Archive: January 12, 2023

5 ways DLP helps secure healthcare data

By  Mr. Filip Cotfas, Channel Manager, CoSoSys

Data loss prevention (DLP) solutions, successfully used in many industries that need to protect personally identifiable information (PII), have been increasingly gaining traction as part of healthcare cybersecurity strategies for quite some time already. Designed to protect sensitive data rather than the systems where the data is stored, DLP security solutions offer flexible, customizable data security policies, templates, and workflows that allow companies to control and monitor patient data within and, most importantly, these days, outside of the work environment. Let’s take a closer look at how DLP solutions help secure healthcare data!

1. Blocking unauthorized health data transfers

Most health data is forbidden from leaving an organization’s premises without being encrypted or transmitted through secure, authorized channels. This ties into the need to limit data access on a need-to-know basis. Employees, particularly those working from home, may be tempted to use unauthorized third-party apps and services to perform their duties efficiently. They might use tools such as popular instant messaging applications, personal emails, cloud storage services, or one-time web transfer services. With the security of these services not tested by healthcare organizations’ IT departments, there is a high risk of data leaks occurring.

Using powerful contextual scanning, content inspection tools, and predefined policies, DLP solutions identify health data in files and in the body of emails in real-time before they are sent, blocking their transfer through unauthorized channels.

2. Controlling removable devices

Employees often use removable devices such as USBs or external drives to copy large files or amounts of information. Due to their size and portability, these devices can easily be lost or stolen and, in recent years, have also become popular tools for malware attacks. Their usefulness is undeniable, but how can healthcare organizations continue using them without endangering health data security? DLP offers an answer.

Many DLP solutions come with device control options, which means organizations using them can block or limit the use of USB and peripheral ports to authorized company-issued devices. Some DLP vendors even offer enforced encryption options that ensure that any data copied onto a USB is automatically encrypted and access to it is restricted to those with a decryption key.

3. Restricting access to data

One of the many ways health data becomes vulnerable is when it’s locally stored on employees’ hard drives. Many times, files with such sensitive information are used once and forgotten or archived, although they should be deleted when no longer needed. This also greatly increases the risk of losing this data in phishing cyberattacks since local files are easily accessible for malware such as trojans and ransomware.

DLP tools can scan data stored locally for healthcare information, and remediation actions such as deletion or encryption can be taken when it is identified on unauthorized personnel’s computers. In this way, the healthcare sector can reduce the digital trail of health records and ensure they are only stored where needed.

4. Monitoring and logging

DLP solutions help control how health data is transferred and stored and continually monitor its movements. All attempts to violate a policy are logged. DLP monitoring and logging features allow healthcare organizations to identify weaknesses in their cybersecurity strategies, discover cybercriminal tactics, as well as identify insider threats and other security risks. As a result, they can save money through more effective IT security training for employees and more cost-effective cybersecurity strategies that address known vulnerabilities.

5. Health data protection while working remotely

Depending on the level at which they are applied, DLP security measures will work not just on-premises but also remotely, for example, on company laptops. Hitech DLP solutions are implemented at the computer level, working closely within operating systems such as Microsoft Windows and macOS, and continue to guarantee data privacy and prevent data theft whether a computer is connected to a healthcare provider’s network or the internet. In this way, healthcare data protection is uninterrupted.

This is especially important now after the COVID-19 pandemic. Although regulations have been relaxed to allow for remote work, which has become popular during the pandemic and is here to stay in many organizations, none of their requirements have been waived. It is, therefore, essential for healthcare organizations to ensure continuous compliance.

House of Brands SuperCluster Pi secures $2Mn Pre-Series A-funding

Mumbai Jan 12, 2023: SuperCluster Pi, a House of Brands (HoB) start-up has raised $2Mn in the seed funding round led by Bobby Balachandran of Exterro Inc with participation from marquee angel networks such as Inflection Point Ventures (IPV), Hyderabad Angels, Faad Network & AngelBay. Key social influencers including Bhuvan Bam, Ranveer Allahbadia of Beer Biceps, Praful Billore (MBA Chaiwala), Arvind Arora (A2) among others have also invested in the round.

