Archive: September 10, 2022

Rajiv Sethu grabs podium for IDEMITSU Honda SK69 Racing

Chennai, 10 September 2022: As day 1 of Round 4 of the MRF MMSC FMSCI Indian National Motorcycle Racing Championship 2022 came to a close today, the IDEMITSU Honda SK69 racing team’s Rajiv Sethu displayed finesse on track and was second to cross the chequered line in the Pro-Stock 165cc category.

Exhibiting true racing DNA of Honda were the 18 young and budding riders of IDEMITSU Honda India Talent Cup who rode fiercely to clinch the top laurels. While 14-year-old Raheesh Khatri has sealed the championship after hauling in his 7^th straight victory in CBR150R class, Kavin Quintal’s splendid performance confirmed his first place on podium in today’s NSF250R race.

Satisfied with riders’ performance in today’s race, Mr. Prabhu Nagaraj – Operating Officer, Brand & Communication, Honda Motorcycle & Scooter India said, “The penultimate round of 2022 INMRC has begun with celebrations for team Honda. The strong performance by Rajiv Sethu shows our commitment to nurturing top motorsport riders in India. His zeal for winning brought one more podium for us in Pro-Stock 165cc category. Bringing more excitement were the young guns Kavin Quintal and Raheesh Khatri who were unstoppable in IDEMITSU Honda India Talent Cup NSF 250R and CBR150R categories. We are looking forward to more achievements for the team in tomorrow’s races.”

MRF MMSC FMSCI Indian National Motorcycle Racing Championship – ProStock 165cc: The race 1 of PS165cc national championship witnessed several head on battles to win top spots. Starting today’s race from 6^th on the grid, Rajiv Sethu moved to 4^th in lap 2. Executing right strategies and techniques, Rajiv gave tough competition to other contenders. His fearless riding throughout the race confirmed his second position, missing first position with 0.101 seconds. He stopped the clock at 9:52.304 Whereas Senthil Kumar retired early from the race due to some technical issues. On the other hand, ASK Honda Racing’s Abhishek V finished 7^th at 10:07.893.

IDEMITSU Honda India Talent Cup NSF250R: In today’s race of IDEMITSU Honda India Talent Cup NSF250R, Kavin Quintal from Chennai rose to glory by clinching the first podium finish completing the race at 11:13.591. Behind Kavin was Bengaluru’s AS James who with total time of 11:19.131 finished second. The race saw multiple back and forths between Mohsin P and Shyam Sundar and its was finally Mohsin P from Malappuram who overpowered Shyam with 0.453 seconds lead and recorded the best lap of 1:47.716. Whereas the championship leader Sarthak Chavan from Pune will be missing the races due to his injury after yesterday’s free practice session.

IDEMITSU Honda India Talent Cup CBR150R: The IDEMITSU Honda India Talent Cup CBR150R race 1 saw Mumbai’s Raheesh Khatri once again taking the chequered flag. Winning the race with 12:54.512 total time & 2:07.408 best lap, Raheesh has set a new benchmark of back-to-back 7 wins and has sealed the championship victory. Giving each other a tough fight to clinch the podium finish, it was Kolhapur’s Siddesh Sawant who secured 2^nd place on the podium. He was followed by Bengaluru’s Harshith V Bogar who finished third with total time of 13:19.398. It was an unfortunate day for front runners Shyam Babu and Rajender Beedani who suffered crash during last two laps.

Honda Hornet 2.0 One Make Support Race: The action-packed Honda Hornet 2.0 One Make Support race saw neck-to-neck competition. Proving the best amongst all in today’s race was Thrissur’s Allwin Xavier, who maintained his lead and finished first with a total time of 13:28.607. Following him back home was Chennai’s Romario John who climbed up three positions and finished second, just 0.144 seconds behind Allwin. Overcoming all the challenges was Chennai’s G Balaji, who scored third position. Sudheer Sudhakar, who was in a close contention for the podium met with a crash and did not finish the race.

