Tag: Advantage Club

Business World

Advantage Club launches exclusive Diwali gifting options for Corporates

Oct 20, 2020 by Gouri Achary 0 Comments #Advantage Club, #Diwali gifting options for Corporates, #Sourabh Deorah

Advantage Club, India’s most extensive reward loyalty program has come up with a special category of gifts and vouchers for corporates to choose from this Diwali.

The categories are a mix of physical and virtual gifts that can be provided to employees, clients and customers. With the festival of lights being right around the corner, corporates are rushing to ensure that they have the perfect gift for their employees this Diwali to boost morale and set themselves apart from others. Through their specialized ‘Diwali Wallet’, companies can also gift points to employees which can be redeemed across 10,000+ gifts, products and e-vouchers of their choice.

“Choosing the right gift for your employees to show your appreciation and feel them valued is always a tough task for corporates. The gift needs to be personal and at the same time, should be in line with the company’s values. We at Advantage club understand that there is no one gift that fits all approaches that corporates can follow. So, we have launched an exclusive Diwali Wallet to make gifting easy for companies and provide a choice to the employee to choose from multiple gifting options.” said Sourabh Deorah, CEO and Co-Founder at Advantage Club

The virtual options might be the go to mode of gifting this year owing to the pandemic and a significant part of the workforce working from home. Digital gift vouchers are the most convenient and flexible gifting option in modern days. The Advantage Club Gift Card/Points lets the employees spend their reward points across 10,000+ online and offline brands in various categories. This gives the flexibility to employees to choose to redeem the gift card in the brand of their choice!

Advantage club is also providing brand-specific gift cards on all major online and offline shopping brands who will also have huge discounts during the festivities. The other digital categories include virtual wishes and subscription cards. Advantage Club has various brand partners for online fitness classes, streaming platforms, dining, entertainment etc. at reduced prices.

Goodie bags and physical gifts is another route that companies can take. Corporates can choose gifts from an impressive catalogue from Advantage club or choose from a curated category of work from home products. Advantage Club has recently launched a dedicated Work From Home section from where employees can shop from a wide variety of products like tables, chairs, laptop accessories, colourful lap cushions, lighting options, and a lot more to enhance their workspace. Employers can simply load the employee’s “work from home” wallet, and employees can choose to redeem on the product of their choice.

Advantage Club prides itself in being an employee-centric organisation and has always formulated and designed products and services for the benefit of the workforce of any company. During this pandemic, the company has transformed from being a corporate discount platform, and an end-to-end reward and recognition solution to a company that has taken a holistic approach to employee safety, satisfaction and betterment in the present scenario.

Founded by UCLA, Microsoft, and Amazon alumni Sourabh Deorah and Smiti Bhatt Deorah in 2015, the core idea behind the company is to help organisations in elevating employee satisfaction and reduce attrition by executing practical benefits and rewards. With 250+ corporate clients, including giants like Concentrix, EY, Maruti, and Delhi very, Advantage Club is leading the $2 billion market in India.

Business World

Four companies that used their expertise and services to fight the COVID-19 pandemic.

Sep 19, 2020 by Gouri Achary 0 Comments #Advantage Club, #Healthians, #Swiggy, #Urban Company

As the world is adjusting to the new normal, companies are in an overdrive to survive this pandemic and finding innovative ways to take meaningful measures to ensure survival through the crisis. While many companies were taken aback by the sudden onslaught of the pandemic and left without a riposte, some emerged as authentic, innovative and resilient leaders who pivoted from their traditional market to help employees, customers and businesses fight this pandemic.

These companies have expanded beyond their usual workflow and created products and solutions to keep their workers employed, paid and insured while helping customers to get what they need. They overcame the hurdles and capitalised on the opportunities that arose from the arise different way of living and working during the Covid-19 pandemic. Below we list four companies that made proactive efforts to offset the impact of the pandemic on their customers, clients and employees.

Swiggy

Necessity leads to innovation, and this has been the guiding principle for many companies during this pandemic. During the lockdown, there was a huge dip in the number of orders the Food delivery startup, Swiggy was receiving on a daily basis. The startup was forced to cut costs and innovate to survive the downturn. Swiggy pivoted and entered the daily delivery grocery sector to provide viable income to its delivery partners and hassle-free grocery delivery to its massive consumer base. As demand for at-home grocery delivery surged, this new business line by Swiggy helped people to find alternatives to get essentials delivered.

Advantage Club

Advantage Club is known as India’s largest employee engagement platform that creates a mutually beneficial relationship between large and small scale companies with other businesses and vendors to offer exclusive rewards, services and products to employees in the partnered organisations. Once the pandemic began, the company had to conceptualise a new strategy to add additional value to their partnership with their clients. The company came up with a Fight COVID Programme to help companies get back into the office. Under the programme, a multi-step plan was offered for making offices COVID proof and included sanitisation chambers, workplace disinfection, PPE kits, COVID screening, and informational posters. The service also included an offering of health insurance for employees through partner firms.

Advantage Club’s offering was in line with its employee-centred business model and was aimed to make the workplace safe and secure.

Healthians

Healthians is India’s largest at-home health test service provider, and it has come at the forefront of the war against the pandemic through its various initiatives that were launched to help its customers and the Indian populace. Even in a pandemic, the company continued its usual operations and launched services like HPlus CorpShield for COVID screening incorporates, COVID Helpline and ChatBot, Drive-thru COVID sample collection, At-home COVid screening, etc.

The pandemic saw a dramatic fall in blood donations due to restrictions and lockdowns. In light of the situation, the company launched a blood donation service to save lives, and the service is free of charge for all. This noble service is integrated into the Healthians app and almost instantaneously connects consenting donors with the people in need.

Urban Company

Urban Company, formerly known as Urban Clap, is back at 90% of its pre-COVID business levels within five months since the lockdown began. This is a considerable achievement for the company as their business model relies on service professionals visiting the homes of their customers. This boost in the company’s business comes at the back of Mission Shakti an initiative that was launched to protect the health, safety and well-being of its customers, service partners & employees.
Under the initiative, the company also set up an INR 1.5 Cr for its service workers and an 11 crore in interest-free loans for businesses operating in partnership with the company.