The HoB is building an ecosystem of Health & Wellness focused D2C brands, powering them with playbooks to scale exponentially. The start-up intends to use 70 percent of the fresh funds to make acquisitions and the rest to fuel the growth of the brands, expand its team and enhance its brand marketing activities. SuperCluster Pi is targeting acquisitions of 6-8 D2C brands over the next 12 months, and aiming for $20m in Annualized Gross Merchandise Value (GMV) run-rate.

SuperCluster Pi was founded by Vishnu Prasath Devarajan in 2021. Backed by a workforce of 100+ team members with expertise in Digital Marketing & Scaling Brands, the HoB acquires and scales up D2C brands that are consumer centric, problem solving and socially conscious.

The startup has acquired a total of three D2C brands over the last 6 months, reaching 30,000+ consumers every month. It currently works with ByNature (Superfood & Breakfast), Auravedic (Ayurvedic skincare) and Fragrance and Beyond (Skin-safe Body Fragrances & Deodorants) and five other in-house brands across skincare, haircare, sleep, anxiety and plant protein supplements.

Vishnu Prasath Devrajan, founder of SuperCluster Pi said, “SuperCluster Pi is on a mission to make India healthier by curating all entrepreneurial efforts in the proactive wellness sector together. We are committed to making a healthy lifestyle possible, accessible and sustainable. Our team is thrilled to be backed by investors with capital, support and guidance early on in our journey. SuperCluster Pi will continue to grow and acquire brands in the proactive wellness sector so that our mission of building a Healthier Tomorrow becomes a reality.”

Rathnakar Samavedam, Investment Director at Hyderabad Angels, said, “SuperCluster Pi is unique in its proposition of making the society – people and business – work towards a common goal of a healthier tomorrow. Their team has shown immense potential with the existing portfolio of D2C brands by taking them faster and closer to digital first consumers. We are extremely bullish on the vision and the sustainable business model of SuperCluster Pi.”

Unlike other industry wellness endeavours that require consumers to undertake behavioural change in their lifestyle, SuperCluster Pi wants to enable consumers to lead healthier lives with no extra time commitment, no extra effort and no change in lifestyle. Another differentiation for SuperCluser Pi is that it supports brands that are also socially conscious and linked to the United Nations’ Sustainable Development Goals (SDGs) for empowering non-profits to plant trees, donate meals, empower women, fight climate change among other causes.

SuperCluster Pi’s dedicated M&A (Mergers and Acquisitions) team interacts with founders to understand their business ethos and vision. The HoB evaluates D2C startups on a variety of factors like operational efficiency, focus markets, brand visibility and reception by consumers, growth and scalability opportunities and possibilities of international expansion.

To fast track growth and scale D2C startups which align with the HoB’s vision, the team prepares a growth plan, evaluates the brand to acquire controlling equity and proceeds for due diligence and deal closure within a time frame of four weeks. The acquisition of brands is completed in under 60 days.

Courtyard by Marriott Mahabaleshwar introduces villas and garden rooms for an elevated experience for guests visiting Mahabaleshwar

Mahabaleshwar, 12 Jan’23: Courtyard by Marriott Mahabaleshwar has launched additional inventory to their existing portfolio with the introduction of pool villas and rooms with private gardens, offering premium categories with elevated privacy and experience to their patrons.

Mahabaleshwar has been a favorite holiday destination in Maharashtra and with the rise in tourism, the hotel has seen a tremendous demand from travelers for longer stays to experience the joy of reconnecting over travel, together.

The hotel with its new rooms, extends an inimitable staycation experience in the lap of nature as it is surrounded by the luscious green Sahyadri mountains and with private sit-out spaces in all their rooms.

