Archive: May 1, 2021

Business World, News

Companies that are helping enterprises to host virtual events

May 1, 2021 by Rekha Nair 0 Comments #virtual events, #Virtual Reality domain

Pandemic has completely changed our lives and the entire world is affected by the effects of lockdown and physical distancing. However, the year 2020 has been tremendously revolutionary and the world has witnessed a massive digital transformation. A lot of corporations and businesses adopted remote operations and activities thus Virtual Reality domain has largely dominated the year 2020 and is still going headstrong in 2021. Product launches, conferences, tradeshows, and many other types of events are being conducted on Virtual Platforms. However, hosting virtual events require immense planning, creativity, technical expertise, and an ecosystem to deliver an immersive experience that aligns with the business goals. There are some companies that are helping corporations to plan and organize events and other business-related activities virtually and doing a brilliant job in giving 360-degree services to organizations.

B2B Sales Arrow – B2B Sales Arrow is one of the leading Virtual Event Technology Aggregators. The organization helps its clients with end-to-end virtual event delivery across the US, Europe, and APAC. The Virtual Events team collaborates with some of the world’s most advanced platforms and empowers its clients to design and deliver highly customized Virtual Events. End-to-End Virtual Event solution offered by the organization comprises identifying the target audience, audience acquisition campaigning, developing microsite & content, virtual event procurement & production, and post-event analytics. It has delivered numerous events for Multimillion and Multibillion-Dollar organizations targeting industries such as Banking, Financial Services, Manufacturing, Healthcare, Insurance, Retail, Telco, etc. During the pandemic, powered by the robust culture of growth & knowledge, the organization has successfully experimented with new virtual event solutions around Live streaming and experience for clients to sustain the digital shift. As a result, B2B Sales Arrow has seen tremendous growth even during the time of the global economic crisis.

Digital Jalebi:

Digital Jalebi delivers interactive experiences. They help their clients to establish channels of communication with their audience on a more emotional level. Digital Jalebi is a fusion of new media design and technology and draws heavily from digital art, visual communication, architecture, and programming.

Hubilo:

They are an intelligent hybrid event platform in India. The platform provides virtual booths that help sponsors and exhibitors to showcase their products and services. They also organize breakout sessions to make the group meetings more engaging.

.Tocca:

They are a flexible platform that is adaptable to different event needs. The platform is fully integrated with internal systems and re-uses the past event to save time. They are a virtual space that simulates in-person events, sponsors & booths and creates multiple different sessions & tracks suited to your needs.

Health, News

Medica adds 200 COVID beds on war footing within 72 hours with support from ITC

May 1, 2021 by Rekha Nair 0 Comments #Arif Najeeb, #Chairman Medica Group of Hospitals & Chair FICCI Health Services Committee, #Dr Alok Roy, #spokesperson from ITC Limited

Kolkata: Medica Superspecialty Hospital, the largest chain of private hospitals in Eastern India has come forward in the hour of need amidst the devastating second surge of COVID and added 200 beds in a record time of 72 hours. In a major augmentation in recent history, Medica opened the doors of its extended hospital at Kishore Bharati Krirangan (Jadavpur Stadium) to meet the increasing demand for beds. Currently Medica Superspecialty Hospital houses 267 COVID beds in its Mukundapur facility including 132 ICU/HDU beds, 122 general beds and 12 under suspected ICU/HDU & triage. This addition of further 200 beds will alleviate the suffering of many who are running from one hospital to another in search of beds. The facility was started in the august presence of Dr Alok Roy, Chairman Medica Group of Hospitals & Chair FICCI Health Services Committee along with other officials from Medica. This great initiative is supported by ITC Limited which has generously funded this noble endeavour.

Speaking on the occasion, Dr. Alok Roy, stated, “It is in the best interest of the citizens that we took up the gargantuan task of setting up this satellite unit within just 72 hours as time is life at the moment. We sincerely thank the Government of West Bengal and ITC Limited who have come forward and sought our expertise and help to save as many lives as possible. These 200 beds will additionally address the need for HDU and ward patients with full support from our esteemed doctors and trained staffs. While we are there to provide the care, I would urge all citizens to get vaccinated as soon as possible as it is the only way forward to fight COVID 19, and to keep maintaining strict COVID protocols of wearing masks and maintaining social distance. Humanity has been challenged of its very existence during the second wave in India and we as equal stakeholders with the Government stand by them during these testing times and we must overcome and let life live freely again.”

