Archive: September 12, 2022

Bacca Bucci launches music video campaign celebrating the changemakers of India

Sep 12th, 2022, Gurgaon: Taking ahead Atmanirbhar Bharat Mission India’s leading D2C fashion brand Bacca Bucci has launched its power-packed music video campaign to showcase the power of youth, and how indigenous brands can take on global companies and are no less than them. The music video features Malhar Kalambe who has single-handedly cleaned tonnes of waste from Mumbai beaches along with other impact makers including environmentalists, skateboarders and bikers. Bacca Bucci which has already earned a leading spot with its youth-centric approach and focus on streetwear culture is committed to Make in India and taking actions toward a larger cause.

They have further launched a dance reel contest featuring the hook step in the music video to engage fashion-forward, conscious and energetic youth with its brand values. The video has already created a buzz over the internet and the same can be seen as hundreds of creators from both India and abroad have participated in their “#LiftUpTheScene Dance Reel Challenge”. The popularity of the song has reached far west to Tanzania as a Popular creator Mr. Kili Paul has agreed to participate in this challenge too.

“Bacca Bucci is not only a casual or athleisure brand but it serves a larger cause of aligning the youth and supporting them. We are a purpose-driven brand and perfectly understand the young minds who not just want to be fashion and style-forward but also want to contribute to noble endeavours and make a change. The music video is colourful, youthful and aptly resonates our vision of featuring the impact makers, promoting Atmanirbhar Bharat & Make in India, and establishing that indigenous brands are no less than their global counterparts,” said Mr. Anuj Nevatia, Co-Founder and Director 

Centred on the energy, aspirations and power of the youth, the colourful music video captures the streets, beaches, neighbourhoods and localities of all corners of India like Mumbai, Bhopal, Hyderabad, and Kolkata to reflect the vibrant and energetic feel that Bacca Bucci offers through its products. The music video features Malhar Kalambe who can be seen cleaning the beach and entrusting Bacca Bucci boots in his clean-up drives. With funky and catchy beats perfectly matching the youthful vibes in the background, the music video successfully features young change-makers and talents across all genres such as dance, music, art, skateboarding and others.

Bacca Bucci is India’s first digital-first brand and it has served more than 5 million Gen Z and Millennial customers till date. The brand has achieved the milestone by staying true to its three main pillars–variety, quality and cost leadership. The brand loves to experiment with pop-colours, new-age tech, innovative materials to ensure every new design it introduces is distinctive. Bacca Bucci aims to continue growing as one of the best and leading D2C brands in India. Having registered pan-India presence through baccabucci.com, it is now eyeing big expansion overseas, starting UAE and some other nations. The brand also takes pride in being an environment-conscious brand, doing its bit by gradually switching to recyclable packaging by the end of 2022.

Home Centre to offer a wide range of stylish and affordable furniture on Flipkart ahead of the festive season

Delhi, September 12, 2022: In the run to the upcoming festive season, Flipkart, India’s homegrown e-commerce marketplace, today announced that Home Centre, one of the country’s leading home accessories brands, will  strengthen its offerings in the contemporary furniture segment on the platform With this development, millions of customers across the country will get access to  a wide range of modular furniture, home furnishings, home accessories, bed and bath products and kitchenware during the festive season.

In the past year, Flipkart has witnessed a 2X year-on-year growth in the demand for furniture, with a majority of new customers coming in from tier-3 and beyond cities. Leveraging the platform,  Home Centre will now be able to to reach out to customers across the country from its current presence in over 50 cities. Home Centre’s large portfolio of furniture encompasses multiple categories, including bedroom, living room and dining room furniture will help expand Flipkart’s rapidly growing product portfolio.

Speaking about the launch, Manish Kumar, Senior Vice President, Flipkart, said, “Over the last couple of years, there’s been a growing affinity towards purchasing furniture online and Flipkart has been at the forefront of fulfilling customers’ evolving requirements through a wide selection of quality furniture, deliverable to 100% of all serviceable pin codes. During the upcoming season, as customers look to redo their homes, we are committed to offering them the largest selection of quality furniture at their fingertips. We are delighted that  Home Centre will be  bringing their high-quality furniture offerings to millions of our customers from across the country. This partnership is also in line with our commitment to enable brands, sellers and manufacturers to reach a pan-India customer base through our technology platform and state-of-the-art supply chain.”

Commenting on the partnership, Sitaram Kumar, Chief Executive Officer, Home Centre, said, “With increasing exposure to the latest trends and a growing inclination towards home decor, people across India continue to seek personal style-forward choices for their furniture that also offer great value for money. Contemporary collections are in great demand today, especially in tier-2 and 3 cities, but access is limited. Home Centre aims to fill this void in collaboration with Flipkart’s all- encompassing furniture catalogue at accessible price points to customers across the country.”

Flipkart Furniture today offers over 3 lakh furniture items across 50+ categories and offers doorstep delivery and installation services to customers across 100% of serviceable pin codes across the country.

Flipkart has also enabled accessibility for customers through its affordable payment constructs such No Cost EMI, Debit Card EMI etc., and value-added services like insurance, warranty, repair and maintenance to offer an end-to-end experience to customers. The company is deploying new-age technological solutions such as the augmented reality-powered Flipkart Camera on the Flipkart App, which enables customers to view the selected furniture in their physical environment and allows them to estimate the size and fit of the product and understand its aesthetics before making a purchase decision.

