD Healthcare s, #Ankit Joshi, #co-Founder, #Feather Touch Business Solutions, #Founder & CEO, #Mithun Majumdar

May 2022: In the times of pandemic and through its healthcare review platform, 750AD Healthcare has helped the common man in raising its grievances on an open and non-bias platform leading to a revolutionary change in how people address the healthcare discrepancies. Owing to its remarkable work for the common people and the healthcare fraternity, National Feather Awards awarded 750AD Healthcare Pvt. Ltd., in the category of Healthcare & Social Care Support. The event was organized at the Hilton Mumbai International on 28th April 2022. The Chief Guest of the occasion was Shri Gopal Shetty, MLA, MP.

750AD is a hub that brings to you the most trusted reviews from all across the health and social care domain. Patients can leave meaningful feedback on doctors, hospitals, medicines, pharmacies and nursing homes regarding their service and care to help the next patient with the same. This is the honest and direct feedback of patients whose ratings and reviews you can compare to choose doctors, dentists or care services that are found to be the best in their fields.

A well-formulated qualitative and quantitative feedback for different organizations, departments, wards and clinics helps one to capture a real insight into the service they are going to engage with. This also benefits the hospitals and doctors owing to the reviews that can help greatly in creating, monitoring and informing outcome-based commissioning.

Speaking on the felicitation, Mithun Majumdar, Co-Founder, 750AD Healthcare said, “It is said that the first things are always special and so is this award which marks the beginning of many more awards to come. We are honored and feel privileged that we have the opportunity to work in the welfare of the people of our country and the 750AD team will continuously strive to improve the healthcare system in the country through our hospital/doctor review program, our health magazine and our bamboo product range- Phoenix750.” 

Adding to the list of award winners, Vavo Digital, India’s renowned influencer marketing platform has also won the award for Digital Agency of the year owing to its widespread efforts in the field, helping the brands grow through its dedicated influencer marketing campaigns.

750AD Healthcare was formed in 2019 under the leadership of Shabnum Khan, Founder, 750AD Healthcare and Mithun. The challenge to find the right facilities prompted her to start 750AD Healthcare, a review platform, information portal, and a market aggregator for medical sales.

Furthering the vision, the platform also launched its e-magazine, Transformative.today and will soon be launching its range of bamboo and neem wood sustainable products for oral and body care. The brand envisions on creating a healthy and sustainable ecosystem of growth and development. At the same time the bigger objective is to help the people in raising their voice.

Also, speaking on the occasion Ankit Joshi, Founder & CEO, Feather Touch Business Solutions said, “National Feather Award is initiated with the objective of felicitating the warriors who are ensuring that the world becomes a better place with their efforts for growth of the community and society. It is always an honor to meet the entrepreneurs who are helping the country grow through their vision.” 

The event will be telecasted on the official Telecast Partner: ET NOW

Education

BasicFirst to provide free Doubt-clearing sessions to 2.5 Lakh students

Dec 7, 2021 by Rekha Nair 0 Comments #BasicFirst Learning, #Founder & CEO, #Mr. Randhir Kumar

New Delhi: Nearly 90% of school teachers are unable or unavailable to resolve students’ academic issues pertaining to the sheer paucity of time versus the intensity of the syllabus to be completed. This impedes the entire learning process, resulting in a diminution in self-confidence, and increased stress and anxiety among students. Keeping this into consideration, BasicFirst brings back its Doubt-Clearing Program for students to access expert and clear the concepts. As part of the initiative, the company is likely to provide free of cost sessions to the first 2.5 lakh students across India who wish to enroll and benefit from the program.

BasicFirst, a Jharkhand Innovation Lab-selected edtech startup, holds expertise in tackling the universal problem of providing a personalized learning experience to the students. Beginning from December 14th, 2021, BasicFirst’s “Doubt-clearing on Text” programme will be available to students studying in 6th – 12th standards who are appearing for Board exams, preparing for JEE Mains, JEE Advanced, NEET, Olympiad, NTSE, KVPY, and Scholarship Examinations with unlimited “Ask your Question” absolutely free for an entire year. The Doubt-clearing sessions can be scheduled on-demand, 24*7 via text or chat messages. The company will ensure allocation of seats to students across states on prorate basis.