World First Aid Day Observed by DLF Foundation in association with HCMCT Manipal Hospitals

Gurugram, 10 Sep 2022: The DLF Foundation, in partnership with HCMCT Manipal Hospitals, Delhi organised a workshop today to mark World First Aid Day. The workshop was organised to spread awareness among construction workers on first aid skills such as CPR, so that they can assist themselves and others during crisis situations in their daily lives. Approximately 120 workers attended the event held at the construction sites at the Amex New Campus project, Sector 74, GGN, DLF Phase 5 (Summit Plaza and The Grove projects) and the Garden City Floors, Sector 91 and 92.

Ms. Gayatri Paul, CEO, DLF Foundation commented, “Only a swift response can reduce recovery time, thus causing fewer injuries and even saving lives. Thus, emergency first aid should be administered as soon as possible to save the victim’s life. Unfortunately, not many people are aware of the correct life-saving techniques. Through this workshop, we want to provide construction workers with basic first aid and CPR training, as well as information about what to do during disasters or emergencies. We would also like to thank Manipal Hospitals for partnering with us to ensure that all construction workers are more aware of their safety in the workplace.”

Every year on the second Saturday of September, World First Aid Day is observed to promote awareness about how first aid can save several lives. The International Federation of Red Cross and Red Crescent Societies (IFRC) believes that first aid should be available to everybody, especially the most vulnerable, and that it should be a component of a broader development strategy.

On this occasion, Dr. Partha Sarathi Goswami, Head – Medical Services, HCMCT Manipal Hospital, Delhi said, ” An accident can happen at any time, and the first thing that should be done to save the person’s life is to provide emergency first aid. Unfortunately, not many people are aware of the right techniques and the importance of the Golden Hour. According to the National Crime Records Bureau, nearly 24,012 people die every day because of a delay in receiving medical attention. People must be trained in emergency first aid techniques like CPR. Using CPR on time can save valuable lives if given in the first few minutes. This is a joint initiative of Manipal Hospitals and DLF Foundation where we aim to focus on the importance of basic emergency first aid and CPR techniques along with educating more people about what to do in case of an emergency.”

10 successful teams get Smart Farm Grant Challenge (SFGC) – Grant

New Delhi, Sep 10, 2022: Software Technology Parks of India (STPI) distributed Rs. 5 Lakhs each to 10 shortlisted Teams under the Smart Farm Grant Challenge Programme. The grant distribution and the award ceremony were held at the Ministry of Electronics and Information Technology, New Delhi, where Sh. Alkesh Kumar Sharma (Secretary, MeitY) handed over the cheques to the winning teams. The award ceremony was attended by Sh. Arvind Kumar (DG, STPI), Dr Saurabh Srivastava (Chairman Emeritus TiE Delhi-NCR and former Chairman NASSCOM), Sh. Roshan Lal Tamak (Executive Director, DCM Sriram) and senior officials from the Ministry and STPI.

The 10 shortlisted teams were A2P Energy Solution Private Limited, Ag Automate Private Limited, Aigret Innovations India Pvt. Ltd, ARMS 4 AI Pvt. Ltd, Bharat Rohan Airborne Innovations Private Limited, Plaksha University, G B Pant University of Agriculture and Technology, Pantnagar, Innosapien Agro Technologies Pvt Ltd, Satyukt Analytics Pvt Ltd and TFBOT PRIVATE LIMITED.

“Last-mile innovations focused on smallholder farmers are key for India’s Agri & allied ecosystem and Agri #startups should develop their products keeping smallholder farmers in mind,” said Sh. Alkesh Kumar Sharma, Secretary, MeitY.

“Agriculture is one of the key economic sectors of the country & #innovation through ICT enablement for this sector will help in achieving the target of $5 trillion economy by 2025,” mentioned Sh. Arvind Kumar, DG, STPI on the occasion.