BITS Pilani collaborates with Coursera to launch first online B.Sc in Computer Science from top ranked engineering institute in India

September 12, 2022, | Kolkata: Birla Institute of Technology & Science (BITS), Pilani, an Institute of Eminence and a globally acclaimed Indian institute in science, engineering, and management domains, has collaborated with Coursera, one of the world’s leading online learning platforms, to launch an online Bachelor of Science (B.Sc) degree in Computer Science.

Designed to serve Indian and global audiences, BITS Pilani’s B.Sc degree will expand access to high-quality computer science education. The programme’s job-relevant curriculum, designed with inputs from various industry partners, will empower learners to develop advanced skills in software development, data analysis, and core systems, alongside leadership and soft skills.

With 28 million new technology jobs projected to emerge in India by 2025, there is a growing need for technical talent. A recent Nasscom-Zinnov report estimates a shortfall of 14 to 19 lakh technology professionals in India by 2026. To address this, BITS Pilani’s B.Sc degree prepares graduates to enter the job market ready for various, in-demand entry-level job roles, such as application and system software developer, computer programmer, and data analyst.

“We are honoured to partner with BITS Pilani as it reimagines a B.Sc degree for a digital future,” said Betty Vandenbosch, Chief Content Officer at Coursera. “Through our partnership, we are opening up access to this premiere institute at an unprecedented scale — enabling more students to earn this highly sought-after computer science degree in a flexible, affordable way.”

“Our collaboration with Coursera gives us the platform to help ensure that our aspirational degree programmes are readily accessible to a large and diverse audience, irrespective of locational or other constraints.” said Prof. G Sundar, Director, Off Campus Programmes and Industry Engagement, BITS Pilani. “This collaboration will enable BITS Pilani to help address the need for equitable growth of the pool of technology talent across the country and the globe.  This also empowers learners with knowledge and skills, which are highly valued by the IT industry, and serves to provide Indian institutions as major providers of high quality education, internationally as well.”

Eligibility that enables many 

The degree requires no entrance exam and is open to students from diverse profiles, including those without a science or significant mathematics background. Anyone with class 12 or its equivalent qualifications can apply.

Accessibility to pursue education from anywhere

The 100% online programme can be accessed from anywhere in the world. By leveraging virtual and cloud labs, learners will apply their skills using simulations and real-world environments.

Flexibility to pursue the programme while working or along with pursuing any other degree programme

To maximize flexibility, students can take up to six years to complete this three-year degree. This will enable flexibility for learners to pursue the programme while working or along with pursuing any other degree programme. The programme also features an intermediate exit option of a diploma, which students can earn in about two years.

Student support system and access to BITS Pilani’s alumni network

The degree prioritises building a digital network, using Zoom and Slack. Students will connect with peers around the globe in digital study groups and group projects. There will also be periodic live sessions so that students can connect with BITS Pilani’s faculty and peers in real time. When needed, learners will be able to access career services, including CV reviews and job-interview preparations.

Upon graduation, students will gain access to the institute’s illustrious alumni network — a community that has spawned 900+ startups and 13 unicorns, including Zeta, MPL, Swiggy, BigBasket, and Groww.

Online applications open today, Sep 12, 2022

Students can apply to start today, Sep 12, 2022, for the first cohort that begins in November 2022. The last date to apply is Nov 15, 2022. For details of the programme and to start the application, please visit https://www.coursera.org/degrees/bachelor-of-science-computer-science-bits.

OD 02 THE NEXT LEVEL- A New Hangout in Bhubaneswar You Don’t Want to Miss…

Dining out is usually a fun event, new restaurants sprouting up in a city always improves dining experiences especially for those seeking to try new places and wishing to enjoy new eateries. OD 02 THE NEXT LEVEL combines entertainment zones – a state-of-the-art nightclub, a magnificent cabana setup, a restaurant, and a dance floor – the ultimate party location.

We’re always looking for new experiences and places. Yes, everyone has a few favourite places that they return to time and again, but this goes hand in hand with gaining new experiences. OD 02 THE NEXT LEVEL is the perfect spot to meet up with a friend over a cup of coffee or to spend a memorable time with family while enjoying a range of delicious dishes and dancing to amazing music.

The Beautiful and the Bold, the Ancient and the Modern, The Karmic Sinner, The Progressive Lover, The Artistic Youth – this is how you will go back and forth in time the moment you enter this multi-level, cutting-edge space of aesthetic innovation, opulence, and music!

The moment you step in you will realize the artistic research of past and present that has been beautifully translated into making it an urban music shrine for those who like music spanning from Electro to Pop, from House to Disco. The club has been constructed so that the smart, daring, and revolutionary can experience class at its finest.

The restaurant is reasonably priced and delivers a broad range of dishes from most popular cuisines ranging from North Indian dishes to local favourites and much more.

The decor is elegant, with contemporary furnishings and beautiful artwork. This is an ideal location for business meetings as well as informal gatherings with family and friends.

The restaurant is so designed that it allows for plenty of natural light, and table layouts encourage comfortable and personal sharing of everything from fast snacks to large supper bowls. OD O2 THE NEXT LEVEL is the amazing DINE IN RESTAURANT that the city of BHUBANESWAR has been waiting for, fearlessly setting new standards and lifting the bar for the rest to follow.

For more details contact:

OD02 THE NEXT LEVEL, Plot No. 2748, Behind Sai Temple, Badasahi, Tankapani Square, Near Landscape Venture, Cuttack – Puri Bypass Rd, Bhubaneswar, Odisha 751018

EMAIL: od02thenextlevel@gmail.com

PHONE:+91 8895927000 // +91 8895928000