Arif Najeeb, spokesperson from ITC Limited, said, “The unprecedented medical crisis created by the second wave of Covid 19 pandemic has resulted in an exponential surge in the demand for healthcare facilities. This has led to an acute shortage in the availability of beds at the hospitals for the treatment for Covid 19 positive patients. To contribute to enhancing availability of covid healthcare facilities in Kolkata, ITC is humbled by the opportunity to support the setting of 200 to 300 beds medical facilities in Kolkata with Medica Superspecialty Hospital for the treatment of Covid 19 positive patients and administering vaccines.”

As a responsible caregiver serving humanity for over a decade, Medica Superspecialty Hospital has been in the forefront in the fight against COVID-19 and all the frontline warriors and clinicians are working tirelessly to treat every patient with utmost care. At Medica Hospitals, doctors are fully geared up to administer maximum COVID vaccinations a day to support the Government in achieving its target of administering 500 million vaccines by July 2021.

Business World, News

JCB India pauses its manufacturing operations for 10 days due to rising cases of COVID-19

May 1, 2021 by Rekha Nair 0 Comments #CEO and Managing Director of JCB India, #Mr. Deepak Shetty

New Delhi: The country’s leading manufacturer of Earthmoving and Construction Equipment, JCB India today announced a 10 day pause across all its manufacturing facilities in India. The company has cited the rising number of COVID cases for this temporary suspension.

Mr Deepak Shetty, CEO and Managing Director of JCB India said, “Due to an increase in the infection rate around us, the health and safety of our colleagues and their families has become even more important. We have decided to pause manufacturing operations for 10 days, starting 1st of May 2021. This is a precautionary measure and applies to all our manufacturing locations at Ballabgarh, Pune and Jaipur”

“Sufficient inventory levels have been built to support the demand for our products during this period. We do not foresee any challenges in the availability of JCB products for our customers in India or for our export markets. All our customer and dealer facing functions will operate normally, while adhering to local guidelines. There will be no disruption in product support for equipment being used by our customers due to this pause”

“JCB has a wide dealership network with over 700 outlets across India. We have invested significantly in digital technology across our operations. Today our customers can get door delivery for their Parts requirement if they place an order online or through our Mobile Application. Our advanced Telematics technology also helps customers manage their fleet and get alerts on Service, Operations and the Security of their machines on their mobile devices” He further added.

“It is important to break the chain of the infection. Most of our employees in our offices are already working from home and this temporary pause of Manufacturing activities will further help in lowering the active number of cases in and around our Manufacturing Facilities.

Business World, News

Indian Terrain Stays Committed to Make Sustainable Cool in Indian Fashion Landscape

May 1, 2021 by Rekha Nair 0 Comments #Indian Terrain Fashions Limited, #Managing Director, #Mr. Charath Narsimhan

New Delhi: When it comes to fashion, consumers fall in love at first sight. But what a consumer often forgets to consider when buying new clothes is those important things they can’t physically see – such as whether or not items were made ethically.As part of its historic collaboration with Fairtrade India, a not-for-profit organisationthat encourages fair and sustainable trade worldwide, Indian Terrain proudly presents its second edition of exclusive Fairtrade fashion line along with its Spring Summer 21 collection. The collection is available at select exclusive brand outlets in India and in Indian Terrain’s ecommerce enabled site.

The only truly Indian premium menswear brand and one of India’s leading fashion brands, Indian Terrain had made a further commitment in its mission towards sustainable fashion by partnering with Fairtrade India last year. The initiative, now in its second year, aims to educateconsumers aboutwhat they purchase, as well as serving as a reminder of their power as a consumer – to help shape and create a better life for all the employees in trade.

Commenting on the launch, Mr. Charath Narsimhan, Managing Director, Indian Terrain Fashions Limited, “This pandemic has made everyone realise how important it is to be a socially responsible person in day-to-day life and I can see it (social responsibility) becoming a part of new aspirationsfor many.We are deeply proud to have commenced our collaboration with Fairtrade India last year to expand our role in a more responsible manner and contribute our part towards building responsible citizens with our everyday clothing of elegant style and remarkable comfort that makes you feel good.Indian consumers have the opportunity to be catalyst of change by purchasing Fairtrade product line, knowing it will improve the lives of thousands of workers, farmers and their families in trade, and that is truly extraordinary.”