Speaking on the announcement, Mr. Randhir Kumar, Founder & CEO, BasicFirst Learning, said, “80% of our students come from semi-urban areas that helped us in designing an aspirational product for students who don’t have access to good education. While learning, the main hurdle for students is resolving doubts. Providing students with the best possible tools to help them achieve their academic goals is always a top priority for our platform. Our flagship Doubt-Clearing programme is an interactive platform that allows them to resolve their queries quickly and easily. We endeavor to create a learning environment that is devoid of stress, building confidence, motivation, and perseverance for exam preparations amongst students.”

BasicFirst recently announced the launch of 300+ offline Doubt Clearing Facilities for its students in India and abroad, with 15 centers in the UAE and 3 in Singapore. The edtech startup is partnering with schools and coaching institutes to establish doubt clearing centers, and to date has signed MoUs with 129+ centers in 75+ cities. BasicFirst aims to build on its phygital module by providing students with online and offline classes to help them study more effectively.

Technology

ReBrand Gurus LLC strives to bring progressive reformatory changes in the workplace

Dec 7, 2021 by Rekha Nair 0 Comments #Founder & CEO, #Manan Sharma Vashisht, #ReBrand Gurus

New Delhi: A leading tech branding organization, ReBrand Gurus, whose focus is on offering digital marketing, web development and designing services across the world aims to bring progressive reformatory changes in the workplace.

The organization provides positive feedback to its employees under the leadership of Manan Sharma Vashisht to motivate them. Manan Vashisht brings along with him an experience of over 19 years has led the organization to a new set of success. He ensures that his students are provided with the best corporate challenges. The firm believes that corrective and constructive feedback is necessary principally when an issue arises that requires instant solutions.

ReBrand Gurus stresses on empowering young women through employment. The organization focuses to empower women not just in metropolitan cities but in tier II and tier III cities as well. It aims on creating workplace with 60% female employees.

Manan Sharma Vashisht’s content, understanding of organization operations and attention to detail allows students to acquire a broader understanding of corporate life by providing meaningful value.

Its clients are regularly notified of promotions, reward programs, and other relevant content. When their needs are not met, Manan Sharma himself addresses their problems personally.

Launched in the year 2017, the company has made its mark across the world with its offices situated in Dallas, Texas, Sheridan, Wyoming in America and in Canada. In India the company operates from Noida in the state of Uttar Pradesh. The firm also serves the SEM and SEB segments across the US, Canada and the Middle East region.

“We are focused on fostering a workplace atmosphere that encourages natural ability acquisition and maintenance. The organisation hopes to enrol 60% of women as emplacement providers as a result of this. We also take on ground-breaking ideas as a tech branding company so that youth and teenagers can get business and skills within the company,” said Manan Sharma Vashisht, Founder & CEO, ReBrand Gurus.

Business

Capsicum Kitchens launches first showroom in Bengaluru

Dec 4, 2021 by Agency 0 Comments #Capsicum Kitchens, #Founder & CEO, #Shashank Singh

Bangalore- Capsicum Kitchens, a Bengaluru-based modular kitchens and wardrobe design and execution company announced the launch of their first showroom. The company offers high-quality kitchens and wardrobes at affordable prices. The new facility featuring the company’s product portfolio and services is now open for business in the heart of Bengaluru in Koramangala.

Along with personalised design options from expert designers, Capsicum Kitchens provides transparent pricing policies, exceptional quality standards, and hassle-free deliveries. The pricing for modular kitchens starts at 1 Lakh rupees and wardrobes at 40,000 rupees. Capsicum Kitchen’s sole aim is to provide homemakers a seamless experience of buying modular kitchens while delivering state-of-the-art products and solutions at the consumer’s doorstep.

Capsicum Kitchens 1

Commenting on this launch, Mr. Shashank Singh, Founder & CEO, Capsicum Kitchens, says “We are excited to announce the launch of our first showroom in Koramangala, Bengaluru. Our aim is to bridge the gap between the organised and unorganised sectors by means of an efficient franchise-based business model that prioritises uncompromised quality above all. Most leading Indian kitchen brands are priced in the mid to high range, we on the other hand are looking to ensure uncompromised quality products at transparent and affordable price points. Our endeavour is to reach the maximum middle-class households who aspire to own personalised modular kitchens and wardrobes.”

Capsicum Kitchens plans to open multiple stores in Bengaluru over the next few months, targeting over 20 by the end of 2022.