The Pool villas are 01-bedroom villas spread over 450 sq. ft. of indoor space along with a private pool and patio and with uninterruptible valley views while the garden rooms are 350 sq. ft. with additional garden/patio access to all its rooms. Each room is contemporarily designed with upscale amenities, bathtub, minibar, smart TV with Chromecast facility and wi-fi providing comfort and functionality for each stay.

Speaking on the launch, Siddharth Sathe, Hotel Manager at Courtyard by Marriott Mahabaleshwar said, “The festive season this year was very special for the hotel team as we opened our villas and garden rooms. We are elated to welcome our guests to this picture-perfect paradise with panoramic views that ensures our guests are getting the much deserved break away from the city in our energizing spaces. Created in a timeless classic style, the rooms are replete with natural lighting and beautiful landscaped green spaces for a calm and rejuvenating stay experience.”

Global advertising major Hakuhodo acquires stake in MA&TH (Marching Ants & Trigger Happy) Entertainment

12^th January 2023: Global advertising giant, Hakuhodo Inc., based in Tokyo, Japan, has made a strategic acquisition that solidifies their presence in the rapidly burgeoning Indian market. The company has acquired a majority stake in India’s leading brand and entertainment agency group, MA&TH (Marching Ants & Trigger Happy) Entertainment Network Private Limited, headquartered in Mumbai and led by CEO Amit Chandrra.

MA&TH (Marching Ants & Trigger Happy) is India’s leading 360-degree brand & entertainment agency group mainly serving clients involved in content creation including film producers, studios, OTT platforms, broadcast companies, and international brands. MA&TH’s group companies include Marching Ants Advertising Pvt. Ltd. (“MA”), an independent brand agency founded in 2001, and Trigger Happy Entertainment Pvt. Ltd. (“TH”) founded in 2007.

Hakuhodo is a global leader in integrated marketing solutions and stands as the second-largest advertising agency in the world, as recognized by Ad Age’s Agency Report 2022. The company, which is the backbone of the Hakuhodo DY Group, has a powerful international presence with 150 offices across more than 20 countries, offering exceptional brand solutions to over 3,000 clients worldwide.

MA&TH has been involved in many collaborative projects with Hakuhodo Group’s martech digital agency AdGlobal 360 and activation agency PMG, both based in New Delhi, India. By welcoming MA&TH as a Group member, Hakuhodo aims to capture the growth of the Indian market and register their presence in Mumbai. Furthermore, they endeavor to continue to focus on the Indian advertising market and aim to improve their ability to solve problems for Japanese and global clients.

Amit Chandrra, Co-Founder and Chief Executive Officer of MA&TH, said: “Over the years, we have always endeavored to be ahead of the curve and Hakuhodo’s global leadership will help propel us into the next level of our journey. Hakuhodo’s approach towards business, talent, and creativity was something that really fit into our vision for growth—both for our people and our clients. Our focus will be to further consolidate our leadership position in India as well as extend our brand solutions expertise in the Asia-Pacific region.”

Dhritish Ghoshal, Co-Founder and Chief Strategy Officer of MA&TH, said: “We are delighted that MA&TH is now ready to step into an exciting phase of our growth by becoming a member of the Hakuhodo network. The access to Hakuhodo’s huge pool of resources and knowledge centers—both in India and overseas—will allow us to engage even more meaningfully with our clients and to provide world class services and solutions.”

Shuntaro Ito, Senior Corporate Officer, Hakuhodo, and President & CEO, Hakuhodo International, said: “With MA&TH joining the group, the Hakuhodo India Group will gain a presence in Mumbai, the capital of India’s advertising industry, and be able to provide more Indian clients with effective and wide-ranging marketing solutions based on Hakuhodo’s Sei-katsu-sha Insight philosophy. MA&TH, which provides unique services, will develop more comprehensive, seamless services by joining forces with AdGlobal360, which has strengths in marketing technology, and PMG, which has strengths in activation.

“Furthermore, I am confident that MA&TH will lead the growth of the Hakuhodo Group as a whole to the next level by collaborating with our offices beyond India, Japan, and Southeast Asia, especially in the entertainment business area.”

