Meddo health launches MeddoSure – India’s first omni-channel healthcare membership ‘In-clinic’ or ‘At-home’
New Delhi: Meddo Health is India’s first health-tech startup working towards organizing the ambulatory care in the country. They have taken a unique approach of reverse integration of independent OPD clinics into the Meddo fold, to turn them into technologically advanced full service digitally enabled medical centers. This approach ensures seamless patient experience integrating offline services with online offerings to deliver ‘patient oriented care’ in true sense. With the launch of Meddo Sure membership, Meddo has taken their commitment a step forward towards offering integrated healthcare services across channels including OPD consultation – in clinic or via tele-consultation, diagnostic services (at Meddo Labs or one of our other partner labs) and medicines.
Basis industry estimates, medical insurance penetration stands at less than 25% in the country. Even the consumers who buy health cover are mostly under ensured and to top all concerns, these plans mostly cover in-patient charges that need hospitalization while totally neglecting the day to day out of pocket OPD pay-outs. Therefore, an average consumer ends up spending notable amounts of money on day-to-day clinic visits, diagnostic tests and medicines. Until medical insurance programmes become more inclusive, consumers need plans like MeddoSure which are not only pocket friendly but extremely easy to avail online or offline. Meddo has served over 6 lac patients across 200 plus clinics in past 1.5 years and with the launch of MeddoSure, consumers can avail its services in a hassle-free way. MeddoSure plans are curated for individuals and families in a format of quarterly, six-monthly or an annual format, ranging from INR 999 to INR 3999. Key inclusions and advantages:
• Meddo Sure offers Free and unlimited consultations across 26 specialties including – General Physicians, Gynecologists, Pediatricians, Cardiologists, Dermatologists, ENT Specialists, Pulmonologist, Orthopedic Specialist and many more
• All Meddo Sure plans offer notable discounts on diagnostic tests and medicine delivery
• Meddo has partnered with health and wellness brands like – Fitternity, Lenskart and Mamaearth who are offering amazing benefits with each membership.
Speaking about the initiative Mr. Saurabh Kochhar, Founder and CEO, Meddo Health said, “MeddoSure is a unique membership programme which is not only comprehensive and inclusive in nature but extremely convenient for the patients to avail. Most often, medical care plans either cover tele-services or in-clinic services, but this uniquely integrated plan is valid across channels and can be availed at home at one of the Meddo clinics near you. We have also partnered with relevant healthcare and wellness brands to offer additional value to our members along with doctor consultations, diagnostics and medicines.”
Talking about the future plans, evolution and scope of MeddoSure, Mr. Kochhar added, “Medical services in India operate in silos, making the healthcare journey heterogeneous and inconvenient for patients. Meddo is an effort to integrate all healthcare services and make them efficient and seamless by adding an element of technology and digitization to ambulatory care in the country. OPD services are as critical as IPD, as this is inevitably the starting point for any patient’s healthcare journey. If the OPD space is organized and upgraded, possibility of insurance coverage automatically increases. We are working towards this goal and plan to integrate insurance services in MeddoSure offering in times to come.”
Meddo Sure membership can be availed by individuals, families and even corporates as a HR benefit for the employees.