Business

India’s flex space stock to cross 60 million sq ft by 2023

Nov 23, 2021 by Rekha Nair 0 Comments #CEO (India) and MD (Market Development-Asia), #Colliers, #Colliers India, #Founder & CEO, #Paras Arora, #Qdesq, #Ramesh Nair, #Senior Director and Head of Research, #Vimal Nadar

Gurugram– Colliers forecasts flex workspace stock to cross 60 million sq ft in metro and non-metro cities by 2023, as occupiers embrace agility and flexibility in their work models, mentioned in a recent release by Colliers and Qdesq.

The demand for flex space will be largely driven by Consulting, IT-BPM and E-commerce companies who are establishing multiple satellite offices in suburban locations in metro cities. Metro cities remain the stronghold of flex spaces, accounting for about 88% of the total flex stock as of Q3 2021, mentioned in the report.

“Reverse migration to Tier 2 cities, constant growth of new startups and increased occupier confidence driven by vaccination rates, have helped in overall improvement of the flex industry across the country. The flex market in India is evolving with many enterprises incorporating a flex space component in their portfolio. It is encouraging that flex spaces are currently operating at about 70%, with the trend moving towards pre-pandemic levels. Occupiers are looking at next-generation offices and the future workplaces will be unique to each occupier. Flex workspace operators must continue to focus on customization and providing on-demand workspaces,” said Ramesh Nair, CEO (India) and MD (Market Development-Asia), Colliers.

The flex market in India is evolving with many enterprises incorporating a flex space component in their portfolio. There are currently 3410 flexible centres across major cities, operating at about 70%, with the trend moving towards pre-pandemic levels.

“The next 12-18 months is expected to witness businesses of all sizes reassessing the use of their office. The importance of agility and decentralization has been underlined and highlighted by the pandemic and will become critical to businesses as they adapt to change, impelling the industry forward and that’s what the future looks like for India. Making Flex mainstream”, said Paras Arora, Founder CEO, Qdesq.

Flex space is also emerging in non-metro cities as large enterprises are moving to a decentralised structure focusing on the flexibility and convenience of their employees. The total flex stock in non-metro cities to reach 7.8 mn sq ft by 2023, a 50% increase from current levels.

Major non-metros like Ahmedabad, Coimbatore, Indore, Jaipur, Kochi and Lucknow are witnessing robust activity and are the top 6 emerging non-metro flex locations.

Occupancy levels inching towards pre pandemic levels:

After a dip in occupancy and prices during covid, flex space is reviving in the latter part of 2021 with an average occupancy of 71%. Prices per seat have also seen an improvement by 21% as of September 2021, after falling by about 30% during the pandemic.

“Metro cities are seeing renewed demand from occupiers across the spectrum in the latter part of 2021. Even in non-metro cities, occupiers are taking up seats for their sales and regional offices, leading to higher occupancy. Occupiers are evaluating the concept of ‘work from near-home’ through satellite and hub-and-spoke offices. We foresee that these offices will be an amalgamation of traditional leases and flex spaces,” says Vimal Nadar, Senior Director and Head of Research, Colliers India.

Colliers recommends flex space operators to focus on enhancing occupier experience by digitizing workspaces and providing add-on services, which shall receive more enquiries. As occupiers focus on health and wellness, demand for well managed Grade-A properties with superior infrastructure is ought to increase. Inclusion of digital infrastructure and smart facilities shall also contribute in achieving greater operational efficiency, reduce energy consumption and higher customer retention.

Business

Grapes Digital rebrands to Grapes

Nov 17, 2021 by Rekha Nair 0 Comments #COO & Strategy Head, #Founder & CEO, #Grapes, #Mr Himanshu Arya, #Shradha Aggarwal

NEW DELHI: Grapes Digital, a leading digital marketing agency has announced today that it is shedding ‘Digital’ from its title and will be known as ‘Grapes’. The rebranding strategy reflects the vision of the company while repositioning it from a digital agency to a strategic partner for brands.

The agency has unveiled a fresh brand identity with a new logo. The transformation has been initiated to serve clients better while expanding the offering of varied services altogether.

The company has been working in the digital media landscape for more than a decade and has been continuously serving some of India’s largest renowned clients. The agency will expand its horizon into new and emerging business areas by creating newer possibilities to serve the ever-evolving need of clients.

