Adyen Expands Partnership with Cathay Pacific, Extends Direct Acquiring to India and Key Global Markets

Singapore, March 23 (BNP): Global financial technology platform Adyen on Monday announced the expansion of its longstanding partnership with Hong Kong-based airline Cathay Pacific, extending direct acquiring services across multiple international markets, including India.

The enhanced collaboration, which builds on a partnership that began in 2014, now covers markets such as Hong Kong, Australia, New Zealand, the United States, Japan, and most recently, India. The development marks a significant milestone in Cathay Pacific’s global commerce strategy, with Adyen playing a central role in streamlining the airline’s payment infrastructure.

Adyen said its direct acquiring capabilities are aimed at improving transaction performance by increasing authorization rates, lowering payment processing costs, and enabling revenue growth across geographies.

In India, where the solution was recently rolled out, Cathay Pacific has reported a 10 per cent increase in authorization rates since implementation, the company said.

Kinto Chan, General Manager, Sales and Distribution at Cathay Pacific, said the partnership supports the airline’s focus on delivering a seamless and secure customer experience while expanding into key markets.

Adyen’s President for Asia Pacific, Warren Hayashi, said the collaboration is designed to simplify global payment complexities and enhance conversion rates, thereby supporting Cathay Pacific’s commercial growth worldwide.

The expanded partnership underscores the growing importance of integrated payment solutions in the aviation sector as airlines seek to optimise digital transactions and improve customer experience across markets.

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