Tag: BSE: CLEDUCATE)

Business World

Kestone partners with Give India to present Imagine, The Largest 24-hour Virtual Global Fundraiser Connect on 10th Oct 2020

Oct 8, 2020 by Gouri Achary 0 Comments #BSE: CLEDUCATE), #Career Launcher (NSE, #Give India, #Kestone, #Piyush Gupta, #Priyanka Prakash

Kestone, among India’s leading integrated marketing services company and a wholly-owned subsidiary of Career Launcher (NSE, BSE: CLEDUCATE) and Give India, India’s most trusted platform for donors, present Imagine, India’s largest 24-hour Virtual Global Fundraiser Connect from 10-11 Oct 2020.

Imagine in its 24 hrs of content will bring together Arunachalam Muruganantham – Padman of India, Atul Khatri – an Indian stand-up comedian, Dharmendra Rai – Mind Map Trainer, Dr. Mickey Mehta, Global leading holistic health guru and corporate life coach, Jessie Paul, CEO, Paul Writer, Anand Neelakantan, well-known author & screenwriter, C. K. Kumaravel, Co-founder of Groom India Salon & Spa, Sourabh Kaushal, Internationally Acclaimed Entrepreneur and over 50+ other artists, influencers, business leaders, thought leaders and social change-makers from across the globe to connect, collaborate and contribute to support the noble cause of enabling uninterrupted education in the post-COVID world, through inspiring sessions, workshops and performances.

The event is a celebration of the human spirit and a demonstration of the power of technology to bridge physical boundaries and barriers to provide a platform for people to come together from across the globe. Now more than ever is the time for us to reimagine the world as we know it and look beyond the constraints of the current reality that we are faced with. While we have already witnessed a sea change through a technological transformation in every aspect of our life, this is just the tip of the iceberg. It is time for us to leverage technology in novel ways to stay connected, keep our social accountability alive, innovate and build new communities as we navigate this new normal.

Speaking on the occasion, Piyush Gupta, President, Keystone said, “While we settle into the new normal and stay connected using newer technologies, we can’t ignore that a sizeable population of India is still deprived of the basic necessities required to be part of the online learning modes in this pandemic impacted the world. Social responsibility in education is critical now. The shift from physical to online has its own challenges and the lesser privileged children are the ones who are suffering the most with no access to digital means of modern education. Imagine – India’s 24-hour Virtual Global Fundraiser Connect is our humble attempt to rekindle this sense among all and bring together known and unknown personalities from across the world to collaborate for a single cause that has the power to change the world.”

Priyanka Prakash, Head-Online Giving, Marketing & Partnerships, GiveIndia:- further added “We are happy to partner with Kestone for Imagine, the 24-hour virtual connect for a cause. At GiveIndia, we have always been keen to collaborate with prospects that aim for a heightened social impact. With Imagine, we intend to support children’s education by making them access e-learning in these curtailed times”

Technology

Kestone’s Virtual Events Platform 2.0 Takes The Experiential Game a Notch Higher

Sep 1, 2020 by Gouri Achary 0 Comments #BSE: CLEDUCATE), #Career Launcher (NSE, #Kestone, #Piyush Gupta, #President, #Version 2.0 of Kestone Virtual Events platform

New Delhi, 1st September 2020: Kestone, among India’s leading integrated marketing services company and a wholly-owned subsidiary of Career Launcher (NSE, BSE: CLEDUCATE), today introduced an advanced version of their Virtual Events platform which promises to take the user experience multiple notches up. Version 2.0 of Kestone Virtual Events platform comes with a host of advancements including an overhauled User Interface (UI), support for multiple languages and advanced audience engagement and gamification features.

Speaking about the enhancements, Piyush Gupta, President, Kestone said, “Providing an immersive user experience has been one of the key pillars of Kestone Virtual Events platform, besides its ability to drive user engagements and compute deep data analytics. While a lot of us are conversant with conventional web conferencing solutions such as webinars, we need to be cognizant of the fact that there any many users who are experiencing virtual events for the first time. It is like graduating from wearing 3D glasses to using AR/VR solutions. Any good technology solution must handhold such graduations carefully keeping the end user in mind. Our UI enhancements try to aim just that by making the platform intuitive and extremely user friendly even for the first-time users.”

With second version of its Virtual Events platform, Kestone also introduces support for multiple languages. This means that now beyond English, the platform can also be offered in regional and foreign languages. Commenting on the upgrade, Piyush said, “Both content delivery pattern of brands and content consumption behaviour of consumers have seen tectonic shifts in recent times. Nowadays, just having a device-agnostic design isn’t enough for a digital product and one needs to look deeper into demographical attributes as well. Therefore, for our Virtual Events platform to be a truly global product, providing support for content delivery in the language-of-choice was both aspirational and inevitable for us.”

Kestone believes that these product upgrades will make its platform accessible to larger markets transcending geographical and demographical boundaries. Now the platform comes loaded with a host of features including 3D environments, LIVE video streaming, audience engagement interventions with polls & quizzes and real-time reporting while being compliant with international norms for data privacy and data security. Within 90 days of its’ initial launch, successful virtual conferences have already been hosted on the previous version of the platform for Google, Redington, in partnership with Dell Technologies, Strategink, in partnership with IBM and, CNBC-TV18, engaging 40,000+ CXO level visitors, 75,000 students, with 60,000+ social media interactions and 50,000+ exhibitor booth & product demo zone visits.

Talking further about the platform, Piyush said, “COVID-19 is a black swan moment for the events industry during which we saw up close, how, many businesses for whom events have been the lifeline, have suffered. With this product we aspire to set benchmarks for delivering exceptional customer experiences in the virtual world which are as good as physical events. That is where we have ploughed all our learnings from over two decades of event management experience into building this platform. The response to the initial version of the platform has been encouraging both in India and in the global markets of Canada, Dubai, Singapore and US.”

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