Speaking on the development, Mr Himanshu Arya, Founder & CEO, Grapes said, “The lines between traditional and digital agencies are diminishing, and with COVID-19 it has pushed brands to have a digital strategy first with the mainline media. In the past year, the demands of clients are evolving, and digital is acquiring the centre pie of it. The decision was always in mind to reinvent it but certainly, we realized this is the right time to hit with the compelling need to reinvent ourselves and make Grapes future-ready in terms of its business model and offerings. We are looking forward to more than doubling ourselves in the next two years.”

The company a few months ago forayed into the Bangalore market. The agency is working to strengthen the team and expand the business into new markets.

Shradha Agarwal COO and Strategy Head Grapes Digital
Shradha Agarwal COO and Strategy Head Grapes Digital

Commenting on the occasion, Shradha Aggarwal, COO & Strategy Head, Grapes said, “Looking at the way advertising is done, it will be next to impossible for traditional and digital agencies working separately. Clients want agencies who offer both kinds of solutions, hence it’s pertinent for the industry to go for a merger. We aim to associate with our clients right from planning to execution.”

She also added, “Disruption is always healthy for the industry. As digital is a key driver of a brand’s success in the market, clients prefer all kinds of services under an umbrella. This has led us to take a first step towards expanding and reinforcing the regional services we provide to our clients in India. The coming year will see digital agencies working more closely with brands and digital ad spending will continue to grow.”

The new name is effective immediately and will be executed across platforms as well as in products and services. Grapes will become a 360* integrated advertising agency and will offer services like media strategy, ATL & BTL activities, campaign execution, digital strategy, social media marketing, creative support, Public relations, and Media Planning and Buying.

Business

EyeMyEye achieves valuation of INR 102 crores post fund infusion of INR 20.5 crores from Marquee Investors

Nov 16, 2021 by Rekha Nair 0 Comments #EyeMyEye Pvt. Ltd, #Founder & CEO, #Mr. Ganesh Iyer

Hyderabad/ Mumbai: EyeMyEye – one of the largest online players in the eyewear market crosses a milestone valuation of INR 102+ crores after raising INR 20.5 Cr through Angels and HNI in Pre Series A funding. The funds raised shall be utilized for assortment expansion, technology and marketing and shall help to achieve the growth aspirations of the firm and counter competition.

EyeMyEye Pvt. Ltd. is one of the largest players in the Indian Eyewear industry and hosts 30+ International Eyewear Brands online. The brand provides genuine and high-quality products with fast-track deliveries. Within four months of launch, valuation of the company has crossed INR 102+ crores with 5.9 million unique users and 2 million signups. In September month alone the website has achieved 1Lac+ transactions.

Commenting on the fund raise Mr. Ganesh Iyer, Founder & CEO said, “We are very delighted to have such quality names in our cap table. The very fact that such marquee and proven investors have invested in us, shows the level of conviction and faith they have with regards to our ambitious growth prospects. We are very happy to onboard them and look forward to utilize their proven expertise in the start-up space that shall help us achieve our objectives”.

Marquee investors who have participated in this round of funding are Mr. Brijesh Agarwal – Cofounder Indiamart, Mr. Baskara Rao – Chief Technology Officer at Seviora Holdings Pte Ltd (a subsidiary of Temasek) & Mr. Raghav Gupta – MD Asia Pacific for Coursera, also an Insead alumni. All have invested in their personal capacity.

EyeMyEye offers the best quality and wide array of products catering not only to the luxury segment but also value for money products suitable for all pockets. Being a storehouse of the coolest eyewear trends – to making quality eyewear accessible & affordable – EyeMyEye works relentlessly towards becoming a thought leader when it comes vision needs. By being a part of a global network for over 6+ years in their past venture, the team aims at giving Indian audience, the best quality products at unmatched prices, which is currently a challenge in the domestic market. EyeMyEye brings 6000+ stylish eyewear designs with a huge assortment of international range too.

Education

BasicFirst goes phygital; plans to open 300+ doubt-clearing centers in India and abroad

Oct 22, 2021 by Rekha Nair 0 Comments #BasicFirst Learning, #Founder & CEO, #Mr. Randhir Kumar

New Delhi: Offering holistic learning options and teaching methodology for students, BasicFirst, a Jharkhand Innovation Lab-selected ed-tech startup, today announced the launch of offline 300+ Doubt Clearing Centers for its students in India and overseas, with the UAE and Singapore opening 15 and 3 centers respectively. The company aims to build on its phygital module by providing students with online and offline classes to help them study more effectively. BasicFirst is partnering with schools and coaching institutes to establish doubt clearing centers and has already identified and signed MoUs with 85+ centers throughout 45+cities.