“It certainly feels amazing to make clothing that is kind to both people and to the environment. Ethical and Sustainable values are always at the core of Indian Terrain with which we create quality productsand also place a strong emphasis on educating our customers so that they are equipped to meet societal challenges. At Indian Terrain, we stay committed to carefully select textiles for all garmentsthat feel good, perform well, are of good quality and are good for the environment.”concluded Mr. Charath Narsimhan.

Indian Terrain has increased the collection for this year’s Fairtrade product line due to the overwhelming response received from its customers last year. In addition to this, the new collection of 2021 captures a fresh attitude through colour and style. Armed with optimism, an essential flavour to a man’s attitude and his wardrobe, this is the basis for the collections from Indian Terrain.

Business World, News

Netweb’s ‘Make in India’ compliant Tyrone servers, launched at MAIT-ETMS 2021

May 1, 2021 by Rekha Nair 0 Comments #CEO for Netweb Technologies, #Education and Electronics & Information Technology at ETMS 202, #Minister of State for Communication, #Mr. Sanjay Dhotre, #Mr. Sanjay Lodha

New Delhi: Netweb Technologies launched the latest TYRONE servers at MAIT-ETMS 2021 in compliance with GOI’s Atmanirvar Bharat initiative for the complex computing needs of Indian companies.

Manufacturers’ Association for Information Technology (MAIT), the apex industry body of the IT manufacturing companies in India, organised the 3rd edition of the Electronics Manufacturing Summit (ETMS) from 22nd to 23rd April 2021. A major attraction of this virtual summit was the launch of TYRONE family of servers by Netweb Technologies. The event was unveiled by the Honorable Minister of State for Communications and Electronics & Information Technology, Shri Sanjay Dhotre, and the Secretary of Ministry of Electronics and Information Technology, Shri Ajay Prakash Sawhney, in the presence of distinguished guests and industry stalwarts.

In today’s connected world, every business decision is data-backed. Companies face an ever-increasing need to design, develop and implement Private Cloud Solutions, High-Performance Computing Clusters, and Modern Data Centres to augment their management and operations capabilities. However, running data-intensive, highly complex business processes securely, reliably, and, above all, efficiently requires full-fledged solutions involving servers, storages, backups and high-performance computing. And the success of these solutions essentially depends on multiple paradigms like business needs, return of investments and technological cohesiveness. It has always been a challenge for companies to build their business-specific solutions cost-effectively.

Fortunately, India is fast becoming self-reliant on devising every aspect of complex business process computing solutions. The significant boost behind the achievement comes from cutting-edge innovations by Indian IT manufacturing companies, guidance by apex industry bodies like MAIT and continuous support from the Ministry of Electronics and Information Technology, India. As part of this industry trend, Netweb Technologies delivers TYRONE – the 1st Make in India servers with global standard server solutions.

“I am proud to see the unveiling of sophisticated, innovatively designed and made-in-India products at MAIT ETMS 2021, including a family of servers. These are the outcome of India’s strategy towards Atmanirbhar in electronic products.” – Mr. Sanjay Dhotre, Minister of State for Communication, Education and Electronics & Information Technology at ETMS 2021.

Tyrone family of servers is locally manufactured, using the nation’s design and manufacturing capabilities. These servers allow Indian companies of every size to use the right technology blocks according to their business needs and goals without overstepping their IT budget. Besides, locally manufactured chassis and other server parts of the Tyrone range provide support to small scale Indian electronics manufacturing companies. As part of evolving electronics and IT manufacturing industry ecosystem, Netweb has also utilised its server manufacturing capability to achieve forward and backword integration. Tyrone range of servers is best-suitable for every complex IT and computing needs starting from supercomputing, cloud computing to AI and big data handling.

“We heartily thank the entire team of Ministry of Electronics & Information Technology for such progressive steps to encourage manufacturing capabilities in India. Netweb has been a leader in manufacturing servers in India since 2008, but with Govt of India’s ‘Make in India’ mission, the Indian OEMs have got the right ecosystem which was due for years.” – Mr. Sanjay Lodha, CEO for Netweb Technologies.

