Tag: TCL India

Business World

TCL 2020 Milestones: Growth by 15% as the Brand Ventures into Smart Home Appliances Making Festival Shopping More Rewarding

Nov 19, 2020 by Gouri Achary 0 Comments #Brand Ventures, #Festival Shopping, #Mike Chen, #Smart Home Appliances, #TCL India

As we approach the end of 2020, let’s look back at the milestones that TCL has added to its kitty. The global top-two television brand has not only amazed customers through a series of new TV launches such as their high-tech QLED series but has also introduced Smart Air Conditioners powered by state-of-the-art inverter technology. Compared to last year the overall yearly sale has increased by 18%.

Withstanding the lockdown, TCL has also launched its in-house online store, offering a vast pool of products packed with great deals. Taking the shopping experience to much more affordable one, the brand has availed of easy EMI on Bajaj Finance card on purchase of AC as well as TV and others.

So, this festive season, the brand has shown sales growth by 15% and even on Amazon the brand had a stockout due to the high demand and ranked as the Second highest sold out QLED TV brand. The brand has shown exponential growth with its new product launches amidst the pandemic.

shop not just for winters but transform your ordinary home into a smart one with TCL’s wide array of smart home products. TCL AI Ultra-Inverter AC, on the other hand, offer Titan Gold evaporator and condenser, Silver ion filter helps remove bacteria to ensure pure and fresh air in the room. In addition, there is an R32 eco-friendly refrigerant, digital temperature display, 100% copper tubing and 4-way airflow that offers uniform cooling in the entire room.

Additionally, the much-celebrated TCL TVs feature some of the leading cutting-edge technologies, including Dolby HDR Vision, quantum dot display, 4K UHD, HDR 10+, hands-free voice control, AI x IoT, and much more.

Mike Chen, General Manager, TCL India, said, “We are delighted to achieve multiple milestones this season in terms of introducing a new product line to our Indian customers. It underlines our commitment to manufacturing and delivering best-in-class products to our customers. At TCL, it is our mission to study customers, understand their needs, and meet their aspirations with latest technologies, without burdening them with huge price tags. Moreover, we have also come up with more lucrative deals and offers on our new online store to make this festival season more fulfilling and rewarding for our customers.”

Business World

TCL Launches Soundbar with a Wireless Subwoofer Right before Diwali

Oct 27, 2020 by Gouri Achary 0 Comments #TCL India, #TCL TS3015, #Vijay Kumar Mikkileneni

Underlining its vision of delivering unmatched consumer electronics products, TCL has launched TCL TS3015, a 2.1 channel home theatre soundbar, which comes with a wireless subwoofer. Understanding the consumer’s demand for superior sound experience, the brand has strategically launched the soundbar on Amazon and Flipkart, priced at INR 8,999.

Through this launch, the brand has forayed into the audio segment and added a new product category to its existing portfolio of Smart Android TVs and Air Conditioners. Amidst the festive season and ongoing T20 series, the brand makes a smart move to give its customers a stadium like the audio feast which complements with its hot-selling QLED and UHD TVs.

TCL TS3015 is designed to enhance users’ listening experience by offering perfectly tuned and dynamic audio output up to 180W. The wireless subwoofer that comes along, ensures that the soundbar offers deep bass impact and delivers a superior cinematic experience to users while at home. It also comes equipped with the latest Bluetooth 5.0 to enable users to stream music wirelessly from their smartphone, laptop or any other gadget with Bluetooth in it.

The process of setting up this soundbar is user-friendly owing to the wireless subwoofer offering high placement flexibility. With its simple yet stylish design, users can easily place it next to the TV or get it mounted to the wall. They can connect the soundbar to the TV through the HDMI port, optical, AUX line-in or through RCA connection. Additionally, it comes with specialized sound modes suitable for listening to music or news and watching movies.

Commenting on the launch, Vijay Kumar Mikkileneni, Senior Marketing Manager, TCL India, said, “Music enthusiasts as well as the current demands in the entertainment industry are continuously evolving with new technologies and thus are always on the lookout for music systems with better sound quality, and those that can be easily connected to any smart device.

TCL TS3015 is created in sync with this vision and comes equipped with all the advanced features that music enthusiasts expect from today’s modern speakers. With this launch, we have also forayed into the audio segment and hope to offer superior and dynamic sound output to our users. We will continue to expand our portfolio by adding new product categories and meet consumer demands by delivering the best they can expect.”

Business World

TCL Announces Exciting deals on Amazon Great Indian Festival 2020: Offers up to 55% Discount on the Product MRP

Oct 12, 2020 by Gouri Achary 0 Comments #4K Android Smart TV P615., #Indian festivals.", #Mike Chen, #TCL India

With a nip in the air and the smell of festivities already surrounding us, TCL, a global top-two television brand and leading consumer electronics company, has come up with a slew of new festive offers on this Amazon Great Indian Festival 2020, starting from 17th October 2020. To add excitement and value to this annual shopping fest, the brand will be offering up to55% discount on the MRP of all its products.

Enabling customers to make the most of this celebration, TCL will present its best 4K QLED TV sets with special offers to attract both existing and potential customers and provide them value-for-money deals like never before. The recently launched 4K Hands-free Voice Control Smart TV P715 series is another highlight as the brand avails exclusive offers on Amazon. With built-in Google Assistant and Hands-free voice recognition, P715 frees hands from the task of a button to press, plus the dynamic colour enhancement technology ensures a rich immersive viewing experience to users.

During the same phase, the brand will also be launching its latest 4K Android Smart TV P615. With 20+ pre-installed local APPs, the TV offers unlimited streaming content including the latest movies and shows in one place. In addition, it packs with features such as Dynamic Color Enhancement, 4K HDR, and Dolby Audio, ensuring a rich visual-audio experience to users.

Mike Chen, General Manager, TCL India, said, “With the festive season just around the corner, we are excited to launch so many lucrative deals and offers on our products. We hope these special offerings will help augment the shopping experience of our customers on this Amazon Great Indian Festival, making this carnival the best so far. At TCL, we strive to create and deliver products that offer maximum value to customers, along with the latest technologies and features aligned with their needs and budget. We will continue to roll out more such exciting propositions to keep the engagement levels of our customers up and high, especially during the big Indian festivals.”

TCL has been the brand that cares and caters to the changing needs and demands of its customers. With a focus on innovation, it has always surprised people with its cutting-edge product portfolios while keeping an eye on affordability, giving customers value for money deals without hurting their pockets. The latest offers underline the brand’s commitment to delivering the best in the market at excitingly affordable price points, aiming to win customers’ hearts and maintain long-standing relations with them.