In addition to this, BasicFirst is expanding its teaching faculty with individuals having long-standing expertise in their respective course and will have top-notch flying faculty who will visit centers once or twice a month based on the course and the need for students. The flying faculty will be based out of Ranchi, Delhi, Mumbai, Bengaluru, and Hyderabad. Moreover, BasicFirst is employing qualified teachers and faculty members to deliver top grade learning experiences in regional languages, including Urdu, to meet the demand for state board students.

Doubt-clearing sessions can be scheduled on-demand, 24*7 text or chat messages. The programme will be open for K6 to K12 level students from 22 state boards and 84 competitive examinations with a key focus on students preparing for competitive exams. Speaking on the expansion, Mr. Randhir Kumar, Founder & CEO, BasicFirst Learning, said, “At BasicFirst, we aim to strengthen our students’ preparation by offering them best-in-class doubt clearance sessions and helping them achieve their desired result. We believe that the physical module, which includes both online and offline sessions is the way to go in today’s world, and that online and offline doubt clearing sessions will complement one another, resulting in superior results. Doubt solving is one of the key aspects of online learning, as every student has a different doubt or query which can be addressed in a one-on-one mode – online as well as offline. By setting up 300 centres across India and abroad, we want to provide an edge to students and help them build confidence, motivation, mindset and perseverance for exam preparations.”

BasicFirst, a bootstrapped edtech startup, delivers customized interactive educational content that is curated by instructors/ teachers based on their interactions with students. The online learning platform integrated with AI/ML technology accelerates student learning and enhances the overall experience. The personalized live e-learning session equips students with essential communication skills, aptitude, subject competency, and foundational knowledge to excel in academic goals, crack competitive exams, and advance their careers.

In recent times, the startup has seen considerable month-on-month growth of 100% with a 52% CAGR in the last nine months due to a strong demand arising from Tier II and beyond locations. The company recently announced the appointment of its CTO in the US as well as the company’s recruiting strategy for 1000+ talent in marketing, sales, and technical profiles across India, US, UAE and Singapore markets.

Business

Mannat Goel re-appointed as Brand Ambassador for e-Ashwa Automotive

Oct 15, 2021 by Rekha Nair 0 Comments #e-Ashwa Automotive, #Founder & CEO, #Mr Vikas Gupta

New Delhi: e-Ashwa Automotive, one of the leading and fastest-growing EV manufacturers, has announced that it has re-appointed popular influencer, model and actor Mannat Goel as the brand ambassador for the company. Mannat Goel, who has a huge fan base on social media will continue to endorse the e-Ashwa brand.

Established in February 2018, e-Ashwa Automotive has expanded its business into multiple categories within electric vehicles and now sells a wide range of electric vehicles in both electric 2-wheelers and electric 3-wheelers. From e-scooters, e-Cycle, e-Bike, e-rickshaw, e-auto to e-loaders, the company has been steadily growing and catering to the changing market needs.

Speaking on the association Mr. Vikas Gupta, Founder & CEO, e-Ashwa Automotive said, “We are delighted to renew our association with Mannat Goel as we find her to be the perfect match for e-Ashwa’s electric vehicle products.”

“Mannat is a multi-talented artist who has taken up challenging modeling assignments and built a distinct image for herself in the industry and with her fans. Her personal journey and modeling personality resonate with the evolving, versatile and dynamic approach of e-Ashwa; that promises to bring a paradigm shift in the electric vehicle space with its innovative products and services for our customers,” added Mr. Gupta.

Model Mannat Goel said, “I am excited to renew my journey with e-Ashwa Automotive. I believe that e-Ashwa will make that difference to create higher value for businesses and people in the area of its focus. I strongly believe that eco-friendly electric vehicles will be the future and hope my association with the brand will help in strengthening its market presence. I am looking forward to my renewed journey with this brand.”