Business World, News

KAI India engages Yami Gautam for its new campaign ‘Choice Is Yours’

May 1, 2021 by Rekha Nair 0 Comments #bollywood actor Yami Gautam, #KAI India, #Managing Director, #Mr Rajesh U Pandya

KAI India, a global name in the personal care segment, today launched its digital campaign ‘Choice is Yours’ with the popular bollywood actor Yami Gautam. The campaign, launched as a digital video commercial (DVC) a week after International Women’s Day, acknowledges and supports the women’s decision to live their dreams in the way they choose.

‘Choice is Yours’ encourages women to break free from the limited number of roles the society has defined for them, highlighting examples of a homemaker, a bride, and an aspiring boxer that sends a clear message – encouraging a woman’s right to choose and exemplify the inner strength that enables her to surpass the limitations imposed.

The campaign underscores the importance of freedom for women, an idea promoted by KAI India. The KAI India portfolio offers a wide range of products for women’s grooming and beauty needs to help her present herself as a confident individual. Among other things, the campaign will have special focus on KAI’s range of female razors, namely, K5 Ease, Can Face and Can Eyebrow razors including Bi-hada Face razor and Bikini line trimmer razor. The products are available at leading e-commerce platforms and retail stores across India.

Talking about the campaign Mr Rajesh U Pandya, Managing Director, KAI India says, “To the modern woman, the opportunity to make a choice is of utmost importance – whether it is about the subject she wants to study, or the way she wants to dress or the life she chooses for herself. The KAI India campaign essentially celebrates this idea of freedom and empowerment of women by offering her the choice of beauty and grooming products. A woman is beautiful always, we must respect her preference. KAI stands for care and superior quality of products that bears the hallmark of an 800-year-old legacy of fine craftsmanship. Our range of products for women cater to all that they need. Yami Gautam is not only a powerful actor but a well-known face across the country. With this association, KAI intends to communicate with every woman in the country and extend support towards her choices.”

Popular playback singer Shibani Kashyap has lent her voice to the DVC. The campaign is conceived and executed by Blue Frog, a leading Digital and Creative Agency, based in Delhi.

Business World, News

BGR.in becomes the first Tech website in India to bring product transparency at scale; expands to more product categories

May 1, 2021 by Rekha Nair 0 Comments #CEO, #Digital Publishing, #Rohit Chadda, #ZEE Group

New Delhi: BGR.in or Broad Guidance & Ratings, the leading technology website from the Digital Publishing portfolio of Zee Group, has been the go-to destination for users for their daily dose of news, reviews and in-depth videos focusing on major tech categories like mobiles, laptops, wearables and smart TVs.

Keeping true to what it stands for, BGR.in or Broad Guidance & Ratings has been providing
best-in-class ‘guidance’ to its users for all tech-related queries and keep its users updated with article, videos and reviews about the latest gadgets, gaming, apps, telecom and everything else that fall under the “technology” category. It helps its users resolve all tech related problems including finding the best deals, telecom plans and much more.

The platform now plans to re-define the future of the consumer tech ecosystem in India through a transparent and quantitative ratings system which shall change the way consumers make their buying decisions.BGR.in shall be the first platform to bring transparency to product evaluations and reviews at scale in India. Further, the platfrom is also expanding its product search and listings to include other tech categories like laptops, TVs and wearables making it one stop shopfor all of its users’ needs.

As per, Rohit Chadda, CEO, Zee Group, Digital Publishing, ‘True to our name, Broad Guidance and Ratings, we are launchinga new product rating mechanism where all the tech gadgets will be rated based on standardised quantitative metrics. This will not only make the user experience better by enabling easier comparison among products but also minimise subjectivity to ensure accurate ratings, something which has been missing from the Indian Tech market as of now.The platform currently allows product search and listings of mobile phones which is where the new rating mechanism will first be deployed. This shall be further expanded to other product categories as they are introduced on the platform.”

Keeping some old rules into play, BGR.in will still maintain itself to be the friendly neighbourhood tech website, providing detailed reviews and ratings for these categories which in turn will help its users to make the final buying decision by finding the best deals.

“Over the years BGR has createdmany benchmarks and industry best practices that have been followed by competitors in the mobile phone category. With our expansion into other product categories, we wantto create similar benchmarks in those categories as well. ”, Chadda Added.

Recently, ZEE Digital did the largest PWA launch for 13 of its national and regional news brands covering 9 languages to offer seamless news consumption experience to its users.Earlier this year, India.com launched its new mobile site to provide a more immersive experience to users which resulted intremendous growth for the brand in terms of monthly active users.