MA&TH is a leading entertainment marketing agency in India, known for delivering unparalleled results for its clients. MA brings expertise in strategic planning, key visual development, and activation, while TH boasts a world-renowned reputation for its imaginative audio-visual promotion, video production, and film marketing strategies. The agency has a proven track record of success, being involved in marketing activities for some of the most critically acclaimed movies and OTT shows produced in India. MA&TH has also garnered international recognition for its work, having won numerous advertising awards both in India and on the global stage, including the prestigious Cannes Lions Awards.

Since merging into a single group, and a single office of MA&TH in 2019, MA and TH have been working synergistically as a one-stop shop to provide a wide variety of services for the fast-growing entertainment industry in India, ranging from marketing strategy building to creative and content production, digital media and digital activation.

BLADE India expands its intra-city helicopter services in Bengaluru

Bengaluru, India, Jan.12th, 2023: FlyBlade India (“BLADE India”), a joint venture between Hunch Ventures and BLADE Air Mobility, Inc. (NASDAQ: BLDE), will be connecting Bangalore International Airport to Hosur Aerodrome as part of its expansion plan for its intra-city helicopter services. The on-demand service will be available every weekday at INR 6000* per person. The onward journey from the airport shall start in the morning hours whereas the return flights will be in the evening. With the introduction of this route, BLADE India aims to simplify commuting between North and South Bangalore.

Hosur to the airport typically takes travelers up to 3 hours on the road which BLADE will be covered in under 20 minutes. This adds more efficiency and convenience to people’s lives as they don’t have to spend over 4 hours just in travel + formalities at the airport before the actual take-off. This route will be operational from 11th January and is open for bookings on the BLADE India website or through the Flier Relations team at 1800 102 5233. Flights can be booked like any other air ticket at an initial cost of INR 6000* per person. BLADE has also increased its daily flights between the BLADE helipad near the airport to the city center with three flights a day from 8:45 am to 10:30 am and return journeys between 3:45 pm to 5 pm.

In the coming months, more landing points will be added within the city, with Electronic City and Whitefield in the pipeline. Commenting on the launch of Hosur Aerodrome, Mr. Amit Dutta, Managing Director, BLADE India said,“ Hosur is a bustling hub of IT and manufacturing companies and MNCs. With many corporate travelers and locals alike having to travel domestically and internationally for work, spending up to 3 hours on the road on a short business trip can be an inconvenience and unproductive. The option now is between spending around 3 hours on the road or a quick 20-minute flight and corporate travelers are opting for efficiency over costs. Our goal is to make Bengaluru well connected through the skies with various landing points within the city in the coming months. ”

BLADE India works with partners like AIRBUS and Eve Air Mobility to deliver on its mission of reducing travel friction by enabling cost-effective air transportation alternatives to some of the most congested or inaccessible ground routes. These partnerships prepare for an eventual equipment swap of conventional helicopters with the former and Electric Vertical Takeoff and Landing (“eVTOL”) aircraft. Under the partnership with Eve, that BLADE India signed earlier this year, the country will get up to 200 eVTOLs by 2026. eVTOL aircraft will have reduced noise and environmental footprints as well as lower operating costs. Over time, this gradual equipment swap will result in lower prices for fliers as well as more landing zone options in the future. The Bengaluru launch in October 2022, was a pilot project for Urban Air Mobility.

BLADE India started in November 2019, with its maiden flights in Maharashtra between Mumbai, Pune, and Shirdi. Since, BLADE has expanded its scheduled by-the-seat helicopter flights to Karnataka (to Coorg, Hampi, and Kabini) and Goa; launched its bed-to-bed air medevac service BLADE Care and its personalized charter service, BLADE Anywhere.