“Increasing productivity of Agriculture is a critical requirement of our farmers. I am delighted that MeitY has come up with the SFGC which focuses on their problem statement and invite Start-ups to find a solution in an innovative way and financially support them,” accentuated Dr Saurabh Srivastava, Chairman, Emeritus, TiE Delhi-NCR (former Chairman NASSCOM).

“Optimum time of Sugarcane Harvest can be predicted using technologies like AI & ML etc,” said Sh. Roshan Lal Tamak, Executive Director &CEO, DCM Shriram.

The Smart Farm Grant Challenge (SFGC) programme was launched on 9th May 2022 by the Ministry of Electronics and Information Technology (MeitY) with a grant-in-aid of Rs. 2.54 Cr. STPI is the designated implementation agency with Neuron CoE at Mohali as the anchor CoE. The challenge programme was launched to identify path-breaking solutions from startups, Innovators, Entrepreneurs etc. to address the problem statements identified for sugarcane harvest. Sugarcane is an important commodity for human consumption as well as trade. Information and communication technology in agriculture (ICT in agriculture) has the potential to significantly impact the agriculture sector by utilizing ICT tools.

The programme received an overwhelming response and received a total of 474 applications. 108applications found suitable were further screened and 25 selected were pitched before the Jury committee of members from Industry, Academia, Domain experts and stakeholders.

The Jury’s recommendation of the 10 best proposals that have shown innovation and technological acumen to predict the optimum time of sugarcane harvest in a given plot area with reasonable accuracy are being provided financial support of INR 5 Lakhs each to develop a working prototype of the proposed solution within three months duration

These 10 teams will now have to develop a working prototype of the proposed solution within three months and compete again to enter the next critical phases of the Smart-farm Grant Challenge. As part of the next phases, they will demonstrate the prototype, get selected for Stage-2, receive Rs. 20 lakh support, develop the final product and compete again for the grand award of Rs 50 lakh along-with support of INR 10 lakhs per year for next 2 years towards Operations &Maintenance. Teams having innovative approaches, solutions which are reliable have accuracy in percentage, correlation with the real-time data etc. and can cater to scalability, usability, ease of deployment & roll-out, have a great chance to progress further.

Digital Marketing Firm AdCounty Media To Expand In 50+ Countries, Plans To Hire 100 Professionals Across Verticals

New Delhi: AdCounty Media has made an indelible mark in the digital space, securing a spot as one of the top advertising networks in India within the short five years since its founding. The 360-degree digital marketing company has a diverse clientele spanning 20 nations with bases in India, Singapore, United Arab Emirates, South Africa, Indonesia, Germany and Romania. The firm aspires to broaden its client base to 50+ countries, including Latin America, Russia, the USA, SEA countries, the Middle East, Europe, the UK, and Africa by 2025.

AdCounty Media intends to hire 100 members across verticals to power the expansion and growth process in the next 3-5 years. The geographies across which hiring will be implemented are South East Asia, LATAM, Japan, Korea, Israel, UAE, Russia and India. The departments for which personnel will be hired include in-house programmatic platform, iGaming, short video app, sales, tech developers, account management, client servicing etc.

Mr Delphin Varghese, Co-Founder & Chief Business Officer, AdCounty Media, strictly advocates the work-from-home approach emphasised by our honourable Prime Minister Sri Narendra Modi recently at a two-day National Labour Conference. He highlighted the importance of a WFH ecosystem prioritising flexible work hours and boosting participation in the women’s labour force.  From January through March 2022, women constituted 20.4% of the labour force in India, according to the Ministry of Statistics and Programme Implementation. It has been steady at roughly 20%.

Mr Varghese says, “Employees at AdCounty Media will be free to operate from any location, with no obligation to be physically present at the office. Additionally, we will set up functional and flexible co-working spaces in selective areas that will cater to the people who occasionally wish to work from the office. We would also conduct team gatherings every quarter in our respective countries to alleviate the inter and intra-team roadblocks fostering transparency and effective communication and consequently enhancing productivity. This ‘work from anywhere’ option will certainly unleash the doors of employment, particularly for people hailing from Tier 2 and Tier 3 cities alleviating physical restrictions posed due to geographical limitations.”

