Saurabh Shah, Founder at Zari Banaras
Interview with Saurabh Shah, Founder at Zari Banaras
– Tell us about your journey? And also, did the pandemic affect your brand in any way?
We are manufacturing sarees from the past 27 years and supplying it to stores all over India. The sarees are woven by a large team of weavers based in Varanasi. During the pandemic we went online since the offline markets were shut; this proved to be a huge success as we were able to promote sarees globally and received a great response in return.
– What is your vision with Zari?
Our vision is to uplift the lost charm of Banarasi handloom globally, and transform Zari Banaras to a go to brand for any ethnic wear. We believe that with our exceptional style, procedure of weaving and exceptional design refined with artistic excellence would add the perfect ethenic charm in every occasion.
– How many sarees are sold per month and which city shows the highest demand?
We can’t disclose how many sarees we sell, but would like to add that within a year we have more than 50,000 happy customers all across the world, and a major source of the demand is from north India. Zari Banaras present you with the finest sarees and manufacture best quality products at an affordable rate.
– On which all platform’s can the customers buy your products?
Currently you can find us on our online official website, that is www.zaribanaras.com.
You can shop with confidence with the ZB Assured mark. Our dedicated team makes sure to deliver on time with international standard quality checks.