Dr. Sujata Seshadrinathan receives Women’s Entrepreneur of the Year award for the SAARC region

Mumbai, 12 January 2023: First Lady of Sri Lanka, Prof Maithree Wickremesinghe honored Dr. Sujata Seshadrinathan, Director of Basiz Fund Services, with the “Women’s Entrepreneur of the Year award for the SAARC region” at a ceremony held under the aegis of the Women’s Chamber of Industry and Commerce, Sri Lanka on 11th January. Dr. Sujata Seshadrinathan is a software, finance, and accounting specialist who has created automated technology solutions and products for accounting applications in the fund business, as well as Legal Tech.

Dr. Sujata Seshadrinathan, a Fund Administration business leader, has effectively incorporated a strong mix of dignity, knowledge, and elegance into her exceptional professional presence. Dr. Sujata has extensive expertise in the IT/ITES business. She has close to two decades of expertise in Technical/Domain Training, Business Process Management, Process Control, and Product Development, giving her a 360-degree view of delivering top-notch solutions to complex problems. Dr. Sujata, who is both innovative and ambitious, has made her mark by receiving two patents for her high-end intellectual property solutions. She has also been expertly managing Basiz’s customised investment portfolio for the past 13 years.

“As I receive this wonderful honor, I am overtaken by a sensation of incredible pride and appreciation. I was reminded that, while this is an honor for me, it is also a reward for the individuals and institutions that have assisted me in reaching this point. I dedicate this award to every Indian woman who is transforming our nation into a powerhouse of opportunity and progress, and I am honored by the privilege of representing us all,” said Dr. Sujata Seshadrinathan, Director of Basiz Fund Services.

“Women’s Chamber of Industry and Commerce, Sri Lanka, is an organisation founded by visionaries devoted to promoting female entrepreneurs and their economic contributions,” Dr. Sujata said. The organisation genuinely exemplifies strong and forward-thinking mindsets that aim to reinvent industry best practices. They are raising the standard for future generations of female entrepreneurs, and I am honored to be a part of such an inspiring movement.

Michael Terence Publishing Announces the Release of “Last Night,” by S.M. Flanagan

Boston, MA, January 12, 2023 — Virb, Inc. is pleased to announce that it has landed a new contract with one of the largest life sciences companies in the world. The contract includes sourcing and skilling clinical research associates, biostatisticians, clinical data team associates, and statistical programmers.

Virb has begun a Series A capital raise to accelerate its growth. Investments will be used to grow the sales team, scale its proprietary training, deepen its technology stack, and develop a roadmap to expand services across the life science industry. Venture capital firms backing Virb include those in the human capital, ed tech, and life sciences industries.

Virb is a human capital upskilling platform delivering high demand and highly skilled talent at scale with their comprehensive source, train, deploy model. Virb is focused on the life sciences for its initial launch.

“This new financing allows us to accelerate our growth globally to secure the talent needed in the clinical research industry,” says Garrett Walker, Founder and CEO of Virb. “The current industry staffing model is unsustainable; a shrinking workforce delays clinical trial starts and the availability of new drugs to improve lives. The industry challenge in providing a new generation of clinical research talent requires an industry solution.”

About Virb
Virb is the first human capital-as-a-service platform that sources, trains, deploys new talent globally and upskills and reskills workforces. We believe in creating opportunities for all, promoting lifelong learning, and cultivating a passion for improving lives. Our mission is to help close the opportunity gap between clinical research jobs and qualified candidates with advanced ed tech and well-paying jobs with flexibility and purpose. Employers adopting our model secure a pipeline of scalable, job-ready, emerging talent tailored to their business needs. Students who qualify use us as their bridge to a guaranteed first job and a career in clinical research. Universities partner with us to provide students and alums with experiential training that places them right into waiting jobs. To learn more, please contact us.
Contact
Virb
203-816-7078
virb.io

Dedalus Expands its India presence to boost the transformation of the Digital Healthcare Ecosystem Globally

Chennai, January 2023: Dedalus today announced its plan to expand its presence in India to boost its software development for the global digital transformation in healthcare. Dedalus inaugurated a new expanded Research and Development (R&D) center at the Olympia Technology Park in Chennai, India.