AdCounty has catered to clients from the following sectors – e-commerce, finance, gaming, lifestyle, and utility brands, leading BFSI, QSR, Education, and FMCG clients. The company was founded in 2017 when significant investments were being made in expanding regional content, and the general public was slowly drifting toward improved mobile user experiences.

The organisation offers performance-driven mobile advertising and digital publishing solutions, which are designed bearing in mind the requirements of the target audience. It is an ROI-focused firm that prioritises scalability for its partners alongside revolutionising the digital space with innovative solutions. Associated advertisers can tap into premium audience segments with our programmatic advertising platform that supports all contemporary formats and integrations. The company is also incessantly working towards developing skill-based games to tap into the dynamic iGaming vertical.

By ensuring brand growth and assisting publishers in monetising their traffic with our ROI-driven solutions and re-targeting strategies, it creates a win-win environment for both advertisers and publishers.

Kickstarter deals launched ahead of Amazon Great Indian Festival 2022

Bengaluru, September 10, 2022: In the lead up to the Amazon Great Indian Festival 2022, Amazon India has launched ‘Kickstarter’ deals where customers can avail festive offers starting today from across categories across Smartphones, Consumer Electronics, Fashion & Beauty, Home & Kitchen Appliances, TVs, Groceries, and more.  Customers will also be eligible 10% Instant Discount^* on SBI Credit & Debit Cards & EMI Transactions, no-cost EMI on Debit & Credit Cards.

The Kickstarter Deals went live on September 9 and will be live till September 25^th. During this period, smartphone buyers can also enjoy the ‘Advantage – Just for Prime’ program which will allow them to enjoy the lowest interest-free instalments with a minimum three-month enhanced tenure using HDFC Bank & Bajaj Finserv Bank Cards as well as 6 months screen replacement through Acko. Customers can also save upto INR 20,000 on the screen replacement cost , with 6 months of free screen replacement.

As a part of the Amazon Great Indian Festival 2022, Amazon India has introduced the Diamonds festive rewards program. While “Bonus Diamonds” have been credited to customers basis their past shopping on Amazon.in, they can continue to earn “Diamonds” by shopping, watching free entertaining videos on miniTV, playing Games on FunZone & using Amazon Pay. Prime customers can earn twice the Diamonds compared to non-Prime customers for every purchase. During Kickstarter Deals phase, Prime customers also earn additional 500 Diamonds on eligible orders. These “Diamonds” can be redeemed for exciting cashbacks on shopping during the Great Indian Festival 2022, or to unlock games with a chance to win exciting sweepstakes. There are also several Amazon Pay partner offers that can be redeemed with Diamonds. Customers can visit the “Diamonds page” on Amazon.in Mobile-App to check their Diamonds balance, learn how to earn more Diamonds, and be sale ready for to redeem their Diamonds on exciting offers!”

Here are some of the top deals on Smartphones and Electronics on Amazon.in during the kick-starter offers phase:

Smartphones

• OPPO A15s: Oppo A15s comes with sleek and smart design along with 4GB RAM and 64GB storage. It has color OS 7.2 based on android version 10 operating system with 2.3GHz MediaTek Helio P35 octa core processor. Its 4230 mAH battery providing talk-time of 29 hours and standby time of 323 hours. You can buy this for INR. 9,990.
• realme narzo 50i: It comes with the large display along with a screen ratio that reaches 88.7%, making it more immersive for games and movies. It has a massive 5000mAh battery that supports up to 43 days in standby. Whether gaming, calling or entertainment, realme narzo 50i is built to last. Its Super Power Saving Mode lets you go on even at 5% power. Its powerful Octa-core processor lets you Multi-task, play games and enjoy content seamlessly. Get this beast for INR. 6,999.
• Redmi 10 Prime 2022: The Redmi 10 Prime 2022 comes with 50MP High resolution primary camera with 8MP Ultra-wide sensor, 2MP depth and 2MP Macro camera lens. It consists of MediaTek Helio G88 Octa-core processor with HyperEngine 2.0. Its dual mic provides you with accurate voice recording while on the go. You can buy this for INR. 10,499.
• Tecno Spark 9: It comes with 11GB RAM with memory fusion along with 128GB ROM. Tecno Spark 9 has new and upgraded Android 12 that enhances your experience while making it safer and more effortless. It ensures that you take the best shot with its 13MP AI Dual rear camera with PDAF and F1.85 aperture that allows you to capture visually compelling pictures each time. You can get this for INR. 9,499. 

