Tag: Ayush Gupta

News

SwopStore’s Strategic Partnership Propels Bombay Shaving Company to Rs 45 Lakh Revenue Surge

Jun 21, 2024 by Mansi Praharaj 0 Comments #Ayush Gupta, #Bombay Shaving Company, #SwopStore

New Delhi, India – June 21st, 2024 – SwopStore, a leading e-commerce optimization platform, has successfully partnered with Bombay Shaving Company, resulting in a significant revenue surge of approximately Rs 45, 00,000. This collaboration has also seen Bombay Shaving Company’s monthly conversion rate rise from 8% to 20%, solidifying their position as a frontrunner in the competitive grooming industry.

Ayush Gupta- CEO

SwopStore’s strategic interventions, leveraging advanced analytics, targeted marketing strategies, and enhancements to user experience, have played a pivotal role in boosting Bombay Shaving Company’s market presence and profitability.

Ayush Gupta, CEO and Co-Founder of SwopStore, expressed his excitement about the partnership, stating, “We are thrilled to have partnered with Bombay Shaving Company to achieve such impressive results. At SwopStore, we are committed to empowering brands with the tools and strategies they need to excel. The substantial growth in revenue and conversion rates at Bombay Shaving Company underscores our dedication to driving success for our clients.”

Davesh Mehndiratta DGM – D2C | Partnership and Alliances from Bombay Shaving Company also shared their enthusiasm about the collaboration. “Partnering with SwopStore has been transformative,” they said. “Their expertise and strategic approach have significantly boosted our revenue and conversion rates. We look forward to continuing this partnership and driving further growth and innovation in the grooming sector.”

With this successful collaboration, SwopStore reaffirms its commitment to helping businesses achieve growth and strengthen their market position. As Bombay Shaving Company continues to lead in the grooming industry, SwopStore remains dedicated to delivering solutions that drive measurable results.

Health

Good Fettle Private Limited Redefines Vegan Protein with the Launch of Pod Nutrition

May 30, 2024 by Mansi Praharaj 0 Comments #Akhil Gupta, #Ayush Gupta, #Good Fettle Private Limited, #PodNutrition

National, May 30th, 2024 – In a groundbreaking development poised to reshape the landscape of fitness and nutrition in India, Good Fettle Private Limited proudly announces Pod Nutrition, a revolutionary vegan protein brand that redefines taste, purity, and nutritional excellence. Crafted with precision and passion, PodNutrition sets a new standard in plant-based supplementation, offering consumers a guilt-free indulgence without compromising on flavor or quality.

good fettle

PodNutrition represents a significant milestone in Good Fettle’s commitment to providing consumers with premium quality, sustainable, and ethically sourced nutritional products. Building on the success of India’s first low-calorie, low-carb, guilt-free ice cream, Good Fettle has ventured into the vegan protein market to create a bigger impact on conscious consumers.

Commenting on the launch, Akhil Gupta, Co-founder of Good Fettle Private Limited, said, “With PodNutrition, we aim to revolutionize the way people perceive vegan protein supplementation. Our products not only deliver exceptional taste but also provide essential nutrients for optimal health and vitality. We want to create a bigger impact in consumers’ lives and solve their nutrition needs with PodNutrition, making a meaningful impact on a daily basis.”

Research indicates that 73 percent of Indians are deficient in protein and unaware of the daily requirement. PodNutrition emerges as a timely solution for health-conscious individuals seeking superior plant-powered nutrition. The new plant-based protein blend has no artificial colors or sweeteners and no soy or dairy ingredients, and it’s designed to mix easily in water, in smoothies, or in macro-friendly recipes, making it suitable for a wide range of dietary preferences and restrictions.

Ayush Gupta, Co-founder at Good Fettle Private Limited, said, “PodNutrition is more than just a protein brand; it’s a lifestyle choice that empowers individuals to embrace wellness without compromise. We’re raising the bar, and the proof is in the protein. Our new, unique plant-based protein blend is expertly crafted and engineered to aid in your body’s recovery, empowering you to pursue your most challenging fitness goals. These products represent a new era in the world of protein supplements, much like our iconic Ice Creams. We’re dedicated to meeting the needs of Indians through health-focused product offerings that align with today’s and tomorrow’s food trends.”

What sets PodNutrition apart is its dedication to both taste and nutrition. Available in seven different delectable flavors like Strawberry Cream, Hazelnut Cream, Vanilla Smoothie, Iced Cappuccino, Sweet Mango, Pineapple Punch, and Chocolate Latte, and two different combos – Lean POD with 16g of protein and Strong POD with 26g of protein – PodNutrition caters to a diverse set of consumers, from those looking to maintain a lean physique to those seeking to fuel their active lifestyle. Additionally, PodNutrition can be purchased from the company’s official website.

PodNutrition’s entry into the market signifies Good Fettle’s relentless pursuit of innovation and excellence in the health and wellness sector. As the demand for plant-based nutrition continues to soar, PodNutrition stands poised to become a leading name in the industry, catering to the evolving needs of consumers worldwide.