Dedalus is a leading healthcare and diagnostic software provider in Europe and one of the largest in the world, providing solutions that touch more than 540 million people across 6,300 healthcare organizations in 40 countries. Dedalus has more electronic health records (EHRs) installed in hospitals outside the U.S. than any other vendor and manages more than 3 billion diagnostic results per year.

Providing high-quality healthcare services in an equitable manner is one of the most important goals of our age and digital technologies have the chance to positively impact this aspect. Dedalus designs digital solutions with this determination from its foundation, 40 years ago, having a clear purpose: serve each actor of the Healthcare Ecosystem to provide better care on a healthier planet.

The frontiers of innovation in healthcare are today focused on the new usability paradigm, the adoption of Artificial Intelligence, and the engagement of patients, with the clear aim to improve the quality of care and access to care in an equalitarian, ethical, and environmentally sustainable way, supporting healthcare professionals and patients in their daily activities.

“We are determined to continue to innovate the healthcare ecosystem, developing new solutions able to improve the daily life of patients and professionals. The investments in our Indian Development Hub are strong and they will continue. From September ’21 we increased by 22% our highly skilled Tech team and we are planning to grow by 20% again in 2023 ” comments Andrea Fiumicelli, Group Chief Executive Officer of Dedalus.

Indie Skincare Brand Cecile’s Debuts at BLK + GRN

New York, NY, January 12, 2023 —- Cecile’s Bath & Body, an innovative, truly clean skincare care company that targets women of color, today announced that their hero SKUs are now available on BLK + GRN, the premier platform for clean beauty for and by women of color.

After a months-long review process by black health experts, Cecile’s products debuts on the BLK + GRN platform today and were welcomed among companies like Kreyol Essence, Mischo Beauty, The Honey Pot, and more incredible Black-Woman-owned and led companies.

“I’m excited to bring Cecile’s three best-selling products to BLK + GRN and expose them to the elite beauty audience BLK + GRN attracts,” said Granchamps. “It’s important that products developed by entrepreneurial women of color are afforded a high level of attention and have the opportunity to enter the mainstream beauty conversation. BLK + GRN is one of the best at doing that.”

Cecile’s line of founder-formulated and made skin care products are specifically designed for the challenges faced by women of color seeking luxury beauty solutions without the high level of toxins found in conventional products targeted towards women of color.

BLK + GRN shares Cecile’s vision for bringing clean, non-toxic skincare to black women and they will carry Cecile’s foundational skincare system which contains:

· The Essential Elixir Hydrating Serum is made from five vegan oils and eight plant essences to create a light, silky blend designed to help treat hyperpigmentation, promote a bright complexion & combat acne.

· Brightening Facial Grains is a gentle but powerful scrub that combines 100 percent vegan exfoliation with a moisturizing Coconut Milk & Clay mask to gently improve skin’s texture, detoxify pores, and fight hyperpigmentation on melanin-rich skin.

· The Detoxifying Charcoal Soap has a dedicated following for its rich, thick lather enriched with activated charcoal, olive oil, and organic shea butter for maximum cleansing ability and unmatched moisturizing power.

Since 2018, BLK + GRN has curated a collection of quality, natural, nontoxic brands for consumers carefully chosen by Black health experts that uphold our ethos and share their mission of health, wellness & community cultivation. BLK + GRN provides an inclusive experience by normalizing access to nontoxic products targeted at Black women while cultivating a lifestyle that promotes self-love and wellness.

About Cecile’s Bath & Body:
Cecile’s line of founder-formulated and made skin care products are specifically designed for the challenges faced by women of color seeking luxury beauty solutions without the high level of toxins found in conventional products targeted towards women of color. Cecile’s full line of expertly formulated, raw, organic natural skin care and beauty products is produced in small batches from natural ingredients that work together to improve skin tone for a brighter, more even complexion.

https://www.cecilesbathandbody.com/
Contact
Cecile’s Bath & Body
Jackie Granchamps
551-200-4956
cecilesbathandbody.com