Television

• Hisense Bezelless Series A6H Smart LED Google TV:  The Delight 4K series comes with 4K Ultra HD resolution, Bezel-less Floating Display Design, Blu Ray players, gaming console, Google TV, Watchlist, Google Assistant 3 HDMI ports to connect set top box. It also comes with 2 Year Comprehensive Warranty on product provided by Hisense from date of purchase. It is available for INR 29,999.
• Mi Full HD Android LED TV 4C: This 43-inch Mi Full HD TV comes with a Full HD display LED Panel, 75+ Free Live Channels, Chromecast built-in, 3 HDMI ports to connect set top box, Blu-Ray players, gaming console and refresh rate of 60 Hertz. It also comes with 1-year comprehensive warranty on product and 1 year additional on Panel provided by the brand from the date of purchase. This product is eligible for replacement within 10 days of delivery in case of any product defects, damage or features not matching the description provided. It is available for INR 21,999.
• Toshiba C350LP Smart 4K TV: It comes with 4K Ultra HD, Bezel-less Ultra Slim Display Design, 10 bit A+ Grade Panel, HDMI ports to connect set top box, Blu Ray players, gaming console, Google TV with Watchlist. It comes with 2 Year Comprehensive Warranty on product provided by Toshiba from date of purchase. This product is eligible for replacement within 10 days of delivery in case of any product defects, damage or features not matching the description. It is available for INR 29,999. 

Smartwatches

• Crossbeats Ignite Spectra Plus Premium Retina AMOLED Smart Watch: Unlock the beast mode-With the Ignite Spectra Plus and stay motivated to keep moving and measure your exercise metrics as it comes with 28 distinct sports modes, Magical viewing experience, 650 nits peak brightness, built-in storage of 150+ songs. It also comes with AI Health machine which has an intelligent health tracking sensor that keeps a close watch on your vitals along with maintaining data logs for HR, BP & Sleep monitors. It is available for INR 5,499.
• Crossbeats Ignite LYT Smart Watch: It comes with Best 1.69” IPS screen which provides an exceptional viewing experience in all light conditions. It helps in tracking your sleep, Multisport training feature which has 12 different modes for you to perfect the training sessions, theatre mode blocks out social disturbances. It also supports Da Fit/CB-Explore app which is designed to suit fitness and health needs. It is available for INR 1,899. 

Headphones & Computer Accessories

• RedGear Cosmo Nova Wired Over Ear Headphones: RedGear Cosmo Nova headphones designed for long gaming sessions comes with 3 color breathing Nova LEDs, durable cable, comfortable design, Omnidirectional compact mic, dynamic 50mm driver for an immersive audio. It also comes with 1 year warranty from the date of purchase. It is available for INR 799.
• Logitech K380 Multi-Device Bluetooth Wireless Keyboard: The K380 Multi-Device Bluetooth Wireless Keyboard is slim, beautiful, and lightweight, easy to carry and outfitted with Bluetooth, multi-tasking, connect upto 3 devices, full functionality within a minimalist layout, comfortable to type, exception 2-year battery life. It can be connected seamlessly with Windows, Mac, Chrome OS, Android, iOS, and even Apple TV. It is available for INR 2,994.