News

SwopStore Aims for a Whopping INR400 Crore Milestone by FY 2024-25

May 24, 2024 by Mansi Praharaj 0 Comments #Ayush Gupta, #SwopStore, #₹400 Crore Milestone

New Delhi, 24th May – SwopStore, a leading Customer Acquisition platform for online businesses, is on track to achieve a Gross Merchandise Value (GMV) of 400 Cr. by the fiscal year 2024-2025. Building on its recent milestone of surpassing 5 Cr. GMV for the month of March 2024, the company is poised for exponential growth in the coming years.

Ayush Gupta- CEO (3)

Throughout FY 2023-2024, SwopStore has demonstrated robust performance, with consistent Month – on – Month growth of 40% in GMV and revenue. This impressive trajectory underscores SwopStore’s strategic initiatives, including targeted acquisitions, collaborations, and a steadfast commitment to customer satisfaction.

By prioritizing market expansion and enhancing offerings through acquisitions and collaborations, SwopStore has solidified its position as a key player in the industry. Notable acquisitions include The Man Company, Bombay Shaving, Perfora, Snitch, Plix Life, Enamor, Hindustan Liver, Earth Rhythm, Godrej, Lenskart, and John Jacob.

Ayush Gupta, CEO of SwopStore, is passionate about propelling the company forward by achieving milestones, fostering meaningful relationships, and delivering value to stakeholders. He recently shared his excitement about SwopStore’s ambitious goal of reaching a Gross Merchandise Value (GMV) of 400 Cr, a testament to the company’s dedication to growth and conscious consumerism.

With a proven track record of scaling up sales for over 100 online businesses by up to 20% in the past year and facilitating 1 million transactions, SwopStore has solidified its position as a leader in driving sales and nurturing customer relationships in the ever-evolving e-commerce landscape. The platform’s user-friendly interface and data-driven strategies have consistently set it apart, enabling brands to expand their customer base and enhance sales figures effectively.

In addition to its remarkable achievements, SwopStore aims to target key sectors such as fintech, quick-commerce services, multinational restaurant aggregators, airlines, banking loyalty programs, and hotel chain loyalty programs. By strategically focusing on these sectors, SwopStore intends to further broaden its impact and establish itself as a versatile solution provider in the global marketplace, he added”.

Business World, News

India Gate Basmati Rice extends its existing Health Portfolio, launches “Chia Seeds” and “Roasted Flax Seeds”

Mar 3, 2021 by Rekha Nair 0 Comments #Ayush Gupta, #Business Head (Domestic Sales), #India Gate Basmati Rice

 New Delhi: India Gate Basmati Rice, India’s first integrated rice brand with a comprehensive product chain as well as world’s largest rice miller and basmati rice exporter, announced 2 new additions in the domestic market to its healthy foods branded portfolio namely, “Wholesome Health Special Chia Seeds” and “Active Heart Special Roasted Flax Seeds”. Both the products are available in the market across omni-channel and augment India Gate’s branded portfolio of healthy foods.

With deep understanding of emerging consumer tastes and health preferences, the brand has consistently played a role in establishing healthy eating trends through its brand line. Consumers are constantly looking out for healthy and nutritionally superior ingredients, which are good to taste as well as high on nutrition content. Observing this trend, India Gate answered this need by venturing into the ‘Health Food’ segment. Thereby, not just addressed an emerging lifestyle revolution but offering the best to consumers by launching “Chia Seeds” and “Roasted Flax Seeds” to augment the branded portfolio of products such as India Gate Basmati Brown Rice, India Gate Brown Rice, and Quinoa.

Speaking on the launch, Ayush Gupta, Business Head (Domestic Sales), India Gate Basmati Rice, said, “We have evolved as a multi-segment player with our entry into the health food segment and introduced a wide range of health food products such as India Gate Basmati Brown Rice, India Gate Brown Rice, Chia seeds, Flax seeds and Quinoa. With the customers broadly recognizing health, hygiene and safety aspects of branded products, more and more consumers are opting for branded rice and other products from established players. The new ‘Health’ product offerings from the house of India Gate not only resonates brand’s philosophy of ‘Ingraining a Healthy Future’ but also helps strengthen its diversified product portfolio and create sustainable business opportunities for the future. The various ‘Health’ product offerings by the brand are strategically positioned to cater to different consumer segments at different geographical locations and across different price points. We aim to continuously offer value and variety to our customers through superior and wide range product portfolio in India and across key export geographies.”

“Chia Seeds” is the ultimate super food with the goodness of protein, fiber, minerals, vitamins and essential fatty acids in a single offering; single-handedly, meeting nutritive requirements of all age-groups. Regular consumption has been known to bestow long-lasting benefits, on account of the combined impact of these nutrients. Given its easy supplementation “Chia Seeds” can readily be integrated into every diet and contribute towards a wholesome lifestyle.

“Roasted Flax Seeds” is a nutrient dense, super-seed, with a nutty flavor and delightful crunch. It presents a potent combination of wholesomeness and taste, which can be added to any meal. It is also an excellent source of omega 3 fatty acids and PUFA, that helps keep one’s cholesterol level in check. It is regarded by many, as a well-balanced super food, containing all the essential minerals, vitamins and fatty acids. “Roasted Flax Seeds” is yet another healthy offering from India Gate Basmati Rice aimed at promoting healthy living.