About e-Ashwa Automotive Private Limited:

e-Ashwa Automotive Private Limited is one of the leading manufacturers of environment-friendly electric vehicles companies in the country. Established in February 2018 by its Founder and CEO Vikas Gupta, e-Ashwa today has a presence in a wide range of battery-operated electric vehicles – electric two-wheelers as well as electric three-wheelers and caters to both B2B and B2C segments. Till date, the company has sold 5340 e-scooters, 784 e-rickshaws, 10 e-autos, 176 e-loaders and 5 e-food carts and 4 e-garbage vehicles. For more information, please visit https://www.eashwa.com/

Technology

Fintech Lender HAPPY bootstraps its way to facilitate wealth creation of INR 1800 crores for the ‘credit invisible’ micro-MSMEs in India

Sep 30, 2021 by Rekha Nair 0 Comments #Founder & CEO, #HAPPY, #Manish Khera

HAPPY, the MSME Digital Lender, established in 2017 by industry veteran and serial entrepreneur Mr. Manish Khera, announced today that it has so far catalysed huge wealth creation of more than INR 1,800 crores for its 3.5 lakh unique customers in India borrowing through its platform and institutional lending partners.

HAPPY has facilitated disbursement of credit worth more than INR 500 crores across 18,400 pincodes throughout the length and breadth of the country. This has uniquely benefitted 3.5 lakh nano, micro and small businesses across 80+ categories including grocery, apparel, restaurant, business correspondents and others. HAPPY’s ability to underwrite and disburse credit to businesses that were first-to-credit and revolve it to grow their business manifold, has turned out to be a win-win situation. Timely availability of credit to these businesses has catalysed an exponential growth in their wealth.

HAPPY, API-based digital lending platform, aims to reach 1million customers by 2023, with at least 40% of them being new to credit, thus inching closer to its vision of bringing the credit invisible micro-MSMEs into the formal credit ecosystem and accelerating nation’s inclusive growth agenda.

Manish Khera, Founder & CEO, HAPPY, says, “While there are multiple players tiding the digital lending boom in India, the micro-MSME segment is still excluded from flexible and timely access to credit. Moving beyond a straight jacketed approach, we have pioneered sachetization of credit in the form of immediate working capital credit attuned to the occupational cycles of micro-MSMEs. Our robust product tech platform is great for partners and lenders to expand into the MSME segment. The milestones we have achieved while remaining bootstrapped startup is a testimony of our customers’ creditworthiness, valuable partnerships and a strong committed team. As an Indian entrepreneur, I see HAPPY as supporting the hard work of lakhs of micro-entrepreneurs by providing them venture capital”

The evolution of HAPPY’s business model was based on solving barriers to affordable digital credit to micro-enterprises at scale and ease. The deep learning and insights have helped the lending platform to be agile and suitable for multiple micro-MSME sectors.

HAPPY’s fully digital platform embeds seamlessly with lending institutions and aggregator networks including POS, payments, wallet, food-tech, agri-tech and others, with the potential to scale credit access to tens of millions of micro-enterprises.

HAPPY through its paper-less, human-less, and application-less digital lending model makes unsecured short-term working capital credit available to the underserved micro-enterprises. The firm has integrated its lending APIs and machine-learning decision models with many of the largest payment, food tech and other aggregator networks in India, reaching over 3.5 million potential borrowers. HAPPY’s proprietary alternate data-led credit model is capable of multi-sector underwriting and has shown one of the best results in the industry so far.

In the coming years, HAPPY aims to become a partner of choice for lenders and aggregator networks to service, engage and retain millions of micro-MSMEs with its scalable, fully digital and flexible lending platform.

About HAPPY

HAPPY is a fast-growing fully digital lending Fintech targeting a multi-billion-dollar credit gap in India’s micro-MSME segment, delivering flexible & easy short-term access to credit for nano, micro and small business owners in urban & city settings. Founded & promoted in 2017 by successful serial entrepreneur and angel investor Mr. Manish Khera, HAPPY has so far disbursed credit worth more than INR 500 crores to its 3.5 lakh unique customers across all states in India.

In order to plug the $380 billion MSME credit gap in India, lending needs to be done at a massive scale to the 63 million micro-MSMEs in India, most of which have been excluded from flexible and timely short-term working capital from formal institutions. This is because they lack financial statements, formal registration, and it is too costly to physically appraise their operations.

With its well-tested robust product technology and credit engine, HAPPY addresses these weighty impediments to financial inclusion of micro-MSMEs in a financially viable manner at scale driving socio-economic impact.