Tag: Salesforce India

Rise Against Hunger India to reach over 500,000 people impacted by COVID-19 second wave

Bangalore: Rise Against Hunger India, an international hunger relief organization, has been actively organizing COVID relief work in various parts of the country. Through multiple projects, it plans to reach over 500,000 people impacted by the second wave of the pandemic. As part of its overall drive, through grants made by Salesforce, the global leader in CRM, the organization is providing 5 lakhs meals and 9500 kits of ration to families economically impacted by the pandemic. Additionally, provision of ready-to-eat food & drinking water is being made for essential workers, hospital staff, crematorium & burial ground staff, attendants of patients and others. Activities are currently underway in Bangalore, Mumbai, Delhi and Nabarangpur (Odisha).

The drive is undertaken to ensure that immediate relief and emergency support reaches the most affected people at a time when the whole country is battling the rise in COVID-19 cases. It is estimated that over 125,000 individuals including COVID patients in two healthcare facilities would benefit from this drive.

Commenting on the occasion, Mr. Dola Mohapatra, Executive Director, RAHI said, “We are humbled and grateful for the support extended by Salesforce to serve the needy during these tough times. The second wave has been harsh and many are being pushed to the brink. With collective efforts, our aim should be not just to help people pass through these tough times, but also to be able to build back their lives. CSR support is going to play a big role even for post-pandemic recovery”

Sanket Atal, MD & SVP – Sites, Salesforce India, said, “Companies need to play a role in moving the needle on social issues and driving change. I believe the current crisis can serve as a catalyst to build stronger, resilient and values-driven businesses that stand as a platform for change. As much as the country has the need to address the healthcare crisis, for many, access to food is a challenge. We appreciate the work done by Rise Against Hunger India to support the critical issue of nutrition, by acting now and leading the way to solve this issue.”

YES BANK collaborates with Salesforce to enhance customer experience and accelerate retail growth

Mumbai: YES BANK, today announced a collaboration with Salesforce, the global leader in Customer Relationship Management, to build a next generation technology platform to power the retail lending business, in line with the Bank’s strategy to further scale up its retails assets portfolio. Leveraging on the strengths of YES BANK’s technology capabilities and Salesforce’s platform, this collaboration aims to engage customers with a unified experience and drive aggressive retail led growth for the Bank. YES BANK is among the first banks in India to move to Salesforce for Loan origination and processing.

Arundhati Bhattacharya, CEO and Chairperson, Salesforce India and Prashant Kumar, MD & CEO, YES BANK announced the collaboration at YES BANK’s Corporate Headquarters in Mumbai.

The deployment of the Salesforce Loan Origination System for retail banking will enable the Bank to provide personalized solutions and connected banking experiences for consumers across segments. It will bolster the Bank’s capacity to process higher volumes of loan applications through enhanced automations and progressive API integrations while also eliminating manual processes in the loan cycle – thereby reducing the turnaround time (TAT) for improved customer satisfaction. Leveraging on the digital capabilities, the Bank will be able to speedily launch a new range of innovative products and services to support the evolving needs of customers.

In addition to end customers, the Bank’s alliance partners, associates, manufacturer dealers and builders, among others can leverage the platform for accelerated fulfilment at the point of sale itself – thereby empowering the internal and external ecosystem of the Bank.

The platform will also enhance collaborative innovation within the Bank, providing the Bank’s employees from relationship managers to loan disbursement officers and risk managers, with a unified view of their customer’s portfolio and improved agility in offering customized digital solutions.

Speaking on the collaboration, Prashant Kumar, MD & CEO, YES BANK, said, “As an innovative, forward-looking customer-centric Bank, we are cognizant about the importance of investing in technology to drive operational efficiency, optimize costs and accelerate business growth. We look forward to driving further innovations through the Salesforce ecosystem that will benefit our customers, thereby accelerating the Bank’s growth journey towards doubling retail and SME business by December, 2023. The collaboration reflects our commitment to further scale-up our digital and technology capabilities to deliver a personalized and secure customer experience. By bringing together our potential synergies, we now have a clear path ahead to create innovative new experiences for customers, partners, and employees.”

Arundhati Bhattacharya, CEO and Chairperson, Salesforce India, said, “YES BANK has the vision to deliver renewed and unified experiences to customers by building long-lasting relationships, and Salesforce is excited and proud to be collaborating with them on their digital transformation journey to power the retail lending business for India. The new normal has reinforced the importance of the customer and businesses need to focus on long-term relationships ensuring customer wellness. From creating back-office efficiencies to powering personalized end-user experiences, we look forward to a fulfilling association with YES BANK.”